Marketing Services – Overview - Messe Düsseldorf · Brief information Trade fair logos Trade fair banner on your website ... Ejemplo, Helmut 5/B24 Example Bundesverband 5/B24 Katzenauge

1. Admission vouchers

2. Basic entry and product categories � Basic entry � Short entry in the product categories � Entry in the online showroom of the portal

3. Advertising in the trade fair media a) Package offers � Start package � Professional package � Premium package b) Internet � Logo package � Top of the list entry � Banner ads � Advertising in the app � Video in the portal c) Catalogue � Reference numbers in the exhibitor entry � QR code � Logo product category � Advertisements d) Additional visitor information media � Logo “hall plan“ as a signpost

4. Communication via advertising materials � Visitor brochure � Catalogue � Posters � Advertising labels � City plan � Site plan � Brief information � Trade fair logos � Trade fair banner on your website � Signature banner

5. Advertising on the exhibition-centre premises � Outdoor advertising/posters � Advertising on the information stele � Advertising on the video wall

� Logo ticker� Fullsize banner� Fullscreen Ad

� Lanyards

6. Press � News/press releases � Publications in the press guide for journalists � Press pigeon-holes � List of professional press

� Brochure “Successful trade fair participation through targeted press work“

Marketing Services – Overview

We offer you diverse advertising and communication measures – in our trade fair media and at the exhibition centre – that you can use before and during the trade fair: � as advertising for your company� to communicate your participation in the trade fair � as advertising material for forwarding to your customers Make use of the diverse offers - send a signal to your customers: “We shall be there“Design your media entry individually; it will appear in the portal www.k-online.com, in the printed catalogue as well as in the KATI visitor information system and in the app.*The product categories in particular are indispensable for visitors in terms of optimum preparation.In this way, customers and visitors will find you before, during and after the trade fair.

* The lump-sum media fee includes the basic entry in the alphabetic list of exhibitors as well as one entry in the product categories of all 4 trade fair media.

Advertising and communication measures

Order online!https://www.oos.messe-duesseldorf.deOrder forms > Marketing Services

InternetYour entries will appear in the Internet portal www.k-online.com. Visitors from all over the world look for information on exhibitors and their offers before, during and after the trade fair.

CatalogueThe printed catalogue is the reference work for the K 2016 with an extensive list of exhibitors and a list of product categories. This handy and informative mediaenables you to reach a high number of readers.

Messe Düsseldorf mobile variant / appWith online or offline search, GoogleMaps connection and interactive hall plan; is intensively used by many visitors forpreparation. With your logo here you can easily catch potentialcustomers' attention.

KATI visitor information systemThe KATI visitor information system offers visitors detailed on-site information on all exhibitors and products at terminalsand information desks.

Hall plan flyerThe hall plans will be distributed in the halls and are a welcome orientation aid.Your logo will be clearly visible to all trade fair visitors.Here you will draw the attention straight to your company.

Hall planflyer

Admission vouchers� Send pre-printed vouchers in paper form or include voucher codes

in your own digital or printed advertising media. � Your customers can then redeem the entrance vouchers in the

Ticket Shop, at www.k-online.com/2130 and are given e-tickets which provide them with direct access to the exhibition centre.

� For your customers, e-tickets have the benefit that they entitleyou to free travel to and from the exhibition grounds on the day ofyour visit, with all modes of transport within the VRR and VRS publictransportation network.This is valid for VRR category D tickets and VRS (DB/German Railway2nd class, supplement-free trains).

� This voucher may only be redeemed by registered trade visitors!� For yourself, it has the benefit that vouchers will only be billed

to you if they have actually been used for entry to the trade fair.� Please note: You will not be charged for vouchers that have been

redeemed but not used for entry.

Go to www.k-online.com/2250 to find out live and at any timewho has redeemed vouchers and when.

Price: € 23.63 plus VAT

� Order form A 21

Paper vouchers

Languages: D/GB

Format: 210 x 99 mm

Weight: 2g

Incl. hall and stand number

Also possible with overprint of address or free text

Voucher widget

Form for your website enabling your customers to directlyenter their voucher code in exchange for a ticket.

The colour of the widget is freely selectable.

The size can be set via a screen.

Tip!!!

Admission vouchers

Questions?Messe Düsseldorf, G3-F/KasseTel. +49(0)211/45 60-203/-256Fax +49(0)211/45 60-85 [email protected]


Voucher codes

You’ll receive your code as a TXT file, which we’ll send to youby e-mail.

0000-06bh-22im

2016 Gutscheincode:Voucher code:

Öffnungszeiten: Täglich von 10.00 bis 18.30 Uhr

Opening hours:Daily from 10.00 a.m. to 6.30 p.m.

Eintrittsgutschein /Admission voucherfür eine kostenlose Tageskarte / for a free day ticket

Ein Weiterverkauf dieses Gutscheins ist nicht gestattet! / The resale of this voucher is not permitted!

Online einlösen und kostenlos mit demVRR/VRS anreisen!

Redeem online to profi t from free travel on the VRR/VRS public transportation network!

Wir laden Sie ein zu einem Besuch auf unserem Messestand während der K 2016.

We invite you to visit our stand at K 2016.

Sie wurden eingeladen von: / You are invited from:

Firma MustermannMusterstraße 1212345 Musterstadt

Sie finden uns in: / You will find us in:

Halle xx, Stand xxAxx

0000-06bh-22im

Product Internet Catalogue App KATI Order Price Portal form plus VAT

Basic entry � � � � D 01 0.00 €

Short entry in the product categories � � � � D 07 53.00 €*

Entries in the online showroom � D 02 0.00 €

Product overview – Basic entry and product categories

Questions?Official service partnerA. Sutter Fair Business GmbHCustomer servicing K 2016Tel. +49(0)201/52353174Fax +49(0)201/[email protected]


* one entry is included in the media fee

Short entry in the product categories

� Short entry with company name and hall/stand in the product categories of relevance to you

� Crossmedial in all official trade fair media

Also reserve your logo in the product categories –this will make you directly recognisable.

Price: € 53.– plus VAT

� Order form D 07

Basic entry and product categories

Basic entry

� Free entry under the lump-sum media amount with company name, address, country,telephone, telefax, e-mail and Internet address as well as hall/stand

� Crossmedial, i.e. for the catalogue, the Internet portal, the mobile application/app and the KATI visitor information system

Also make use of the opportunity of an entry in your online showroom. Log in at www.k-online.com.

� Order form D 01

Tip!!!

Tip!!!



464 | www.k-online.com

Rohstoffe, HilfsstoffeRaw materials, auxiliaries1 1.1

– 1.1.1

1 Services Services

1.1 Dienstleistungen Business support

Achate GmbH 5/B24 5/A03 5/B01

Amethyste & Co KG 5/B24Aquamarine S.L. 5/B24Beispiel AG 5/B24Bernstein GmbH 5/B24Berylle AG 5/B24Brillant Company 5/B24Citrine 5/B24Diamantos GmbH & Co KG 5/B24Ejemplo, Helmut 5/B24Example Bundesverband 5/B24Katzenauge GmbH & Co KG 5/B24Koralle GmbH 5/B24Korunde Germany 5/B24Mabé Vertriebsgesellschaft 5/B24Malachite AG 5/B24Müllers Glas 5/B24Muschelachat GmbH 5/B24Muskovit 5/B24

Mustermann GmbH Bereich Edelsteine 1/A01 7.1/B40-3

Mustermann & Söhne GmbH & Co KG 1/A01 Bereich Edelsteine 7.1/B40-3

Nadelquarz & Nadelstein 4/C13Nautilusperle GmbH 4/C13Neotürkis Vertriebsgesellschaft 4/C13Nephrite GmbH 4/C13Niccolo KG 4/C13Nilkiesel KG 4/C13Nunkirchner Jaspis GmbH 4/C13Obsidian GmbH 4/C13Odontholith products UG 4/C13Ölperle Interessengemeinschaft 4/C13Olivin–Chrysolith–Peridot 4/C13

Vertriebs GmbHOpale AG 4/C13

Pearl, Mother of 4/H45Peridot & Partner 4/C13Perle e. K. 4/C13Perlit GmbH 4/C13Perlmutter AG & Co. KG 4/C13Perlmutterachat 4/C13Perlmuttopal 6/G08Perlsinter Gesellschaft mit beschränkter 6/G08

HaftungPersischer Türkis 6/G08

Petalit 6/G08Petrosilex™ 6/G08Pfeifenstein 6/G08Phänomenalstein KG 6/G08Picotit GbR 6/G08Piemontit oHG 6/G08Pikrolith GmbH 6/G08Pinguit 6/G08Pissophan AG 6/G08Pistazit 6/G08Plasma SCE 6/G08Pleonast 6/G08Polychroit 6/G08Porzellanopal 6/G08Prasiolit GmbH 6/G08Prehnit GmbH 5/C12Preßbernstein 5/C12Prismatin 5/C12Proustit 5/C12Psilomelan 5/C12Punamostein 5/C12Punktachat GmbH 5/C12Pyrop AG 5/C12Quarz 5/C12Quarzkatzenauge 5/C12Quebec/Diamant KG 5/C12Radiant KG 5/C12Radiolith OHG 5/C12Rashleight & Partner 4/D06Rauchquarz AG & Co. KG 4/D06Raute KGaA 4/D06Reese/Türkis GmbH 4/D06Regenbogenachat GmbH 4/D06Regenbogendiamant 4/D06Regenbogenquarz & Rheinkiesel 4/D06Retinalith GmbH 4/D06Rhodochrosit™ 4/D06Rhodolit 4/D06

1.1.1 Fachpresse Trade press

Bernstein GmbH 5/B24Berylle AG 5/B24Brillant Company 5/B24Citrine 5/B24Diamantos GmbH & Co KG 5/B24Ejemplo, Helmut 5/B24Example Bundesverband 5/B24Katzenauge GmbH & Co KG 5/B24Koralle GmbH 5/B24Korunde Germany 5/B24Mabé Vertriebsgesellschaft 5/B24Malachite AG 5/B24Müllers Glas 5/B24Muschelachat GmbH 5/B24Muskovit 5/B24Mustermann GmbH Bereich Edelsteine 1/A01

7.1/B40-3Nadelquarz & Nadelstein 4/C13

Questions?Official service partnerA. Sutter Fair Business GmbHCustomer servicing K 2016Tel. +49(0)201/31 01-368Fax +49(0)201/[email protected]


Entries in the online showroom of the portal

� Presentation of your company complete with company profile and corporate data� Publication of current information on your company that is featured in the

News section of the trade fair� Entry of contact persons and the possibility of making appointments during the fair� Publication of detailed product information on each product category ordered Simply log in with your exhibitor access data – you can update all data at any time

Upgrade your entry in the online showroom through the publication of a video.We shall gladly support you with preparation.

Price: € 0.–The costs for entry in the Online Showroom are included in the flat-rate media fee.

� Order form D 02

Tip!!!

Basic entry and product categories

Product overview – package offers



Product Catalogue Internet Mobile KATI Hall plan Order Price portal App form plus VAT

Start package � � � � D 03 675.00 €

Professional package � � � � � D 04 1,268.00 €

Premium package � � � � � D 05 2,263.00 €

Hall planFlyer

Advertising in the trade fair mediaPackage offers – crossmedial, favourably priced and value-added

Package offers

� Book once, appear in all relevant trade fair media.� Save time and money by booking a package which offers discounts of up

to 15 %.� We have put together the following packages for you:

Start packageProfessional packagePremium package

Would you like to indicate more product categories than included in the package? No problem – you can book additional categories using order form D 07 so as to present your complete product range.

Start packageThe start package includes:– 3 short entries in the product categories (cross media)– 1 logo package (cross media)– 1 reference numbers in the exhibitor entry (in the catalogue)


� Order form D 03

Professional packageThe professional package includes:– 4 short entries in the product categories (cross media)– 1 logo package (cross media)– 1 reference numbers in the exhibitor entry (in the catalogue) – 1 QR code (in the catalogue) – 1 Logo “hall plan“ as a signpost

Price: € 1,268.– plus VAT

� Order form D 04

Premium packageThe premium package includes:– 5 short entries in the product categories (cross media)– 1 logo package (cross media)– 1 Button Banner under “Companies & Products“ (in the Internet)– 1 Video in the Portal (in the Internet)– 1 reference numbers in the exhibitor entry (in the catalogue) – 1 QR code (in the catalogue) – 1 Logo “hall plan“ as a signpost


� Order form D 05

Tip!!!



You save

approx. 5%

You save

approx. 10%

You save

approx. 15%

Hall planFlyer

Product Catalogue Internet Mobile KATI Order Price portal app form plus VAT

Logo package � � � � D 06 510.00 €

Top of the list entry � D 07 950.00 €

Expandable Banner Home � D 09 7,500.00 €

Expandable Banner on Companies & Products � D 09 7,500.00 €

Expandable Banner on Visitor Service � D 09 2,750.00 €

Expandable Banner on News � D 09 1,250.00 €

Skyscraper Banner Home � D 09 4,900.00 €

Skyscraper Banner on Visitor Service � D 09 2,250.00 €

Skyscraper Banner on News � D 09 1,950.00 €

Vertical Banner Home � D 09 3,500.00 €

Vertical Banner on Companies & Products � D 09 3,500.00 €

Rectangle Banner on Registration � D 09 1,950.00 €

Fullsize Banner on Companies & Products � D 09 2,900.00 €

Button Banner Home � D 09 1,450.00 €

Button Banner on Companies & Products � D 09 950.00 €

Button Banner on News or Visitor Service � D 09 950.00 €

Advertising in the app � D 11 on request

Video in the portal � D 09 250.00 €



Product overview – Internet



Advertising in the trade fair mediaInternet

Logo package – cross media

� A booking spreads your company logo in all relevant media channels: If you book a logo package, we place your coloured company logo in the catalogue, the Internet portal, in the KATI visitor information systemand in the mobile application/app

Also present your company as a brand where it will beseen by everybody – on the trade fair navigators on site.


� Order form D 06

Tip!!!

www.k-online.com | 1

AusstellerExhibitors Be – Sw

Bernstein INC. 0123 Sample Ave, 0123 Sample Ave, Unit 987, Exampletown, 10/B59 EX 12345 (USA), � +1 234 987-5678, Fax +1 234 987-6 789, [email protected], www.bernstein.com

Mustermann GmbH Bereich Edelsteine Beliebige Str. 247, 12345 Beispielhausen 7.1/C32-7 (Germany), � +49 9999 98765-0, Fax +49 9999 98765-100, [email protected], www.mustermann.de◾ Products: 1.1 - 1.2 - 1.3 - 1.4

Obsidian GmbH Beliebige Str. 247, 12345 Beispielhausen (Germany), 5/A11 � +49 0313 767676-0, Fax +49 0313 767676-100, [email protected], � 947-500 www.obsidian.com Fax 947-5001

Onyx INC. Rue d‘exemple, 00500 Ville d‘échantillon (France), � +33 234 987-5678, 10/C02Fax +33 234 987-6 789, [email protected], www.onyx.com

Pearl, Mother of 17, Somewhere Street, Worldsend SW5 7AH (Great Britain), 4/A22 � +44 231 808-6000, Fax +44 231 808-6002, www.pearl.com ◾ Products: 1.1 - 1.2 - 1.3 - 1.4

Quarz AG Beliebige Str. 247, 12345 Beispielhausen (Germany), T +49 0872 42476-0, 12/E10 Fax +49 0872 42476-66, [email protected], www.quarz-ag.de

Rhodochrosite INC. 57, Mt. Imagination Street, Smalltown XO5 7OX (Great Britain), 12/F47 � +44 344 987-6000, Fax +44 344 987-6002, [email protected], www.rhodochrosite.com

Rhodolite AG Beliebige Str. 247, 12345 Musterstadl (Switzerland) 3/D81

Ruby Red 17, Somewhere Street, Worldsend SW5 7AH (Great Britain), 4/H45 www.brilliant-company.com

Salamanca-Topas Rue d‘exemple, 00500 Ville d‘échantillon (France), 10/C02� +33 234 987-5678, Fax +33 234 987-6 789, [email protected], www.onyx.com

Salamstein GmbH Beliebige Str. 247, 12345 Musterstadl (Switzerland) 3/D81

Salzkorn OHG Beliebige Str. 247, 12345 Beispielhausen (Germany) 10/A78

Salzwasserperle OHG Beliebige Str. 247, 12345 Beispielhausen (Germany) 3/D81

Samarskit 0123 Sample Ave, 0123 Sample Ave, Unit 987, Exampletown, 4/A01EX 12345 (USA), 4/A02

San Diego-Rubin™ Beliebige Str. 247, 12345 Musterstadl (Switzerland) 3/D81

Sandwich-Smaragd GmbH Rue d‘exemple, 00500 Ville d‘échantillon (France) 3/D81

Styrian-Jade Beliebige Str. 247, 12345 Musterstadl (Switzerland) 3/D81

Succinit 57, Mt. Imagination Street, Smalltown XO5 7OX (Great Britain), 12/F47 � +44 344 987-6000, Fax +44 344 987-6002, [email protected], www.rhodochrosite.com

Swiss Lapis Beliebige Str. 247, 12345 Musterstadl (Switzerland) 3/D81

Top of the list entry

� The pole position among the product categories: The top of the list entry deactivates the alphabetical sorting for you.

� Your company name will also be placed at the top point and highlighted in colour

� The top placement applies for the Internet portal � Limited to 3 exhibitors per product category

Combine the entry with your logo so that your company name stands out even more prominently.


� Order form D 07

Tip!!!







Skyscraper Banner

� Large banner in vertical format that adjoins the editorial content on the right

� Optimum integration into the page so that users perceive the banner as integral component of the page

� Can be booked on various pages (“Home“, “Companies & Products“, “News“)

� Dimensions: 160px wide x 600px high

Price Home: € 4,900.– plus VATPrice Visitor Service: € 2,250.– plus VATPrice News: € 1,950.– plus VAT

� Order form D 09

Expandable Banner

� Appears at an exclusive point in the top right-hand corner of the starting page of the portal, “Companies & Products“, “Visitor Service“ or on “News“,

� Unfolds when clicked on so as to display your complete advertising message

� Dimensions: Starting view (folded up): 160px wide x 150px high –Full view (folded out): 720px wide x 150px high

Price Home: € 7,500.– plus VATPrice Companies & Products: € 7,500.– plus VATPrice Visitor Service: € 2,750.– plus VATPrice News: € 1,250.– plus VAT

� Order form D 09

Term: 4 weeks after the end of the trade fair




Vertical Banner

� Medium-sized banner in vertical format that adjoins the editorial content on the right

� The generous dimensions of the banner offer a great deal of space fordesign and communication content of your advertising

� Can be booked on various pages (“Home“, “Companies & Products“)� Dimensions: 160px wide x 240px high

Price Home: € 3,500.– plus VATPrice Companies & Products: € 3,500.– plus VAT

� Order form D 09


„Companies & Products“

Home

Rectangle Banner

� Suitable for branding or dialogue-based advertising campaigns� Appears on the registration site for exhibition visitors below the navigation� Dimensions: 180px wide x 150 px high


� Order form D 09




Fullsize Banner

� Horizontal-format banner in the “Companies & Products“ database, one of the most highly frequented pages

� Stretches over the entire width of the exhibitor and product search� Dimensions: 468px wide x 60px high


� Order form D 09


„Visitor Service“, „News“ Home

„Companies & Products“

Button Banner

� Your entry banner in the trade fair portal� Various banner positions can be booked on different pages

(“Home“, “Companies & Products“, “Visitor Service“, “News“)� Dimensions: 160px wide x 60px high

Our free supplementary service for you: If you have already booked the logo, we shall turn it into an attractive, animated advertising banner.

Price Home: € 7,500.– plus VATPrice Companies & Products: € 7,500.– plus VATPrice Visitor Service: € 2,750.– plus VATPrice News: € 1,250.– plus VAT

� Order form D 09

Tip!!!




Advertising in the app

� Exclusive banner in the App� Position in the lower edge of the screen� Dimensions: 576px wide x 90px high

Price: on request

� Order form D 11

Video in the portal

� Present your latest video clip where it cannot be overseen by bookinga placement in your company profile and in the media centre of theInternet portal

If you do not have a video, we shall produce your individualadvertising film in cooperation with our specialist partner for video production


� Order form D 09

Tip!!!




Product Catalogue Internet App KATI Order Price portal form plus VAT

Reference numbers in the exhibitor entry � D 06 95.00 €

QR code � D 06 250.00 €

Logo product category � D 07 255.00 €

1/1 page advertisement in the product categories � D 09 3,850.00 €

2nd cover page � D 09 7,800.00 €

3rd cover page � D 09 6,250.00 €

4th cover page � D 09 6,250.00 €

8th cover page � D 09 6,500.00 €

9th cover page � D 09 6,500.00 €

Divider card back side � D 09 4,850.00 €

1/1 page left before divider card � D 09 4,200.00 €

Special pages � D 09 on request

Bookmarks � D 09 on request

Enclosures � D 09 on request



Product overview – catalogue

Reference numbers in the exhibitor entry

� The so-called “exhibit line“ with the key data of yourproduct categories as supplement to your basic entry

� Shows the spread of your product range

The more entries you choose in the product categories the greater your spread at first glance!


� Order form D 06

Tip!!!



Advertising in the trade fair mediaCatalogue











































QR code

� This code can be photographed using a mobile telephone and free software, and automatically decoded

� The QR code leads directly to your online entry in the K portal� There is no quicker and more convenient way to obtain

supplementary information on your offer

Also guide trade fair visitors directly to your company on site – publish your logo in the hall plans as a signpost!


� Order form D 06

Tip!!!



Advertising in the trade fair mediaCatalogue

Logo product category

� Your company logo with your selected product categories � Enables you to stand out from the mass of companies in the product

categories� Steers the attention of users directly to your products


� Order form D 07

464 | www.k-online.com

Rohstoffe, HilfsstoffeRaw materials, auxiliaries1 1.1

– 1.1.1

1 Services Services

1.1 Dienstleistungen Business support

Achate GmbH 5/B24 5/A03 5/B01

Amethyste & Co KG 5/B24Aquamarine S.L. 5/B24Beispiel AG 5/B24Bernstein GmbH 5/B24Berylle AG 5/B24Brillant Company 5/B24Citrine 5/B24Diamantos GmbH & Co KG 5/B24Ejemplo, Helmut 5/B24Example Bundesverband 5/B24Katzenauge GmbH & Co KG 5/B24Koralle GmbH 5/B24Korunde Germany 5/B24Mabé Vertriebsgesellschaft 5/B24Malachite AG 5/B24Müllers Glas 5/B24Muschelachat GmbH 5/B24Muskovit 5/B24

Mustermann GmbH Bereich Edelsteine 1/A01 7.1/B40-3

Mustermann & Söhne GmbH & Co KG 1/A01 Bereich Edelsteine 7.1/B40-3

Nadelquarz & Nadelstein 4/C13Nautilusperle GmbH 4/C13Neotürkis Vertriebsgesellschaft 4/C13Nephrite GmbH 4/C13Niccolo KG 4/C13Nilkiesel KG 4/C13Nunkirchner Jaspis GmbH 4/C13Obsidian GmbH 4/C13Odontholith products UG 4/C13Ölperle Interessengemeinschaft 4/C13Olivin–Chrysolith–Peridot 4/C13

Vertriebs GmbHOpale AG 4/C13

Pearl, Mother of 4/H45Peridot & Partner 4/C13Perle e. K. 4/C13Perlit GmbH 4/C13Perlmutter AG & Co. KG 4/C13Perlmutterachat 4/C13Perlmuttopal 6/G08Perlsinter Gesellschaft mit beschränkter 6/G08

HaftungPersischer Türkis 6/G08

Petalit 6/G08Petrosilex™ 6/G08Pfeifenstein 6/G08Phänomenalstein KG 6/G08Picotit GbR 6/G08Piemontit oHG 6/G08Pikrolith GmbH 6/G08Pinguit 6/G08Pissophan AG 6/G08Pistazit 6/G08Plasma SCE 6/G08Pleonast 6/G08Polychroit 6/G08Porzellanopal 6/G08Prasiolit GmbH 6/G08Prehnit GmbH 5/C12Preßbernstein 5/C12Prismatin 5/C12Proustit 5/C12Psilomelan 5/C12Punamostein 5/C12Punktachat GmbH 5/C12Pyrop AG 5/C12Quarz 5/C12Quarzkatzenauge 5/C12Quebec/Diamant KG 5/C12Radiant KG 5/C12Radiolith OHG 5/C12Rashleight & Partner 4/D06Rauchquarz AG & Co. KG 4/D06Raute KGaA 4/D06Reese/Türkis GmbH 4/D06Regenbogenachat GmbH 4/D06Regenbogendiamant 4/D06Regenbogenquarz & Rheinkiesel 4/D06Retinalith GmbH 4/D06Rhodochrosit™ 4/D06Rhodolit 4/D06

1.1.1 Fachpresse Trade press

Bernstein GmbH 5/B24Berylle AG 5/B24Brillant Company 5/B24Citrine 5/B24Diamantos GmbH & Co KG 5/B24Ejemplo, Helmut 5/B24Example Bundesverband 5/B24Katzenauge GmbH & Co KG 5/B24Koralle GmbH 5/B24Korunde Germany 5/B24Mabé Vertriebsgesellschaft 5/B24Malachite AG 5/B24Müllers Glas 5/B24Muschelachat GmbH 5/B24Muskovit 5/B24Mustermann GmbH Bereich Edelsteine 1/A01

7.1/B40-3Nadelquarz & Nadelstein 4/C13

Advertisements

� Put your company in the focus of visitors with a prominentlypositioned advertisement

� Advertisement positions on content and cover pages make your advertisements an eye-catcher that cannot be overseen

A Skyscraper Banner in the portal also allows you to care for your image online!

Price 1/1 page: € 3,850.– plus VATPrice 2nd cover page: € 7,800.– plus VATPrice 3rd cover page: € 6,250.– plus VATPrice 4th cover page: € 6,250.– plus VATPrice 8th cover page: € 6,500.– plus VATPrice 9th cover page: € 6,500.– plus VATPrice divider card back side: € 4,850.– plus VATPrice 1/1 page left before divider card: € 4,200.– plus VATPrice special pages: on requestPrice bookmarks: on requestPrice enclosures: on request

� Order form D 12

Tip!!!

Product Order Price form plus VAT

Logo “hall plan“ as a signpost D 13 395.00 €



Product overview – additional visitor information media



Advertising in the trade fair mediaAdditional visitor information media

Logo “hall plan“ as a signpost� The hall plan is an indispensible orientation aid on

site for many visitors!� The DIN A 4 hall plan flyers will be distributed free

of charge in each hall and show the respective hallwith stand spaces as well as list of exhibitors.

� Your logo in the hall plan flyer will lead visitorsstraight to your stand.


� Order form D 13


Visitor information D 21 0.00 €

Catalogue D 22 21.01 €

Posters D 21 0.00 €

Advertising labels without printing D 21 0.00 €

Advertising labels with printing D 23 from 24.79 €

City plan D 21 0.00 €

Site plan as download 0.00 €

Trade fair logo as download 0.00 €

Trade fair banner as download 0.00 €

Signature banner as download 0.00 €


Product overview – communication via advertising materials

Visitor information – free of charge!� Languages: D, GB, F, E, P, I, NL � Format: 210 x 100 mm � Weight: 40 g � With information on the trade fair

Send the visitor information to your customerstogether with the plan of the exhibition centre, in order to prepare them optimally for their visitto the trade fair!

� Order form D 21

Visitor information – digital� Also available in digital form as PDF � Individualised version of the pdf file. Place your

company logo and a text on the first page. You will find your corresponding personal link at www.k-online.com/2348

Catalogue � Languages: D/GB � Format: 125 x 215 mm � Includes list of exhibitors and products, news,

advertisements and dates

Price: € 21.01 plus VAT

� Order form D 22

Tip!!!

Questions?Bianca Howar Tel. +49(0)211/45 60-176Fax +49(0)211/45 60-85 [email protected]


Communication via advertising materials

Questions?Official service partnerA. Sutter Fair Business GmbHCustomer servicing K 2016Fax +49(0)201/83 [email protected]


KatalogCatalogue

k-online.com

The World’s No. 1 Trade Fair for Plastics and Rubber

Posters – free of charge! � in DIN A2 � Languages: GB � Format: 420 x 594 mm� Folded to: 210 x 297 mm � Weight: 30g

� Order form D 21

Advertising labels – free of charge! � General trade fair sticker for your envelopes � Languages: GB � Format: 38 x 60 mm � Strips of 10 � Weight: 6g� Also available as individualised version

with your hall and stand reference. For this, please click on www.k-online.com/2352

� Price for this individualised version: 24.79 € plus VAT + carriage for 1,000 pieces

� Order form D 21 + D 23




k-online.com


201619–26 October

DüsseldorfGermany


201619–26 October

DüsseldorfGermany

k-online.com


2016 19–26 OctoberDüsseldorf

Germany

k-online.com


201619–26 October

DüsseldorfGermany

k-online.com



Germany

k-online.com


201619–26 October

DüsseldorfGermany

k-online.com



Germany

k-online.com


201619–26 October

DüsseldorfGermany

k-online.com



Germany

k-online.com


201619–26 October

DüsseldorfGermany

k-online.com



Germany

k-online.com

Site plan – free of charge! � Available as download version at:

www.k-online.com/2111, format: PDF

� Order form D 21

City plan – free of charge! � With information on travel to the trade fair � Languages: D/GB � Format: 100 x 210 mm� Weight: 20g

� Order form D 21




Messe Düsseldorf GmbH

Postfach 10 10 06 _ 40001 Düsseldorf _ Germany

Tel. +49 (0)2 11/45 60-01 _ Fax +49 (0)2 11/45 60-6 68

www.messe-duesseldorf.de

Maschinen und Ausrüstung für die

Kunststoff- und Kautschukindustrie

Machinery and equipment for the

plastics and rubber industry

Machines et équipements pour l’industrie

du plastique et du caoutchouc

Macchinari e impianti per l’industria delle

materie plastiche e della gomma

Rohstoffe und Hilfsstoffe

Raw materials, auxiliaries

Matières premières et auxiliaires

Materie prime e ausiliarie

Halbzeuge, technische Teile,

verstärkte Kunststofferzeugnisse

Semi-finished products, technical

parts and reinforced plastics

Produits semi-finis, pièces techniques

et produits en plastique renforcé

Semilavorati, parti tecniche, prodotti in

plastica rinforzata

Sonderschau

Special show

Exposition spéciale

Mostra speciale

ScienceCampus Messe-Center/Trade Fair Center

CCD Süd/CCD South Congress Center Düsseldorf

CCD Ost/CCD EastCongress Center Düsseldorf

Zoll, Spediteure/Customs, Forwarders

Logistik-Zentrum/Logistics Center

••••• Pendelbusspur/Shuttle Bus

E

CD

BA

Parkplätze/Car parks (P1 + P2)

Adresse für Auto-Navigationssysteme/

Adress for Car Navigation Systems:

40474 Düsseldorf, Am Staad

STADTFÜHRER/CITY GUIDE D/GB

k-online.com


Trade fair logos – free of charge! � For your mail-shots and advertising measures � As download at: www.k-online.com/2351 � Formats: JPG, TIFF, EPS, GIF, FLASH � Also available as individualised logo with own

company name as well as hall and stand detailsPlease register for this in the portal at www.k-online.com/2348

Trade fair banner on your website – free of charge! � For your website � As download at: www.k-online.com/2351� Formats: TIFF, EPS, GIF, FLASH � Also available as individualised version with your

hall and stand reference. Log in at www.k-online.com/2348 and click on“Personalised Services”

Combine the trade fair banner with your company banner on the trade fair website!Tip!!!

Signature banner – free of charge! � For your e-mails � As download at: www.k-online.com/2351� Format2: TIFF, EPS, GIF, FLASH

Also use the trade fair banner for your website tocommunicate your participation in the trade fair! Tip!!!

Questions?Tel. +49(0)211/45 [email protected]




Advertising on the exhibition-centre premises – outdoor advertising / posters D 31 from 94.00 €

Logo on the information stele D 14 495.00 €

Fullscreen Ad on the information stele D 14 1,950.00 €

Fullsize Banner on the information stele D 14 1,500.00 €

Logo ticker on the video wall D 15 750.00 €

Fullsize Banner on the video wall D 15 4,500.00 €

Fullscreen Ad on the video wall D 15 on request

Lanyards D 36 on request


Product overview – advertising on the exhibition-centre premises

Advertising in the outdoor area, in the malls, between the halls, in the entrance areas, on the pedestrian bridges � BB Billboard (1)� BB Billboard at P4 (2)� CP City Light poster (3)� DA Triangular stand (4)� DT Triangular tower (5)� FA Advertising sign on outside wall of hall (8)� FB Advertising sign on pedestrian bridge (7)� FD Panels at turnstiles (18)� FE Advertising sign at hall entrances (6)� FG Floorgraphics (19)� FK Foil in pedestrian bridges (9)

� FM Floorminder (20)� GF Large panel (10)� GT Billboard in front of hall 6 (11)� HL Handrails on escalators (12)� HTS Towel dispensers (13)� LK Lamella poster at hall 6 (14)� PS Pendular sign (15)� SF Space (16)� TK Advertising area on supporting structure

in transit area to halls 8a+8b (17)

� Order form D 31

Questions?Dauerwerbung Franke GmbH & Co. KGTel. +49(0)211/435 37 33Fax +49(0)211/470 89 [email protected]


Advertising on the exhibition-centre premises

1 2 3 4 5

6 7 8 9 10

11 12 13 14

15 16 17 18 19

20



Advertising opportunities at the North Entrance, in theunderground railway station and on halls 8a + 8b � CL City-Light poster at the North Entrance B (N1)� DH Ceiling sign at the North Entrance B

(double-sided) (N2)� DH Ceiling sign in transit area to halls 8a+8b (N3)� EP Window poster in the transit area to halls 8a+8b (N4)� LV Illuminated showcase at the North Entrance A (N5)

� SB Stair banner at the North Entrance A (N6)� SW Acoustic insulation wall (N7)� WH Wall sign at the North Entrance B (N8)� WH Wall banner at the North Entrance B (N9)� WGÜ Window graphics in crossover North Entrance B (N10)

� Order form D 31

N1 N2

N5 N6 N7 N8 N9

N10

N3 N4






▲ ▲ ▲ ▲

▲ ▲

▲▲

▲

▲

Underground/Arena/Trade Fair Center North

Hall 8a Hall 8b

North Entrance C

North Entrance D

North Entrance B

North Entrance A

Advertising on the information stele� With individual advertising in the editorial trade fair environment

on the screens you are guaranteed to draw attention to yourselves � Interact with the visitors and reach a large target group� Superimposing of your logo or of a full-screen ad as part of the

playlist (= recurring sequence of content and advertising shown on the screens throughout the entire day during the trade fair

Price Logo: € 495.– plus VATPrice Fullsize Ad: € 1,950.– plus VATPrice Fullsize Banner: € 1,500.– plus VAT

� Order form D 14




Advertising on the video wall � Display your visitor advertising where it attracts maximum attention straight

away: on the highly visible video wall at the Entrance North of the DüsseldorfExhibition Centre

� Over half of all exhibitors reach the Exhibition Centre directly through theEntrance North, and a large proportion of trade visitors walk through this areawhile visiting the trade fair, as it also has a number of exhibition stands.

� Attract attention for your company, your products and in particular for yourstand number and thus your position at the fair

Price Logo- Ticker: € 750.– plus VATPrice Fullsize Banner: € 4,500.– plus VATPrice Fullscreen Ad: on request

� Bestellschein D 15

Lanyards � Lanyard with your logo and company name � Is used by most visitors to secure the ticket badge

and to wear it visibly on their person

Price: on request

� Order form D 36





News / press releases E 01 0.00 €

Publications in the press guide for journalists E 02 0.00 €

Press pigeon-holes E 03 50.00 €

List of professional press as download 0.00 €

Press guide as download 0.00 €

Questions?Eva Rugenstein, Desislava Angelova, Meike Rosing Tel. +49(0)211/45 60-240, -242Fax +49(0)211/45 60-85 [email protected]@[email protected]

Order online!https://www.oos.messe-duesseldorf.deOrder forms > Press

Product overview – Press

Use the diverse press services of Messe Düsseldorf to achieve perfect outward presentationat K 2016 and to publish your new products /services as well as product and company information. The press department of Messe Düsseldorf will support you in your efforts toapproach the media in a targeted manner and to communicate information on your productsand your company to the right target group and in the right form.



Press

Press releases in the portal – free of charge!� Your press releases on new products and innovative services� Deposit your press release in the portal by logging on via the

following link: http://www.k-online.com/2372

Make use of this opportunity because it enables your releases to be found by editors and to be published in other online portalsor in newspapers and professional journals!

� Order form E 01

Press Guide – free of charge!

� For journalists for the planning oftheir trade fair reporting

� Name your contact person for thepress at your stand

� Indicate the times of your press conferences and press meetings

� Order form E 02

Tip!!!



Press

Press pigeon-holes at the Press Centre

� Journalists use these daily throughout the trade fair to obtaininformation from the material provided

Price: € 50.– plus VAT for the entire duration of the trade fair

� Order form E 03

List of professional press – free of charge!

� Contains the globally most important professionalmagazines in your industry

� Selection of titles from the press distribution list of Messe Düsseldorf

� Available in the OOS at: https://www.oos.messe-duesseldorf.de > Order form > Press or via e-mail order from [email protected]

Brochure “Successful trade fair participation through targeted press work“ – free of charge!

� Provides information on how to formulate press texts in interesting manner and how to provide picture material

� Contains valuable tips for efficient cooperation with all media target groups � Available in the following languages: D, GB, F, I, E, NL � Via e-mail order from [email protected]



Press

Documents

Marketing Services – Overview - Messe Düsseldorf · Brief information Trade fair logos Trade fair banner on your website ... Ejemplo, Helmut 5/B24 Example Bundesverband 5/B24 Katzenauge