KEY DETAILS OF THE COURSE PROGRAMME This MTEHM Programme is designed as a Diploma leading to Master of Tourism Economics and Hotel Management. It has two separate levels. They are: I) Postgraduate Diploma in Tourism Economics and Hotel Management (Pg. DTEHM) II) Master of Tourism Economics and Hotel Management (MTEHM) Only those candidates who successfully complete the Postgraduate DTEHM are eligible to read for the MTEHM Programme. Those students who complete the Postgraduate DTEHM, but do not wish to proceed for MTEHM will be awarded the Postgraduate Diploma in Tourism Economics and Hotel Management. Those students who successfully complete the MTEHM will be awarded the Master for Tourism Economics and Hotel Management. Duration of the Programme Duration of the course Programme will be of two years part time, in which the first year will be devoted to the Postgraduate DTEHM and the second year will be allocated for the MTEHM programme. The entire programme covers two academic calendars of four (4) semesters. Duration for Post Graduate Diploma (Pg. DTEHM): One (01) year Duration for Master Degree (MTEHM): Pg.DTEHM + One (01) year Medium of Instruction The medium of instruction shall be English. Structure of Postgraduate Diploma in Tourism Economics and Hotel Management (Pg. DTEHM) The Postgraduate Diploma consists of three components. (a) Eight compulsory course modules (b) One optional module for specialisation (c) Extended essay. A. Compulsory Modules: DTEHM C501: Tourism Operation for Destination Development DTEHM C502: Tourism Marketing and Destination Promotion DTEHM C503: Hotel & Resort Operations and Consumer Service Development DTEHM C504: Tourism Economics and Practical Applications DTEHM C505: Human Resource Management for Tourism Development DTEHM C506: Tourism Planning and Development Administration DTEHM C507: Statistical Analysis and Accountancy DTEHM C508: Applications of GIS, Information Technology and E-Tourism B. Optional Course Modules for Specialisation: (Select one from the following) DTEHM S501: Eco-tourism and Tourism Typologies DTEHM S502: Travel Agency and Tour Operation DTEHM S503: Media and Advertising Management in Tourism DTEHM S504: Finance Management for Tourism Managers DTEHM S505: Transport Operations and Ticketing DTEHM S506: Tourism Product Designing and Quality Advancement DTEHM S507: Managing Small-Scale Enterprises in Tourism C. Extended Essay (DTEHM-EE) The Extended Essay (EE) is one of the requirements of the Postgraduate DTEHM. The maximum limit of the EE shall be 5000 words. It provides the students with an opportunity to conduct independent research on a topic approved by the coordinator and the Faculty Board of the Faculty of Arts. The topic should be related to the programme. A supervisor shall be appointed by the Faculty Board on the recommendation of the coordinator of the programme to supervise the extended essay. There is also a short course on report writing of the extended essay. It comprises guiding lectures for report writing, discussions and presentations. Twenty hours are allocated for this purpose. Structure of Master of Tourism Economics and Hotel Management (MTEHM) The students who successfully complete the Postgraduate Diploma in Tourism Economics and Hotel Management (Pg. DTEHM) are offered the opportunity of continuing their studies in the Master of Tourism Economics and Hotel Management (MTEHM) Programme. Master of Tourism Economics and Hotel Management (MTEHM) Programme consists of three parts. A) MTEHM 501: Research Methods and Project Appraisal As this Master Programs is expected the student to do a self-study dissertation or project report related to tourism, this course module has been designed to provide the necessary knowledge and skills in conducting a research study or a project report preparation. It is a compulsory course module and the evaluation procedure of this module shall be done by written papers, assignments and presentations. B) Seminar Research Paper Presentations Seminar research paper presentations should be carried by each student and these seminar presentations will be organised by the Department of Economics with the participation of experts in each subject area. The evaluation will be done by an appointed panel from the examination board meeting of the Department of Economics. C) MTEHM 502: Thesis The main component of the Masters Programme shall be the Dissertation. The major objective of the programme is to do a successful research thesis by the students. Students should carry out a research on an approved topic of their choice falling within the fields of travel, tourism and hospitality studies. The candidates are free to choose the research field but related to the Programme and shall be recommended by the coordinator and approved by the Faculty Board on the recommendation of the Department of Economics. The thesis shall be a major piece of independent research. Supervision will be provided by either the academic staff of the University of Colombo or those appointed for the purpose from outside. The length of the dissertation shall be a minimum of 25,000 words and a maximum of 30,000 words. It must be submitted in triplicate by the end of the second year of the programme. An oral examination will be held on the thesis.