Lynette LiuSenior Business Development ManagerOracle Corporation

Oracle Application Server Helps Retailers Innovate and Differentiate

Agenda

Retail Industry Trends Oracle in Retail Oracle Application Server in Retail Oracle retail partner presentation: Tomax Q&A

What is the Retail Value Chain?

Suppliers

Customers

DCs & Warehouses

Stores

ConsumerConsumer

BusinessBusiness

FinishedFinishedGoodsGoods

ContractContractMfgrsMfgrs

RawRawMaterialsMaterials

Today Today

• Push: retail buyer-centric product offerings

• Reactive financial decisions based on latent information

• Fragmented sourcing and purchasing processes

• Low associate satisfactionand empowerment

• Manual, slow warehouse and transportation management

• Push: retail buyer-centric product offerings

• Reactive financial decisions based on latent information

• Fragmented sourcing and purchasing processes

• Low associate satisfactionand empowerment

• Manual, slow warehouse and transportation management

• Pull: product selection basedon customer demand

• Automated, data-driven financial process optimization

• Collaborative, consolidated sourcing and procurement

• High employee productivityand retention

• Streamlined logistics planning and execution

• Pull: product selection basedon customer demand

• Automated, data-driven financial process optimization

• Collaborative, consolidated sourcing and procurement

• High employee productivityand retention

• Streamlined logistics planning and execution

TomorrowTomorrow

Industry Transformation

Oracle Solutions for Retail

Leverage An Integrated, Consolidated Information Infrastructure

Ensure Corporate Visibility & Consistent Internal Controls

Optimize Real Estate & Facilities Investments Differentiate Through Employee Empowerment &

Productivity Collaboratively Share Real-Time Information with

Vendors Attract & Retain Profitable Customers

Oracle Application Server for Retail

Leverage An Integrated, Consolidated Information Infrastructure

Ensure Corporate Visibility & Consistent Internal Controls Optimize Real Estate & Facilities Investments Differentiate Through Employee Empowerment &

Productivity Collaboratively Share Real-Time Information with

Vendors Attract & Retain Profitable Customers Manage IT investments in a highly cost-effective and

efficient manner

Application Development

PortalsPortals

Web Web ServicesServices

WirelessWireless

EnterpriseEnterpriseIntegrationIntegration

J2EE J2EE ApplicationsApplications

Business Business IntelligenceIntelligence

Application Deployment

AvailabilityAvailability

UserUser/Security/Security

ManagementManagement

CachingCaching

SystemsSystemsManagementManagement

PerformancePerformance

ScalabilityScalability

Oracle Application Server 10g

Next generation of Oracle’s award-winning application server – follow-on to Oracle9i Application Server

Focus on grid computing– Scientific grids existed as means to pool

computing resources to solve one big problem– Enterprise grids focused on reducing information

technology costs while providing the capability to add server and storage capacity quickly

Benefits of Grid Computing

Challenge

Changing business needs require flexible infrastructure

Costs need to be reduced while maintaining quality of service

Protect existing investments while achieving rapid return on new investments

Challenge

Changing business needs require flexible infrastructure

Costs need to be reduced while maintaining quality of service

Protect existing investments while achieving rapid return on new investments

Grid Computing Capability• Policy-based workload management

to shift resources where needed• High availability features to improve

reliability of apps running on grid

• Use of inexpensive servers / storage• Enterprise Manager 10g / Grid

Control single console to manage all nodes in grid infrastructure

• Existing enterprise apps are enabled to share resources on demand

• A2A, B2B and Web services integration in one product

Grid Computing Capability• Policy-based workload management

to shift resources where needed• High availability features to improve

reliability of apps running on grid

• Use of inexpensive servers / storage• Enterprise Manager 10g / Grid

Control single console to manage all nodes in grid infrastructure

• Existing enterprise apps are enabled to share resources on demand

• A2A, B2B and Web services integration in one product

Retail ISVs supporting Oracle Application Server 10g

Oracle’s Retail Customers

A N N O U N C E M E N T

• Oracle announces 10g (Sept. 2003)

• Oracle announces broad support for 10g among ISVs (Sept. 2003)

• Leading retail ISVs use Oracle9i Application Server to help retailers lower technology costs (June 2003)

Tomax retail.net

AQ&Q U E S T I O N SQ U E S T I O N S

A N S W E R SA N S W E R S

Next Steps….

Recommended sessions– 40059: Grid Computing for Oracle

Application Server 10g, Sept. 9, 8:30am– 40187: First Steps with Grid and Oracle

Application Server 10g, Sept. 9, 5:00pm

Relevant web sites to visit for more information– Oracle Technology Network: http://otn.oracle.com– Tomax: http://www.tomax.com

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Thank you.