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December 2009 >> $5 PRSRT STD U.S. POSTAGE PAID FRANKLIN, TN PERMIT NO.357 ONLINE: M.MEMPHIS MEDICAL NEWS.COM ON ROUNDS PRINTED ON RECYCLED PAPER May 2013 >> $5 Christ Community Health Services: A Vision Turned into Fruition In the beginning . . . there were four medical students: Rick Donlan, Steve Besh, Karen Miller and David Pepperman. ... 4 Mayo Clinic Fellow Trains at Mroz Baier The Mayo Clinic is world renowned for excellence, but isn’t above turning to a Memphis medical leader for occasional help ... 8 FOCUS TOPICS AUTOIMMUNE DISORDERS MARKETING/COMMUNICATIONS HEALTHCARE REAL ESTATE Physicians and Administrators are looking for solutions. Now is the time to Advertise in Memphis Medical News! Call Pam Harris at 501 247 9189 or email: [email protected]. DON’T GET LEFT BEHIND! Medicare Reimbursement Cuts Create Long-Term Concern BY JUDY OTTO Part visionary, part probing researcher, part diplomat, Lisa Klesges is 100 percent cre- ative strategist when it comes to the University of Memphis’ fledgling School of Public Health – just 3 years old, but growing fast and mov- ing confidently toward accreditation under her guidance as dean. Although the university had an established Masters of Health Administration program and added an interdisciplinary Masters of Public Health program four years ago, Klesges was of- fered the challenge of building a School of Public Health around this promising nucleus — and she accepted promptly. The resulting internal moves of faculty as well as hiring new talent have been exciting for the university and the community, says Klesges, who foresees a long-term and sig- nificant impact on the Memphis area’s overall attitude toward health, ultimately motivating (CONTINUED ON PAGE 14) HealthcareLeader Lisa Klesges New U of M dean aims at making public health a local priority MEMPHIS on the MEND BY PAMELA HARRIS (CONTINUED ON PAGE 16) BY JONATHAN DEVIN Memphis-area physicians say they will not change how they do business because government-funded programs have suffered bud- get cuts. But the tension is increasing for a long-term resolution. The cuts, caused by Congress’ failure to avert sequestration, included a 2 percent cut in Medicare reimbursements that began April 1. Most physi- cians were disappointed, but not surprised “If (physicians) are members of the Tennessee Medical Association, they weren’t surprised,” said Wiley Robinson, MD, immediate past president of the Tennessee Medical Association. He also runs Inpatient Physicians of the Mid- South, a group of 22 hospitalists. “We’ve been keeping physicians well informed over the last several years and we’ve been working hard to lobby Congress to either withhold or reduce any cuts in reimbursements in order to preserve care for Medicare recipients.” The fear is that at some point physicians may begin to retire early, stop accepting new Medi- care patients into their practices, or stop seeing David Wright, MD PAGE 3 PHYSICIAN SPOTLIGHT

Memphis Medical News May 2013

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Page 1: Memphis Medical News May 2013

December 2009 >> $5

PRSRT STDU.S.POSTAGE

PAIDFRANKLIN, TN

PERMIT NO.357

ONLINE:M.MEMPHISMEDICALNEWS.COM

ON ROUNDS

PRINTED ON RECYCLED PAPER

May 2013 >> $5

Christ Community Health Services: A Vision Turned into Fruition In the beginning . . . there were four medical students: Rick Donlan, Steve Besh, Karen Miller and David Pepperman. ... 4

Mayo Clinic Fellow Trains at Mroz Baier The Mayo Clinic is world renowned for excellence, but isn’t above turning to a Memphis medical leader for occasional help ... 8

FOCUS TOPICS AUTOIMMUNE DISORDERS MARKETING/COMMUNICATIONS HEALTHCARE REAL ESTATE

Physicians and Administrators are looking for solutions. Now is the time to Advertise in Memphis Medical News!Call Pam Harris at 501 247 9189 or email: [email protected].

DON’T GET LEFT BEHIND!

Medicare Reimbursement Cuts Create Long-Term Concern

By JUDy OTTO Part visionary, part probing researcher,

part diplomat, Lisa Klesges is 100 percent cre-ative strategist when it comes to the University of Memphis’ fl edgling School of Public Health – just 3 years old, but growing fast and mov-ing confi dently toward accreditation under her guidance as dean.

Although the university had an established Masters of Health Administration program and

added an interdisciplinary Masters of Public Health program four years ago, Klesges was of-fered the challenge of building a School of Public Health around this promising nucleus — and she accepted promptly. The resulting internal moves of faculty as well as hiring new talent have been exciting for the university and the community, says Klesges, who foresees a long-term and sig-nifi cant impact on the Memphis area’s overall attitude toward health, ultimately motivating

(CONTINUED ON PAGE 14)

HealthcareLeader

Lisa KlesgesNew U of M dean aims at making public health a local priority

MEMPHIS on the MEND

BY PAMELA HARRIS

(CONTINUED ON PAGE 16)

By JONATHAN DEVIN

Memphis-area physicians say they will not change how they do business because government-funded programs have suffered bud-get cuts. But the tension is increasing for a long-term resolution.

The cuts, caused by Congress’ failure to avert sequestration, included a 2 percent cut in Medicare reimbursements that began April 1. Most physi-cians were disappointed, but not surprised

“If (physicians) are members of the Tennessee Medical Association, they weren’t surprised,” said Wiley Robinson, MD, immediate past president of the Tennessee Medical Association. He also runs Inpatient Physicians of the Mid-South, a group of 22 hospitalists.

“We’ve been keeping physicians well informed over the last several years and we’ve been working hard to lobby Congress to either withhold or reduce any cuts in reimbursements in order to preserve care for Medicare recipients.”

The fear is that at some point physicians may begin to retire early, stop accepting new Medi-care patients into their practices, or stop seeing

David Wright, MD

PAGE 3

PHYSICIAN SPOTLIGHT

Page 2: Memphis Medical News May 2013

2 > MAY 2013 m e m p h i s m e d i c a l n e w s . c o m

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Page 3: Memphis Medical News May 2013

m e m p h i s m e d i c a l n e w s . c o m MAY 2013 > 3

By RON COBB

It was David Wright’s first day of medical school at the University of South Florida in Tampa, on the state’s west coast. Back home on Florida’s east coast, Wright’s wife, Cindy, was delivering their first child. Bad timing all around.

Cindy was two weeks beyond her due date. David was in Tampa getting the house ready where they would live while he went to med school.

“My biggest challenge was becoming a father and starting medical school all at the same time,” he said. “It taught me how to budget my time, I can tell you that.”

More than 30 years later, Wright runs The Wright Clinic in Cordova, where, co-incidentally, the message to his patients is that timing is everything. The clinic is all about prevention of heart attacks, strokes and diabetes. It’s about identifying at-risk patients and helping them make lifestyle changes before they become ill.

Wright did his internal medicine resi-dency at Baptist Memorial Hospital. He had financed medical school with an Air Force scholarship, so he also served for three years in Blytheville, Arkansas, as an internal medicine physician. When his tour of duty was up, he contacted some former classmates who had opened a prac-tice in Memphis, and they accepted him as a partner in 1985.

While he was at Baptist, Wright learned all he could about heart disease, and “once I got out in practice, I slowly realized that just taking care of someone after they had a heart attack or stroke is not what we need to be about,” he said. “We need to get ahead of that curve. We need to find those folks who are at risk as early as possible and teach them how to take care of their bodies, teach them proper nutrition, teach them the impor-tance of exercise, teach them what they need to pay attention to so they never have to deal with heart attack and a stroke.”

He had become interested in medi-cine at an early age. His father was an elec-trical engineer who worked on the Apollo moon program and the space shuttle; his mother was a nurse. At age 3, he had his tonsils taken out, “and my mom tells me I was very fascinated by all the doctors and nurses,” he said. “I knew she’d been a nurse, and shows like ‘Ben Casey’ and ‘Marcus Welby, MD’ were pretty popu-lar in my childhood. Truthfully, I think Marcus Welby was one of the role models that sounded like a neat thing to do. At the time I was in high school, I was really good in science, and it seemed like a good fit.”

The Wright Clinic (thewrightclinic.com) opened two years ago, but the doc-tor’s interest in prevention had been evolv-ing over a number of years as he read the newest research and attended national seminars. He learned more from Berkeley

HeartLab and its cutting-edge approach to cardiovascular testing, which included “a lot of factors beyond conventional cho-lesterol levels, including some genetic test-ing,” he said.

Wright maintains his regular inter-nal medicine practice, but the focus has shifted to prevention.

“We try to keep it in the forefront that no one has to suffer the scourges of heart attack, stroke and diabetes, and even if you have a family history of those diseases, it doesn’t have to be that way for you.”

Typically, patients go the clinic and begin with a 60-minute interview, with subsequent visits of 30 to 45 minutes. The goal is educating patients and providing a prescription for them to follow. The word “exercise” is avoided in favor of “move-ment medicine.” The outline for each pa-tient is very specific.

“We’ve had to do that because there’s so much noise in the world in terms of TV, infomercials or Internet on ‘eat this’ or ‘don’t eat that,’ ‘here’s the miracle food or miracle supplement.’ People don’t know what to listen to,” Wright said. “They kind of throw up their hands and eat what they enjoy. What we try to do is educate them on the specifics of their condition and what specific thing they ought to pay attention to in their diet.

“People know they should exercise but don’t know how to do it, how much or how often, so education is a lot of what we do.

“Most people think they’re bullet-proof. Deep down they think ‘it’s not

going to happen to me.’ Or ‘it might hap-pen to me, but I don’t want to think about it so I’m just going to pretend I’m bullet-proof.’ Part of what we do is helping them understand what’s really going on inside their body, what their blood chemistry is telling us.”

After providing a specific plan, he said, “it comes down to reinforcing the message, because most of us can’t hear something once and act on it. We really become cheerleaders for these folks as they make baby steps toward progress.”

Patients, he said, routinely lose 25 to 30 pounds over three to six months.

“We haven’t added a drug to them, and it’s not a crazy diet,” he said. “They’ll come in and brag about how many dress sizes or how many belt loops smaller they are, how much better they feel.”

Patients will be shown the change in their blood chemistry, and that “we know you have changed the course of your life, and we know you’ve either greatly delayed something that was going to happen to you, or hopefully totally prevented it from happening.”

Away from the clinic, Wright can often be found with a trumpet in his hands. He’s a member of The Sunday Traffic Brass Quintet, playing at weddings, shop-ping malls, churches and nursing homes. He and Cindy also enjoy ballroom danc-ing, a result of starting dancing lessons 10 years ago as preparation for their daugh-ter’s wedding.

David Wright, MDFounder of the Wright Clinic focuses on prevention

PhysicianSpotlight

REPRINTS: Want a reprint of a Medical News article to frame? A PDF to enhance your marketing materials? Email [email protected] for information.

Page 4: Memphis Medical News May 2013

4 > MAY 2013 m e m p h i s m e d i c a l n e w s . c o m

Christ Community Health Services: A Vision Turned into Fruition

MEMPHIS on the MEND

BY PAMELA HARRIS

In the beginning . . . there were four medical students: Rick Donlan, Steve Besh, Karen Miller and David Pepper-man. They became friends while study-ing at Louisiana State University School of Medicine and discovered that in addi-tion to sharing the call to practice medi-cine, they also shared a strong Christian faith and a desire to bring that into their medical practice. All four belonged to an organization called the Christian Medical and Dental Association whose mission is to encourage medical students, and ulti-mately doctors, to serve with “professional excellence as witnesses of Christ’s love and compassion and to advance biblical prin-ciples of healthcare within the Church and to our culture.”

And that’s exactly what this medical foursome did. With their entire careers in front of them, they investigated southern cities to find the place that needed them the most. Fortunately for us, they chose

Memphis because it was the city in Tennessee with the largest concentration of medically underserved and because it had the most severe shortage of primary care physicians.

Fasting, Praying and Waiting for Miracles

In the beginning . . . it was not easy. It took two full years to get the first funding and aid that came from Baptist Memorial Healthcare Foundation. It enabled them to open their first clinic in 1995. Still, it was a lot to handle. Over the years, they have liter-ally existed with a lot of fasting, praying and waiting for God to bring them what they needed. In 1998, one big blessing arrived: Burt Waller, then CEO of The MED, met the four doctors in a meeting, loved their mission and vision and knew he could help. He agreed to come on part-time temporarily to offer his administra-tive expertise. Now, 15 years later, Waller is still there.

In spite of all their good intentions,

hard work, good recruiting decisions and the family atmosphere they created, they were always “on the verge of financial collapse,” says Waller, who recalls the early days. “We couldn’t get paid from TennCare and we owed a lot of money. We would frequently come to the end of our rope and would fast and pray for an-swers.”

Then one day the phone rang. It was a local attorney who needed to know if they had a brokerage firm in town because he had securities to transfer to Christ Community Health Services (CCHS). It was an anonymous gift from a woman whose father had passed away and left her an inheritance above and beyond what she needed. So she gave it to several Christian organizations in Memphis, in-cluding CCHS, which received $200,000 in stocks and securities. “That answered our prayers,” said Waller.

To this day, they don’t know who that donor was. But Waller wants her to know the impact her gift made. “I hope she is aware of our progress and knows that her gift really preserved us.”

Today, CCHS is the largest primary care provider for the poor in Memphis, serving 50,000 patients in 140,000 visits each year. About 90 percent of their pa-tients are under the Federal Poverty Line. CCHS provided 800 women pre-natal care last year and delivered 600 babies. They are the second largest faith-based, federally qualified health center in the United States. They now have six health centers, three dental clinics, three full-ser-vice pharmacies and a mobile health van that serves homeless Memphians. They employ a staff of 300, including 30 physi-cians, 16 mid-levels and six dentists.

While this paints a picture of amazing success, one of the founders, David Pep-perman, MD, confirmed they still have their share of struggles which he believes will never go completely away. “If we got to be too successful, we might not keep doing the things that God wants us to do and that got us here. Struggles keep us de-pendent and praying.” So every morning before clinic they pray.

What You Can Do to Help

DONATEIn spite of all the

hard work, dedication, long hours and six health centers, CCHS ends up turning away 100 or so

patients a day at some of their clinics. But they keep trying to lower that number.

In the works is the expansion of their Frazier clinic, currently 3,400 square feet. When the addition is completed there will be 19,000 square feet of clinic space. They were able to secure a $5 million grant to help with the expansion, but still need help with the land and equipment when com-pleted by the spring, 2014.

In addition, CCHS has a new Wom-en’s Health Initiative in all their clinics to offer better OB/GYN care and help lower the infant mortality rate in Mem-phis. Part of that initiative involves build-ing a new Women’s Health Center in the Binghampton area of Midtown which is expected to open this summer.

If you would like to donate to CCHS, visit their webpage www.christcommuni-tyhealth.org and click on the DONATE tab, or call their administrative office at 901-260-8500.

VOLUNTEERAmong the needs of the CCHS are

specialists willing to volunteer time and resources to see CCHS patients who are unable to pay. Specifically, they occa-sionally need radiologists, although both Methodist LeBonheur and Baptist Memo-rial Healthcare Corporation provide the majority of these services for them. More often they need orthopedic physicians and rheumatologists who are willing to part-ner and be a part of the CCHS mission of “providing high quality healthcare to the underserved in the context of distinctly Christian service.”

And God saw that it was good18 years after the first CCHS clinic

opened, two of the CCHS founders, Karen Miller, MD, and Steve Besh, MD, (West Clinic) have moved on and found other ways to serve. Rick Donlan, MD, and Pepperman are still in active roles at CCHS. Burt Waller is still looking to re-tire into a more part-time role.

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Page 5: Memphis Medical News May 2013

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Page 6: Memphis Medical News May 2013

6 > MAY 2013 m e m p h i s m e d i c a l n e w s . c o m

By TIM NICHOLSON

Sharing information has to start with this – know to whom the information belongs. Hint: it’s not you, Doc, even if you’re the one holding it.

It’s like it was yesterday. It was the first day of school in the second grade. I’d carried my baseball glove and ball for a game of catch during recess. Ricky had done the same. We chose to use his ball. He’d painted it green and yel-low to honor his beloved Oakland Athletics. Mine just had a big “T” on it. I left it on my desk.

On the way to recess the new kid asked if he could use my ball. He didn’t have one but he looked like he knew how to play. And since Mom had taught me to share, using mine was fine.

When recess ended I went to retrieve my ball. The new kid threw the ball back to me. But it got by me and the teacher politely picked it up. She and I talked baseball on the way back to class. We were settling back in our seats before I realized that she still had the ball. I watched her put it in her desk drawer. Cool. It would be safe there until I needed it.

After class I went to her desk to ask for the ball. I waited as she talked to an-other kid. Meanwhile, Mom was wait-ing in the carpool line. Knowing that, I reached for the handle on her desk drawer to retrieve my ball.

The teacher slapped my hand with a ruler and said, “You can’t look in there.” “Yes, ma’am. But I’m just getting my ball while you’re busy with another patient (oops, I mean student).”

My ball. Someone else used it with my permission. She now stored it. I wanted to use it. She suddenly acted like it was her ball. Okay, maybe I needed some sort of permission to access it. Maybe she had stuff in there from other kids. But at some level it should have been reason-able to let me get my ball – even a second grader knew that.

So is the way it goes with patient data. The ball Ricky and I used was green and yellow. Maybe you’ve heard of the “blue button”. The Department of Veteran Af-fairs initially implemented it. Other public and commercial health plans have since adopted it. More than a million patients currently have access to their health data with the tool as found on health plan web-sites. And here’s what we learned about its use and patient views on personal health information at last summer’s Con-sumer Health IT Summit:

Who owns it “It’s my right to have it,” said one

veteran who suffers from a heart condi-tion and Type 2 diabetes. “They’re my medical records and, with the Blue But-ton, I’ve got control of them.” Not only does he own it, he knows that it can be

easy to access.

Who stores it “There’s a wide

perception out there that HIPAA is a barrier,” said D e p a r t m e n t of Health and Human Services Director of the Office for Civil

Rights Leon Rodri-guez, JD. “HIPAA

is a valve, not a block-age. HIPAA is meant to

regulate health information so that it is used to benefit the pa-

tient and for no other purpose.” So maybe the IT guy should stop offering, “We can’t do that. It’s a security issue,” in response to how it’s stored and accessed and admit that it’s really just an attitude issue. Most of your patients are accessing confidential information from other sources (i.e. the bank). They don’t see their health record as any more valuable than their banking information or any more difficult to access or secure.

Who uses it Allowing access “moves us from per-

sonal health records tethered to particular providers to the concept of a personally controlled health record,” National Co-ordinator for Health IT Farzad Mosta-shari, MD, ScM, said. Rather than just viewing the record, users are encouraged to take ownership of their data. Patients can add information, point out errors in their records and share their health infor-mation with whomever they like. Heck, they could even put a big “T” on it if it’s theirs.

Individually owned health informa-tion is expected to produce better health outcomes in the patient-centered future of healthcare. So let’s agree that the patient owns the data. Let’s let them share it as they like. And let’s accept the notion that whether on the clinic’s system or in the teacher’s desk drawer – we’re going to have to allow the owner to access it when they like even if it’s just for another game of catch.

Tim C. Nicholson is the President of Bigfish, LLC. His Memphis-based firm connects physicians, clinics and hospitals to patients and one another through healthcare social media solutions, branding initiatives and websites. His column, “Hey Doc”, appears here monthly. Find him on twitter @timbigfish or email [email protected]

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By JUDy OTTO The Mayo Clinic is world renowned

for excellence, but isn’t above turning to a Memphis medical leader for occasional help.

Tiffany Torstenson, DO, a Mayo Clinic fellow, recently took advantage of an opportunity to spend six weeks under the tutelage of Christine T. Mroz, MD, who serves as fellowship director of the Mayo Clinic Imaging Studies at the Mroz Baier Breast Care Clinic in Memphis.

Torstenson, a graduate of Des Moines University Medical School in Iowa , ini-tially completed her residency at Mercy Medical Hospital in Des Moines and went on to do her fellowship at Mayo Clinic. She completed her course of study at the Mroz Baier Clinic in March and is enthu-siastic about her experience there.

“My program director, Dr. Bowie, has been sending fellows down to Mem-phis to get more experience with Dr. Mroz,” Torstenson said. “At Mayo we don’t get a lot of hands-on with the ul-trasound and reading mammograms, so I was really excited to have this opportunity for six weeks to come and meet her.”

Because radiology departments have their own residents and fellows, she noted, “it’s very common in breast fellowships at big academic centers that the fellows don’t get a lot of experience doing biopsies or ultrasounds. Getting that kind of experi-ence is difficult.”

The Mroz Baier Breast Care Clinic was a natural choice to fill this need, Tor-stenson feels. “It was the best place I could go to get a good sense of the diagnostic part of breast oncology, since Dr. Mroz is one of the few breast specialists and sur-geons in the world who reads her own mammograms. I have learned tons about mammography and ultrasounds; as much as you go to school, nothing trumps this kind of experience in the medical field.”

Mroz, also a Mayo alumnae, was the fourth female to complete a surgical resi-dency at the Mayo Graduate School of Medicine at Rochester, Minn. She later became the first female president of the 17,000-member Mayo Clinic Alumni As-sociation. One of the first female surgeons in Memphis, she has received numerous awards for her work as a breast surgeon; the Mroz Baier Clinic is nationally accred-ited and internationally recognized and attracts patients who travel great distances to receive care.

Torstenson marveled at Mroz’s sur-gical skills, as well: “Dr. Mroz is the only doctor I’ve seen who doesn’t need a seed or a needle to locate and extract a five-millimeter cancer.”

Mammograms display two views — a

cranio-caudal (CC) view taken from above and a mediolateral-oblique (MLO) view taken from the side, at an angle. Mroz displays amazing skill at visualizing pre-cisely in three dimensions what those two-dimensional views present, Torstenson explained. “She knows where to make her incision, exactly where to dissect down. Most of us need more guidance.

“Because a lot of the cancers or le-sions we see are not palpable, obviously when you go to surgery you need some-thing to help you locate a lesion that you cannot feel. Most surgeons use a wire lo-calization; a wire is placed, usually by the radiologist, into the lesion or the cancer, and then the surgeon can dissect around that area to remove it. Or they can put a radiolabeled seed that looks almost like

a rice pellet into the lesion and, using a gamma probe, can help localize lesions that way.

“What Dr. Mroz does is unique. She is such a good clinician and such a good mammographer that she can just look at her film and know where that lesion is and exactly where to make her incision, with-out having anything to localize it. This is probably one of the most amazing things I have ever seen any surgeon, let alone a breast surgeon, do,” Torstenson said.

As a result of her experience studying with Mroz, Torstenson said she now feels much more comfortable reading mam-mograms and can more easily identify abnormalities as either malignant or be-nign. The multiple opportunities she has enjoyed to perform ultrasounds during her visit have expanded her comfort level in that area, as well.

“I’m going back to Mayo to finish my fellowship, and my goal is to be more vigi-lant, especially in the O.R., about getting the ultrasound machine out and just keep-ing up my skills.”

Torstenson looks forward to com-pleting her fellowship this summer and re-ported that she is still weighing her options relative to establishing a practice closer to home or in the Memphis area.

“I have to say,” she laughed, “that my husband came to Memphis last week-end, and he went home 10 pounds heavier from eating so much barbecue!”

Whatever her decision, she expects to stay in touch with Mroz in the future.

“Dr. Mroz is truly one of the most amazing surgeons I have ever encoun-tered,” Tortenson said. “She’s not only a great physician, she’s an amazing person. I’m just really glad I had this opportunity — many of the fellows don’t get to do this, and I think it’s really going to benefit me in my future.”

The Mroz Baier Breast Care Clinic was founded in 1995, inspired by the breast cancer experience and death of Julie Bourgeois Baier — first wife of founder and CEO Joseph Baier, who says the clinic has served more than 45,000 pa-tients to date and has been called the best breast center in the world.

The Molly Meisenheimer Training Facility expands the clinic’s commitment to education and clinical study. Developed to be a teaching site for breast physicians in the use of modern technology, includ-ing digital stereotactic needle core breast biopsy and the use of ultrasound as a diag-nostic test, the facility also provides space and audiovisual equipment for frequent physician conferences.

Mayo Clinic Fellow Trains at Mroz Baier

Tiffany Torstenson, right, with Dr Christine Mroz.

For more information, visit their website at www.breastcareclinic.com.

Page 9: Memphis Medical News May 2013

m e m p h i s m e d i c a l n e w s . c o m MAY 2013 > 9

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By JONATHAN DEVIN

Doctors may feel a little uncertain about the healthcare market these days, but real estate experts have no doubts about medical offices. They are hot prop-erty.

Even sequestration can’t slow a rush of investors hoping to cash in real estate made available by physicians’ groups aligning with hospitals.

“Can anyone explain why the stock market’s gone up 10 per-cent in the last 90 days?” said Larry Jensen, presi-dent and COO of Com-mercial Advisors and an executive committee member of Cushman & Wakefield’s Healthcare Practice Group.

His point is that while it may seem counter-intuitive, the political risks associated with healthcare — namely cuts to Medicare reimburse-ments and uncertainty about compo-nents of the Affordable Care Act — are not stifling investments in healthcare real estate.

“We’ve been taught that uncertainty translates into risk, and the more uncer-tain things are, the less inclined investors will be to invest,” Jensen said. “That’s just not the case in healthcare.”

Cushman & Wakefield/Commercial Advisors developed its Healthcare Prac-tice Group to keep up with a rise in that sector of commercial real estate. There are a number of reasons for the increase, beginning with the availability of space due to the trend of physicians aligning with hospitals.

“On a local level, what seems to be fueling the real estate transactions is pri-mary healthcare provid-ers, namely Methodist, Baptist and, to a lesser extent, Saint Francis going out and purchas-ing practice groups,” said Jeb Field, vice presi-dent of Commercial Ad-visors.

“Some of those practice groups own their own buildings. There’s some re-dundancy built into their systems, so (the hospitals) are trying to reallocate those re-sources across the market for better cover-age.”

And who’s buying?“On the investor side, it’s been pretty

robust,” said Scott Mason, exec manag-ing director and leader of the Healthcare Practice Group for Cushman & Wake-field. “In the last 12 to 18 months, capital-ization rates have come down a little bit, so the valuations are quite high.

“Even some of the national REITS

are carving out and selling their medical office building components because the prices are so good. Healthcare REITs’ stock values have gone up the most of any component in the REIT structure, prob-ably 40 percent in the last 12 to 18 months in comparison to other stocks.”

REITs, or Real Estate Investment Trusts, are required to distribute the li-on’s share of their earnings as dividends, so they prefer a secure market, explained Rosemarie Fair, principal of One Source Commercial.

As more medical office buildings come under the umbrella of major re-gional healthcare providers, the invest-ments in those buildings become more secure.

“REITs like the sale and lease back of medical office buildings because the hospital would have the master lease on it,” Fair said. “REITs are aggressively looking for medical office buildings. They have already picked the low-hanging fruit of medical offices on hospital campuses.”

Fair added that markets in Tennes-see, Arkansas and Mississippi are prime markets for REITs because the coastal markets have already been bought up.

When a REIT buys and leases back a medical office building of a physician’s group in alignment with a hospital, it’s usually a win-win for the investors and the sellers, Jensen said, because hospitals want to get rid of redundant space so they can move services in high-traffic retail spaces.

“Memphis Orthopedic Group just completed a lease on space that’s under construction at the 4515 Poplar Building,” Jensen said. “It’s an office building, but it’s located for retail. Baptist just bought the postal service building on Union Avenue. They haven’t announced what they’re going to do there, but it’s obvious that they want a location that’s high-traffic retail where they can do some kind of a physician office building.”

Jensen also pointed out the success of Campbell Clinic in turning the German-town Pkwy/Wolf River Blvd. corridor into prime space for medical offices even though there are no immediately adjacent hospitals.

“(Medical patients) are becoming as much customers as patients,” Jensen said. “It’s all about the experience. The health-care system is adapting to that slowly.”

“That’s a microcosm of what’s un-folding nationally,” Mason said. “Real estate in healthcare has become strategic. Historically it’s been tactical. It’s been co-located with a hospital. Retail is the right word for it now. You’re looking for high-traffic, high-visibility locations.”

That’s also true around the region. Gary Taylor, commercial developer for Gary A. Taylor Investment Company,

just completed the first LEED silver cer-tified hospital administrative building for Community Health Services in Jackson, Tenn.

The rural market continues to grow, Taylor said, not only because of the high valuation of property but because of grow-ing patient needs.

“When you look at the demograph-ics in West Tennessee, we have one of the highest levels of adult onset diabetes in the nation,” Taylor said. “With that comes a tremendous amount of required care.

“Our market (in Jackson) is a little more concentrated in some areas. Mem-phis is the healthcare mecca of four or five states in this region, and we are a small Memphis because we’re a healthcare mecca of a seven-county region.”

But then there’s a common-sense side to investing in healthcare real estate right now, he said, while other investments are faltering.

“CD rates and treasury rates are at an all-time low,” Taylor said. “If an older couple has $2 million in investments and it’s only drawing them 2 percent, it’s dif-ficult to live off of. They don’t want a lot of risk, but they want some return.”

Memphis Healthcare Real Estate Defies TrendInvestors grab what’s available after doctors align with hospitals

Larry Jensen

Jeb Field

Page 10: Memphis Medical News May 2013

10 > MAY 2013 m e m p h i s m e d i c a l n e w s . c o m

By LyNNE JETER

LITTLE ROCK – When Bill Hefley, MD, was a junior partner at a Little Rock orthopedic practice more than two de-cades ago, he was tasked with choosing a new information technology (IT) system to replace an antiquated one. After complet-ing due diligence on various options, he played it safe and purchased a new system from the nation’s largest vendor.

“It was a complete disaster,” re-called Hefley, noting the software was different than the demonstration ver-sion, the trainer was “preoccupied and disinterested,” and customer support was practically non-existent. “Our practice collections soon approached zero. I knew there had to be a better way.”

A hobbyist computer programmer, Hefley devoted his energies to filling the void in the marketplace. From it, he estab-lished MedEvolve as a truly collaborative industry partner to solidify the IT back-bone of medical practices. The success of MedEvolve’s practice management (PM) software – it not only organizes patient databases, scheduling and billing, but also allows extensive data reporting – led to the launch of its revenue cycle management (RCM) division. In a fairly crowded field

of practice management software compa-nies, MedEvolve stands out not only in software performance, but especially in a vital yet often overlooked area – customer service.

The Drawing BoardIn searching for a better solution in

the early 1990s, Hefley connected with Pat Cline, president of Clinitec Interna-tional Inc., then a startup company based in Horsham, Pa., and a pioneer in the emerging field of electronic medical re-cords (EMR).

“Intrigued, I became an early inves-tor and a development partner focused on orthopedic clinical content,” he said, noting that a small public company ac-quired Clinitec, which became known as NextGen Healthcare, now one of the world’s leading healthcare IT companies. Hefley, an orthopedic specialist in mini-mally invasive surgeries for the knee, hip and shoulder using arthroscopic and joint replacement procedures, became a devel-opment partner with NextGen in 1994, working on the development of clinical content for orthopedists. “By 1997, I felt opportunities still existed in the physician PM software industry. While most physi-cian practices were utilizing computerized billing and scheduling, the available sys-tems were DOS- or Unix-based and not taking advantage of the Windows GUI interface, much less the Internet. More importantly, healthcare IT vendors in the physician sector remained notori-ously atrocious in delivering support and customer service. I frequently heard my physician friends and colleagues recount horror stories of flawed software systems with dismal support that were making it impossible to run their practices success-fully. I remembered my personal bad experience with the large national vendor and the stellar reputation of a small local firm, MBS (Medical Business Services Inc.), which I’d also checked out.”

In 1998, Hefley and Steve Pierce of MBS, a 9-year-old IT firm with a ma-ture DOS-based PM software product, founded MedEvolve with the vision of becoming the first Windows-based physi-cian PM system that employed the Inter-net and delivered impeccable support and customer service.

“My practice became the beta site for the first version of our new Windows-based PM system,” recalled Hefley, MedEvolve’s president and CEO. “We began to sell our product regionally initially and even-tually throughout the United States. We integrated our PM product with several specialty-specific EMR systems to reach more physician practices. We continually worked to upgrade the software and de-liver new, innovative functionality. By our tenth year, we had several thousand users nationwide.”

With the success of MedEvolve’s PM product, Hefley recognized a growing need among physician clients for exper-tise in RCM.

“Physicians were struggling with in-creasingly complex third-party payor systems, growing documentation require-ments, mounting government regulations, and threats of audits, fines and impris-onment,” said Hefley. “Practices were searching for a partner with expertise in these areas that could relieve them of the burden of constantly attempting to stay abreast of the ever-changing rules and regulations. Physicians wanted to focus on the practice of medicine and leave the headaches to people that specialized in those matters.”

MedEvolve developed an RCM divi-sion, acquired three small RCM compa-nies, and now has a division that includes experienced practice administrators and dozens of billing and coding specialists.

“With specialization, scale, and great software, we’ve been able to produce some of the best results in the industry – 97 per-cent first-pass claims success, 27 percent average increase in practice revenue, and a 38 percent average reduction in accounts receivable days through MedEvolve RCM services,” he said. “By switching to MedE-volve’s RCM service, providers immedi-ately experience less hassle, lower costs and increased revenue that result in an improved bottom line and peace of mind.”

Health Reform Impact The 2009 American Recovery and

Reinvestment Act (ARRA) authorized the Centers for Medicare & Medicaid Ser-vices (CMS) to award incentive payments to eligible professionals who demonstrated Meaningful Use of a certified electronic health record (EHR) system.

“With the new criteria defined, MedEvolve saw a need for a modern EHR product designed from the ground up to meet Meaningful Use mandates and finally deliver on the industry’s promise of a cutting edge, customized solution that helps practices save time and money and improve the quality of patient care,” said Hefley. “The resulting MedEvolve EHR is fully integrated with the MedEvolve PM system and is designed for the high volume practice with an emphasis on fewer clicks, fewer screens, faster data input and faster data retrieval.”

Hefley has placed a strong emphasis on customer service as the bedrock prin-ciple of MedEvolve. It’s not just a catchy slogan; he rewards employees for “outra-geously excellent customer service” with WE (Whatever, whenever, Exceed expec-tations) awards. The WE Award comes with a cash bonus and a new title on the employee’s email signature. As a result, employees strive to achieve the distinction of a “Four-time Recipient of the MedE-volve WE Award.”

“In the software business, that means several operators are at the ready for pe-riods of peak call volume,” he said. “We maintain support-to-client ratios above the industry norm. We design our soft-ware to be intuitive with online help so

IT AccelerationMedEvolve finds ‘sweet spot’ niche providing PM and EMR software and RCM services to physician practices nationwide

(CONTINUED ON PAGE 15)

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Doctors at UT Surgical Oncology are now using regional therapy to treat advanced skin and so� tissue cancers, including melanoma and extremity sarcomas. Isolated Limb Infusion (ILI) allows the delivery of regional chemotherapy, targeting cancer cells with much higher concentrations of cytotoxic chemotherapy than traditional systemic chemotherapy dosages. � e innovative procedure has proven to be e� ective for highly selected patients with advanced skin and so� tissue extremity disease and o� ers an additional treatment option for patients when conventional chemotherapy, radiation, or surgery have limited impact.

Instead of circulating chemotherapy throughout the entire body, Isolated Limb Infusion limits the anti-cancer drugs to the a� ected limb. � e minimally invasive technique provides an alternative to standard therapy, which o� en requires massive tissue removal or amputation of the limb.

“Until recently, patients from this area had to travel to other parts of the country, such as Texas or North Carolina, to have this therapy,” says surgical oncologist Dr. Jeremiah Deneve, who was trained in the procedures at Mo� tt Cancer Center at the University of South Florida. “Now, we are able to o� er these techniques right here in Memphis at Methodist University Hospital.”

ILI is performed in the operating room under general anesthesia and in a controlled environment. A vascular surgeon places catheters within the blood vessels of the a� ected extremity. � e extremity is isolated and excluded from the systemic circulation using a tourniquet, which temporarily restricts blood � ow. � is allows the delivery of

a much higher concentration of chemotherapy to the a� ected limb. � e extremity is heated to increase the tumoricidal (cell death) activity of the chemotherapeutic agent. � e cytotoxic agent is administered and circulated in the a� ected extremity

for a set period of time and then cleared from the circulation. � e procedure generally lasts two to three hours. Patients are closely monitored for side e� ects and generally discharged from the hospital within � ve days.

“Patients require close surveillance after ILI treatment and often continue to receive additional therapy for distant or progressive disease,” says Dr. Deneve. “However, studies have demonstrated good outcomes for ILI when treating appropriately selected patients.”

More importantly, highly specialized

procedures such as ILI for advanced extremity skin and soft tissue disease represent the culmination of a larger multidisciplinary effort that includes the surgical oncologist, medical oncologist, radiation oncologist, pathologist, dermatologist, and others who care for these unique patients.

UT Surgical Oncology Team� e physician team at UT Surgical

Oncology is comprised of surgeons who are board certi� ed in either surgery or surgical oncology. � is multidisciplinary team provides compassionate patient care at convenient locations in both the Memphis Medical Center near Methodist University Hospital and in Germantown. � ey also serve on the faculty of the University of Tennessee Health Science Center College of Medicine, where they teach the doctors of tomorrow and participate in medical research.

Dr. Martin FlemingDivision Chief & Associate Professor – Surgical Oncology• Board certifi ed, American Board of Surgery • Best Doctors®• Specializes in cancers of the gastrointestinal system, breast, hepatobiliary and pancreas; melanoma and soft tissue sarcomas; thyroid and parathyroid disease.

Dr. Stephen BehrmanAssociate Professor – Surgical Oncology• Board certifi ed, American Board of Surgery • Top Doctors®• Specializes in cancers of the pancreas, esophagus, and stomach; biliary and pancreatic surgery; surgery for infl ammatory bowel disease; and gastrointestinal surgery.

Dr. Gitonga MuneneAssistant Professor – Surgical Oncology• Board certifi ed, American Board of Surgery

• Specializes in cancers of the appendix, breast, pancreas, gastrointestinal system, skin (melanoma); and thyroid and parathyroid disease.

Dr. Jeremiah DeneveAssistant Professor – Surgical Oncology• Board certifi ed, American Board of Surgery • Specializes in cancers of the esophagus, pancreas, melanoma, sarcoma, and gastrointestinal tract.

Dr. Paxton DicksonAssistant Professor – Surgical Oncology• Board certifi ed, American Board of Surgery • Specializes in cancers of the liver, pancreas, esophagus, stomach, small intestine, colon, and rectum; melanoma, soft tissue sarcoma; benign and malignant diseases of the endocrine system.

Dr. Elizabeth PritchardAssociate Professor – Surgery • Board certifi ed, American Board of Surgery & American Board of Surgical Critical Care• Best Doctors®• Specializes in benign and malignant breast problems and patients with high risk of breast cancer.

Dr. Alexander MathewAssistant Professor - Colon/Rectal Surgery• Board certifi ed, American Board of Surgery & American Board of Colon & Rectal Surgery• Specializes in cancers of the colon, anus and rectum; anal incontinence and fi ssure; bowel surgery; hemorrhoids; pelvic fl oor disorders; infl ammatory bowel disease; stoma surgery; and rectal prolapse.

More informationPlease call 901-866-8520 to make an

appointment with UT Surgical Oncology in Germantown or 901-725-1921 for an appointment at the Memphis Medical Center o� ce. Visit www.utmedicalgroup.com for more information.

UT Surgical Oncologist Offers Targeted Chemotherapy, Giving Hope to Patients With

Melanomas and Other CancersInstead of circulating chemotherapy

throughout the entire body, Isolated Limb Infusion limits the anti-cancer drugs to the a� ected limb. � e minimally invasive technique provides an alternative to standard therapy, which o� en requires massive tissue removal or amputation of the limb.

“Until recently, patients from this area had to travel to other parts of the country, such as Texas or North Carolina, to have this therapy,” says surgical oncologist Jeremiah Denevethe procedures at Mo� tt Cancer Center at the University of South Florida. “Now, we are able to o� er these techniques right here in Memphis at Methodist University Hospital.”

ILI is performed in the operating room under general anesthesia and in a controlled environment. A vascular surgeon places catheters within the blood vessels of the a� ected extremity. � e extremity is isolated and excluded from the systemic circulation using a tourniquet, which temporarily restricts blood � ow. � is allows the delivery of

a much higher concentration of chemotherapy to the a� ected limb.

UT Surgical Oncologist Offers Targeted UT Surgical Oncologist Offers Targeted Chemotherapy, Giving Hope to Patients With Chemotherapy, Giving Hope to Patients With

Pictured from le� to right: Stephen Behrman, MD, Paxton Dickson, MD, Elizabeth Pritchard, MD,Jeremiah Deneve, DO,Martin Fleming, MD, Alexander Mathew, MD, & Gitonga Munene, MD

Jeremiah Deneve, DOSurgical Oncology

& Gitonga Munene, MD& Gitonga Munene, MD& Gitonga Munene, MD& Gitonga Munene, MD

SURGICAL ONCOLOGY

• Board certifi ed, American Board of Surgery More importantly, highly specialized

SURGICAL ONCOLOGYSURGICAL ONCOLOGY 855-77-CANCER

May is Melanoma Awareness Month

Page 12: Memphis Medical News May 2013

12 > MAY 2013 m e m p h i s m e d i c a l n e w s . c o m

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None of the AboveGovernor Selects “Third Choice” on Medicaid Expansion

By CINDy SANDERS

When it came time to expand TennCare rolls to cover those up to 138 percent of the federal poverty level (FPL) or decline the offer that included a hefty federal match, Governor Bill Haslam opted for ‘none of the above.’ Instead, the state leader chose to put forth a third option he has dubbed the Tennessee Plan.

Current estimates count a little more than 925,000 people in Tennes-see among the uninsured. Of that group, approxi-mately 475,000 should qualify for subsidies available to those between 100-400 percent FPL in the new insurance marketplace. The balance of the uninsured either earn too much to receive subsidies (an estimated 50,000 Tennesseans), or are currently eli-gible but not enrolled in TennCare (esti-mates vary from 60,000-100,000), or have no viable coverage solution in the absence of Medicaid expansion or acceptance of the Tennessee Plan. The Kaiser Commis-sion has placed that last group at 370,000 Tennesseans with the state estimating ap-proximately 181,000 would have been ex-pected to enroll in an expanded TennCare program over the next 5.5 years had the governor opted to go in that direction.

How We Got to this PointAs written, the Affordable Care Act

(ACA) sought to significantly reduce the number of uninsured Americans through the individual mandate requiring cover-age (with subsidies on a sliding scale to make such coverage more affordable) and by expanding Medicaid rolls. In 2012, the Supreme Court upheld the individual mandate but decided states could not be forced to accept a federal edict to expand Medicaid programs.

Since the law was created with both parts of the equation in place, the Supreme Court’s decision to uphold one but strike down the other has left a gaping doughnut hole for citizens with the greatest need … non-pregnant, non-disabled adults under the age of 65 without minor children who are below 100 percent of FPL.

“In the ACA provisions, anybody be-tween 100 and 400 per-cent of poverty level could shop the exchange and get premium assistance,” explained Beth Uselton, program officer oversee-ing ACA outreach and planning for the Baptist Healing Trust. “The law assumed anyone who was under the 100 percent FPL income thresh-old would get coverage through expanded state Medicaid.” The Supreme Court de-cision last summer left the lowest income

group without any guaranteed assistance to secure coverage, explained Uselton.

For states that opted to expand Med-icaid, the federal government will cover 100 percent of costs for the newly enrolled population from 2014-2016, phasing down to 90 percent by 2020 where the match rate is slated to remain. This rate is still signifi-cantly higher than what states receive for current Medicaid enrollees, which is 65 percent for TennCare participants.

In the FY 2014 budget presentation prepared by Darin Gordon, Wendy Long, MD, and Casey Dugan of the Tennes-see Health Care Finance Administration (HCFA) and released prior to the gover-nor’s decision on expansion, the group esti-mated “the net cost of health reform to the state could be approximately $1.2 billion over the first five-and-a-half years (Jan. 1, 2014-June 30, 2019) depending on pro-grammatic/policy decisions.” However, the report added, “The majority of that cost is unavoidable and will be incurred by the state regardless of its decision on Med-icaid expansion.”

The vast majority of that increased cost over 5.5 years comes from the “Eligible but not Enrolled” (EBNE) population … those who currently qualify for TennCare but who haven’t been on the rolls. This group will pull down the current 65 percent match rate. The mandate requiring most individuals to carry coverage … coupled with screening tools in the online insurance marketplace that alert individuals to Med-icaid eligibility … is anticipated to drive between 60,000-100,000 EBNE individu-als to TennCare. The other significant cost to the state is a new excise tax on health plans that includes Medicaid managed care plans.

Had the state opted to expand TennCare to the 138 percent FPL thresh-old, the HCFA budget report estimated an additional $200 million in costs to the state over the next 5.5 years (state portion of coverage after 2016) and potentially an additional $100 million annually thereafter presuming the 90 percent match rate for the expanded population stayed in place … and perhaps significantly more if the federal government reduced their payment portion in the face of budget pressures down the line. On the flip side, saying ‘no’ to the expansion means Tennessee turns down billions of dollars in federal funds over the next few years.

The Tennessee PlanIn announcing his decision on March

27 to say ‘no’ to TennCare expansion, Gov. Haslam unveiled his ideas of how to insure those who would otherwise be left out of coverage assistance.

He said expanding a broken Medicaid system doesn’t make sense for Tennessee. “That’s why I’ve been working toward a third option: to leverage the federal dollars

Beth Uselton

(CONTINUED ON PAGE 18)

Gov. Bill Haslam

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(CONTINUED ON PAGE 15)

By CINDy SANDERS

What if the standard treatment ap-proach was the wrong one? In the case of several autoimmune disorders, it’s a theory that is gaining traction bolstered by recent research findings.

Stephen A. Paget, MD, FACP, FACR, MACR, physician-in-chief emeritus at the Hospital for Special Surgery in New York City, has spent his career researching and treating a range of inflammatory and au-toimmune disorders. The rheumatologist, who is also a professor of Medicine and Rheumatic Disease at the Weill Medical College of Cornell University, said the po-tential exists for a paradigm shift in how clinicians view and treat some disorders in-cluding reactive arthritis, Whipple’s disease and persistent Lyme disease.

Paget said the accepted concept has been “that in a genetically predisposed per-son, with some type of environmental trig-ger … probably virus or bacteria … they develop disease.” Although the initiation was from a microorganism, he continued, the conventional wisdom has been that the self-perpetuation of symptoms is due to the body’s subsequent response. “What you were left with was an inflammatory prob-lem that was no longer tied to the previous organism,” Paget explained.

A good example would be persistent Lyme disease. The infectious trigger is the Borrelia burdorferi, a bacterial species of the spirochete class, which is transmitted to humans through a tick bite. Skin rash in a bull’s-eye pattern (erythema migrans), fever, fatigue, chills and headaches are among early symptoms. Later symptoms could involve the joints, heart or central nervous system. For most, a prescribed course of oral or intravenous antibiotics takes care of the infection and symptoms. However, in some patients, synovial inflam-mation persists even after the bacteria have been nearly or totally eradicated. This has given rise to the belief that in predisposed patients, the initial Lyme disease triggers an ongoing autoimmune disorder.

In his 2012 paper, “The Microbi-ome, Autoimmunity and Arthritis: Cause and Effect: An Historical Perspective,” which was published in Transactions of the American Clinical and Climatological As-sociation, Paget noted that for more than 100 years, there has been “tantalizing but often inconclusive evidence” about the role of microorganisms in autoimmune dis-eases. He wrote, “Current therapy focuses on the pathogenesis rather than the etiol-ogy of these disorders. In order to rein in the overactive immune system we believe to be causing the disease, we employ immu-

nosuppressive drugs, an act that would be counterintuitive if infection were the root cause of the problem.”

A small but intriguing study out of the Division of Rheumatology at the Univer-sity of South Florida College of Medicine published in the journal Arthritis Rheum in May 2010, found a six-month combination antibiotic regimen was effective in treating patients with the autoimmune condition Chlamydia-induced reactive arthritis. In the nine-month, prospective, double-blind, triple-placebo trial, researchers assessed a six-month course of combination antibiot-ics with a primary end point of the number of patients who improved by 20 percent or more in at least four of six variables without worsening in any variable.

At month six, the authors found significantly more patients in the active treatment group became negative for C trachomatis or C pneumonia. The primary end point was achieved in 63 percent of patients in the active arm of the trial, with 22 percent of those patients believing their disease had gone into complete remission. No patient in the placebo group achieved remission.

Pointing to this study, Paget noted that one of the failures of antibiotic regimens in the past in treating autoimmune disorders might be the duration of the therapy. “If

you give long courses of antibodies, you may very well calm the problem down,” he said. However, he noted, physicians cur-rently switch to steroids, T-cell inhibitors, and other immunosuppressive drugs to ameliorate the ongoing inflammatory issue after treating the triggering microorganism with antibiotics or antivirals for a relatively short course,

“It may very well be we have to im-prove the immune system response instead of suppress it, and that’s the interesting twist,” Paget continued. If the root cause of an autoimmune condition is infection, “You’d want the army active,” he said of augmenting the immune system.

While much more research must be done, Paget said mounting evidence of the important connection between microor-ganisms and a number of autoimmune dis-orders provides ‘food for thought’ when it comes to the best course of action for treat-ing these conditions and could ultimately portend a paradigm shift in the delivery of care.

“In some of these, the organism is slow, smoldering … but still there in a low-grade way that is triggering the inflammatory re-sponse. We have to be appreciative of the fact that we want to do the best thing for our patients … but what we’re doing (now) may be the worst thing,” he concluded.

Unconventional WisdomRethinking the approach to some autoimmune disorders

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Memphis Medical News

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and facilitating choices that promote bet-ter health.

“I think there’s a resurgence of think-ing about population sciences, which is just another way to talk about the methods and philosophy around public health,” Klesges said. “Public health has a really old his-tory, dating back to the London cholera epidemic (1849) and John Snow’s studies of life, mortality tables and death within a population. The Affordable Care Act and healthcare reform encourage this much different take from the healthcare indus-try — not just caring for sick people but learning how to manage health in a popu-lation to keep them healthy — because reimbursements are shifting more toward that focus.”

While the medical community focuses on the sick and outcomes related to the pro-gression of poor health, public health focuses much more on primary prevention,

“Even primordial prevention!” Klesges jokes. “That involves seeing the links be-tween physical environment and healthy eating, opportunities to be active, clean air and water, that go even beyond primary prevention. The context of where and how we live and our environmental health are a big part of public health schools and the science we produce.”

Klesges describes herself as “not afraid of leadership; when there aren’t other peo-ple available, I’m willing to step up and do the job.”

As dean, her leadership role is all

about partnerships and problem-solving, and Klesges has always enjoyed problem-solving. That’s what initially led her into the fi eld of psychology, especially the ex-perimental and developmental areas that rely heavily on effective research methods.

Her talent for asking the right ques-tions has led her through a unique and varied career, from a PhD in epidemiol-ogy at the University of Minnesota School of Public Health to service at St. Jude Children’s Research Hospital, associate professorships at Mayo Clinic College of Medicine and the University of Tennessee Health Sciences Center, and the role of principal investigator or co-investigator on more than 40 research projects supported by the National Institutes of Health and national philanthropic and local agencies.

In this case, Memphis’ need for a school of public health appealed to Klesges’ love of problem solving. The greater need is also clear: Aging of the workforce within public health (leading to a projected future workforce shortage), coupled with the new demand related to the prevention focus of healthcare reform, led to a mandate to train more public health professionals and researchers, Klesges believes.

The school’s mission, she feels, is help provide a further foundation for a city full of great efforts and ideas that are “maybe a little more separate than we want them to be,” Klesges said. “I joke that I want to be Switzerland — a common ground where different entities can come together

and trust us as partners to keep building, through projects and initiatives that non-profi ts and health systems have brought to us. The idea is that we help train a future generation of leaders in this new health system which stresses blending of medical care more with the traditional public health provisional role — literally to move the dial on the health outcomes in the community.”

Families can’t make smart choices to address issues like childhood obesity if there aren’t healthy opportunities around them; creating healthier environments and supporting health behavior information is essential. Klesges points to initiatives like the bike path coming in, a whole foods store with available and affordable fresh fruits and vegetables, community garden-ing efforts, and the Green Machine — a converted MATA bus that serves as a mo-bile fruit and vegetable bodega, bringing fresh produce to individual neighborhoods.

The school’s immediate focus is on completing accreditation, however — usu-ally a two-year-process. To fi nish out its candidacy this year, a third doctoral pro-gram is needed. “We have added two new doctoral programs in the last three years — a quick pace for us in the academic world,” Klesges said.

Inevitably, her greatest challenge has been a resource shortage. “Four years ago was when the economy took a downturn; there was no longer even a neutral budget at the university. Over the last three years, our budget has been cut over 30 percent.

We were building a school at a time when resources were diminishing within the uni-versity budget. We reallocated as much as we could internally and brought in new faculty to create a great ‘Dream Team,’ and we did it all without any new state al-location.”

Additionally, the school has acquired almost $10 million in external research funding.

A South Dakota native whose original college major was in music, Klesges still oc-casionally plays the fl ute in church and has sung in the choir. She has two grown sons, one a process engineer, the other majoring in economics, mathematics and philoso-phy at Baylor University.

She encourages readers to become more aware of the pressing issue of popu-lation health in our Memphis community and opportunities to become part of the so-lution. To learn more about participating, visit www.memphis.edu/sph.

Healthcare Leader: Lisa Klesges, continued from page 1

Page 15: Memphis Medical News May 2013

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In my April column, we discussed a world led by economic force – a force that is primarily driven by job creation and quality GDP growth. Students don’t want to merely graduate; they want an education that results in a good job without taking on overwhelming debt.

Earlier this year the University of Tennessee Health Science Center participated in a focus group initiative, “Accelerating Change in Medical Education.”

The event announced a new competitive grant to change the way future physicians are trained. As part of this new initiative, the AMA will provide $10 million over the next five years to fund 8 to10 projects that support a significant redesign of undergraduate medical education.

As discussed in the previous month’s column, at the Fogelman College of Business and Economics, Dean Grover reflected that the evolving model of higher education needs to address the 21st-century needs with 21st-century methods. “Before, there was this mindset that every student who wanted to get a business degree had to take a lot of prerequisite courses and follow a path that was largely academic training when in fact very few students were preparing for academic careers,” said Dean Grover.

“We had all these requirements in areas such as economics, say, that would have been appropriate for a student who wanted to earn a Ph.D. in economics, but had little relevance for someone who wanted to earn an MBA, and go to work in a corporate setting,” Grover continued. “We’re changing all that.”

Grover has worked to boost community and corporate support and build the school’s reputation. One way

he’s done that is by eliminating some barriers such as those pesky course requirements for students interested in MBA programs. “We embrace diversity. If you’re an English major or studied math or medicine you can earn a business degree without wasting time on some courses that, in all honesty, you probably will not put to use. Our degrees are functional.

Jim Clifton, author of The Coming Jobs War, said, “If you were to ask me, from all of Gallup’s data and research on entreprenerushi0p, what will most likely tell you if you are winning or losing your city, my answer would be, fifth to twelfth graders’ image of and relationship to free enterprise and entrepreneurship. The better the image, the more likely your city will win. If your city doesn’t have a growing economic energy in your fifth through twelfth graders, you will experience neither job creation nor city GDP growth.”

Some American might believe that government has to spend more on education. Many leaders agree that this is the silver bullet. But Gallup continues to find, as for more than 75 years, that lots of money is rarely the solution to the big problems.

Sometimes, in fact, the bigger the problem the less expensive the solution. What’s expensive is trying to fix after-the-fact outcomes rather than creating strategies that get at the behaviors and cause.

But one thing seems clear and that is: education needs changing.

Accelerating Change in Education

by Bill Appling

Bill Appling, FACMPE, ACHE is founder and president of J William Appling and Associates. He serves on the Medical Group Management board of directors. He is a national speaker, presenter and a published author. He serves as an adjunct professor at the University of Memphis and Chair of Harrah’s Hope Lodge board, and serves on the board of Life Blood. For more information contact Bill at [email protected].

that less support is necessary. In the RCM division, we work claims as much as neces-sary to ensure our providers are fully paid for the services they’ve performed. We’re not some detached, impersonal entity; we partner with the practice in achieving their goals.”

Today, MedEvolve offers PM and EMR software and RCM services to physician partners, and also electronic prescribing, data analytics and other an-cillary products and services. With four offices, the company covers all specialties and the entire United States, from solo practitioners to practices with more than 50 physicians. Commitment to service has garnered MedEvolve a reputation of trust among physician partners, allowing the company to rise above the scores of small

physician IT companies nationwide. By year’s end, MedEvolve will out-

grow its new corporate headquarters in downtown Little Rock, a refurbished red brick bakery built circa 1919, necessitating yet another expansion.

“We’re now in that sweet spot where we have the expertise and resources to meet our clients’ every need, and yet we remain nimble and able to move quickly in a rapidly changing healthcare envi-ronment,” he said. “We’re proud to be privately held so that we aren’t a slave to our stock price and quarterly reports, but rather free to do what’s right for our cli-ent. Our foremost concern remains the principles upon which the company was founded – elegant, user-friendly software and unparalleled customer service.”

IT Acceleration, continued from page 10

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Medicare patients altogether, lowering the availability of quality healthcare for aging baby boomers and people with disabilities.

The percentage of Medicare patients in an individual practice varies from spe-cialty to specialty, but Robinson said Medi-care recipients represent 35 to 50 percent of practices in most specialties.

There are still some questions about how the 2 percent cut will directly affect physicians, particularly if some are not al-ready seeing large amounts of Medicare patients.

“We’re not completely sure how the 2 percent cut is going to affect individual

physicians, whether it’s a 2 percent across the board cut, which I don’t believe it is,” Robinson said. “I think it’s a 2 percent cut to CMS. Some physicians might see a small increase, but others might see a larger de-crease.”

Some are staunch in their resolve to continue offering quality healthcare ser-vices.

“Although the dollars we’re paid are important to us, it’s not something that we would immediately change the way we

practice relative to Medicare patients,” said Chuck Woeppel, COO of UT Medical Group.

“Our goal is to make sure that we stay focused on those people seeking our help and provide continuity of care. Within the group we’re probably going to feel some strain, but that’s not going to change the way we’re practicing at this point in time.”

But down the road, the path is not so clear. Robinson said the real fear behind the recent Medicare cuts is that Congress may change the way it does business altogether.

“If the law continues which is requiring reduction in Medicare cuts as part of what is called the Sustainable Growth Rate pack-age that Congress passed a few years ago, we’re facing signifi cant reduction of up to 25 or 30 percent,” Robinson said.

“That is huge. If your practice is 50 percent Medicare, you can’t make that up. You can’t reduce your overhead to make that up. No one we’ve talked to in Congress believes that’s going to go through. They believe that new legislation will go through between now and this time next year to change that cut.”

But then, until earlier this year, no one imagined that sequestration might take place either.

“I think the bigger problem is that the government has always found a way to try to protect physicians, and now with the way the changes are occurring, that could be going away completely,” Woeppel said.

“Ultimately that means a very big cut in Medicare. The long-term effects of it could be very substantial. That’s what we have to take a look at. We think there’s going to be some changes in the strategy of how we’re paid. Right now we’re align-ing ourselves with the hospitals as best we can so that these large changes can be pro-tected.”

Robinson noted that some practices turned to the hospital systems because they were dealing with large amounts of debt or unsustainable overhead, which could po-tentially weaken them in the face of major Medicare cuts.

Robinson said physicians will not all move to salaried positions. Some will con-tinue on a fee-per-service basis and receive bonuses from CMS for improvements in quality of service.

The current economic climate might actually be the unraveling of a system that began long ago.

“If you’ve been in practice for 30 years or more, you could say it’s not been like this before,” Robinson said. “I personally saw a huge shift occur when managed care came to town. That really has driven the change.”

UT Medical Group has a joint venture with Le Bonheur and is developing align-ment programs with Methodist Healthcare and The MED. Woeppel said now is a good time for asking questions.

“Are we doing things that we could be doing differently, that will cost less for the patients and us as we move forward?” Woeppel said. “Maybe there will be sig-nifi cant improvements in reimbursement because we’re lowering the cost of the in-surance carriers including Medicare over time.”

Cuts in Medicare Reimbursements, continued from page 1

“I think the bigger problem is that the government has always found a way to try to protect physicians, and now with the way the changes are occurring, that could be going away completely.

— Chuck Woeppel, COO, UT Medical Group

Page 17: Memphis Medical News May 2013

m e m p h i s m e d i c a l n e w s . c o m MAY 2013 > 17

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Earlier this year, Andrew Dixon, senior vice president of marketing and operations with Igloo Software and the former chief marketing officer for Micro-soft Canada, was invited to Dallas to share insights on how healthcare organizations can make the move from social media marketing to an integrated social business strategy during the CIO Healthcare Sum-mit.

At the core of a social business strat-egy is the desire to deepen connections, engagement and collaboration within various communities touched by the company or industry. For health-care providers, those communities might be other practitioners, re-searchers, payers, staff, and … of course … pa-tients.

“Social business is no longer just for early adopters,” said Dixon. “It really is a modern way to help connect members together.”

One of the first steps, however, is to understand the difference in social media and social business. “Social media is about analyzing how your brand is being received in the marketplace,” Dixon ex-plained. “Social business is modern com-munications brought into the business for the purpose of end-user productivity, col-laboration and engagement.”

He continued, “The most popular tool being used today to do that is email, but email was never intended to be a col-laborative tool.”

In a typical scenario, he continued, one person would email an attached document to 10 people for comments and input, which leads to 10 different docu-ments with notes that might be conflicting to compile into one master file … which is then sent back out for further review. Ultimately, businesses need to connect three key elements together — processes, information and people. Dixon noted that while large investments have been made in processes, the chief tools of email and a word processor have been fairly stagnant for the last 20 years.

To address this issue, social business software designers have taken a cue from technologies like Facebook and Twitter, which started in the consumer realm. Dixon said the beauty of these tools is that they are lightweight, easy to navigate, simple and very effective in keeping indi-viduals connected to their social network, which is a sophisticated online commu-nity.

The concept of online communi-ties, he continued, isn’t new to health-care. “Even back in the 1990s, people would have early dos-based discussion boards. Around 2000 … 2002 … we started to see the emergence of heath information repositories like WebMD. For consumers, it was the first time they could easily get information outside of a doctor’s visit,” Dixon said. He added that by mid-2005, those repositories had become more like communities where people with a similar interest could con-nect with each other.

“Fast forward to where we are today, and what we really have are health net-works. They really are communities, but

they’ve introduced much richer commu-nication and collaboration tools,” Dixon continued. He noted tools like microblog-ging, wikis and forums open the path to allow discussion around content within a community setting. “The reason social business tools are so popular is not only do they work they way you do, but you can choose the one that’s most appropriate for the task at hand,” he added.

Creating Engaged Communities

Dixon said the ability to engage and connect in a community setting is one of the most powerful aspects of a social busi-ness model. Today, patients with similar ailments can tap into a network to share experiences, information and support. That said, he added the communities could be built with parameters to allow providers to monitor and moderate dis-cussions.

“It’s open communication, but at the same time, you introduce controls,” he ex-plained. Although it does take some time to manage, Dixon added, “The scale and the reach you get with an online commu-nity far exceeds what you could ever get from an in-person visit.” That element also allows physicians to disseminate mes-

sages about wellness and disease manage-ment to large, targeted populations, which will be increasingly important in new ac-countable care delivery models.

For physicians, the community set-ting lets providers who might not be geo-graphically connected engage each other. One of Igloo’s clients is the American Academy of Family Physicians. The or-ganization launched the Delta Exchange as a way for physicians from across the country to become more aligned. “They were able to coordinate all the different best practices and overall learning that various physicians had and bring each other along. It was a great way to be able to coordinate a geographically diverse set of practitioners,” Dixon said.

Similarly, community settings that encourage discussion and idea exchange could work equally well for other groups including researchers, mid-level provid-ers and practice managers. Internally, an intranet community allows for easy com-munication and collaboration. Using the same types of business tools employed in external communities, staff members can easily review documents, communicate information broadly across geographic locations, vote on policy, and share ideas.

The Move from Social Media Marketing to Social Business Strategies

Andrew Dixon

Three Trends Driving ChangeThree trends are driving change in the workplace – social, mobile

and cloud. People want to be connected; they want to be able to access their information on the move; and they want access on a variety of devices so information can no longer be stored in one physical space.

“It’s incredible how powerful each of these trends are alone, and they are all converging,” said Andrew Dixon of Igloo Software. “By the end of 2013, 20 percent of all U.S. businesses will possess no IT assets whatsoever,” he said, quoting recent statistics. “All of their IT requirements will be outsourced and provided to them by the cloud.”

Citing recent research from business and technology research firms McKinsey & Company and Gartner Inc., Dixon underscored just how pervasive these three trends are. “Seventy-two percent of all organizations have already adopted at least one social tool,” he said, adding, “Your phone will outpace your PC as the most popular device to access the Internet this year.”

Although healthcare is sometimes criticized for being slow to adopt business technology, Manhattan Research’s annual Taking the Pulse® study of U.S. physicians’ digital use revealed 85 percent of physicians in 2012 own or use a smartphone professionally (up from 30 percent in 2001). Between 2011 and 2012 the number of physicians who own a tablet nearly doubled from 35 percent to 62 percent. Furthermore, half of the tablet-owning doctors have used their device at the point of care.

(CONTINUED ON PAGE 18)

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available to our state to transform health-care in Tennessee without expanding our TennCare rolls,” he stated. “I’d like to put in place a program to buy private health in-surance for Tennesseans that have no other way to get it by using the federal money. I fundamentally believe that people hav-ing healthcare coverage is better for our citizens and state than people not having coverage.”

The plan, which he said could cover up to 175,000 Tennesseans, calls for “co-pays for those that can afford to pay some-thing so,” as the governor put it, “the user has some skin in the game when it comes to healthcare incentives.” He added the state would work with providers to lower the cost of care and move toward a pay-for-perfor-mance model. He also said the plan would have a definitive sunset that could only be renewed with the blessings of the General Assembly when the federal funding de-creased. During the period of 100 percent federal coverage, Gov. Haslam said there was a window of opportunity to implement true payment reform and reduce costs by working with the healthcare industry.

“We’d have a one-time opportunity to encourage their cooperation because healthcare providers will know that for the next three years, a portion of the popula-tion which had previously been receiving services with no reimbursement to the hos-pitals or doctors will now have insurance. But those same providers would clearly know that coverage for that population will

go away unless they can prove to us that at the end of three years, when we start paying a percentage of the costs of the new population, our total costs would stay flat,” he said.

The ReactionWhen the ‘no expansion’ decision was

announced, Craig Becker, president of the Tennessee Hospital Association, released a statement noting his or-ganization’s disappoint-ment that the governor didn’t feel like he was able to get the information and assurance necessary from the Centers for Medicare & Medicaid to move for-ward but supportive of the Tennessee Plan.

The need to get more people covered, however, is of critical importance to state hospitals. In negotiating ACA, hospitals gave up a significant chunk of funding with the expectation that most Americans would have insurance coverage. Without the expanded Medicaid rolls, however, a large portion of the population will remain uncovered and unable to pay for services.

“We’re giving away about $1.4 billion a year in cost to care for indigent people who are uninsured,” said Becker, stressing that figure was in hard costs rather than billable fees. “That’s our Achilles’ heel … the uncom-pensated care is the key to this whole thing.”

Although hopeful Gov. Haslam and

CMS will come up with a consensus that the General Assembly will then approve, Becker said the alternative holds grim pros-pects for not only the hospital industry but also the state’s economy. “We’ve already seen one hospital close, and that’s Scott County,” noted Becker. “That’s a small rural hospital, and there are some who say it should close; but I don’t think the people of Scott County would agree.”

He added that like most hospitals, the northeastern Tennessee facility was a major employer for the county. “Health-care provides a lot of jobs and good paying jobs. If you had any other industry with job losses like this, there would be a huge hue and cry,” Becker noted.

Without expanding coverage, he said the THA anticipates additional contrac-tion within the state’s healthcare field. The economic factor, however, is only a part of the bigger picture, Becker said. Those with insurance, he noted, tend to be healthier because they receive primary care services and help managing chronic conditions. One of the biggest frustrations, however, would be losing access to federal funds if a deal isn’t struck soon.

“We’re already paying for this,” Becker said of the dollars the state would pass up if CMS doesn’t approve the Ten-nessee Plan. “It’s a redistribution of taxes. We’re getting cut $5.6 billion over 10 years,” he continued of money being di-verted from the state’s hospitals under ACA. “So those dollars are going to D.C. Then, they distribute them to those who participate (in Medicaid expansion). Why should we send our dollars to California and New York when they should stay here in Tennessee?” he questioned.

Becker added the THA is very open to the governor’s option but nervous that the state could lose an entire year of fund-ing that would provide a necessary cushion while healthcare professionals make the changes in payment models and cost-cut-ting requested by Gov. Haslam. “If we’ve got the coverage and we show uncom-pensated care going down, then reform becomes a whole lot more palatable and easier to implement for hospitals,” he said.

Michele Johnson, managing attorney for the Tennessee Justice Center, worries about whether or not the Tenness Plan will gain approval. She said CMS has now posted ground rules, and Tennessee is asking for concessions that have already been deemed a non-starter by the federal government. “If they are interested in succeeding in getting federal approval for the plan, they have to propose something that’s real, and they have to negotiate in good faith with the federal government,” Johnson said of Tennessee’s leadership.

She said Gov. Haslam sought clarifica-tions from the federal government. “CMS responded by issuing guidance — Fre-quently Asked Questions, Medicaid and the Affordable Care Act: Premium Assis-tance.” That information, Johnson contin-ued, makes it clear that the governor can

do much of what he proposes … but not everything.

Her concern is the state plan includes items like co-pays and an appeals process that differs from Medicaid, which CMS has clearly stated it wouldn’t allow in ne-gotiating Medicaid expansion funds to be used for purchasing insurance in the mar-ketplace. “You can’t expect people to pay a co-pay they can’t afford,” she said of those under 100 percent FPL. On the flip side, the governor has also indicated he didn’t want to give on these items.

“With our administration, either they are really bad at negotiating, or they’re not serious about making this a reality for our state,” Johnson stated.

She continued, “We pray the gover-nor will do all in his power to make health coverage a reality for working Tennessee families. His ability to take advantage of this opportunity is vitally important for all Tennesseans — not just uninsured work-ing citizens but also the rest of us who will benefit from $6.6 billion dollars pumped into our economy and our healthcare in-frastructure.”

None of the Above, continued from page 12

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Security“Security has to be built in as a core set

of requirements in any social business tool,” said Dixon. “The technology is there,” he continued. “It’s one of the central things you look at when deciding which social business tool provider makes sense.”

He added, “Any enterprise-class so-cial business software firm can not only lock down the individual permissions but also has the ability to audit everything that has happened in that community.”

Avoiding Information Overload

Dixon said email is in danger of be-coming less and less useful because of in-formation overload. The same caveat also applies to information imparted through social business tools. “If you don’t imple-ment properly, you risk making that prob-lem worse,” he said.

However, social business tools can be offered in a very targeted manner through channels. Individuals choose which chan-nels are of interest to them and subscribe. Drilling down even further, there are gen-erally options within the channel to refine what information the subscriber receives and how.

The Bottom LineWith accountable care organizations

and patient-centered models, support-ing patients and colleagues by providing timely, pertinent information in an easily-accessible manner has become even more critical, Dixon pointed out. “That means you need to be able to collaborate and communicate internally and externally. From a common sense perspective, those that do that best will attract the most pa-tients and keep the most patients … those who don’t will find the opposite.”

The Move,continued from page 17

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m e m p h i s m e d i c a l n e w s . c o m MAY 2013 > 19

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To learn more, visit MethodistHealth.org/3D.

Dr. Sillay joins Semmes-Murphey Clinic

Semmes-Murphey Clinic in Mem-phis has announced the addition of Dr. Karl A. Sillay to their clinic. Dr. Sillay brings to the Mid-South his experience in adult and pediatric deep brain stimulation, an area of treatment with very lim-ited local accessibility. The procedure is used in treatment for illnesses such as Parkinson’s disease, Tourette’s syndrome, chronic pain and depression.

Dr. Sillay obtained his Bachelor of Electrical Engineering Degree from the Georgia Institute of Technology in 1995. He received his Medical Degree in 1999 from the Medical College of Georgia. He completed his Internship at Vander-bilt University, and also his Neurosurgical Residency, which he completed in 2006. In 2007 he completed a Fellowship in Epilepsy and Functional Neurosurgery at the University of California at San Fran-

cisco. He is certified by the American Board of Neurological Surgery.

He is an Associate Professor of Neu-rosurgery at the University of Tennessee, and has published several articles in his fields of study.

Qsource Names New VP Operations

Dawn FitzGerald, CEO of Qsource has announced the appointment of Cori Grant MS, MBA as Vice President, Operations ef-fective May 1, 2013. She was previously Director of Marketing and Health Ser-vices Research - Method-ist Le Bonheur Healthcare. She will assist in the devel-opment and implementation of strategic plans and new business initiatives, and is a part of the senior management team responsible for operational excellence, organizational leadership and contracts oversight and governance.

Dr. Karl A. Sillay

Geri Lansky Elected For Second Term As MJHR PresidentMemphis Jewish Home & Rehab (MJHR), a not-for-profit organization providing

rehabilitation services and long-term care for people of all faiths, announced that Geri Lansky was elected for a second one year term as president at their annual meeting. Other officers elected for a second one year term were: Minton Mayer, vice president/president elect; Gregg Landau, vice president; Barbara Ostrow, secretary. Scott Noto-wich was elected for a first one year term as treasurer.

Mrs. Lansky, who was originally from Rock Island, Illinois, has been married to Hal Lansky for 37 years. She is a merchandise buyer for Lansky Lucky Duck. A member of both Temple Israel and Baron Hirsch Synagogue, she is also an active member of WRJ/Temple Israel Sisterhood and a Life Member of Hadassah. The Lansky’s daugh-ter Lia Pulver, son-in-law Dave Pulver, and grandson Ethan Myer Pulver live in Phoenix. Daughters, Julie Lansky and Melisa Weisman, son-in-law Steve Weisman, and grand-son Max Jacob Weisman live here in Memphis.

In addition to the elected officers, Dr. Jay Cohen will continue on the executive committee as immediate past president, and past presidents Barbara Jacobs, Nat Landau, and Steve Wishnia will continue as presidential advisors. Several new board members were also elected that evening for two year terms: Judy Edelson, Jonathan (Yoni) Freiden, Howard Hayden, Debbie Lazarov, Jennifer Roberts, and Henry Rudner.

Board members who are continuing to serve are: Maurice Buring, Eliot Cohen, Jonathan Epstein, Bernard Lipsey, Judy Royal, Andy Saslawsky, Scott Shanker, Dr. Lee Stein, and Herbert B. Wolf, Jr.

In Geri Lansky’s remarks about the past year, she talked about the 85th Anniver-sary Celebration with Henry Winkler and the 20th Annual Golf Tournament, both suc-cessful fundraisers for the organization. She went on to describe the commitment of so many individuals to the success of MJHR including Mary Anna Kaplan, who recently stepped down as executive director after 12 years of service.

GrandRounds

Cori Grant

Page 20: Memphis Medical News May 2013

20 > MAY 2013 m e m p h i s m e d i c a l n e w s . c o m

GrandRounds

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Coming Soon!Autism Research Journal Publishes Study Results of Associate Professor at UTHSC

Identifying and understanding the combination of factors that leads to autism is an ongoing scientifi c challenge. This developmental disorder appears in the fi rst three years of life, and affects the brain’s normal development of social and communication skills. Results from a study led by Larry T. Reiter, PhD, at the University of Tennes-see Health Science Center (UTHSC) are providing signifi cant insights into the disorder through the study of a specifi c form of autism caused by a duplication on chromosome 15. This month his work appears in Autism Research, the offi cial journal of the Interna-tional Society for Autism Research.

Dr. Reiter, who is an associate professor in the UTHSC Department of Neurology, holds joint appointments in both Pediatrics as well as Anatomy and Neurobiology. His study, which began in 2006, is focused on a sub-group of 14 individuals who have a specifi c chromosome duplication, known as int dup(15) -- short for interstitial dupli-cations of 15q11.2-q13. Recruitment efforts were spearheaded by a parent support group for 15q duplication known as the Duplication 15q Alliance. Participants under-went a series of tests in order to better understand what autism looks like for those with this chromosome 15q duplication versus those with autism of unknown origin.

This is the largest study of this particular sub-group ever undertaken at a single location with the same set of investigators according to Dr. Reiter who said they found several interesting points in the course of the study. Consistent with other much small-er studies, they found that maternal duplications of int dup(15) were always associated with autism, while paternal duplications did not always result in an autism diagnosis. They identifi ed a signal in the brain that suggests the individuals with 15q duplication may have elevated levels of a neurotransmitter called GABA in both maternal and paternal duplication subjects. In addition, they identifi ed previously unknown sleep problems in maternal and paternal subjects, which are more severe in the paternal int dup(15) individuals.

On the basic science side, Nora Urraca, MD, PhD, a UTHSC postdoctoral re-searcher, worked with Dr. Reiter. Their clinical team members at Le Bonheur were Kathryn McVicar, MD, a pediatric neurologist at Le Bonheur, who is also an assistant professor of Pediatrics at UTHSC, and Eniko Pivnick, MD, a pediatric geneticist at Le Bonheur, who also serves as a professor of Pediatrics in the UTHSC Department of Ophthalmology. The project was funded entirely by a grant to Dr. Reiter from the Le Bonheur Shainberg Neuroscience Fund.

Dr. Reiter serves on the scientifi c advisory board for the Duplication 15q Alliance and Idic15 Canada, two non-profi t organizations that provide collaboration, advocacy, and research to families living with both idic and int dup(15), otherwise known as Chro-mosome 15q11-q13 Duplication Syndrome. He is also a member of both the Inter-national Society for Autism Research and the American Society for Human Genetics.

UNOS Ranks Mid-South Transplant Foundation No. 1 in Country for Organs Transplanted

The United Network for Organ Sharing (UNOS) recognized Mid-South Transplant Foundation, the organ pro-curement organization (OPO) serving Western Tennessee, Eastern Arkansas and Northern Mississippi, in its most re-cent quarterly results report as the No. 1 OPO in the country for organs trans-planted per standard criteria donor (typi-cally healthy donors under the age of 60 without multiple health issues). This is the fi rst time for Mid-South Transplant Foundation to achieve this honor.

UNOS data also ranks Mid-South Transplant as the No.1 OPO in the conti-nental United States for the percentage of African American donors in 2012.

Mid-South Transplant Foundation

is one of 58 OPOs across the country, which helps facilitate the procurement of organs from donors and the distribution of transplantable organs from donors to those who are the most suitable recipi-ents and those in the greatest need. The Memphis-based organization is one of the top OPOs in the United States with a strong record of service to the local com-munity.

MSTF was founded in 1976 and is solely dedicated to ensuring the most deserving patients get transplant or-gans. For more information, visit www.midsouthtransplant.org.

Sickle Cell Foundation Takes Initiative For Mid-South Sufferers

The Sickle Cell Foundation of Ten-nessee announced plans to provide transitional housing, job training and other services to men suffering with the disease through a newly renovated resi-dence on West Brooks Road.

Trevor K. Thompson, chief execu-tive offi cer of the Sickle Cell Foundation, characterized “The Carpenter House” as a fi rst-of-its-kind undertaking aimed at helping men, especially those 18 to 25, transition from their family homes to homes of their own.

This is a ground-breaking initia-tive they have taken to help gentle-men with Sickle Cell disease, especially

young men, who have jobs or job skills, Thompson explained. He also said they are partnering in this effort with St. Jude Children’s Research Hospital, which has provided a transition grant to support efforts to serve as mentors for young people with sickle cell disease.

The Carpenter House is named in honor of Kenneth and Terrell Carpenter, who donated at the residence at 35 W. Brooks Road. Mrs. Carpenter is a Family Nurse Practitioner at Memphis Internal Medicine and Pediatrics. Her husband,

Kenneth, is an associate professor of natural science at Southwest Tennessee Community College and founder of the annual Sickle Cell 5K Run/Walk.

While housing at the six-bedroom The Carpenter House is for men, the Foundation’s mentoring program with St. Jude serves both men and women.

Sickle cell disease is a genetic dis-order that affects the red blood cells and can cause debilitating pain over the course of a lifetime.

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Page 21: Memphis Medical News May 2013

m e m p h i s m e d i c a l n e w s . c o m MAY 2013 > 21

GrandRounds

Medical News is pleased to provide space for press releases by providers in our Grand Rounds section. Content and accuracy of the releases is the sole responsibility of the issuer.

TCPS to Partner with LifeWings Partners

The Tennessee Center for Patient Safety (TCPS) will be partnering with LifeWings Partners, LLC in 2013 in its on-going effort to make patient safety a pri-ority across the state of Tennessee. The aim of this partnership will be to advance the adoption of TeamSTEPPS, a patient safety program built on the best prac-tices from aviation to improve the reli-ability, safety and quality of care received by patients in Tennessee hospitals. The objectives of TCPS are to accelerate the adoption of evidence-based strategies that improve the safety and quality of care received by patients, and provide training for hospital leaders to advance their organizations’ culture of safety. The TCPS and LifeWings share in their com-mitment to increase patient safety, elimi-nate medical errors, and save lives.

In 1999, the Institute of Medicine (IOM), issued results of a study titled - To Err Is Human. This study stated the follow-ing: Preventable medical errors account for more deaths each year than breast cancer, automobile accidents or drown-ings. Poor communication among health-care workers is the most common cause of these medical errors. Nearly 70 percent of sentinel events have communication cited as a root cause. Despite efforts to change these statistics, communication failure has been cited as the number one contributing factor in reported sentinel events, over the past decade.

LifeWings is a respected innovator in aviation-based healthcare performance improvement and was the first patient safety consultant to use the principles of the TeamSTEPPS program. The first gen-eration of TeamSTEPPS, called the Crew Resource Management (CRM) program, was developed by a former Top Gun In-structor and a group of commercial air-line pilots, former astronauts, physicians, nurses and risk managers. The program has proven to significantly and measur-ably reduce errors, increase patient and employee satisfaction, and cut health-care costs.

For more information on TCPS: http://www.tnpatientsafety.com/

West Clinic Participates in New NCQA Patient-Centered Specialty Practice Program

The West Clinic is pleased to an-nounce that it has been selected by the National Committee for Quality As-surance (NCQA) to participate in a new program, Patient-Centered Specialty Practice (PCSP), which will offer recog-nition to specialty practices nationwide that demonstrate a commitment to im-proving access to and coordination of patient care. The NCQA, a not-for-profit focused on improving healthcare quality,

will oversee the new program modeled on the Patient-Centered Medical Home Recognition Program (PCHM), the most widely adopted medical home model in the United States.

According to Lee S. Schwartzberg, Medical Director, The West Clinic, the new program allows specialists to ex-tend the value of the Patient-Centered Medical Home process and concept which has been successfully employed in the primary care world. Oncology prac-tice is particularly suitable for this model

since it provides vast longitudinal care to cancer patients both those with active disease and those post therapy with re-gard to some of their survivorship needs. The West Clinic has been monitoring the progress of the specialty medical home for over a year and participated in pre-liminary PCSP workshops. Under PCSP, specialty practices committed to improv-ing access, communication and care coordination can be recognized as the “neighbors” that surround and inform the medical home and colleagues in pri-

mary care, according to NCQA.The Patient-Centered Medical

Home Recognition (PCHM) program places focus on ‘whole person care.’ In oncology this relates to recognizing, co-ordinating, and making available all pa-tient needs including active therapy and palliation, end of life needs, and sup-portive care.

Sixty-four organizations have en-rolled to be early adopters of the PCSP program. For additional information, visit www.ncqa.org.

Page 22: Memphis Medical News May 2013

22 > MAY 2013 m e m p h i s m e d i c a l n e w s . c o m

Roger McGee, MD, Moves Practice to Germantown

General surgeon Roger McGee, M.D., has joined Germantown Surgi-cal Associates, on Poplar Ave. Dr. McGee special-izes in the surgical man-agement of a number of conditions including appendectomy, colonos-copy, hernias, gallbladder and many others.

Dr. McGee earned his Bachelor of Arts degree in physics and biological sci-ences from the University of Mississippi in Oxford, Miss. and his medical degree from the University of Tennessee Health Science Center College of Medicine. He has practiced at Methodist Fayette Hos-pital since 2008.

UTHSC Adds Pediatric Nurse Practitioner and Neonatal Nurse Practitioner Options to DNP Degree Program

Recently, Laura Talbot, PhD, EdD, RN, dean of the College of Nursing at the University of Tennessee Health Sci-ence Center (UTHSC), announced the opening of a new advanced training op-tion – the Pediatric Nurse Practitioner (PNP) -- in the Doctor of Nursing Prac-tice (DNP) Program at the UTHSC Col-lege of Nursing. Educating doctorally prepared nurse practitioners who can deliver health care is one important ave-nue to pursue to meet the need for more primary care providers in Tennessee and the region.

It can take 7 to 10 years of rigor-ous academic and clinical effort before physicians are ready to practice on their own. Educating and training nurses with doctoral degrees gives patients in need faster access to qualified health profes-sionals on the front lines of care. In ad-dition, the Neonatal Nurse Practitioner (NNP) option in the UTHSC College of Nursing is reopening admissions at the doctoral level this year. The urban areas of Tennessee that offer specialized care of critically ill newborns have ongoing shortages of experienced practitioners in the neonatal intensive care units. UTHSC is the only public university in Tennessee to offer the NNP program.

Until June 1, the UTHSC College of Nursing will accept applications for its first-ever Pediatric Nurse Practitioner (PNP) option and its Neonatal Nurse Practitioner (NNP) option, which gradu-ated its most recent class in 2011. Ap-plication packets are available from the college via email to Roylynn Germain ([email protected]) or Jamie Overton ([email protected]) and by phone at (901) 448-6125. Classes for the PNP and NNP options begin on August 1, 2013.

The DNP program is primarily an online curriculum open to applicants with either baccalaureate [BSN] or mas-ter’s [MSN] degrees in nursing. Since the DNP candidates complete most of their academic work online, with only

a limited, required on-campus compo-nent, they can choose to work part-time while they study for the DNP. The online classes offer students flexibility in deter-mining their own living arrangements, schedule of study, and timing of engage-ment in coursework. Plus their clinical practicums are arranged within reason-able proximity of where students reside.

The PNP option anticipates accept-ing up to eight students, while the NNP option expects to enroll about six the first year. The small class size will pro-vide students with individualized instruc-tion from expert clinicians in these areas. DNP students can graduate in four to six semesters, depending upon whether they pursue full-time or part-time study, and whether they are already certified as an advanced practice nurse. Thus, the UTHSC College of Nursing expects that students in the inaugural PNP class and the NNP class will begin to graduate in spring 2015. These programs of study also include pathways for nurses with current advanced practice credentials and for those wishing to obtain initial certification.

Applicants are evaluated on their potential or ability for functioning in the advanced practice role. They must demonstrate strong clinical skills, critical thinking, independent decision making, collaborative abilities with other health professionals, and nursing leadership. Academic requirements include a BSN or MSN degree, and a minimum 3.0 GPA.

The UTHSC DNP program is ac-credited by the Commission on Colle-giate Nursing Education (CCNE). Upon completion of the program, graduates are eligible to take national certifica-tion exams in their specialty area. Susan Patton, DNSc, PNP-BC, FAANP, associ-ate professor in the Department of Ad-vanced Practice and Doctoral Studies, will be coordinating both the PNP and NNP options.

MAG Mutual Pays Record Dividends to Policyholders

MAG Mutual Insurance Company, the Southeast’s foremost medical pro-fessional liability insurer, will distribute $15 million in dividends to its policyhold-ers this year. In addition, its board of di-rectors approved a potential further $40 million to be earmarked for its Owners’ Circle® loyalty program, which provides distributions to qualifying insured physi-cians when they cease practicing medi-cine.

Since its founding, MAG Mutual has returned more than $120 million in divi-dend payouts to its policyholders. In the last five years, the organization has paid more dividends than any other medical professional liability carrier in the South-east.

This year, MAG Mutual has also declared approximately $40 million to the Owners’ Circle program. When combined with the 2012 allocation, the

cumulative declarations to the Owners’ Circle now top $102 million. Since its foundation, the program has seen great success with 147 policyholders having been recipients of distributions. All MAG Mutual policyholders are eligible for this program.

Set to be paid on June 1, the $15 million dividend is one of the largest in MAG Mutual’s history and continues the organization’s storied reputation for re-warding policyholders.

SVMIC Declares $10.0 M Dividend

In keeping with the tradition of a mutually owned company, the Board of Directors of SVMIC has declared a divi-dend of $10 million to be returned to all policyholders renewing in the twelve-month period following May 15, 2013.

This is the sixth consecutive year SVMIC has declared dividends for its physician policyholders. Policyholders will receive the dividend in the form of a credit on the renewal premium. Ad-ditionally, no adjustments were made for rates on policies renewing during this time.

John Mize, Chief Executive Officer, said that this represented the benefit of a mutual insurance company.

Since SVMIC’s inception, a total of $328 million has been returned to physi-cian

St. Jude Scientist Named ASCR Fellow

Charles Sherr, M.D., Ph.D., chair of the St. Jude Children’s Research Hospital Department of Tumor Cell Biology and a Howard Hughes Medical Institute In-vestigator, has been named a fellow of the American Association for Cancer Re-search (AACR) Academy.

Sherr is scheduled to be inducted into the academy’s inaugural class of fel-lows on April 6 in Washington D.C. The induction coincides with the group’s an-nual meeting. The designation recogniz-es scientists for making an extraordinary contribution to cancer research. Fellows were selected through a rigorous peer review process that focused on scientific achievements and contributions to the fight against cancer.

Sherr’s work has advanced scien-tific understanding of the mammalian cell cycle and tumor suppressor genes, which are both disrupted in cancer. He is a member of the National Academy of Sciences and the Institute of Medicine. He has received numerous other honors and holds the Herrick Foundation En-dowed Chair.

He is one of 106 fellows in the AACR Academy’s first class. Going forward, a maximum of 11 individuals will be elect-ed annually to membership by the cur-rent fellows. The AACR was founded in 1907 and is the oldest and largest scien-tific organization in the world focused on cancer research.

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m e m p h i s m e d i c a l n e w s . c o m MAY 2013 > 23

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