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+ Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture NFAIS 54 th Annual Conference 27 February 2012

Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

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Page 1: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+

Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture NFAIS 54th Annual Conference 27 February 2012

Page 2: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Who am I?

  technology geek

  pragmatist

  publisher

Page 3: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Who am I?

 High school – 1981

 College – 1985

 Chelsea House Publishers – 1985-1986

 Wiley – 1986-1988

 Springer – 1988-2000

 Nature Publishing Group – 2000 – present

Page 4: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Question Time

1.  How many people in this room are carrying a phone?

2.  How many people in this room are using a laptop?

3.  How many people in this room are using a tablet (iPad, etc.)

4.  How many people are using a cloud app?

Page 5: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+TJ Watson

Thomas J. Watson, CEO, IBM, 1914-1956

“I think there is a world market for

about five computers.”

Page 6: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+

1946 ENIAC: Electronic Numerical Integrator and Computer

Page 7: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+ Centralized

  Computers and information centralized

  Only in specific locations

  Only obtainable locally

Page 8: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+1970s

Page 9: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Bill Gates

Bill Gates, CEO, Microsoft, 1975-2000

“A computer on every desktop in every home.”

Page 10: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+mid 1980s – My College PCs

Page 11: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+1980s Personal Computing Era Decentralized

Page 12: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Late 80s - Portable PCs

Page 13: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+1990s 2000s

Page 14: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+

We are more computer savvy. Mobile but tethered. Not very social.

Page 15: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Rise of search engines of all kinds.

Page 16: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Audio, Podcasts, MP3, Video

Page 17: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

Rise of Social Media

Page 18: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Blogs found a place

Page 19: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Social Networks took off!

Page 20: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+

User behavior changed.

We are now social.

Page 21: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Wireless is in!

Page 22: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+

Page 23: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Connectivity gets faster and cheaper

Page 24: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+ New tech extends battery life

7-10+ hours!

Page 25: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+

We and our devices are untethered.

Page 26: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

Steve Jobs

Steve Jobs, CEO, Apple, 1971-1985,1996-2011

“What we want to do is make a leapfrog product that is way smarter than any mobile device has ever been, and super-easy to use. This is what iPhone is. OK? So, we're going to reinvent the phone.”

Page 27: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+ Apple taught us how to be mobile

Page 28: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Mobility spreads like wildfire

Page 29: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+

We own many devices

Computing travels with us

Page 30: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

Cloud

Users just expect their information to be available anytime they want it, anywhere they are and in what ever

format they need it

Page 31: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Evernote

Page 32: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

DropBox

Page 33: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

Pandora

Page 34: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+

Computing is becoming ubiquitous.

Page 35: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

“Ubiquitous computing names the third wave in computing, just now beginning.

First were mainframes, each shared by lots of people.

Now we are in the personal computing era, person and machine staring uneasily at each other across the desktop.

Next comes ubiquitous computing, or the age of calm technology, when technology recedes into the background of our lives.”

-- Mark Weiser, Xerox Parc (1990s)

Page 36: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Ubiquitous Computing

  The purpose of a computer is to help you do something else

  The best computer is a quiet, invisible servant

  The more you can do by intuition the smarter you are; the computer should extend your unconscious

  Technology should create calm

-- Weiser’s principles (source Wikipedia)

Page 37: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Pervasive Computing

 Decentralization   Local or mobile devices   Information is “networked”

 Diversification   Specialized tasks

(e.g., Internet access on (laptop, mobile phone, games console, Palm PDA)

 Connectivity   Data exchanged between devices   Wireless connection / internet

 Simplicity   Seamless, interfaces, intuitive, calm

Credit: Andy Hunt, Pervasive Computing

Page 38: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+PC + Tech Companies are seeing it

Old OS are merging with the New!

Hardware? Irrelevant!

Page 39: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Mobile Internet Revolution

http://www.youtube.com/watch?v=lUljrP6ILN0&feature=related

Credit: Crowdsauce.com, Uploaded April 30, 2011

Page 40: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture
Page 41: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+

What Should the Publishing Community Do?

Page 42: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Article Particles

•  Break articles down into major sections (e.g. scientific methods, data, results)

•  Semantically mark-up entities and terms

•  Surface concepts with annotations

• Use people, place, thing identifiers

•  Build particle connections to other datasets

• APIs allow the building of bolt-on tools and allow us to leverage community efforts

Dicing and slicing breaks apart journal silos and allows users to search across the corpus of

knowledge.

We can offer compelling services on a publisher-neutral destination for researchers.

Page 43: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Linked Open Data?

Page 44: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+ Research Objects?

Credit: S. Bechhofer et al., “Research Objects: Towards Exchange and Reuse of Digital Knowledge,” 2010

Page 45: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+Developer Platforms & APIs

Page 46: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+

Divide it up! Mark it up! Share and shake it up!

Page 47: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+References

  Sean Bechhofer et al., “Research Objects: Towards Exchange and Reuse of Digital Knowledge,” Submitted to: The Future of the Web for Collaborative Science (FWCS 2010), April 2010, Raleigh, NC, USA. http://eprints.ecs.soton.ac.uk/18555/

  Mark Cuban, “You Don’t Live in the World You Were Born Into” (31 December 2011, Blog Maverick: The Mark Cuban Weblog) http://blogmaverick.com/2011/12/31/you-dont-live-in-the-world-you-were-born-into-4/

  Andy Hunt, “Pervasive Computing: History and Key Topics” (University of York course) http://tinyurl.com/8432mk7

  Anna Faherty, “The future for publishers is content creation, with a dash of Martini” (7 December 2011, Kingston Publishing: inspiring future publishers) http://tinyurl.com/79ymwo3

  Mark Weiser, “The Computer for the 21st Century” (Scientific American, 265, September 1991), http://dx.doi.org/10.1038/scientificamerican0991-94

Page 48: Living Online: Any Time, Any Where, Any Device...Living Online: Any Time, Any Where, Any Device Howard Ratner, Chief Technology Officer, EVP Nature Publishing Group Miles Conrad Lecture

+

Thank you! Howard Ratner

CTO & EVP, Nature Publishing Group

[email protected]

@hratner