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Insights from the MACE Operations Survey
LARRY DOWELL, DOWELL MANAGEMENT
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Chamber Operations Survey
2015
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3Larry Dowell, Executive Director - MACE
• Former President/CEO of the Saint Paul Area Chamber of Commerce
• Founded Dowell Management in 2007
• Nearly 40 years in organizational business management
Products:o Full Association Managemento Strategic Planningo Executive Search
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About MACE
Founded in 1972, serves six-state regionIowa, Minnesota, Nebraska, North Dakota, South Dakota, Wisconsin
Purpose is three-fold• Provide continuing education opportunities• Facilitate connection with industry peers• Develop a regional ethic among chambers of commerce
Expanded Product Line• Annual Conference• Biannual Compensation & Benefits Survey• Biannual Operation Survey• Membership Satisfaction Survey• Newsline•Advocacy Alliance
Survey Categories
• Organizational Structure and Function
• Governance
• Membership
• Communications
• Staffing & Continuing Education
• Events
• Public Policy and Political Action
• Financials
*Information is organized by state, budget size, and year
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State Participation
WI 26%, 40
IA 18%, 28
MN 31%, 48NE 15%, 23
SD 10%, 15
MethodologySelf reporting, sampling, corrupt data
Who was surveyed• Iowa, Nebraska, Minnesota, South Dakota, Wisconsin
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Organizational Structure & Function
21%
79%
Yes No
• 4.5% of chambers in the $50-$100k category have foundations
• 60% of chambers in the $1 million+ category have foundations
Does your chamber have a foundation?
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Organizational Structure & Function
38.00%
57.50%
5.00%
Title of Chief Paid Exec-utive
CEO/President Executive Director Other
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Organizational Structure & Function
Title of Chief Paid Exec-utive
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Governance
77%
23%
Yes No
Does your chamber have a Board of Directors job description?
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Governance
78%
22%
Single Slate
During your last Board of Directors election, what was the election process?
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Governance
79%95%
79%
7%28%
79%92%
67%
9%34%
What types of insurance does your chamber carry?
2015 2013
2015 2013
2015 2013
2015 2013
2015 2013
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Membership
Will you be increasing the dues rate for existing members in 2015?
48%52%
Yes No
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Communication
Weekly Bi-monthly Monthly Quarterly As needed
33%
8%
51%
7%
0%
42%
6%
48%
4%1%
Frequency of member newsletters
2013
2015
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2006 2008 2010 2012 2013 20150.5
11.5
22.5
33.56.
5
years
Average employee tenure is
Regardless of size of
chamber
Average number of staff
15Staffing & Continuing Education
Staffing & Continuing Education
7%
What was your chamber’s employee turnover rate in the last complete fiscal
year?
18%
20152013
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Events & Programs
Certificates of Origin
Printed Directories
Chamber Bucks
Workforce Development
Golf Tournament
Leadership Program
Young Professional Program
0% 10% 20% 30% 40% 50% 60% 70% 80% 90%
62%
69%
78%
18%
82%
58%
44%
Which of these programs does your chamber currently offer?
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Events & Programs
81%
19%
Do you charge different member and non-member rates for events?
Yes
No
35%
Average non-member event price increase
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Public Policy & Political Action
Federal
State
Local
None
0% 10% 20% 30% 40% 50% 60% 70% 80% 90%
24%
56%
80%
18%
At which levels of government does your organization advocate on behalf of members?
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Profitability
2008
2010
2012
77%
55%
71%
2013
69%
047%Dues Revenue
49%Non-Dues Revenue
Average dues vs. non-
duesRevenue
2015
75%
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Financials
None of the Above
Audit
Review
Compilation
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
10%
29%
45%
16%
At the end of the last fiscal year, which of the following did your organization perform?
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Operations Survey Conclusion
Chambers who participated will received a code for a complimentary copy. Those who did not participate can purchase the report for $45
Chambers desiring custom reports or specific data requests should be directed to:Jake Ganser, Dowell [email protected] | 651-300-6585
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US Chamber National Advocacy Survey
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Does your chamber have a public policy or government affairs program?
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Chamber activity involving candidates or other campaigns (check all that apply):
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Candidate Debate Forums: 68%Take Position on Ballot Proposals: 67%Host Candidate Event/Meet & Greet: 65%Candidate Questionnaire: 48%Monitor/Publish Voting Records: 38%Get out the Vote Programs (GOTV): 31%Political Action Committee (PAC): 30%
cont. next page >
26Continued - Chamber activity involving candidates or other campaigns (check all that apply):
Candidate Recruitment: 28%Candidate Endorsement by PAC: 20%Candidate School: 18% Independent Expenditures: 17%Candidate Endorsement by Chamber: 16%Release an Annual Voters Guide: 15%Candidate Fundraising: 12%
Advocacy Alliance Policy Conference27
For more information and to register, visit:
www.midamericachamberexecutives.com
Thank you
ANY QUESTIONS?
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