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Innovation through people collaboration from Jim Lundy
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Crowdsourcing In Your Enterprise: People as Your Secret Weapon
Jim Lundy
VP GM People Collaboration Business Unit
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.2
Saba Safe Harbor Statement
The following is intended to outline our general product direction. It is intended for informational purposes only and is not to be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described in this communication remains at the sole discretion of Saba and may change at any time, with or without notice.
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.3
The Search for Ideas That Drive Innovation
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.4
Agenda
Trends in Idea Management
Sourcing Ideas: The Role of People and Technology
Best Practices in Generating Ideas
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.5
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.6
Innovation drives Market Disruption
1998 2010
Disruptive InnovationSearch, SaaS
Revenue $0 $23.6B
Net Income $0 $4.49B
Market Cap $0 $196B
Revenue $14.4B $58.4B
Net Income $4.49B $14.5B
Market Cap $225B
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.7
Innovation and Market Disruption
1979 2001
Sony Walkman Apple iPod
Disruptive InnovationsiTunes Music, Distribution
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.8
Collective Intelligence vs. Individual Competencies
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.9
The Shift to Socially Enabled Work
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.10
Ideas from Video Contests
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.11
Ideas from Video Contests
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.12
Crowdsourcing on Twitter
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.13
Idea Marketplaces
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.14
Agenda
Trends in Idea Management
Sourcing Ideas: The Role of People and Technology
Best Practices in Generating Ideas
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.15
Where to Source Ideas
Innovation
Traditional Media
Social Media
Internal Community
Customer Community
Alumni Networks
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.16
Does Your Opinion Count?
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.17
Ideas and People
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.18
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.19
How Ideas Saved a Big Project
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.20
Idea Management Shifts to a Suite
Best of Breed Suite Approach
Collaboration Suite
Part of Collaboration Framework Lower costs Leverage across entire
workforce
Things to Watch for: Costs Integration Vendor Viability Lack of Access
Idea Engine
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.21
Social Network Analysis:Learning How Ideas are Generated
The science of informal work begins to emerge.
Understand
Patterns of Interaction
Contribution frequency
Why teams outperform others
High potentials
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.22
Agenda
Trends in Idea Management
Sourcing Ideas: The Role of People and Technology
Best Practices in Generating Ideas
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.23
Engage Your Customers
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.24
Engage Your Associates
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.25
Five Reasons Your Enterprise Needs Idea Management
Ideas
Problem
Solving
Products
Contests
Custom
ers
INNOVATION
Top Five Reasons You Need an Idea Management Solution
1. Solve Problems
2. Identify new Products
3. Make customers happier
4. Grow Revenues faster
5. You can’t afford not to
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.26
The Need to Change
Top-DownSteady state Periodic Fixed targetEpisodicLinearPlanned Predictable
Siloed Work StyleSequential HQ-basedProcess ProgrammaticSiloHierarchicalExtended-Enterprise
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.27
Pick a Fourth Generation Collaboration Suite
Certified Profile
Communication
Search / Ratings
Content
Ideas / Issues
Discussions
Social Analytics
Generations of Collaboration*4. Aggregation3. Social2. Real-time1. Email
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.28
Summary
Ideas are not new, but the way enterprises are harnessing them is different
Re-evaluate how you approach innovation and problem solving
The technology is changing: Ideas are part of a Social Platform
Make it easy, make it fun!
Saba Confidential | © 2010 Saba Software, Inc. All rights reserved.29
Jim Lundy
Thank You
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