Methods to Initiate Ventures

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    Agenda

    Major pathways and structures for entrepreneurialventures

    Factors involved in creating a new venture

    Elements involved in acquiring an established

    venture

    Franchise and its structure

    Benefits and drawbacks of franchising

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    The Pathways to New Venturesfor Entrepreneurs

    Acquiring anExisting Venture

    Creating theNew Venture

    Obtaining aFranchise

    Pathways to NewVentures

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    Creating New Ventures

    Approaches toCreating a NewVenture

    New-NewApproach

    New-OldApproach

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    Emerging Opportunities

    Green Produc tsOrganic foods

    Organic fibers/textiles

    Alternative Energy

    Solar

    Biofuel

    Fuel cells

    Energy conservation

    Health CareHealthy food

    School and govt.-

    sponsored programs

    Exercise

    Yoga

    Niche gyms

    Children

    Nonmedical

    Pre-assisted livingAssisted living transition

    services

    Niche Consum ables

    Chocolate

    Burgers

    Coffee houses

    Exotic salads

    Home Automat ion andMedia Storage

    Lighting control

    Security systems

    Energy management

    Comfort management

    Entertainment systems

    Networked kitchen

    appliances

    Emerging Internet Opportunities Emerging Technology Opportunities

    Mobi le Advert is ing

    Cell phones

    PDAs

    Concierge ServicesNiche Social Networ ks

    Seniors

    Music fans

    Groups of local users

    Pet owners

    Dating groups

    Virtual Economies

    Online auctions

    Education al Tutoring

    Human Resou rces ServicesMatchmaking

    Virtual HR

    Online Staffing

    Nanotechnology

    Wireless Technolo gy

    Source: Steve Cooper, Amanda C. Kooser, Kristin Ohlson, Karen E. Spaeder, Nichole

    L. Torres, and Sara Wilson, 2007 Hot List, Entrepreneur(December 2006): 8093.

    Trends Creating Business Opportunities

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    Source:William J. Dennis,A Small Business Primer(Washington, DC: NationalFederation of Independent Business, 1993) 27. Reprinted with permission.

    Sources of New Business Ideas Among Menand Women

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    Examination of the Financial Picture

    Upside gain and downside loss expectations The profits the business can make and the losses it

    can suffer.

    How much money will the enterprise take in if all goes well?

    How much will it gross if operations run as expected?

    How much will it lose if operations do not work out well?

    Risk vs. reward analysis

    Points out the importance of getting an adequatereturn on the amount of money risked

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    Checklist for Estimating Start-Up Expenses

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    Checklist for Estimating Start-Up Expenses(Contd)

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    Acquisition of a Business Venture

    Acquiring aBusiness Venture

    Asking Key Questions

    Examinationof

    Opportunities

    Evaluation ofthe Venture

    PersonalPreferences

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    Advantages of Acquiring an Ongoing Venture

    Buying an

    Ongoing

    Venture

    Purchasing at a

    Good Price

    Reduced Time

    and Effort

    Less Fear about

    Successful Future

    Operation

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    Evaluation of the Selected Venture

    Factors Affecting

    Sale of the

    Venture

    Assets of the

    Venture

    Profits, Sales, and

    Operating Ratios

    The Business

    Environment

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    Negotiating the Deal

    Factors AffectingNegotiations

    Alternatives

    Time Pressure

    Information

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    1. Have a seller retain a minority interest in the business2. Never rely on oral statements

    3. Have an accountant examine the books and check the

    cash flow

    4. Investigate, investigate, investigate!

    5. Interview the employees

    6. Find out the real reason the company is for sale

    Dos and Donts of Buying a Business

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    Franchising: The Hybrid

    FranchisingAny arrangement in which the owner of a trademark,

    trade name, or copyright has licensed others to use it

    in selling goods or services

    FranchiseeA purchaser of a franchise

    Franchisor

    The seller of the franchise

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    How a Franchise Works

    Franchisee Obligations:1. Make a financial investment in the operation

    2. Obtain and maintain a standardized inventory and/or

    equipment package usually purchased from the

    franchisor3. Maintain a specified quality of performance

    4. Follow a franchise fee as well as a percentage of the

    gross revenues

    5. Engage in a continuing business relationship

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    How a Franchise Works (Contd.)

    Franchisor Provides:1. The company name that provides drawing power

    2. Identifying symbols, logos, designs, and facilities

    3. Professional management training for each

    independent units staff4. Sale of merchandise necessary for the units

    operation, equipment to run the operation, and the

    food or materials needed for the final product

    5. Financial assistance, if needed6. Continuing aid and guidance to ensure that

    everything is done in accordance with the contract

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    Franchising

    Advantages Training and guidance

    Brand-name appeal

    A proven track record

    Financial assistance

    Disadvantages Franchise fees

    Franchisor control

    Unfulfilled promises of

    franchisor

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    Evaluating the Franchise Opportunity

    Seeking

    Professional Help

    Investigating the

    Franchisor

    Finding Reliable

    Information

    The Franchise

    Opportunity Decision

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    THANK YOU!