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Practices of Service- Practices of Service- Friendly Librarians: Friendly Librarians: Fresh perceptions from a year- Fresh perceptions from a year- long comparative analysis of long comparative analysis of U.S. & Asian-Pacific U.S. & Asian-Pacific Libraries Libraries John Hickok, M.L.I.S., M.A. John Hickok, M.L.I.S., M.A. Librarian / Instructor Librarian / Instructor Coordinator of Library Instruction Coordinator of Library Instruction California State University, California State University, Fullerton, USA Fullerton, USA

International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

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Page 1: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

International Best Practices of International Best Practices of Service-Friendly Librarians:Service-Friendly Librarians: Fresh perceptions from a year-long Fresh perceptions from a year-long comparative analysis of U.S. & comparative analysis of U.S. &

Asian-Pacific LibrariesAsian-Pacific Libraries

John Hickok, M.L.I.S., M.A.John Hickok, M.L.I.S., M.A.

Librarian / InstructorLibrarian / Instructor

Coordinator of Library InstructionCoordinator of Library Instruction

California State University, Fullerton, California State University, Fullerton, USAUSA

Page 2: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

Service-friendly Service-friendly Reference/Instruction:Reference/Instruction:

HighHigh client-librarian interaction, so client-librarian interaction, so

a high need to be Service-friendlya high need to be Service-friendly

Page 3: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

BackgroundBackground

Project:Project: 1-year research grant 1-year research grant on services in libraries of Asia on services in libraries of Asia

Page 4: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

Limited resourcesLimited resources

Clients not using your services enoughClients not using your services enough

Not reaching all your potential clientsNot reaching all your potential clients

Librarian skills not being best useLibrarian skills not being best use

““Traditions” that become inflexibleTraditions” that become inflexible

Page 5: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges1. Limited Resources1. Limited Resources

Example: Laos Library: limited itemsExample: Laos Library: limited items

Page 6: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges1. Limited Resources1. Limited Resources

Example: Japan school library: Example: Japan school library: limited hours/staffing limited hours/staffing

Page 7: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges1. Limited Resources1. Limited Resources

Example: everywhere: limited Example: everywhere: limited database budgets database budgets

Page 8: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

Indonesia: N. Sumatra Univ. LibraryIndonesia: N. Sumatra Univ. Library

Page 9: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

Philippines: supplementing Philippines: supplementing (Pathfinder)(Pathfinder)

Page 10: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

Thailand: consortium for eBooks. Thailand: consortium for eBooks.

Page 11: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges2. Clients not using Reference or 2. Clients not using Reference or

Instruction servicesInstruction services

- Possibly the nature of standardized - Possibly the nature of standardized examinations (little indep. Research)examinations (little indep. Research)

Page 12: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges2. Clients not using Reference or 2. Clients not using Reference or

Instruction servicesInstruction services

- Possibly over-reliance of Internet- Possibly over-reliance of Internet

Page 13: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges2. Clients not using Reference or 2. Clients not using Reference or

Instruction servicesInstruction services

-Possibly a negative -Possibly a negative

stereotype orstereotype or

impression impression

of librariansof librarians

Page 14: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

Singapore: Market the Reference Desk!Singapore: Market the Reference Desk!

Page 15: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

Taiwan Public: Taiwan Public:

Promoting Librarians Promoting Librarians

over Googleover Google

Page 16: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

U.S.: making librarians instructorsU.S.: making librarians instructors

Page 17: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges3. Not “reaching” clients to help them 3. Not “reaching” clients to help them

become Information Literatebecome Information Literate

Page 18: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges3. Not “reaching” clients to help them 3. Not “reaching” clients to help them

become Information Literatebecome Information Literate

Japan: “I only use the library for a Japan: “I only use the library for a

place to study”place to study”

Page 19: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges3. Not “reaching” clients to help them 3. Not “reaching” clients to help them

become Information Literatebecome Information Literate

Korea: “I use Korea: “I use NaverNaver, not the library”, not the library”

Page 20: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges3. Not “reaching” clients to help them 3. Not “reaching” clients to help them

become Information Literatebecome Information Literate

USA: “I don’t remember much from USA: “I don’t remember much from my freshman library orientation”my freshman library orientation”

Page 21: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

Malaysia: required I.L. course for all Malaysia: required I.L. course for all first year students, taught by first year students, taught by librarians.librarians.

Page 22: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

Philippines: required 3Philippines: required 3rdrd/4/4thth year year student library research componentstudent library research component

Page 23: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

USA: “roaming librarian” projectUSA: “roaming librarian” project

Page 24: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges4. Librarian subject expertise not used 4. Librarian subject expertise not used

or availableor available

Page 25: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges4. Librarian subject expertise not used 4. Librarian subject expertise not used

or availableor available

China: Reference China: Reference

librarians are oftenlibrarians are often

put in back offices, put in back offices,

““unavailable”unavailable”

Page 26: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges4. Librarian subject expertise not used 4. Librarian subject expertise not used

or availableor available

Vietnam: often Vietnam: often

librarians worklibrarians work

low-level clericallow-level clerical

positionspositions

Page 27: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges4. Librarian subject expertise not used 4. Librarian subject expertise not used

or availableor available

Thailand: LIS studentsThailand: LIS students

exclusivelyexclusively LIS only; LIS only;

no other subjectno other subject

knowledgeknowledge

Page 28: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

Philippines: Pathfinders specializationPhilippines: Pathfinders specialization

Page 29: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

USA: Online library guides by majorUSA: Online library guides by major

Page 30: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

Hong Kong: Librarians’ creative freedom Hong Kong: Librarians’ creative freedom for to create online tutorialsfor to create online tutorials

Page 31: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges5. When traditions become inflexible5. When traditions become inflexible

Page 32: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges5. When traditions become inflexible5. When traditions become inflexible

Japan: mandatory staff rotations Japan: mandatory staff rotations among library divisionsamong library divisions

Page 33: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges5. When traditions become inflexible5. When traditions become inflexible

Everywhere: Everywhere:

““total silence”total silence”

tradition still tradition still

prevalentprevalent

Page 34: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges5. When traditions become inflexible5. When traditions become inflexible

Thailand, China, etc.: outsider, non Thailand, China, etc.: outsider, non librarian Library Directors appointedlibrarian Library Directors appointed

Page 35: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

Vietnam: creative thinking– café within Vietnam: creative thinking– café within the librarythe library

Page 36: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

Singapore: Lively, open, noisy Singapore: Lively, open, noisy “Information Learning Commons” area“Information Learning Commons” area

Page 37: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ChallengesChallenges

Indonesia, Philippines: certain libraries—Indonesia, Philippines: certain libraries—more flexible Thesis allowancemore flexible Thesis allowance

Page 38: International Best Practices of Service-Friendly Librarians: Fresh perceptions from a year-long comparative analysis of U.S. & Asian-Pacific Libraries

ConclusionConclusion

Other libraries share many of your Other libraries share many of your common challenges…common challenges…

Look at their innovations, and Look at their innovations, and apply their success to your own apply their success to your own library!library!