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©2013 MasterCard - No reproduction or sharing without express written consent of MasterCard©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard
MASTERCARD ADVISORS INFORMATION SERVICES
SPENDINGPULSE ANDSECTOR INSIGHTS
Sarah Quinlan
©2015 MasterCard - No reproduction or sharingwithout express written consent of MasterCard
TM
©2015
mobile.icsc.org
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 3©2015
POWERED BY MASTERCARD ADVISORS
© 2015 MasterCard International Incorporated. All rights reserved.
MasterCard SpendingPulse™ and MasterCard Sector Insights™ reports and content, including estimated forecasts of spending trends, (i) do not in any way contain, reflect or relate to actual MasterCard operational or financial performance, or specific payment-card-issuer data; and (ii) are solely for informational purposes and shall not be relied upon by any person for the purpose of investment or other financial decisions.
Disclosure
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 4©2015
POWERED BY MASTERCARD ADVISORS
US Gasoline Prices
Gasoline prices have recently
rebounded, but still are
29.8% lowerthan
last year.
Source:SpendingPulse™
-40.0%
-35.0%
-30.0%
-25.0%
-20.0%
-15.0%
-10.0%
-5.0%
0.0%
$0.00
$0.50
$1.00
$1.50
$2.00
$2.50
$3.00
$3.50
1-M
ay-1
5
24
-Apr-
15
17
-Apr-
15
10
-Apr-
15
3-A
pr-
15
27
-Mar-
15
20
-Mar-
15
13
-Mar-
15
6-M
ar-
15
27
-Fe
b-1
5
20
-Fe
b-1
5
13
-Fe
b-1
5
6-F
eb
-15
30
-Jan
-15
23
-Jan
-15
16
-Jan
-15
9-J
an-1
5
2-J
an-1
5
26
-Dec-1
4
19
-Dec-1
4
12
-Dec-1
4
5-D
ec-
14
28
-Nov-1
4
21
-Nov-1
4
14
-Nov-1
4
7-N
ov-
14
31
-Oct-
14
US Average Regular Gasoline Price/Gal Y/Y Change in Gasoline Average Price/Gal
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 5©2015
POWERED BY MASTERCARD ADVISORS
US Y/Y Total Retail Sales Growth(ex. Auto)
Total Retail sales declined by -0.3%
year-over-yearin April.
Excluding gasoline, total
retail sales grew by 3.4%.
Source:SpendingPulse™
-1.0%
0.0%
1.0%
2.0%
3.0%
4.0%
5.0%
Ma
y-1
3
Jun-1
3
Jul-1
3
Aug-1
3
Sep-1
3
Oct-
13
No
v-13
De
c-13
Jan-1
4
Feb
-14
Ma
r-1
4
Apr-
14
Ma
y-1
4
Jun-1
4
Jul-1
4
Aug-1
4
Sep-1
4
Oct-
14
No
v-14
De
c-14
Jan-1
5
Feb
-15
Ma
r-1
5
Apr-
15
US Y/Y Total Retail Sales Growth x-Auto
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 6©2015
POWERED BY MASTERCARD ADVISORS
US Y/Y Total Retail Sales Growth(ex. Auto+ex.Gas)
Total retail sales softened a bit in
April, much due to the early Easter
and the late arrival of Spring weather.
Source:SpendingPulse™
0.0%
1.0%
2.0%
3.0%
4.0%
5.0%
6.0%
7.0%
Jun-1
3
Jul-1
3
Aug-1
3
Sep-1
3
Oct-
13
No
v-13
De
c-13
Jan-1
4
Feb
-14
Ma
r-1
4
Apr-
14
Ma
y-1
4
Jun-1
4
Jul-1
4
Aug-1
4
Sep-1
4
Oct-
14
No
v-14
De
c-14
Jan-1
5
Feb
-15
Ma
r-1
5
Apr-
15
US Y/Y Total Retail Sales Growth x-Auto x-Gas
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 7©2015
POWERED BY MASTERCARD ADVISORS
US Y/Y Small Business Sales Growth
Small Business Retail xGas sales
grew by 7.5%year-over-year
in March.Including
gasoline, retail sales grew by
6.5%.
Source:SpendingPulse™
0.0%
1.0%
2.0%
3.0%
4.0%
5.0%
6.0%
7.0%
8.0%
9.0%
10.0%
Apr-
13
Ma
y-1
3
Jun-1
3
Jul-1
3
Aug-1
3
Sep-1
3
Oct-
13
No
v-13
De
c-13
Jan-1
4
Feb
-14
Ma
r-1
4
Apr-
14
Ma
y-1
4
Jun-1
4
Jul-1
4
Aug-1
4
Sep-1
4
Oct-
14
No
v-14
De
c-14
Jan-1
5
Feb
-15
Ma
r-1
5
US Y/Y Small Business Total Retail Sales Growth x-Auto xAuto - xGas
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 8©2015
POWERED BY MASTERCARD ADVISORS
Regional US Y/Y YTD Total RetailSales Growth (ex. Auto)
-10% +10%-5% 0% +5%
Northeast
Mid-Atlantic
Southeast
Pacific
Mountain
South Central
Great Plains North CentralGreat Plains North Central
5.8%
6.8%
14.5%
2.3%
3.7%
-1.4%
Region Yr/Yr Sales
Growth
Share of
Total Sales
April 2015
Northeas t
Mid-Atlantic
Southeas t
North Centra l
South Centra l
Great Pla ins
Mountain
Paci fic
-4.8%
-1.6%
5.0%
-3.5%
1.1%
13.7%
13.2%
15.3%
12.7%
18.0%
Total retail sales continue to show negative growth for the Northeast
Region.
Source:SpendingPulse™
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 9©2015
POWERED BY MASTERCARD ADVISORS
US Sector Performance
Hardware, led retail sales
sectors, while experiential spending on restaurants
continued its strong results.
Source:SpendingPulse™
SectorsYear-over-Year
April 2015
Leading
Hardware +9.4%
Restaurant +7.3%
Electronics & Appliances +5.8%
Lagging
Jewelry (4.6%)
Department Stores (6.1%)
Luxury excl. Jewelry (6.3%)
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 10©2015
POWERED BY MASTERCARD ADVISORS
US Automotive Repairs and TiresY/Y Sales Growth
US Automotive repairs and tires
declined reflecting stronger new
car sales.
Source:SpendingPulse™
-8.0%
-6.0%
-4.0%
-2.0%
0.0%
2.0%
4.0%
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 11©2015
POWERED BY MASTERCARD ADVISORS
US Auto Sales
The number of cars sold has
increased over 40% from early
2010.
Source: Various publiclyavailable sources
Units in millions
0
2
4
6
8
10
12
14
16
US Auto Sales Annualized SA
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 12©2015
POWERED BY MASTERCARD ADVISORS
U.S. Housing Turnover
The recent improvement in
housing statistics is a positive for future spend on home related
sectors.
Source: Various publiclyavailable sources
-10.0%
-5.0%
0.0%
5.0%
10.0%
15.0%
20.0%
25.0%
Housing Turnover Y/Y Growth
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 13©2015
POWERED BY MASTERCARD ADVISORS
US Hardware Y/Y Sales Growth
Hardware sales grew by 9.4%
year-over-year in April. The
consumer is spending on
repairs from the harsh winter.
Source:SpendingPulse™
-4.0%
-2.0%
0.0%
2.0%
4.0%
6.0%
8.0%
10.0%
12.0%
14.0%
16.0%
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 14©2015
POWERED BY MASTERCARD ADVISORS
US Appliance Y/Y Sales Growth
Appliance sales declined by -3.3% year-over-year in April. This reflects the weakness in housing sales,
versus the increase in
renters.
Source:SpendingPulse™
-14.0%
-12.0%
-10.0%
-8.0%
-6.0%
-4.0%
-2.0%
0.0%
2.0%
4.0%
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 15©2015
POWERED BY MASTERCARD ADVISORS
US Furniture and Furnishings Y/Y Sales Growth
Furniture & Furnishings
combined sales grew by 2.6%
year-over-year in April.
Source:SpendingPulse™
-8.0%
-6.0%
-4.0%
-2.0%
0.0%
2.0%
4.0%
6.0%
8.0%
10.0%
Furniture Y/Y Sales Growth Furnishings Y/Y Sales Growth
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 16©2015
POWERED BY MASTERCARD ADVISORS
US Consumer Airlines Y/Y Sales Growth
Consumer Airline Ticket sales grew
by 0.9% year-over-year in
April. The consumer
continues to spend on travel.
Source:SpendingPulse™
-5.0%
-4.0%
-3.0%
-2.0%
-1.0%
0.0%
1.0%
2.0%
3.0%
4.0%
5.0%
6.0%
Airlines Y/Y Sales Growth Airlines Y/Y Price Index Growth
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 17©2015
POWERED BY MASTERCARD ADVISORS
US Consumer Lodging Y/Y Sales Growth
Lodging sales grew by 3.4%
year-over-year in April. This reflects
the continued focus on
experiences by the consumer.
Source:SpendingPulse™
-1.0%
0.0%
1.0%
2.0%
3.0%
4.0%
5.0%
6.0%
7.0%
8.0%
Lodging Y/Y Sales Growth Lodging Y/Y Price Index Growth
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 18©2015
POWERED BY MASTERCARD ADVISORS
US Restaurant Y/Y Sales Growth
Restaurant sales grew by 7.3%
year-over-year in April. This is the 3rd consecutive
month of over 7% growth.
Source:SpendingPulse™
0.0%
1.0%
2.0%
3.0%
4.0%
5.0%
6.0%
7.0%
8.0%
Restaurant Y/Y Sales Growth
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 19©2015
POWERED BY MASTERCARD ADVISORS
US Grocery Y/Y Sales Growth
Grocery sales declined by -3.7% year-over-year in
April. Some of this reflects an early Easter, but more importantly the
consumer is dining away from
home.
Source:SpendingPulse™
-6.0%
-4.0%
-2.0%
0.0%
2.0%
4.0%
6.0%
8.0%
10.0%
Grocery Store Y/Y Sales Growth
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 20©2015
POWERED BY MASTERCARD ADVISORS
US Fast Casual, Casual Dining and Quick Service Restaurants Sales
Restaurant segment year-
over-year growth rates in April:
Casual Dining: +6.6%
Fast Casual: +13.9%
Quick Service: +6.6%
Source:SpendingPulse™
0.0%
2.0%
4.0%
6.0%
8.0%
10.0%
12.0%
14.0%
16.0%
18.0%
Casual Dining Y/Y Sales Growth Fast Casual Y/Y Sales Growth Quick Service Y/Y Sales Growth
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 21©2015
POWERED BY MASTERCARD ADVISORS
US Total Apparel Y/Y Sales Growth
Specialty Apparel sales declined by -0.9% year-over-
year in April. Apparel had
improved recently, but the early
Easter hurt April sales.
Source:SpendingPulse™
-3.0%
-2.0%
-1.0%
0.0%
1.0%
2.0%
3.0%
4.0%
5.0%
6.0%
7.0%
Apparel Y/Y Sales Growth Apparel Y/Y Price Index Growth
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 22©2015
POWERED BY MASTERCARD ADVISORS
US Footwear Y/Y Sales Growth
Footwear sales declined by -4.7% year-over-year in April. This reflects the early Easter.
Source:SpendingPulse™
-6.0%
-4.0%
-2.0%
0.0%
2.0%
4.0%
6.0%
8.0%
Footwear Y/Y Sales Growth Apparel Y/Y Sales Growth
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 23©2015
POWERED BY MASTERCARD ADVISORS
US Jewelry Y/Y Sales Growth
Jewelry sales declined by -4.6% year-over-year in April. This is the
first negative growth rate in25 months.
Source:SpendingPulse™
-6.0%
-4.0%
-2.0%
0.0%
2.0%
4.0%
6.0%
Jewelry Y/Y Sales Growth
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 24©2015
POWERED BY MASTERCARD ADVISORS
US Luxury excl. Jewelry Y/Y Sales Growth
Luxury sales declined by -6.3% year-over-year in
April. This continues the
difficult results for this sector, showing the
challenges of the stronger dollar.
Source:SpendingPulse™
-8.0%
-6.0%
-4.0%
-2.0%
0.0%
2.0%
4.0%
6.0%
8.0%
10.0%
Luxury excl. Jewelry Y/Y Sales Growth
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 25©2015
POWERED BY MASTERCARD ADVISORS
US Luxury Goods & Accessories Total Sales
The larger retailers in luxury
are capturing market share.
Source: Sector Insights™
-4.0%
-2.0%
0.0%
2.0%
4.0%
6.0%
8.0%
10.0%
12.0%
Sales Index 3 Month Moving Average (Sales Index)
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 26©2015
POWERED BY MASTERCARD ADVISORS
US Department Store Y/Y Sales Growth
Department Store sales declined by -6.1% year-over-
year in April.
Source:SpendingPulse™
-7.0%
-6.0%
-5.0%
-4.0%
-3.0%
-2.0%
-1.0%
0.0%
1.0%
2.0%
3.0%
Department Store Y/Y Sales Growth
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 27©2015
POWERED BY MASTERCARD ADVISORS
US eCommerce YTD Sales Growth
eCommerce sales share of total retail sales is 6.7% YTD in retail 2015, as growth remains in the single digits.
Source:SpendingPulse™
0.0%
2.0%
4.0%
6.0%
8.0%
10.0%
12.0%
14.0%
16.0%
18.0%
2015 YTD20142013201220112010
US eCommerce Share of Total Retail Sales US eCommerce YY Growth
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 28©2015
POWERED BY MASTERCARD ADVISORS
US eCommerce Sector Performance
Children's Apparel, Family
Apparel, and Electronics were
the leading eCommerce
sectors for the month of
April 2015.
Source:SpendingPulse™
SectorsYear-over-Year
April 2015
Total eCommerce +8.4%
Leading
Children’s Apparel +31.7%
Family Apparel +19.9%
Electronics +19.2%
Lagging
Department Stores (0.6%)
Jewelry (4.8%)
Footwear Apparel (8.7%)
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 29©2015
POWERED BY MASTERCARD ADVISORS
US Sectors eCommerce Shares vs. Brick & Mortar
eCommerceShare of total retail sales is
6.7% and sector shares are
remaining stable.
Source:SpendingPulse™
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 30©2015
POWERED BY MASTERCARD ADVISORS
US Dept. Stores eCommerce vs Bricks & Mortar
Department Store eCommerce sales declined by -0.6% year-over-year in
April. Despite continued focus,
this channel is not gaining favor.
Source:SpendingPulse™
-10.0%
-5.0%
0.0%
5.0%
10.0%
15.0%
20.0%
25.0%
US Dept Store eCommerce YY Sales Growth US Dept Store Brick & Mortar Y/Y Sales Growth
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 31©2015
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UK Y/Y Total Retail Sales Growth(ex. Auto)
Total Retail sales declined by 0.9% year-over-year in April, reflecting an
early Easter.
Source:SpendingPulse™
-2.0%
-1.0%
0.0%
1.0%
2.0%
3.0%
4.0%
5.0%
6.0%
7.0%
UK Y/Y Total Retail Sales Growth - Nominal, Not Adjusted
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 32©2015
POWERED BY MASTERCARD ADVISORS
Canada Y/Y Total Retail Sales Growth (ex. Auto)
Total Retail sales grew by 1.6%
year-over-year in March, as the
impact of lower oil prices impacted
spending.
Source:SpendingPulse™
-1.0%
0.0%
1.0%
2.0%
3.0%
4.0%
5.0%
6.0%
Canada Y/Y Total Retail Sales Growth x-Auto
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 33©2015
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Brazil Y/Y Total Retail Sales Growth
Total Retail sales grew by 4.1%
year-over-year in March. But the overall trend
remains negative.
Source:SpendingPulse™
-6.0%
-4.0%
-2.0%
0.0%
2.0%
4.0%
6.0%
8.0%
10.0%
Brazil Y/Y Total Retail Sales Growth (Volume of Sales)
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 34©2015
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Hong Kong Y/Y Total Retail Sales Growth
Total Retail sales grew by 1.2%
year-over-year in March, which
shows that the consumer is not
back inHong Kong.
Source:SpendingPulse™
-15.0%
-10.0%
-5.0%
0.0%
5.0%
10.0%
15.0%
20.0%
Hong Kong Y/Y Total Retail Sales Growth (Nominal Not Adjusted)
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 35©2015
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Hong Kong Jewelry Y/Y Sales Growth
Jewelery sales declined by 12.4%
year-over-yearin March.
Source:SpendingPulse™
-30.0%
-25.0%
-20.0%
-15.0%
-10.0%
-5.0%
0.0%
5.0%
Apr-14 May-14 Jun-14 Jul-14 Aug-14 Sep-14 Oct-14 Nov-14 Dec-14 Jan-15 Feb-15 Mar-15
Hong Kong Jewellery Y/Y Sales Growth (Not Adjusted)
©2015 MasterCard - No reproduction or sharing without express written consent of MasterCard 36©2015
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MasterCard Advertising Insights:
• MasterCard identifies aggregate purchasing behaviors within account segments and links those segments to our match partner’s online populations. Custom Insights allow for highly focused media buys.
• You can reach highly selective populations within your current customer base, an aggregated set of competitors, or whole-category spenders by specifying multiple characteristics encompassing:
� Historic spend behaviors
� Location spend behaviors
� Future spend behaviors
• MasterCard Custom Advertising Insights: Aggregation and Analysis
� Life-event indicators
� Calendar-based spend behaviors
� Combination of spend behaviors
More precise online marketing based on location and aggregatedspend behavior
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Custom Advertising Insights
Custom segment built for client, with
spend insights report and spend
lift validation analysis in chosen
a category.
Spend Insights Report Provides insights their customer spend,
specifically, around other industries where those consumers spend
Spend Lift Analysis • Understand which marketing strategies
performed best
• Helps answer questions such as these:
What was the performance of my
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How muchwas spent
online vs. offline?
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What is MasterPass?
2. Shop
4. Payment
Type
5. PaymentDetails
6. Shipping
Information
7. Billing
Information
8.Sale
Completed
3. Checkout
1. Search
and Discover
SECURITY CONCERNS
PRIVACY CONCERNS
TOO MANY STEPS
!
!!
MasterPass is a digital wallet service that lets consumers pay—with any payment card, anywhere, on any connected-device—through an enhanced shopping experience that is as simple as a click, tap, or touch.
Simply put, MasterPassprovides consumers with a shortcut to what counts.
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Provides reliable new insights into the revenue performance of retail locations enabling critical decision around site selection, benchmarking and property evaluation
MasterCard Retail Location Insights
• Powered by MasterCard Retail Location Scores which highlight the following revenue metrics:
• Delivered through an interactive mapping tool, scores can be viewed at the census block level all the way up to the state level enabling decisions around:
– Retail site planning – leverage for new stores and closures
– Retail benchmarking – measure against total retailers and/or industry categories
– Property evaluation – review historical trends to identify changing retail dynamics
GROWTH STABILITY SIZE TRAFFIC TICKET SIZE
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MasterCard Retail Location Scores• Convenience through standardized scoring and an interactive mapping tool
• Reliability by leveraging factual and aggregated transaction data
• Timely as monthly scores available within one week after month’s end
All scores normalized ona scale of 0-1000
Compare retail locations by each component score or focus on the Composite UpFront Score
0
100
200
300
400
500
600
700
800
900
1000
Growth Stability Size Traffic TicketSize
CompositeScore
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Sarah [email protected]
(914) 249 – 2069
www.mastercardadvisors.comLearn more at:
©2015
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Luxury Retail Consumer Trends –Worldwide and in Your Neighborhood