Massage

Our massage therapy program is easily implemented on-site, providing convenient access to massage therapy services to improve employee health and well-being and enhance employee satisfaction and retention.

An independent licensee of the Blue Cross and Blue Shield Association. ® Registered trademark of the Blue Cross and Blue Shield Association. ®’ Registered trademark of CareFirst of Maryland, Inc. This wellness program is administered by Health Fitness Corporation, an independent company that provides health improvement

management services to CareFirst and BlueChoice members.

© 2011 Health Fitness Corporation.

From the CareFirst BlueCross BlueShieldfamily of health care plans.

HF-Massage (7/12)

Program benefitsn Reduced stress among employees,

resulting in increased productivity

n Massage services provided by

licensed, insured massage

professionals

n Ability to choose from chair and/

or table massage and a variety of

massage types, including:

Aromatherapy massage: Essential

oils from plants are massaged into

the skin to enhance the healing

and relaxing effects of massage.

Essential oils are believed to have a

powerful effect on mood by

stimulating two structures deep in

the brain known to store emotions

and memory.

Myofascial release: Gentle

pressure and body positioning are

used to relax and stretch the

muscles, fascia (connective tissue)

and related structures.

Reflexology: Specialized thumb

and finger techniques are applied

to the hands and/or feet.

Reflexologists believe that these

areas contain “reflex points” or

direct connections to specific

organs and structures throughout

the body.

Shiatsu: Gentle finger and hand

pressure are applied to specific

points on the body to relieve pain

and enhance the flow of energy

(known as qi) through the body’s

energy pathways (called

meridians). Shiatsu is widely used

in traditional Chinese medicine.

Sports massage: Often used on

professional athletes and other

active individuals, sports massage

can enhance performance and

prevent and treat sports-related

injuries.

Trigger point massage: Pressure is

applied to “trigger points” (tender

areas where the muscles have been

damaged) to alleviate muscle

spasms and pain.

Each participant receives:

n A powerful tool to help relieve

stress, increase flexibility and relax

overused muscles.

n Convenient, efficient access to

massage therapy services.

n Massage from a trained

professional.

We provide established

marketing materials to

promote our programs,

incorporating a strong “call

to action” in each piece to

empower individuals to

improve their health.

Turn-key implementation.

Target audience: Massage can benefit anyone, and is especially

helpful for those who need to boost energy, reduce recovery time after an

injury, ease pain, and enhance relaxation, mood and well-being. In the

workplace, massage can melt away stress and enhance mental alertness.