Kai Crooks-ChissanoSABCOHA Consultant

Collaboration and Cooperation

GBC and SABCOHA share membership, and the aim is to have a high level of collaboration and cooperation between both organizations especially as it relates to the 2010 World Cup

Countdown- 223 days to the 2010 World Cup

 Areas of Focus for the SABCOHA 2010 Strategy- Support activities towards 2010

Where Are We?

Countdown- 223 days to the 2010 World Cup

Extending the Scope of Existing Projects

Support to Member Organization Initiatives

Partner with Existing Initiatives in Soccer

SABCOHA initiatives will be BTL

SABCOHA World Cup Opportunity Situation Analysis

Presently conducting a situational analysis on what social marketing opportunities the World Cup could present to the Business sector, through events both mainstream and on the periphery before, during and after.

The main task is a scoping of the World Cup, its provisions and prohibitions and opportunities, and how SABCOHA and its members could fit in.

What are we doing?

Countdown- 223 days to the 2010 World Cup

 

Some interesting lead in opportunities in communities:  

1. President Zuma to issue a Call to Action to the nation on WAD around testing.

2. SA National Week from Human Rights Day to World TB Day 21-24 March 2010

3. Looking to test 20 million South Africans by 2010. (How can SABCOHA initiatives be positioned within this?

4. Explore if testing can be done at fan parks (not sure if alcohol served on site if testing can occur)

5. Branding support from SANAC re crafting the messages for HIV. Broader messaging is about testing, knowing status and changing behavior

FIFA and SANAC approved messaging

6. Basket of HIV Services that can be rendered in Fan Parks: IEC, condom distribution, etc

 

Updates

Countdown- 223 days to the 2010 World Cup

South African National Aids Commission (SANAC)SANAC is the coordinating body for HIV activities around WC2010, lead sector will be the Sports Sector

 Contact Person: Junaid Seedat, Communications, Advocacy and Campaigns Manager E-mail:junaid@SANAC.org.za Cell: 082 435 1321 Off: 011 655 7061

Updates Cont’d.

Countdown- 223 days to the 2010 World Cup

South African National Aids Commission (SANAC)SANAC is the coordinating body for HIV activities around WC2010, lead sector will be the Sports Sector

Key Areas of Opportunity for Interventions:

Concrete activities: to be outlined by SABCOHA

Advocacy

Building partnerships

Community involvement at theme parks- Reach out to communities within a 15-20 kilometre radius in each host city

Fan parks- train service staff on basic methodology of HIV prevention. Cleaners, security guards

Distributing IEC HIV and TB information

Partners- messaging

Condom distribution with instructions

Sheebeens and Pubs- non FIFA sites

 

Any specific areas/entry points for engagement for GBC members?

Countdown- 223 days to the 2010 World Cup

Key Areas of Opportunity for Interventions Cont’d.

Gaps: how to reach hotel groups in involving themselves around 2010.

Approach Match to make one of their criteria condoms in the roomSUN International has Football Fridays, their staff wear sports T-shirts on Fridays- Use as entry point for sensitization around HIV

HIV Testing

Transport routes communicators

How to work with transport routes, e.g. BRT and taxis in each province

Create a BTL signature product

 

Any specific areas/entry points for engagement for GBC members?

Countdown- 223 days to the 2010 World Cup