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This is Bonus Video 4.2 in the course: Learn How To Write Copy How to write SEO copy for the web

Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:

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Page 1: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:

This is Bonus Video 4.2 in the course:

Learn How To Write Copy

How to write SEO copy

for the web

Page 2: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:

What are people typing in to find you?

Page 3: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:

Remember….

Page 4: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:

Short Tail vs Long Tail keywords:

Page 5: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:

Putting it into action:

• You want to become a copywriter

• You’d like to add ‘copywriting’ to your services

• What words should you use on your website to gain maximum results on Google?

• i.e. you want your site to show up when people type in specific requests for copywriting

Page 6: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:

The keywords you choose make a difference:

• By knowing a few ‘secrets’, you can really improve

your chances of being found

• By looking at keywords and their search volume, just changing a few words can make a big difference

Page 7: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:

How to get started…log in

Page 8: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:

Access Google Keyword Planner

Page 9: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:

General overview today…

Page 10: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:

General overview today…

Page 11: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:
Page 12: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:
Page 13: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:
Page 14: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:
Page 15: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:

What difference does it make?

Page 16: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:

What difference does it make?

Page 17: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:
Page 18: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:
Page 19: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:
Page 20: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:

The art of SEO Copywriting is:

• knowing what words to use in your copy that rank well on Google

• weaving those words into your website text, your

meta-tags, your blogs, videos, social media etc.

• Making slight adjustments to your keywords can make a big difference to your results

Page 21: Learn How To Write Copy - Amazon S3...Learn How To Write Copy How to write SEO copy for the web What are people typing in to find you? Remember…. Short Tail vs Long Tail keywords:

Have a play…

• Type in different keywords and see how they rank

• Look at your competitors and see what keywords they are using to get found

• Look at those on page one for your preferred search terms and see what they’re doing right