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Macomb 2 Oakland (M2O)ALL GROWN UP!

Ron Hughes, Macomb Community CollegeDonna Petras, Macomb Community College

Dawn Aubry Slowik, Oakland UniversitySteve Shablin, Oakland University

2012 AACRAO Transfer Conference--Chicago

M2O Video

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Macomb Community College

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• Established in 1954 as South Macomb Community College

• Fall ’11 overall enrollment estimated at 24325 students with over 217,336 credit hours

• 25th largest grantor of associate’s degrees in the United States

• Top 100 grantor of one-year certificates in the United States

Macomb Community College

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• The Macomb University Center (MUC) opened in fall 1991

• The MUC has ten partner universities, including Oakland University, and offers over 70 bachelor’s, master’s and doctoral programs

• Michigan State University Osteopathic Medical School opened in fall 2009 and currently has 200 medical students

• Fall 2011 University Center enrollment was nearly 4,500 students

Oakland University

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• One of the 15 MI public universities• Founded in 1957• Located in the city of Rochester, Oakland County• Fall 2011 Headcount—19,379• 46% of students from Oakland County• 31% of students from Macomb County• 131 baccalaureate degree programs• 126 graduate degree and certificate programs• Ellucian BANNER client• Golden Grizzlies

Governor’s Executive Order of June 2004: Cherry Commission on Higher Education

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• Improve High School Preparation • Expand Postsecondary Participation• Increase Degree Completion• Maximize Economic Benefits

Policy Recommendations / Three Goals

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• Double the percentage of residents who attain postsecondary degrees or other credentials that link them to success in Michigan’s new economy

• Improve the alignment of Michigan’s institutions of higher education with emerging employment opportunities

• Build a dynamic workforce of employees who have the talents and skills needed for success in the 21st century

Oakland University Expands at Macomb Community College

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• Announcement at special presentation on August 30, 2005, at the Macomb University Center

• Oakland University expands its presence at the Macomb University Center – dubbed OU at Macomb – where students will be able to “dual enroll” at Macomb and Oakland University

• “Dual Enrollment makes it easier to get a bachelor’s degree in Macomb County” – OU President Gary D. Russi

• “Our students in Macomb County and our future work force will be better for it” – Michigan Lt. Governor John Cherry

Next Logical Step – M2O

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The purpose of the Concurrent Enrollment/Dual Degree program is to increase the number of students who successfully complete both an associate’s degree and baccalaureate degree. This goal is accomplished by allowing students to simultaneously earn credits toward both an associate’s degree and a baccalaureate degree, rather than requiring students to enroll separately for an associate’s degree, and then transfer their earned credits toward a baccalaureate degree. How did we get here from there?

M2O Highlights

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• Vital component of the OU at Macomb initiative• Michigan’s first formalized concurrent enrollment program• Joint admission through one online application• Coordinated financial aid with OU as the home institution• Expanded course selection• Enhanced advising and course planning• Access to the on-campus resources as both institutions• Timely completion of associate’s and bachelor’s degrees

M2O Implementation

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• Steering Committee and Implementation Team• Memo of Understanding Macomb and OU• Communication Plan• Admissions Application Online and Processes

Defined• Financial Aid Consortium Agreement • Advising, Orientation and Program Guides• Course Data Exchange (EDI) • Registration and Records• Resources and Budget

Target Fall 2006

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• Fall 2006-first term of implementation

• Goal to enroll 100 new students

• Question of the hour – “ Were there any show stoppers?”

• Answer of the day – “We may not have all the sophisticated pieces in place, but we can make this program work.”

M2O Students-Fall 2006

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• 53 Students Applied• 40 Students Admitted• 36 Students Enrolled• 12 Students Enrolled in OU classes only• 14 Students Enrolled in Macomb classes only• 10 Students Enrolled at both OU and Macomb• 26 Financial Aid Students

M2O Students-Fall 2011

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• Number of M2O Students- 617 • Number of M2O Students in OU classes ONLY- 334• Number of M2O Students in Macomb classes ONLY- 165• Number of M2O Students in both OU and Macomb classes- 118• Number of Students receiving Financial Aid- 338

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M2O Gender Information2006-2010

Gender CM* FM** TM*** TotalFemale 64% 62% 71% 64%

Male 36%

*ConvertMacomb

38%

**FreshmenMacomb

29%

***TransferMacomb

36%

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M20 Age Information2006-2010Age CM FM TM Total17-22 66% 96% 32% 75%

23-24 22% 3% 28% 13%

25-34 8% 1% 29% 8%

35-44 2% 0% 7% 2%

45-54 1% 0% 2% 1%

55 + 0% 0% 1% 0%

Missing 0% 0% 1% 0%

Average 23 21 26 22

Total 205 452 174 831

M2O Financial Aid Information: 2006-2010

CM FM TM TotalNeed:Received

54.6% 32.7% 40.8% 39.8%

Need: Did Not Receive

45.4% 67.3% 59.2% 60.2%

Non-Need: Received

67.3% 47.1% 44.8% 51.6%

Non-Need: Did Not Receive

32.7% 52.9% 55.2% 48.4%

Total 205 452 174 831

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M2O Grade Point Average2006-2011OU classes

GPA CM FM TM Total

<2.00 3.4% 5.2% 5.6% 4.7%

2.00-2.99 33.1% 27.1% 22.5% 28.1%

3.00-3.59 50.7% 48.9% 47.2% 49.1%

3.60-4.00 12.8% 18.8% 24.7% 18%

Average GPA 3.09 3.12 3.2 3.12

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M2O Intended Major*2006-2011

Unknown 22.6%Arts & Sciences 32.9%Nursing 8.7%Business 13 %Health Sciences 11.4%Education 11.6%Engineering 8.5%

*Major declared at time of admission. Not available for converted students (CM) N=831

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M2O Retention Information: 2006-2011

Compare Retention of Fall M2O to Other OU in Same Cohort Year  2006 2007 2008 2009 2010  FM FTIAC TM Trans-fer FM FTIAC TM Trans-fer FM FTIAC TM Trans-fer FM FTIAC TM Trans-fer FM FTIAC TM Trans-fer

1st Retention 80.9% 73.3% 75.0% 74.3% 76.0% 71.8% 73.4% 71.3% 82.6% 74.4% 71.4% 74.9% 72.8% 73.3% 91.0% 73.1% 69.2% 73.3% 67.9% 74.1%

Graduation     0.3%     0.3%     0.7%     0.7%     0.4%2nd 

Retention 71.4% 61.4% 75.0% 66.1% 68.0% 61.9% 70.0% 64.6% 69.5% 62.0% 60.7% 67.7% 66.7% 59.6% 90.9% 55.4%        

Graduation     12.5% 8.6%       9.2%     3.6% 11.9%       8.9%        

3rd Retention 66.7% 57.3% 62.5% 60.4% 58.0% 57.1% 73.3% 62.3% 64.1% 57.4% 53.5% 32.5%          

Graduation   12.5% 27.0% 2.0% 26.7% 27.3%   17.9% 32.0%          

4th Retention 71.5% 54.2% 50.0% 60.6% 62.0% 53.7% 70.0% 20.0%                        

Graduation 23.8% 15.3% 12.5% 41.7% 10.0% 14.6% 36.7% 40.6%                        

5th Retention 66.7% 53.4% 62.5% 9.7%                                

Graduation 42.9% 34.7% 25.0% 51.4%                                

Total 21 2185 8 1114 50 2219 30 1147 92 2248 28 1359 147 2330 11 1411 120 2224 28 1569

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M2O Graduation Information: 2006-2012OU Degrees

• A total of 136 students have graduated as of Winter 2012

• Communication, Elementary Education, Human Resource Development are the top majors.

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2011-12 Community Colleges Partnership Programs Marketing Update

• Locally focused• Highly targeted demographic• Complementary to undergraduate admissions marketing and

brand• Message points- affordability, convenience, flexibility

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Print Publications

• Program fliers• Enrollment guides• Inclusion in undergraduate view book

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Web• Landing page: oakland.edu/cc2o• Individual program websites

- oakland.edu/m2o- oakland.edu/mott2o- oakland.edu/o2o- oakland.edu/sc2o

• NEW: eligibility flowchart

oakland.edu/cc2o

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oakland.edu/m2o

Individual Program Websites-

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oakland.edu/cc2o/eligibility

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Paid Advertising

• Print- Macomb Daily, C&G Newspapers, Times Herald, Flint Journal

• Online- Facebook, Google, Adwords• Geographical coverage: Macomb County, St. Clair County,

Oakland County, Flint Saginaw/Bay City

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Print-

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WebFacebook

Google Adwords

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Thank You for Inviting Us!

Ron Hughes, Macomb Donna Petras, Macombhughesr@macomb.edu petrasd@macomb.edu

Dawn Aubry Slowik, OU Steve Shablin, OUdmaubry@oakland.edu shablin@oakland.edu

oakland.edu/cc2o

“Partners Together in M2O”