Marketing Manager, Business Development Manager

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    CHANTEL ROBINSON48 Catherine Court (r) Laurence Harbor, NJ 08879 (r) (732) 492-5237

    PROFESSIONAL PROFILE

    Account Management (r) Brand Marketing (r) New Business DevelopmentCross-Functional Team Leader (r) Supplier Diversity

    Highly accomplished sales and marketing professional with key domestic and international experience in penetrating new markets, expanding existing accounts, providing technical service and boosting profits. Results-oriented and a visionaryleader with proven success in supplier diversity, new market identification, regional advertising, brand marketing, technical service and competitive analysis.Skilled in staff supervision and training, customer relations and strategic thinking. Polished communication, presentation, negotiation, and problem solving skills. Equipped in marketing, sales and technical service of account management.

    PROFESSIONAL EXPERIENCE

    SIX SIGMA TECHNOLOGY, INC. - MOUNT LAUREL, NJ

    Consultant/Director, Business Development - (2009 to present)Using my skills in grant and proposal writing to pursue and secure new businessthrough government contracts, seed funds, opportunities in the pharmaceutical, b

    iomedical and petrochemical industries and find niche opportunities within the area of supplier diversity. Able to secure a government contract for the state ofNew Jersey worth $250,000.

    Executed a Strategic Marketing Plan by developing a brand identity and extendingthe company's reach to national and international business opportunities through a direct mail campaign, new literature and trade show involvement.

    Currently developing a business plan to establish an analytical laboratory in Muscat, Oman to service the Middle East/Gulf Region. Working with the Center for Trade Development at the Office of International Business Development and the Department of Community & Economic Development in Philadelphia, PA to secure marketresearch and capital funding.

    NATIONAL STARCH & CHEMICAL COMPANY- Bridgewater, NJ

    Eastern Regional Manager - Distribution (2006 to 2008)Implemented new adhesive strategies for Packaging Systems, Folding Carton and Bondmaster Key Market Programs. Provided technical solutions and training for distributors. Managed a $22 million sales territory result in an 8% average annual growth rate. Continued in my role of maintaining our minority vendor program by providing sustainable solutions to our existing partners of new product introductions, cost reduction strategies and inventory management.

    Supplier Diversity Manager - Adhesives Division (2004 to 2008)Managed Minority and Women-Owned Business (MWBE) Initiative for the Adhesives Di

    vision by establishing partnerships, mentoring programs and networking opportunities. Capitalized on gaining new business opportunities for MWBE firms with major Fortune 500 Companies in markets for food, beverage and pharmaceuticals generating $1.1 million in revenue through spend from minority vendors for the distribution of adhesives to companies like Procter & Gamble, Cargill and SC Johnson. Privileged to be a Charter Member of the Conference Board's Supplier Diversity Council (2005-2008) affecting policies and initiatives within organizations like the National Minority Supplier Development Council and Women's Business Enterprise National Council.

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    Corporate Account Manager - Packaging Adhesives (2002-2004)Obtained key business opportunities by establishing corporate relationships to manage multi-plant site locations. Provided vital marketing information, resolvedpackaging adhesive issues, negotiated multi-year contracts and developed a comprehensive marketing program that included strategies in sales, marketing and technical service for key customers. Participated in an international, cross-functional packaging team to develop innovative and radical marketing strategies for Packaging Adhesives.

    Workforce Diversity Trainer (2000-2002)Trainer for first Diversity Awareness Program. Incorporated Supplier Diversity Initiative as part of overall Diversity Initiative by forming a Cross-FunctionalLeadership Council consisting of sales, senior management, operations, purchasing, finance, marketing and technical service.

    Brand/Market Development Manager - Packaging Adhesives (2000-2002)Spearheaded first Innovative Marketing Group. Launched a new bottle-labeling alternative that secured $500,000 in new business. Worked with multinationals to develop a media and marketing strategies while establishing external, strategic partnerships to expand reach and brand recognition

    Account Supervisor - Pressure Sensitive & Laminating Adhesives (1998-2000)Developed and managed a $7.2 million budget in the Northeast Region. Initiated ago-to-market strategy with improvements to the existing product line. Products

    serviced a highly profitable niche market opportunity that resulted in $250,000in first six months of launch.

    Team Leader - Special Project Team - Pressure Sensitive & Laminating Adhesives (2000)Designed and implemented a channel strategy for the Pressure Sensitive & Laminating Adhesives group. Created surveys that measured cost benefit analysis. Interviewed existing and new Fortune 100 companies on ways to improve service and expand product offering.

    ENGELHARD CORPORATION- Iselin, NJParticipated in a Fast Track Management Program

    Strategic Account Manager - Chemical Catalyst Group (1993 to 1998)Managed a $14 million territory plan encompassing North America, Canada and Puerto Rico. Handled marketing, sales and technical service aspects of account management by providing strategic, consultative expertise. Experienced yearly, doubledigit growth, while implementing critical price increases.

    Marketing Specialist - Chemical Catalyst Group (1991 to 1993)Prepared strategic business plans which consisted of financial objectives, executive summaries and pricing strategies. Tracked trends in the chemical market such as precious metal prices. Managed sales forecast. Established a 5-year revenueprojection. Managed technical service inquiries over the phone by trouble shooting and making product recommendations.

    EDUCATION

    M.B.A in MarketingSeton Hall University, South Orange, NJ, 1999

    Master of Science, International BusinessSeton Hall University, South Orange, NJ, 1999

    Bachelor of Science, Chemical EngineeringGeorgia Institute of Technology, Atlanta, GA, 1988

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    REFERENCES AVAILABLE UPON REQUEST