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The purpose of this webinar is to review the use of social media by health care organizations to better assist patients and health plan members and more broadly communicate to patients, health plan members, families and the community.
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For Assistance
Email: [email protected]
Phone: 800-447-9407 or
Fax your PO to: 302-288-6884
Live Webinar on
Legal Risks in Social Media for Healthcare Providers
Date & Time:
The purpose of this webinar is to review the use of social media by
health care organizations to better assist patients and health plan
members and more broadly communicate to patients, health plan
members, families and the community. The risks associated with
social media will be reviewed along with a social media policy and
procedure and a social media plan. Also, the webinar will include tips
regarding how to minimize social media risks and better education
for health care organizations’ workforce members.
Social media represents a low cost effective way to reach out to
consumers of health care, industry colleagues and business-to-
business customers. A number of health care organizations have implemented social media programs but many have also not through
the adverse implications. Social media may represent one of the
most significant risks to the unauthorized disclosure of patient
information, especially if not managed with security in mind.
It is important to roll out social media programs in a structure fashion
rather than rolling out a program "because the competition is."
Planning is key to significantly reducing risk to the organization and
patients and should occur prior to rolling out a social media
program. Even if a social media program has been rolled out without
sufficient pre-planning, it does not mean it’s too late to develop that
plan and communicate it to employees, physicians, case workers,
marketing and communications and so forth.
Social media stretches beyond what many see as the common social
media sites such as Facebook, LinkedIn and Twitter. Social media programs should also address the use of web-based personal mail,
blogs posted on websites and white papers that are written and
published on the web for educational purposes. The organization
needs a plan to reasonably ensure no identifiable patient information
is included in the plethora of posting out there, even if it is a white
paper outlining treatment practices related to the care of certain
conditions.
l Social networking review
l Privacy and security threats related to social media (e.g.,
texting, webmail)
l Use and risks
l Legal consequences – HIPAA, HITECH Act, Oregon law,
financial and medical identity theft and legal risk
l What individuals may do with their health information
l Reasonable steps to protect against privacy and security
breaches
l What workforce members should know
l Summary and Discussion
Click here to register for this webinar
l Physicians, dentists & health care professionals
l Practice management
l CIOs
l CFOs
l HIM directors & managers
Thursday, July 26, 2012 10:00 AM PDT | 01:00 PM EDT
Duration: 60 Minutes Instructor: Chris Apgar
Location: Online Price : $195.00 (for one participant)
Overview:
Areas Covered in the Session:
Who Will Benefit:
Register Now
Instructor Profile:
Chris Apgar, CISSP, CEO and
President of Apgar & Associates, LLC
and former HIPAA Compliance
officer for Providence Health Plans,
is a nationally recognized
information security, privacy,
national identifier, HIPAA &
electronic health information
exchange expert. He has over 13
years of experience assisting health
care organizations comply with
HIPAA, HITECH and other privacy
and security regulations. Mr. Apgar
also has assisted health care, utilities
and financial organizations
implement privacy and security
safeguards to protect against
organizational harm and harm to
consumers.
Mr. Apgar is a member of the
Workgroup for Electronic Data
Interchange (WEDI) Board of
Directors member and has served
on the Board for more than six
years. Mr. Apgar continues to Chair
the Oregon & SW Washington
Healthcare, Privacy and Security
Forum for the 12th year. Mr. Apgar
recently joined the State of
California Office of Privacy
Protection project team charged with
developing educational material for
health care providers, health plans
and consumers regarding medical
identity theft and prevention. He is
also a member of the Oregon
Prescription Drug Monitoring
Program Advisory Commission.
...more
Chris Apgar
President, Apgar &
Associates, LLC
Suggest a Topic More Webinars
Your Necessity is our Priority
l Privacy officers
l Security officers
l Risk managers
l Compliance officers
l Legal counsel
l Marketing & communications
l Researchers
It would be really nice if you can circulate this mail to all your deserving colleagues who can immensely
benefit from this program.
For more information, please contact the event coordinator. We look forward to seeing you at the webinar.
Best regards,
Event-coordinator
MentorHealth
About MentorHealth
MentorHealth is a comprehensive training source for healthcare professionals. Our trainings are high on value, but not
on cost. MentorHealth is the right training solution for healthcare professionals. With MentorHealth, healthcare
professionals can make use of the best benefits relating to their professional training.
MentorHealth
www.mentorhealth.com
1000 N West Street Suite,
1200 Wilmington DE 19801
Phone: 800-447-9407 or
Fax your PO to: 302-288-6884
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