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IPSWICH ARTS FESTIVAL CORPORATE PARTNERSHIP OPPORTUNITIES

Ipswich Arts Festival 2010

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Ipswich Arts Festival 2011 opportunities

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Page 1: Ipswich Arts Festival 2010

I P SW ICH AR TS F E S T I VA LCORPORAT E PAR TN ER SH I P O P POR TUN I T I E S

Page 2: Ipswich Arts Festival 2010

CORPORAT E PAR TN ER SH I P O P POR TUN I T I E SI P SW ICH AR TS F E S T I VA L

The Ipswich Arts Festival (Ip-art) has been the Town’s annual summer arts

festival since 2003 and seen a developing and varied programme of events from

visual arts, performing arts, literature, film and music.

Encompassing venues across the town and complementing Ipswich’s economic

expansion by invigorating its cultural growth, the Ipswich Arts Festival has

provided an exciting programme of arts for the people of Ipswich and beyond to

enjoy that is both appealing and accessible to all sections of the community.

Ip-art aims to promote and encourage arts of the highest possible standard by

bringing together a programme of events that offer equal opportunity for all

sections of the public to experience and enjoy.

In partnership with local business and media we have been able to deliver a

rich and diverse events programme that we believe adds to both the town's

cultural development and economic sustainability.

M IS S ION S TAT EMEN T

“To provide a value for money, varied programme of arts to the people of Ipswich and beyond that is both appealing and accessible to all sections of the community.”

Page 3: Ipswich Arts Festival 2010

“It's really good to see events being organised for thepublic in the centre of town. Christchurch Park is agreat venue and the council should be thanked for usingit promote local groups and business's as well as puttingon the larger shows. Thanks, and I look forward to moreentertainment in the future.”

Lewis Rose

Page 4: Ipswich Arts Festival 2010

I P SW ICH AR TS F E S T I VA L

The Ip-art festival is organised by Ipswich Borough Council with the support

of the Festival Management Group and numerous arts organisations,

commercial and media partners.

Councillor Andrew Cann, Ipswich Borough Council’s Arts, Culture & Leisure

portfolio-holder, said:

“The Council, in partnership with regional businesses, works hard to offer an

exciting programme of events throughout the year. Ip-art is an important

part of our town’s cultural development and provides ideal partnership

opportunities.”

Ip-art has been distinguished regionally as the

Best Festival and Event winning the East of England

Tourism Awards for Excellence in 2009.

Page 5: Ipswich Arts Festival 2010

“Just wanted to thank you for such a great time and alldown to you guys. Was super impressed how everythingwas organised. Hope you enjoyed the set. Thanks.”

Millionaires by Morning

Page 6: Ipswich Arts Festival 2010

F E S T I VA LOB J E C T I V E S

S TANDARDS

To continually promote and improve the standard of the Ip-art Festival

C OMMUN ICAT ION AND C O - ORD INAT ION

To enhance the co-ordination between the arts in Ipswich, arts organizations

and the development of Ipswich as a Cultural Town

D I V E R S I T Y

To promote social inclusion, racial equality and celebrating diversity throughout

the festival

E DU CAT ION & L E ARN ING

To enable access to education and life-long learning

PAR TN ER SH I P S

To enable businesses to link with the arts through creative partnerships

I NWARD I N V E S TMEN T

To encourage Inward investment in to the arts in Ipswich

AWARENE S S

Increase the awareness & interest to the public through high profile and well

publicised events. Recognise Ipswich's profile on a regional/national basis

Page 7: Ipswich Arts Festival 2010

“We just wanted to let you know how much we enjoyedlast night's concert. It was such a lovely atmosphereand a truly magical evening for all. Many thanks to allconcerned for making such a wonderful evening'sentertainment possible.”

Angela Chappell

Page 8: Ipswich Arts Festival 2010

CURR EN T SUPPOR T E R S

The Ip-art festival will once again draw on partnerships, existing and new, to

enhance and expand the programme while retaining its accessibility for all to

enjoy and play a part in.

F E S T I VA L P R I N C I PA L S PONSORNational Express

F E S T I VA L S PONSOR S ArchantCSV Media Doorstep Play ProjectEast of England Co-operative Society John GrosePretty's Solicitors Suffolk CollegeSuffolk Passenger Transport University Campus Suffolk

M ED IA PAR TN ER SAngleBBC Radio SuffolkEast Anglian Daily TimesGrapevineHeart FMICR FMIpswich Evening StarSuffolk MagazineTown FM

AR T IS T I C PAR TN ER SArtsrouteDanceEastEastern AnglesIpswich and Suffolk Indian AssociationIpswich Arts AssociationNew Wolsey TheatreNia Project

SUPPOR T E R SArlingtonsCollease Truck and Trailer RentalsIpswich CentralIsaacsKerseysMidasNovotelSafer SummerStage SecuritySuffolk Chamber of CommerceScrutton Bland

Page 9: Ipswich Arts Festival 2010

TH E I P SW ICH AR TS F E S T I VA L is the largest self-financing festival in the country and ismade possible through our working relationships withpublic and private sector, cultural partners and artists

Page 10: Ipswich Arts Festival 2010

MED IA P LAN

NAT IONA L P R E S S

Priority Targets: National events listing and Arts Editors including Guardian,

Independent and Sunday Times

R EG IONA L P R E S S

Media Partnerships with East Anglain Daily Times and Evening Star, Suffolk

Magazine, Grapevine and across the board coverage from regional titles.

R E G IONA L RAD IO

Media Partnerships with BBC Radio Suffolk, Town FM, Heart FM and ICR FM

including airtime, interviews and competitions.

OU TDOOR C AMPA IGN

Roadside and Town Centre banners

Railside Posters London to Norwich

Targeted distribution of Literature across Suffolk and Essex

Direct Mail Campaign to target audiences

Poster campaigns across all arts and leisure venues in and around Ipswich

ON L IN E

www.ip-art.com average of 1,000 UU per day during the 2010 campaign.

Developments to eTicketing and social media for 2011 will contribute to

significant growth online for 2011. eMarketing, utilising large targeting mailing

list for regular and informative festival news.

Page 11: Ipswich Arts Festival 2010

2011 E V EN TS TO I N C LUDE :Event Est. attendanceTheatre on the Lawn ....................500Global Rhythm ..........................5,000Music Day ..............................40,000Big Friday Concert ....................7,000Classical Concert........................7,000Ipswich Mela ..........................12,000

Page 12: Ipswich Arts Festival 2010

BRAND PAR TN ER O P POR TUN I T I E S

The Ipswich Arts Festival offers tailor made corporate partnerships that provide

your business with excellent promotional and hospitality opportunities helping

to fulfill a range of marketing and/or public relations aims.

Positive brand value in association with nationally recognised event

Quality corporate hospitality event opportunities

Exclusive Event Entitlement

Experiential Marketing Opportunities

Positive brand value in association with nationally recognised event

Customer interaction and demographic marketplace

Logo on all pre-promotional materials, festival literature

Tickets Allocation

Branding on-ground at events

“National Express has enjoyed a long-lasting relationshipwith Ip-art and has been proud to support such anenjoyable festival. We not only see the business value ofsuch support but that of the region and the community”

NAT IONA L E X P R E S S

If you think your business shares our brand values, then get in contact with us

for further information about how we can work together.

Tel: 01473 432217 Email: [email protected] www.ip-art.com

Page 13: Ipswich Arts Festival 2010

TW I T T E Rfo l l ow u s o n Tw i t t e r@ i p _ a r t

FAC EBOOKfa c e b o o k . c om/ I p sw i c hA r t s F e s t i v a l

WWW. I P - A R T. C OM

Org an i s e d b y I p sw i c h B o ro u gh C o unc i li n p a r t ne r s h i p w i t h t he I p - a r t F e s t i v a l Ma na gemen t G ro u p