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MOBILE ADVERTISING CREATIVE FORMAT

MOBILE ADVERTISING - Netinfo · mobile advertising creative format. mobile advertising mobile is powerful second screen and important user decision influencer. native boost invisible

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Page 1: MOBILE ADVERTISING - Netinfo · mobile advertising creative format. mobile advertising mobile is powerful second screen and important user decision influencer. native boost invisible

MOBILE

ADVERTISINGCREATIVE FORMAT

Page 2: MOBILE ADVERTISING - Netinfo · mobile advertising creative format. mobile advertising mobile is powerful second screen and important user decision influencer. native boost invisible

MOBILE ADVERTISINGMOBILE IS POWERFUL SECOND SCREEN AND

IMPORTANT USER DECISION INFLUENCER

Page 3: MOBILE ADVERTISING - Netinfo · mobile advertising creative format. mobile advertising mobile is powerful second screen and important user decision influencer. native boost invisible

NATIVE BOOST

INVISIBLE ISN’T GOOD FOR

BUSINESS

Page 4: MOBILE ADVERTISING - Netinfo · mobile advertising creative format. mobile advertising mobile is powerful second screen and important user decision influencer. native boost invisible

MOBILE SHIFTFOLLOW YOUR USERS WHERE

THEY ARE

OVER

2.8mln

real users mobile

reach

OVER

500ths

users on mobile

apps

Mobile rise is driven by increasing

penetration of mobile devices and mobile

services.

Netinfo sites are shifting to mobile first usage

„Data source: Gemius AVG MAU 2018

Page 5: MOBILE ADVERTISING - Netinfo · mobile advertising creative format. mobile advertising mobile is powerful second screen and important user decision influencer. native boost invisible

HIGHER ENGAGEMENT

300x250px

Standard banners are taking big part of the

visible part of the screen. That’s why users are

more likely to see and engage.

GET HIGHER ENGAGEMENT WITH

YOUR ADS

Standard banner CTRs on

MOBILE

0.32%DESKTOP

0.15%

320X100PX

300X250PX

OR

300Х600PX

Data source: Google Ad Manager 2018

Page 6: MOBILE ADVERTISING - Netinfo · mobile advertising creative format. mobile advertising mobile is powerful second screen and important user decision influencer. native boost invisible

STANDART BANNER

RICH MEDIA

VIDEO ADS

360 NATIVE

RETARGETING

CONTENT VERTICALS

BEHAVIORAL SEGMENTS

ALLADVERTISING

FORMATAND ALL TARGETING OPTIONS

Page 7: MOBILE ADVERTISING - Netinfo · mobile advertising creative format. mobile advertising mobile is powerful second screen and important user decision influencer. native boost invisible

MOBILE RICH MEDIA

OUT OF THE BOX EXPERIENCE

320X480PX

X

320X50PX

X

320Х480PX

X

1 2

INTERSTITIAL

Full screen transition

ad with more than

1% average CTR%

ADHESION

Expandable to

320х480px, locked to

bottom of the screen

PARALAX

Bellow the content

branding exploring

two layers parallax

effect

SPINCUBE

Rotating visuals

going out of the

layout

Data source: Google Ad Manager 2018

Page 8: MOBILE ADVERTISING - Netinfo · mobile advertising creative format. mobile advertising mobile is powerful second screen and important user decision influencer. native boost invisible

WHY MOBILE?

Embed your lead

generation form directly

into interstitial

ALL FORMS ARE AUTOFILL POWERED WITH CUSTOMER

CONTACT DATA – PHONE, EMAIL, ETC

INVISIBLE ISN’T GOOD FOR

BUSINESS

Collect easily

customers

Page 9: MOBILE ADVERTISING - Netinfo · mobile advertising creative format. mobile advertising mobile is powerful second screen and important user decision influencer. native boost invisible

REPORTINGANDANALISYS

TRANSPARENCY OF THE

PERFORMANCE

Detailed performance data by

segments, age, gender, geo

targeting, devices, day hour,

etc.

Actionable performance data

Page 10: MOBILE ADVERTISING - Netinfo · mobile advertising creative format. mobile advertising mobile is powerful second screen and important user decision influencer. native boost invisible

INNOVATEWITH US!

www.netinfocompany.bg