MIKAYLA COLWELL

PORTFOLIOUPDATED AS OF JULY 26, 2019

ABOUT ME

My name is Mikayla Colwell

I am currently a Senior at Bowling Green State University, studying Apparel Merchandising

and Product Development with a minor in Marketing

My expected graduation date is December 14th, 2019

Currently seeking a post graduation full time position in the buying, merchandising, or planning departments.

My most recent jobs include:

May 2019-August 2019 Buying intern at The Home Shopping Network (HSN)

March 2017-Present as the Choreographer/Production Manager for the USA National Miss Ohio and Michigan Pageant

January 2018-May 2019 as an Undergraduate Teaching Assistant at Bowling Green State University for the Merchandising Math Class

May 2018-January 2019 as a leader in training at Buckle

March 2017-January 2018 as a sales associate for White House Black Market

SPRING SEMESTER 2018- 20TH CENTURY FASHION 1970’S PROJECT

SPRING SEMESTER 2017- MERCHANDISING MATH

Answer to Question 1A (2 points):

Gross Sales 180,000.00$

Customer Returns 8,500.00$

BOM 39,000.00$

Purchases 94,000.00$ Answer to Question 1B (2 points):

Freight 900.00$

Alt/workroom expenses 950.00$

Cash Discounts 7,500.00$

EOM 45,000.00$

Direct Expenses 48,000.00$

Indirect Expenses 40,000.00$

$ AMOUNT % AMOUNT

Net Sales 171,500.00$ 100.00%

Cost of Goods 82,350.00$ 48.02%

Gross Margin 89,150.00$ 51.98%

Operating expenses 88,000.00$ 51.31%

Profit/Loss Statement 1,150.00$ 0.67%

Data Given

If purchases increase than the profit will increase, this is because purchases gets added in

with the Cost of Goods and if COG gets larger than so will GM, which in turn effects profit

since OE will stay the same.

Gross Margin wouldn't change if direct expenses increase, because the two don’t have a

relationship. If direct expenses increases, it would effect profit though.

Skeletal Profit and Loss Statement

PURCHASE ORDER

Vendor Name Order Date Bill To: Children's Store

Delivery Date Main Street

Home Town, NJ 12345 Hometown, OH 22222

Terms: 3% Net 30

Style No. Description Cost per Color Total Total

Unit XS S M L Quantity Cost

1234 V-necks 7.31$ Blue 3 6 6 3 18 131.58$

1235 Crew 7.31$ Green 3 6 6 3 18 131.58$

1236 Long sleeve 8.24$ Red 3 6 6 3 18 148.32$

1237 Cropped 7.93$ Blue 3 6 6 3 18 142.74$

1238 Boat-neck 7.93$ Green 3 6 6 3 18 142.74$

1239 Henley 8.67$ Red 3 6 6 3 18 156.06$

1240 Wicking Crew 9.33$ Blue 3 6 6 3 18 167.94$

1241 Wicking V-neck 9.33$ Green 3 6 6 3 18 167.94$

1242 Wicking Boat-neck 9.33$ Red 3 6 6 3 18 167.94$

1243 Sleveless 9.33$ Blue 3 6 6 3 18 167.94$

1244 V-necks 7.31$ Orange 3 6 6 3 18 131.58$

1245 Crew 7.31$ White 3 6 6 3 18 131.58$

1246 Long sleeve 8.24$ Black 3 6 6 3 18 148.32$

1247 Cropped 7.93$ Orange 3 6 6 3 18 142.74$

1248 Boat-neck 7.93$ White 3 6 6 3 18 142.74$

1249 Henley 8.67$ Black 3 6 6 3 18 156.06$

1250 Wicking Crew 9.33$ Orange 3 6 6 3 18 167.94$

1251 Wicking V-neck 9.33$ White 3 6 6 3 18 167.94$

1252 Wicking Boat-neck 9.33$ Black 3 6 6 3 18 167.94$

1253 Sleveless 9.33$ Orange 3 6 6 3 18 167.94$

1254 V-necks 7.31$ White 3 6 6 3 18 131.58$

1255 Crew 7.31$ Black 3 6 6 3 18 131.58$

1256 Long sleeve 8.24$ Orange 3 6 6 3 18 148.32$

1257 Cropped 7.93$ White 3 6 6 3 18 142.74$

Totals 72 144 144 72 432 3,603.78$

17% 33% 33% 17% 100.00% 0.00%

Sizes (in units)

XYZ Company

Percent of Totals:

Last Year Plan Actual

53.34% 53.42%

Department Name: 13.00% 12.70%

1.77% 1.90%

Department Number: 1.00% 1.30%

46.50% 46.90%

Merchandise Manager: 42.00% 41.80%

4.50% 5.10%

Buyer: 2.2 2.5

$99,289 $91,372

Period: 1.04 1.17

August September October November December January SEASON TOTALS

$30,478 $34,876 $29,870 $45,876 $51,456 $30,567 $223,123

$36,556 $31,987 $31,987 $47,980 $50,265 $29,702 $228,478

19.94% -8.28% 7.09% 4.59% -2.31% -2.83% 2.40%

15.88% 14.33% 13.68% 20.76% 22.43% 12.92% 100.00%

16.00% 14.00% 14.00% 21.00% 22.00% 13.00% 100.00%

$101,988 $90,891 $100,765 $127,827 $83,006 $102,867 $607,344

$95,961 $84,765 $100,759 $99,525 $63,860 $103,343 $548,212

$6,091 $4,641 $4,931 $4,641 $4,931 $3,771 $29,006

$6,674 $5,223 $4,643 $3,772 $4,353 $4,353 $29,017

9.6% 12.5% -5.8% -18.7% -11.7% 15.4% 0.03692%

21.0% 16.0% 17.0% 16.0% 17.0% 13.0% 100.00%

23.0% 18.0% 16.0% 13.0% 15.0% 15.0% 100.00%

$87,677 $101,988 $90,891 $100,765 $127,827 $83,006 $592,154

$91,391 $95,961 $84,765 $100,759 $99,525 $63,860 $536,261

2.50 3.00 2.65 2.10 1.98 2.15 2.65

2.50 3.00 2.65 2.10 1.98 2.15 2.3471

$50,880 $28,420 $44,675 $77,579 $11,566 $54,199 $267,319

$47,800 $26,014 $52,623 $50,519 $18,952 $73,538 $269,446

$23,743 $13,262 $20,847 $36,201 $5,397 $25,291 $124,741

$22,267 $12,119 $24,514 $23,534 $8,829 $34,257 $125,519

PLANNED

PURCHASES

AT RETAIL

LY Purchases @ Retail

PL Purchases @ Retail

Revised

Actual

PLANNED

PURCHASES

AT COST

LY Purchases @ Cost

PL Purchases @ Cost

Revised

Actual

BOM STOCK LY BOM Stock

PL BOM Stock

Revised

Actual

LY Stock/Sales Ratio

PL Stock/Sales Ratio

MARKDOWNS LY Markdowns

PL Markdowns

Revised

Actual

% Change

% of LY Mardowns

% of PL Markdowns

% Change

% of LY Sales

% of PL Sales

EOM STOCK LY EOM Stock

PL EOM Stock

Revised

Actual

SALES LY SALES

PL Sales

Revised

Actual

Average Stock

Fall 2016 GMROI

FALL

Julie P. % operating expense

% net profit

Monika S. Season Turnover

% alteration expense

353 % cash discount

% gross margin

SIX-MONTH MERCHANDISING PLAN

% initial markup

Junior's Sportswear % markdowns

Profit and Loss Statement

Six Month Merchandising Plan

Purchase Order

SPRING SEMESTER 2018-OMNICHANNEL RETAILING

Project on Kroger’s technology

of the Scan-and-go technologies

and the self-checkout lanes. The

goal of this was to understand

what these types of technologies

can do for stores.

SPRING 2018-FASHION FORECASTING

SPRING 2018-FASHION FORECASTING

Core Concepts Project

SPRING 2018-FASHION FORECASTING

Styling Project with

Local Boutique

SPRING 2018- FASHION FORECASTING

Pendulum project for

the classic item

which is Skinny Jeans

SPRING SEMESTER 2018-FASHION FORECASTING

Commercial, Directional,

and Essential

products/textiles/and prints

project

FALL SEMESTER 2018-MERCHANDISING SOFT GOODSPURCHASE ORDER

Nice Inc. Order Date Bill To: Buckle

Delivery Date Main Street

Home Town, NJ 12345 Kearne, NE 22222

Terms: 3% Net 30

Style No. Description Cost per Color Total Total

Unit 34 36 38 40 42 44 Quantity Cost

24-66-12 Otamy 98.00$ Black 7 16 31 15 11 4 84 8,232.00$

24-66-13 Otamy 98.00$ Red 10 26 44 23 16 5 124 12,152.00$

24-66-14 Otamy 98.00$ Taupe 6 14 26 13 9 4 72 7,056.00$

24-65-12 Orilike 78.00$ black 3 11 21 10 7 3 55 4,290.00$

24-65-13 Orilike 78.00$ red 6 17 31 15 10 4 83 6,474.00$

24-65-14 Orilike 78.00$ taupe 4 10 16 9 6 2 47 3,666.00$

24-51-18-1 Leanda 61.00$ Blue wash 16 39 70 35 25 11 196 11,956.00$

24-51-18-2 Leanda 61.00$ blue stone 8 17 30 15 14 5 89 5,429.00$

24-50-18-1 Sherry 57.00$ blue wash 29 73 130 65 47 18 362 20,634.00$

24-50-18-2 Sherry 57.00$ blue stone 12 31 58 28 22 8 159 9,063.00$

24-28-11 Tropp 43.00$ white 7 18 32 16 11 4 88 3,784.00$

24-28-12 Tropp 43.00$ black 6 15 27 13 10 4 75 3,225.00$

24-28-13 tropp 43.00$ red 3 7 12 6 4 2 34 1,462.00$

24-29-11 telt 53.00$ white 5 12 21 11 8 3 60 3,180.00$

24-29-12 telt 53.00$ black 4 10 18 9 6 2 49 2,597.00$

24-29-13 telt 53.00$ red 2 4 10 6 3 2 27 1,431.00$

128 320 577 289 209 81 1604 104,631.00$

7.98% 19.95% 35.97% 18.02% 13.03% 5.05% 100.00%

Compare to 8% 20% 36% 18% 13% 5% Total Qty Total Cost

XYZ Company

Sizes (in units)

Totals

Percent of Total

PURCHASE ORDER

Bossy & Co. Order Date Bill To: Buckle

Delivery Date Main Street

Home Town, NJ 12345 Kearne, NE 22222

Terms: 3% Net 30

Style No. Description Cost per Color Total Total

Unit 32 34 36 38 40 42 44 46 Quantity Cost

103 wakita 57.00$ charcoal 2 4 5 7 6 2 2 1 29 1,653.00$

107 wakita 57.00$ black 6 10 11 16 14 6 5 3 71 4,047.00$

103 wamiela 103.00$ charcoal 2 3 4 5 5 2 3 2 26 2,678.00$

107 wamiela 103.00$ black 5 9 10 14 12 6 4 2 62 6,386.00$

103 Cadet 74.00$ charcoal 2 4 3 4 4 2 1 1 21 1,554.00$

108 Cadet 74.00$ white 3 9 11 14 12 6 5 2 62 4,588.00$

107 Cadet 74.00$ black 2 3 4 5 5 2 2 1 24 1,776.00$

103 korine 61.00$ charcoal 1 2 2 3 3 1 1 1 14 854.00$

108 korine 61.00$ white 4 5 7 9 8 4 3 2 42 2,562.00$

107 korine 61.00$ black 2 2 3 4 3 1 1 1 17 1,037.00$

101 Sue 94.00$ blue 4 6 7 10 9 4 3 2 45 4,230.00$

103 Sue 94.00$ charcoal 5 8 10 13 12 5 4 2 59 5,546.00$

107 sue 94.00$ black 7 12 12 18 17 7 6 2 81 7,614.00$

101 Shila 98.00$ blue 1 2 2 2 2 2 1 0 12 1,176.00$

103 Shila 98.00$ charcoal 1 2 2 3 3 2 1 1 15 1,470.00$

107 Shila 90.00$ black 2 3 3 6 5 2 1 1 23 2,070.00$

49 84 96 133 120 54 43 24 603 49,241.00$

8.13% 13.93% 15.92% 22.06% 19.90% 8.96% 7.13% 3.98% 100.00%

Compare to 8% 14% 16% 22% 20% 9% 7% 4% Total Qty Total Cost

Sizes (in units)

XYZ Company

Totals

Percent of Total

Original/Should be:

Total Amount Spent 153,866.00$

Dollar amount and % of total

spent on:$ Amount %

Nice, Inc. $ 104,631.00 68.00% 104,629.04$ 68%

Category 1 only (Outerwear) $ 41,870.00 40.02% 41,851.62$ 40%

Category 2 only (Jeans) $ 47,082.00 45.00% 47,083.07$ 45%

Category 3 only (Jersey) $ 15,679.00 14.99% 15,694.36$ 15%

Bossy & Co. $ 49,241.00 32.00% 49,237.20$ 32%

Category 1 only (Knitwear) $ 14,764.00 29.98% 14,771.16$ 30%

Category 2 only (Blouses) $ 12,371.00 25.12% 12,309.30$ 25%

Category 3 only (Trousers) $ 22,106.00 44.89% 22,156.74$ 45%

SUMMARY OF MARKET EXPENDITURES

(Complete this section based on the Purchase orders you placed)

$ 153,872.00

SUMMARY CHARTS OF DISTRIBUTION OF SELECTION FACTORS

Category 32 34 36 38 40 42 44 46 Total % of Total

Bossy & Co. Knitwear

15 26 30 42 37 16 14 8 188 31%

Bossy & Co. Blousers

14 25 30 39 35 16 13 8 180 30%

Bossy & Co. Trousers

20 33 36 52 48 22 16 8 235 39%

Total 49 84 96 133 120 54 43 24 603 100%

% of Total Sizes 8% 14% 16% 22% 20% 9% 7% 4% 100%

Category 34 36 38 40 42 44 Total % of Total

Nice, Inc. Outerwear 36 94 169 85 59 22 465 29%

Nice, Inc. Jeans 65 160 288 143 108 42 806 50%

Nice, Inc. Jersey 27 66 120 61 42 17 333 21%

Total 128 320 577 289 209 81 1604 100%

% of Total Sizes 8% 20% 36% 18% 13% 5% 100%

Distribution of Sizes by Category

Distribution of Sizes by Category

Category Black Charcoal Blue White Total % of Total

Bossy & Co. Knitwear

133 55 0 0 188 31%

Bossy & Co. Blouses

41 35 0 104 180 30%

Bossy & Co. Trousers

104 74 57 0 235 39%

Total 278 164 57 104 603 100%

% of Total Colors 46% 27% 9% 17% 100%

Category Black Red Taupe Blue wash Blue stone White Total% of Total

Nice, Inc. Outerwear

139 207 119 0 0 0 465 29%

Nice, Inc. Jeans 0 0 0 558 248 0 806 50%

Nice, Inc. Jersey 124 61 0 0 0 148 333 21%

Total 263 268 119 558 248 148 1604 100%

% of Total Colors 16% 17% 7% 35% 15% 9% 100%

Distribution of Colors by Category

Distribution of Colors by Category

Buying

Project-

Purchase

Orders,

Summary of

Market

Expenditures,

and

Distribution

by Variables

SPRING 2019- PHOTOSHOP

Mood Board and Inspiration for the final project

SPRING 2019- PHOTOSHOP CONTINUED

SPRING 2019- PHOTOSHOP CONTINUED

SPRING 2019-VISUAL MERCHANDISING

WORK EXPERIENCE- BUCKLE, STYLING MANNEQUINS

WORK EXPERIENCE- BUCKLE, TABLE DISPLAYS

CONTACT INFORMATION:

Cell Phone: (513) 967-5777

Email: mikaylacolwell98@gmail.com

LinkedIn: www.linkedin.com/in/mikayla-colwell