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WHY ADVERTISE INHARIAN SEPUTAR INDONESIA(KORAN SINDO)2011?
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MEDIA NUSANTARA CITRA
1.WE ARE PART OF THE GREATEST MEDIA GROUPIN INDONESIA
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2.
WE ARE THE FASTEST GROWING NEWSPAPERIN INDONESIA
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Fast Improvementwithin Short-term
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3.
GET NEW AUDIENCE:COMMUNICATE TO NEW TARGET
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Readers Demographic
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Readers Demographic
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4.
THE MOST EFFICIENT
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1 rate for various media
1 national + 6 local-editions+ 1 upcoming local-edition in Manado
TVC spot in RCTI TVC spot in Sindo TV Sindo Update on RCTI Sindo Update on TPI Sindo Update on Global TV MNC Business Channel by request
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National Edition
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West Java Edition andCentral Java Edition
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East Java and South Sulawesi Edition
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South Sumatera andNorth Sumatera Edition
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Kelapa Gading & Segitiga Emas
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5.
HARIAN SEPUTAR INDONESIA HAS THE LOWEST CPT
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CPT (Cost per Thousand)Display Ad/FC
107,000 64,200
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6.GRAB AUDIENCES OF DECISION-MAKERS THROUGH
CHANNEL
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Group Synergy
Programs in Channel: Special for Laporan Keuangan Emittence CEO Talkshows:
E-view, Talk with People of The Day Power Breakfast
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7.VERY CUSTOMIZED BASED ON THE NEEDSBY CREATIVE DESIGN
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Creative Ad
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Creative Ad
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Creative Ad
Consecutive Ad Holcim22 may 2010 editionright side pages
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8. VERY CUSTOMIZED BASED ON THE NEEDSBY DISTRIBUTION
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Everyones Involved
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Permata Bank
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9.
INTEGRATED CAMPAIGN
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Integrated Media Promotion
We Execute Integrated Media Promotion through: Event TVC Radio Commercial Online Advertising Print Advertising
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Giant Shopping Day
Print AdvertisingFull page on Harian Seputar Indonesia
TVC on Radio Commercial on Online Advertising on Event
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10.
EDITORIAL FRIENDLY
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On 1st page
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ACCOMPLISHMENTSHARIAN SEPUTAR INDONESIA IN 2010
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EDITORIALACHIEVEMENTS
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No Deskripsi Kategori
1 Mahkamah Konstitusi Anugerah Konstitusi 2010
2 Jakarta Fashion & Food Festival 2010 Juara Umum Gading News Award 2010
3 Perpustakaan Nasional Citra Dharma Pustaloka (Aspek Tata Bahasa Indonesia)
4 Fotografer Juara 1 Lomba Foto Kementrian Kelautan & Perikanan, Tingkat Nasional
5 Fotografer Juara 2 Lomba Foto Pendidikan Astra 2010, Tingkat Nasional
6 Fotografer Juara 2 Lomba Foto XL Award 2010, Tingkat Nasional
7 Fotografer Juara 2 Lomba Foto Telkomsel, Tingkat Nasional
8 Fotografer Juara 2 Lomba Foto Perbankan, AXA Mandiri
9 Fotografer Foto Pilihan Editor, Anugerah Pewarta Foto Indonesia
10 Fotografer Juara 3 Foto Jurnalistik Bank Sumsel Journalis Award Tingkat Regional Sumbagsel
11 Fotografer Juara 1 Lomba Foto Hasil Kebunku PT Perkebnan Nusantara VII Tingkat Regional Sumbagsel
12 Fotografer Juara 2 Lomba Foto Journalist Award Bank Sumsel Babel Tahun 2010
13 Fotografer Juara 1 Telkomsel Foto Journalistik 2010
14 Fotografer Best Foto Cevi Award, Chevrolet Mobil
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CIRCULATION & DISTRIBUTIONACHIEVEMENTS
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Growth of Printed Exemplars(daily average by year)
Source : Circulation Departement43
SALESACHIEVEMENTS
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Growth of Ad-earnings(total on year)
*) Source : Media Scene 2009/2010.**) Projection 2010.
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EVENTS PAST, PRESENT & FUTURE
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High Tea Dialogue
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Fun Weekend
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BazaarGadget Extraordinaire
May 2010, Bandung & Surabaya July 2010, Semarang August 2010, Jakarta September 2010, Medan & Makassar October 2010, Palembang November 2010, Bogor/Depok
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People of The Year 2009
Held yearly since 2007 Upcoming (POTY 2010) will be held on December
2010
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Rekor Bisnis (REBI) Already held twice
ReBi 1 on 24 February 2010 ReBi 2 on 3 June 2010
Upcoming, ReBi 3, will be held on 3 November 2010
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UMKM Award
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TOILET BERSIH SINDO
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Bazaar HUT SINDO
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2011Harian Seputar Indonesia on
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What We Have on 2011
Thematic: 6 Tahun Semakin Kokoh Maximizing Advertisers Exposures Customized Distribution for Clients
Complimentary newspaper for specific target by clients database
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WHAT WE HAVE ON 2011
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6 TAHUN YANG SEMAKIN KOKOHTHEMATIC
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Apresiasi CSR
Januari 2011
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- Fun Weekend- Gadget Bazaar 1 2011 (Surabaya)- REBI 4 - 2011
Februari 2011
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- High Tea Dialog- Entrepreneurship Training - Sumut- Gadget Bazaar 2 2011 (Semarang)
Maret 2011
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- Fun Weekend- Enterpreneurship Training SumSel- Investor Guide- Gadget Bazaar 3 2011 (Bandung)
April 2011
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- Fun Weekend- Tour & Travel Fair- Investor Guide- Entrepreneurship Training Semarang- Gadget Bazaar 4 2011 (Yogyakarta)
Mei 2011
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- Entrepreneurship training Jakarta (Final)- Learning Land
Juni 2011
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- Fun Weekend- UMKM Award- REBI 5 2011- Solo Food Festival 2011
Juli 2011
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- High Tea Dialogue- Toilet Bersih Sindo 2011
Agustus 2011
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- The Inspiring Way - Fun Weekend- Surabaya Fun Walk- Palembang Fun Walk
September 2011
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- Fun Weekend- Gadget bazaar- Jakarta Food Festival
Oktober 2011
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- Fun week end- REBI Event 6 - 2011- Test Drive Sindo- Bandung Food Festival
November 2011
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- CSR award- POTY 2011 New Version- Medan Food Festival
Desember 2011
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No. Event Jan Feb Mar Apr Mei Jun Jul Ags Sep Okt Nov Des Remaks1TOUR & TRAVEL FENY & ROBI2 LEARNING LAND ALL3ALTERNATIVE INSPIRED ROBI4APPRESIASI CSR / LIPUTAN CSR ALL5TEST DRIVE PRIMA
6INVESTOR GUIDEARIEF & USMAN
7HIGH TEA DIALOGUE ALL8UMKM ALL9ENTERPRENEUR TRAINING SUMUT SUMSEL SEMARANG JAKARTA VIRGIN & ROBI
10TOILET BERSIH ALL
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GADGET (JAKARTA, BANDUNG, SEMARANG, YOGYAKARTA, SURABAYA)
ANDRI & MELLY
12SNPTN ALL13FUN WEEKEND ALL14REBI ALL15SOLO FOOD FESTIVAL ALL16SURABAYA FUN WALK ALL17PALEMBANG FUN WALK ALL18JAKARTA FOOD FESTIVAL ALL19BANDUNG FOOD FESTIVAL ALL20POTY 2011 ALL21MEDAN FOOD FESTIVAL ALL
Events in 2011
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WHY ADVERTISE INHARIAN SEPUTAR INDONESIA(KORAN SINDO)2011?MEDIA NUSANTARA CITRASlide Number 3Slide Number 4Fast Improvementwithin Short-termSlide Number 6Slide Number 7Readers DemographicReaders DemographicSlide Number 101 rate for various mediaNational EditionWest Java Edition andCentral Java EditionEast Java and South Sulawesi EditionSouth Sumatera andNorth Sumatera EditionKelapa Gading & Segitiga EmasSlide Number 17CPT (Cost per Thousand)Display Ad/FCSlide Number 19Group SynergySlide Number 21Creative AdCreative AdCreative AdSlide Number 25Everyones InvolvedPermata BankSlide Number 28Integrated Media PromotionGiant Shopping DaySlide Number 31On 1st pageSlide Number 33Slide Number 34Slide Number 35Slide Number 36Slide Number 37Slide Number 38ACCOMPLISHMENTSEDITORIALSlide Number 41CIRCULATION & DISTRIBUTIONGrowth of Printed Exemplars(daily average by year)SALESGrowth of Ad-earnings(total on year)EVENTS High Tea DialogueFun WeekendBazaarGadget ExtraordinairePeople of The Year 2009Rekor Bisnis (REBI)UMKM AwardTOILET BERSIH SINDOBazaar HUT SINDO2011What We Have on 2011WHAT WE HAVE ON 20116 TAHUN YANG SEMAKIN KOKOHSlide Number 59Slide Number 60Slide Number 61Slide Number 62Slide Number 63Slide Number 64Slide Number 65Slide Number 66Slide Number 67Slide Number 68Slide Number 69Slide Number 70Events in 2011Slide Number 72