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Music + fashion + boats = sea sessions

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OVERVIEW.

EVENT DETAILS.

ONE OFF BOAT PARTY ON WORLD FAMOUS SYDNEY HARBOUR.

MUSIC FESTIVAL AND FASHION SHOW ON CUSTOM BOATS.

FILMED FOR NATIONAL AND INTERNATIONAL AUDIENCE.

MUSIC CONCERT WITH INTERNATIONAL BANDS AND FEMALE DJ’S.

POINT OF DIFFERNCE: LIVE ENTERTAINMENT + VIP BOATS

FASHION SHOW – INTERNATIONAL DESIGNERS.

ALIGN YOUR BRAND TO:

WORLD FIRST EVENT.

WORLD WIDE PUBLICITY.

VIRAL VIDEO CONTENT.

OVERSEAS HOLDIAY’S TO WIN.

INTERACTION WITH SPONSORS.

INTEGRATED CROSS PLATFORM - TRADITIONAL AND DIGITAL NETWORKS.

HEAVY SOCIAL MEDIA AND MOBILE PHONE EXPOSURE.

VIP / SOCIAL SCENE GUESTS AND TARGETED AUDIENCE.

MUSIC AND FASHION FOCUS TO COMPLEMENT CONSUMER BRANDS.

SECRET LOCATION…

FASHION + MUSIC FUSION.

PRE EVENT PUBLICITY:

MICRO SITE. FACEBOOK PAGE. YOUTUBE PAGE. TWITTER ACCOUNT. 4 SQUARE PROFILE.

3 BRANDED CONTENT CLIPS - VIEWED 150,000 TIMES EACH IN 2 WEEKS.

VIDEOS SYNDICATED ACROSS TV, MOBILE PHONES.

TARGETED DISTRIBUTION OF VIDEO CONTENT THROUGH BLOGS AND ONLINE PUBLICATIONS.

RADIO PLACEMENT.

3RD PARTY NETWORKS – PRINT AND DIRECT TO BUSINESS.

FASHION + MUSIC FUSION

DURING:

LIVE STREAMING TO *DEDICATED/BRANDED WEBPAGE. SOCIAL PHOTOGRAPHY UPLOADED TO *DEDICATED WEBPAGE. VIP BOATS WITH HOSPITALITY.

AFTER:

MAKING OF VIDEO – 15 MINS. EVENT HIGHLIGHTS – 15 MINS. TRIP TO ASIA – 15MINS.

PRIZES:

TRIP TO HONG KONG FASHION WEEK. TRIP TO FUJI ROCK FESTIVAL, JAPAN. VIP BOAT HOSPTIALITY.

CROSS PLATFORM

SOCIALMEDIA:

VIDEOTEASERSWILLINITIATEACONVERSATIONONLINEANDDEVELOPACOMMUNITY.

YOUTUBE,FACEBOOKPLUSUNSEENTVWILLBEUSEDTOBOTHPROMOTEANDBROADCASTTHEVIDEOCONTENT.

LARGENUMBERSOFVIEWSTOTHEVIDEOCONTENT.

ENGAGEMENTWITHCAMPAIGNANDSPONSORS.

ADVERTISERSCANREACHTHEIRTARGETMARKETTHROUGHCONTENTAND*DEDICATEDWEBPAGE.

MOBILE:

TOGAINACCESSTOONEOFTHEVIPBOATS,MEMBERSOFTHEPUBLICCANSMS‐FIRSTANDLASTNAMESTOADEDICATEDNUMBER.(GATEWAYPREMIUMSMS).

FROMTHERETHEYWILLBECONTACTEDTHROUGHOUTTHELEADUPTOTHEEVENTWITHFURTHERINFORMATION.(LOCATIONETC).

FASHION + MUSIC FUSION

3PM

THE EVENING BEGINS WITH FEMALE DJ PLAYING WARM UP WITH THE CROWD WATCHING ON FROM BOATS AT THE DESIGNATED PARTY LOCATION.

MC WELCOMES ADJOINING BOATS AND GUESTS TO THE CONCERT AND FASHION SHOW.

OUTLINES ABOUT THE ENTERTINAMENT AND SPONSORS INVOLVED.

1ST BAND PLAYS FOLLOWED BY MC INTRODUCING THE FEMALE DJ.

PRIZE WINNERS ANNOUNCED AFTER FASHION SHOW.

MC INTRODUCES THE FASHION SHOW.

2ND BAND.

DJ TO CLOSE EVENT.

6PM

SPONSORSHIP - MAJOR

MajorSponsor–$50,000

BroadcastTitleSponsor–NamingRightsGraphiccornerbugsPullthroughbannersHostmen:onsCompe::onsponsorship

PortalNamingrightsPre‐rollsBannersNewsle?erSponsorship

MobileNamingrightsPrerollCompe::onsponsorship

OnGroundCrewbrandingPromo:onalmaterialEventnamingrights

SPONSORSHIP - MINOR

SegmentSponsor–$10,000

BroadcastSegmentnamingrightsProductplacementProductreviewGraphiccornerbugsPullthroughbannersHostmen:ons

PortalSegmentnamingrightsPre‐rollsBannersNewsle?erSponsorship

MobilePrerollCompe::onsponsorship

OnGroundCrewbrandingEventbranding

REPEAT CUSTOMERS.