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WhatBigBrandsKnow.com | Grow Any Restaurant Like a Billion Dollar Brand Motivating and Marketing to Millennials Simple strategies for hiring, motivating, and marketing to Millennials Who are these Millennials and what do they want? How do I attract them without alienating my older customers? Learn the similarities and differences between the generations, and strategies that you can use to stay relevant across age groups. Success takes a different approach today than it did five, 10 or 20 years ago. Businesses with longevity have honed the ability to navigate change. Learn strategies to navigate the next generation of employees and customers. This presentation answers three critical questions about the generations – who they are, what they want, and what you can do about it. You’ll learn ideas you can implement now to attract cross- generational guests and turn them into vocal advocates, and strategies for hiring and motivating Millennials. Great brands are not built by chance – it’s a formula. Gerry O'Brion spent years learning why some businesses thrive, while others fail. Gerry was an executive for billion dollar restaurant brands like Procter & Gamble, Coors Light, Quiznos and Red Robin. What You’ll Get The three critical questions you must answer to be relevant across generations. Innovative ideas you can implement now. Strategies for hiring and motivating Millennials. How to build bridges between the generations. Who is this for? This keynote is perfect for restaurant owners who want to attract more of customers across generations, ignite their word-of- mouth referrals, and get their guests back more often. Gerry really broke down Millennials down in a way that our audience could relate to. - Billie Jo Waara CMO, Taco John’s

Motivating and Marketing to Millennials - What Big Brands Kno · generational guests and turn them into vocal advocates, and strategies for hiring and motivating Millennials. Great

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Page 1: Motivating and Marketing to Millennials - What Big Brands Kno · generational guests and turn them into vocal advocates, and strategies for hiring and motivating Millennials. Great

WhatBigBrandsKnow.com | Grow Any Restaurant Like a Billion Dollar Brand WhatBigBrandsKnowGerryO’Brion©2015.Allrightsreserved.

“ Motivating and Marketing to Millennials

Simple strategies for hiring, motivating, and marketing to Millennials

Who are these Millennials and what do they want? How do I attract them without alienating my older customers? Learn the similarities and differences between the generations, and strategies that you can use to stay relevant across age groups. Success takes a different approach today than it did five, 10 or 20 years ago. Businesses with longevity have honed the ability to navigate change. Learn strategies to navigate the next generation of employees and customers. This presentation answers three critical questions about the generations – who they are, what they want, and what you can do about it. You’ll learn ideas you can implement now to attract cross-generational guests and turn them into vocal advocates, and strategies for hiring and motivating Millennials. Great brands are not built by chance – it’s a formula. Gerry O'Brion spent years learning why some businesses thrive, while others fail. Gerry was an executive for billion dollar restaurant brands like Procter & Gamble, Coors Light, Quiznos and Red Robin.

What You’ll Get

• The three critical questions you must answer to be relevant across generations.

• Innovative ideas you can implement now.

• Strategies for hiring and motivating Millennials.

• How to build bridges between the generations.

Who is this for? This keynote is perfect for restaurant owners who want to attract more of customers across generations, ignite their word-of-mouth referrals, and get their guests back more often.

Gerry really broke down Millennials down in a way that our audience

could relate to.

- Billie Jo Waara CMO, Taco John’s

Page 2: Motivating and Marketing to Millennials - What Big Brands Kno · generational guests and turn them into vocal advocates, and strategies for hiring and motivating Millennials. Great

WhatBigBrandsKnow.com | Grow Any Restaurant Like a Billion Dollar Brand WhatBigBrandsKnowGerryO’Brion©2015.Allrightsreserved.

Gerry O’Brion Gerry O’Brion helps businesses grow.

He is the Founder of What Big Brands Know® and the creator of The Business Blueprint, a program for attracting new, profitable customers to your business.

As a keynote speaker, Gerry addresses thousands of business owners, CEOs, entrepreneurs, and sales organizations every year

What people are saying…

“ “ After years as an executive with billion dollar brands, Gerry now uses big company strategies to grow businesses of all sizes. His strategies work in any business regardless of their budget.

Gerry began his career in marketing at Procter & Gamble, working with brands such as Crisco, Tide, Mr. Clean, and Spic & Span. Next, he managed Coors Light, became VP of Marketing for Quiznos and then VP of Marketing for Red Robin Gourmet Burgers.

Learn More

Visit WhatBigBrandsKnow.com to learn more, see a demo video, press, testimonials, and free articles.

“I can’t even begin to tell you how valuable it was for me and my company –

thank you for the motivating and USEFUL information!”

- Sara O’Neil, North Star American

“Incredible! Gerry really connected the dots for us. I know that we’re going to

get a phenomenal ROI on our investment.”

- Guy Zehner, SVP Sales, Maines

“He just came in and knocked it out of the park for us. It was a great education for

us. The value was immeasurable.”

- Jeff Linville, President & CEO, Taco John’s

“I’ve been in business for 19 years and now I’ve got some specific ideas to change my service to not just be at

par, but above par.”

- Shane Rodgers, Shane’s Seafood & BarBQ