FALL 2010

A biannual publication of

A Life Preserver for PatientsA PARTNER’S PERSPECTIVE

Dancing at My Granddaughter’s WeddingA CLIENT’S NARRATIVE

Neighbors Nourishing Neighbors A VOLUNTEER STORY

The MANNA Bake Sale for Better HealthPIE IN THE SKY 2010

3 Letter from CEO

4 A Life Preserver for PatientsA Partner’s Perspective

Dancing at My Granddaughter’s WeddingA Client’s Narrative

5 Neighbors Nourishing Neighbors A Volunteer Story

A Funder’s Viewpoint

6 MANNA Friends

7 The MANNA Bake Sale for Better HealthPie in the Sky 2010

Fall 2010

A MANNA publication

Published by the Metropolitan Area Neighborhood Nutrition Alliance

Edited by: Christine Thompson, CFRM, Director of Development and Communications

Written by: Barbara Kaplan, Board Member

Designed by: Studio Z Design

For more information: MANNAThe Steven Korman Nutrition Center 2323 Ranstead Street Philadelphia PA 19103

T: 215.496.2662 F: 215.496.1349

www.mannapa.org info@mannapa.org

MANNA is a registered 501(c) (3) non-profit organization. The official registration and financial information of MANNA may be obtained from the Pennsylvania Department of State by calling toll-free within Pennsylvania 1-800-732-0999.

FOOD AS

MEDICINE

N O U R I S H 2 www.mannapa.org

Especially for people at acute nutritional risk due to life-threatening illness, MANNA (Metropolitan Area Neighborhood Nutrition Alliance) prepares and delivers delicious nourishing meals and counsel, empowering individuals to battle illness and improve their quality of life.

Dear Friends:The MANNA Board of Directors made yet another bold step forward earlier this year when it authorized increasing the number of clients we serve by 25%. This year, MANNA will serve about 2,500 individuals, 3 meals a day, 7 days a week. A remarkable feat!

The MANNA Board also supported a major initiative to conduct a groundbreaking research project, in collaboration with OMG Center for Collaborative Learning, Albert Einstein Healthcare Network and Keystone Mercy Health Plan. In short, the research will compare the health care costs for hospitalizations and emergency room visits of patients who receive nutritional care and support from MANNA to those who do not. With the evolution of health care reform in the next decade, MANNA is laying the groundwork to prove that food as medicine is part of the solution to cost-effective health care.

Once again, as you read through this issue of NOURISH, you will see what wonderful and powerful accom-plishments take place when friends collaborate, volunteer, donate, and introduce MANNA to other friends.

Thank you!

Richard KeaveneyChief Executive Officer

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The greater Philadelphia region’s VIVA GLAM Ambassadors presented a check for $50,000 from the M•A•C AIDS Fund to MANNA on September 3, 2010, from funds generated by the

global sales of M•A•C Cosmetics’ VIVA GLAM lipsticks.

Pictured from L to R: Christine Thompson, MANNA’s Director of Development and Communications, Morgan McConachy, regional M•A•C VIVA GLAM Ambassador, Ann Hoskins-Brown, MANNA’s Grant Development and Research Manager and Michael Conner,

regional M•A•C VIVA GLAM Ambassador.

Three former executive directors of MANNA presented the first annual Nourish Awards to three distinguished recipients on May 12, 2010. MANNA Nourish Awards 2010 paid homage to MANNA’s accomplishments over the past two decades and celebrated MANNA as the nutrition healthcare leader in the region. The event was sponsored by Evantine Design and Stephen Starr Events and featured a deliciously lively supper party with amazing ambience, great music and dancing, as well as a temptingly extravagant silent auction of original art and experience packages.

Pictured from L to R: Presenter John Barnes, second MANNA executive director (1994-1997); award recipient John H. Glick, M.D., President of Abramson Family Cancer Center Research Institute; award recipient Nancy Mahon, Senior Vice President of M·A·C Cosmetics and Executive Director of M·A·C AIDS Fund; Richard Keaveney, MANNA CEO; presenter Kay Keenze, first MANNA executive director (1991-1994); award recipient R. Duane Perry, Founder, The Food Trust; and presenter Greg Goldman, third MANNA executive director (1997-2004).

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“Nearly five years ago, we joined with MANNA to offer our patients three meals a day, seven days a week. Not just any meals, but nutritious meals that allow our patients to tolerate radiation therapy, chemotherapy and surgery. MANNA works closely with our cancer center nutritionists to develop individual guidelines, counseling and plans for each patient. It’s a terrific partnership that benefits our patients on a daily basis.”

“Each patient is different. Regardless of their resources, regardless if they live alone or with family, they need assistance with food shopping and cooking. They are not well enough to prepare the nutritionally balanced meals that are an important component of their recovery and their battle against the dreaded disease called cancer.” – John H. Glick, M.D.

President of Abramson Family Cancer Research Institute

A Client’s Narrative:“MANNA meals are why I danced at my granddaughter’s wedding!”

At the Abramson Cancer Center at Penn Medicine, patients have access not only to the very best compassionate care and state of the art treatment, but also they are at the center of cutting edge research. MANNA is proud to partner with such an outstanding institution.

MANNA recognizes the immense impact the Abramson Cancer Center at Penn Medicine has had in the treatment and care of people threatened with cancer and presented the Center with an inaugural Nourish Award in May 2010. Dr. Glick accepted the award on its behalf.

Almost a year after her diagnosis of lung cancer and her treatment at the Abramson Cancer Center at Penn Medicine, Janet S., a resident of Bala Cynwyd, has resumed her life with zest. “When a friend first suggested I get MAN NA meals I sa id ‘No, there is

someone else who needs them more than me. I can afford to take care of myself.’ Then I learned from my patient care worker at Abramson that it’s not about money. It’s about restoring strength and health.”

Janet continued: “There were days when I came home from my treatment and had no energy. I couldn’t cook for myself or my husband. But MANNA was a lifesaver. There were meals for both of us. All I had to do was heat them up.”

When Janet’s esophagus was inflamed from her radiation treatments, a call to the MANNA nutritionist resulted in her food being carefully pureed until she could swallow more easily again. The meals she received were tailored for her specific nutritional goals…to help stop her weight loss and enable her to continue her medical treatment.

Best of all, Janet achieved her dream in May 2010. She walked down the aisle, looking gorgeous, and did the hora at her granddaughter’s wedding.

If you or someone you care about might be at acute nutritional risk and in need of MANNA services, contact our client services team at 215-496-2662, x117 or x156.

A Partner’s Perspective: “MANNA essentially throws a life preserver to our patients.”

FY2009 FY2010

Clients Served 2,108 2,379 New Clients 973 1,229 Counseling Sessions 1,345 2,019

Primary Diagnosis:

HIV/AIDS 344 580 Cancer 550 561 Renal 513 523 Hospice 286 290 Other 415 425

Outcomes:

Increased Meals Per Day 84% 96% Improved Emotional Health 87% 95% Improved Energy/Less Fatigue 80% 92% Better Understanding of Healthy Food Choices 85% 96% Less Worry Around Meal Preparation 88% 99%

WHAT A DIFFERENCE ONE YEAR CAN MAKE

‘No, there is someone else who needs them more than me. I can afford to take care of myself.’

N O U R I S H 4 www.mannapa.org

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The CEO, the linemen, and everyone in between from PECO pitches in at MANNA throughout the year.

For more than ten years, employees from PECO have donned hairnets and aprons to chop, peel, stir and package MANNA meals. Over the past six years this group of passionate volunteers has been led by Maryellen White (pictured center) of PECO’s Legal Department. Keith Lucas, MANNA’s Executive Chef, says “We’re always happy to see Maryellen and the PECO crew. We know it’s going to be a good morning when they walk in the kitchen door.”

According to Maryellen, “We do what needs to be done…I can’t think of a better way to directly impact someone’s life than to offer a good, nutritious meal as they fight for their health. Our legal group volunteered more than 250 hours last year. I’m lucky to work for a company that supports and encourages volunteer work.”

In recognition of their efforts at MANNA, Maryellen and the Legal Department team won the Exelon “Energy for the Community” Volunteer Award earlier this year. Accompanying the award was a $10,000 prize donated to MANNA.

“PECO and their employees do more than provide energy. They make a tangible difference in the community,” said Rob Saxon, Director of Volunteers and Resource Development at MANNA. “PECO is a perfect example of corporate responsibility and philanthropy. They are truly neighbors nourishing neighbors.”

A Story of Volunteers:NEIGHBORS NOURISHING NEIGHBORS IS TRULY ELECTRIFYING!

A Funder’s Viewpoint:Supporting Access to Nutritious FoodClaneil Foundation, Inc. of Plymouth Meeting, PA, has been providing funds for MANNA since 1997. The Foundation has a special interest in food, health and nutrition – as does MANNA.

The contributions have been designated across a broad cross-section of MANNA’s programs: for nutritional counseling, for our capital campaign, for operating our core services…and for a very important research project happening this year.

“Our Board is interested in organizations that do cutting-edge work,” said Mailee Walker, Executive Director of Claneil Foundation. “Over the years, we have found that mindset at MANNA.”

“MANNA is one step ahead in providing nutrition for those who need it most. And another thing that stands out is that MANNA knows how to leverage their

volunteers so that their impact on the organization and on the bottom line is very real. That’s unique and impressive.”

This year MANNA approached Claneil for a grant in support of a research project to document the impact of our home-delivered meal program on health care costs, particularly in-patient hospitalizations and emergency department visits.

“The research project is a prime example of the organization staying ahead of the curve. MANNA and Claneil look at food as medicine,” continued Walker. “This study could have a huge impact on health care costs and the whole health care industry.”

More details about the research project will be presented in the Spring 2011 edition of Nourish.

TOP 20 FOUNDATION/CORPORATE GIFTS OVER MANNA’s 20 YEARS

To find out about how you or your group can help at MANNA, contact Rob Saxon, 215-496-2662 x120 or rsaxon@mannapa.org

To find out more about how you can support MANNA, contact Christine Thompson, Director of Development and Communications, at 215-496-2662 x127 or cthompson@mannapa.org.

The Pew Charitable Trusts - $ 1,233,191 United Way of Southeastern Pennsylvania - $ 873,513 The Rath Foundation, Inc. - $ 800,000 M•A•C Global AIDS Fund - $ 655,422 Independence Foundation - $ 499,855 Altria Group, Inc. - $ 450,000 Connelly Foundation - $ 438,448 Danellie Foundation - $ 334,500 The W.W. Smith Charitable Trust - $ 320,000 The Philadelphia Foundation - $ 276,318 Claneil Foundation, Inc. - $ 211,000 Broadway Cares/Equity Fights AIDS, Inc. - $ 190,350 GlaxoSmithKline - $ 152,710 William B. Dietrich Foundation - $ 149,000 Bristol-Myers Squibb Company - $ 139,796 The Patricia Kind Family Foundation - $ 125,000 Berwind Corporation - $ 115,400 First Hospital Foundation - $ 111,000 The Elaine and Vincent Bell Foundation - $ 107,574 Lincoln Financial Group Foundation, Inc. - $ 106,500

N O U R I S H 5 www.mannapa.org

Claneil Foundation, inC.

In 1996, former board member and treasurer Mark Niehaus began to send a check to MANNA every month. “As treasurer, I realized MANNA didn’t have the ability to anticipate how much cash it might have available in any given month. I thought it would be a great resource for MANNA, as well as a painless way for me to donate. Whether you give a little or a lot, it’s easy and it helps MANNA to plan.”

Little did Mark realize that his caring and generous act would give birth to our monthly giving program.

Since 2005, individuals committed to MANNA’s work have made affordable gifts online which have made clients’ lives better. Over $143,000 has been raised with these recurring gifts, an amount we would like to dramatically increase over the next two years.

Through monthly support, MANNA Friends show their belief inthe power of “food as medicine” and the MANNA mission of delivering nourishing meals, free of charge, to people battling life-threatening illnesses.

• Join us for a “friends only” reception with MANNA leadership• Receive special updates and offers for events as available• Recognition in Spring Nourish news magazine and on website• Receive a year-end tax receipt and acknowledgement• Make a secure online monthly donation by debit or credit card, or

by EFT or check• Feel great about improving the health of over 2,000 neighbors a

year

J O I N T O D AYVisit www.mannapa.org/friendsContact Meg Paszko 215-496-2662 x138 or mpaszko@mannapa.org

FRIENDSM O N T H L Y G I V I N G . M E A N I N G F U L C H A N G E .

Mr. John ArnoldMs. Annette S. BeaversMr. Steven BermanMs. Teresa BolducMr. and Mrs. John H. CampMs. Nina M. CarducciMr. William ChambleyMr. Daniel W. CostaMr. Richard L. CurtisMs. Susan E. Daugherty-RodriguezMr. Craig C. DavisMs. Nadina DeighMs. Louisa M. DemarcoMs. Eve Vivian EarleyMr. and Mrs. Steven R. EndicottMr. and Mrs. Steven R. FeldmanMs. Frances A. FinaMs. Marina GarciaMr. Scott Gilyard

Ms. Selma A. GordonMr. Benjamin C. GreenMs. Susan V. GreeneMr. Kevin J. HartyMr. Lee HenryDebra and William HughesMrs. Marion ImmermanMs. Lynne Johnson and

Mr. Harold R. SneadMs. Salena M. JonesMs. Beth Medoway KaganMs. Denise KankowskiMrs. Barbara KaplanMr. Richard Keaveney and

Mr. James T. BrownMs. Caitlyn Thomas KennedyMr. Francis W. KlingMarie E. and Karl F. KrausMr. Dylan Landis

Ms. Virginia S. LawlerMrs. Nicole LinehanMr. David MagagnoscDr. Arnold A. Markley and

Dr. Brian MeyerMs. Anne E. McCollumMs. Lesley B. McConvilleMs. Marian J. NalittMr. Mark W. Niehaus and

Mr. Brooks HoneycuttMs. Beth O’DonnellMs. Larissa PahomovMs. Meg PaszkoMs. Laura PlattonMs. Mara D. RaskinThe Reverend Susan M. RichardsMs. Karen L. RiderMs. Meg RiderMr. Kenneth E. Rowe

Ms. Marie A. RuddellRhoda and Stephen SandMr. Robert L. Saxon and

Dr. Blair WeikertMr. Mark SegalMr. and Mrs. Richard R. SeidemanMs. Christine ShifferMr. and Mrs. James V. SmithMr. and Mrs. Louis J. SmithMs. Susan F. StarrMrs. Terese SturmerMrs. Valerie L. SweeneyMrs. Barbara C. TarditiMs. Patricia D. TaylorMs. Christine M. UndercufflerMr. Richard T. UrbaniMs. Dorothy A. WhiteMs. Sissy Williams

MONTHLY GIVING. MEANINGFUL CHANGE.

MANNA FRIENDS

N O U R I S H 6 www.mannapa.org

Nadina shares that monthly giving is “… an easy and affordable way for me to contribute to a cause I believe in. Making the connection to providing healthy meals for someone who is sick with such a nominal donation was easy and instantly

rewarding.”

Jim and Donna tell us that “it allows us to donate at a level we would not be

able to do otherwise. If we waited until there was a lump sum

available, we would not be able to give at the level we would like.”

All Sweet Treats from ourNew Local Bakery are $25 each. A portion of each purchase is tax-deductible.

Order by Noon on November 19, 2010

www.mannapa.org215.496.2662

Pick up your order just before Thanksgiving at one of our convenient locations!

All new for 2010!

Traditional Apple PieChunks of fresh Ida Red apples, real sugar, and a hint of cinnamon. 10”

Holiday Pumpkin PieThe freshest pumpkin mixed with the best spices around. 10”

Southern Pecan PieA rich fusion of pecans and brown sugar with an old-fashioned southern flavor. 10”

Carrot Cake An original blend of grated carrots, pineapple, coconut, nuts, dark and golden raisins, and spices with a cream cheese frosting and toasted coconut. 7”, 28 oz.

Chocolate Fudge Cake A rich, moist chocolate cake topped with a creamy fudge frosting and garnished with real chocolate chunks. 7”, 28 oz.

Cherry Topped Cheesecake A super premium cheesecake with an oh-so-sweet cherry topping and a tasty graham cracker crust. 7”, 28 oz.

Sweet Treats

New Bakery We have partnered with award-winning local bakery Classic Cake and its acclaimed celebrity chefRobert Bennett (formerly of Le Bec Fin).

New Desserts We’re still offering your favorite Thanksgiving pies: traditional apple, pumpkin and southern pecan. New this year are three single-layer cakes that everyone will love: carrot, chocolate fudge and cherry-topped cheesecake. And we’re pricing everything at $25.

New Pick-up Sites For your convenience, we’re offering you a choice of two pick-up days at one of 60 pick-up locations (we’ve added 20 since last year) in the city, suburbs and Southern New Jersey.

Back by popular demand there are two days for pickup: • Tuesday, November 23,

from 4:00 PM to 8:00 PM (Sites 1-30)• Wednesday, November 24,

from 12:00 PM to 4:00 PM (Sites 31-60)

New Seller ProgramSee our website, www.mannapa.org, to sign up as a Seller … a great way to have some fun achieving fundraising success!Besides the best and freshest ingredients, teamwork will make Pie in The Sky 2010 our largest fundraising event ever.

Our goal: 10,000 pies/cakes sold in 2010! Remember every sweet treat purchased will help meet our goal of raising $250,000 for our meal program.

Place your order today! Become a seller or start a team – visit our website for details or contact Kara Casey at 215-494-2662 x136 or kcasey@mannapa.org

N O U R I S H 7 www.mannapa.org

GET FRESH at MANNA combines a 12-month series of monthly cooking classes with a campaign to educate existing MANNA clients on the benefits of purchasing and using locally grown foods when they no longer need MANNA’s home-delivered meal services.

COOKING CLASSES The goal of the classes is to increase participants’ understanding of their own nutritional requirements and to demonstrate how these needs can be met at a reasonable cost using fresh local, healthy, seasonal ingredients that are available at local markets and farmers’ markets. The Fresh Grocer has partnered with MANNA by hosting grocery store tours led by a MANNA dietitian to help participants identify and buy local produce. Each participant is given a gift card to entice them to buy local produce.

LOCAL PRODUCE In order to demonstrate the benefits of using fresh, locally grown produce to its current clients, MANNA will enhance its client meal menu to include special soups created from locally grown ingredients purchased through The Common Market (a wholesale consolidator and distributor of local foods). Each special soup will be delivered with a recipe card that not only provides preparation instructions, but also gives information on the key ingredients and “Where to Buy” information.

Metropolitan Area Neighborhood Nutrition AllianceThe Steven Korman Nutrition Center 2323 Ranstead StreetPhiladelphia, Pennsylvania 19103215-496-2662

Non-ProfitOrganizationU.S. Postage

PAIDPhiladelphia, PA

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a publ icat ion of MAN NAFALL 2011 m a n n a p a . o r g

*The Greater Philadelphia Food System Implementation Grant program is administered by the Delaware Valley Regional Planning Commission and is made possible with funding from the William Penn Foundation. The grants support innovative approaches that advance the goals of DVRPC’s forthcoming publication: Eating Here: Greater Philadelphia’s Food System Plan. These efforts are part of a larger program at DVRPC that seeks to build capacity within, and expand recognition of, Greater Philadelphia’s local food economy and healthy food movement. For more information, visit www.dvrpc.org/food.

A grant* administered by the Delaware Valley Regional Planning Commission and made possible with funding from the William Penn Foundation helped us launch Get Fresh at MANNA, but we need YOU to help make it last. Please consider making a tax-deductible donation today at www.mannapa.org.

THURSDAY, MARCH 31, 2011

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SHUTUP&DANCE20 11T H E D A N C E R S O F P E N N S Y L V A N I A B A L L E T

Save These Dates!

SATURDAY, MAY 21, 2011

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