Influence is Power.

EXCLUSIVE BRAND’S E-BOOK

About Influencer Hub

Influencer Hub is an Affiliate Marketing Agency based in the heart

of Florida. Our head office is based in Tampa, Florida.

Influencer Hub acts as bridge between brands and influencers. Our

goal is to connect businesses to the right pool of influencers, in just

a few clicks. We want to create opportunities for influencers and

businesses, by customising their campaigns at a fair price.

The best marketing doesn't feel like marketing. Adapt the

Influencer Hub way of just 4 steps:

Register Collaborate Promote Earn

TIP #1 | MOBILE

OPTIMIZATION CAN BE A

MASSIVE CONVERSION

BOOST

51% of surfers stated they are

likely to purchase from a site

that is specifically optimized for

mobile devices. Providing

smooth mobile navigation makes

sense on many levels, as Google

indexes mobile sites first for

some time now.

TIP #2 | ORGANIC SEARCH IS

IDEAL FOR CONVERSIONS

Organic search drives sales like

nothing else. Research by MOZ

states that organic visitors are

5.66 times more likely to convert

than those driven by paid traffic.

Customers seem to be well

aware of these dynamics and

that’s why the affiliate programs

are a promising proposition.

TIP #3 | THE SKY IS THE LIMIT

There are no official numbers

because profits differ from one

niche to another. Certain products

are simply more expensive or are

in greater demand, while others

are more suitable for a passive

side income. So, if you are

starting from scratch, the first

months you will be making

absolutely nothing. It takes time

to build a following.

TIP #4 | 81% OF BRANDS RELY

ON AFFILIATE PROGRAMS

Affiliate marketing is popular

among brands and publishers

alike because it involves very

small investment. It is a

performance-based form of

marketing, meaning that

advertisers pay only what they

get for, while better performing

publishers are incentivized by

increased income.

TIP #5 | APPROXIMATELY 15%

OF DIGITAL MEDIA INDUSTRY’S

REVENUE COMES FROM

AFFILIATE MARKETING

Digital Media is evolving every

day. it’s important to understand

the audiences, platforms, and

revenue models that fuel the

demand, creation, and

monetization of digital content,

including video, audio, images,

text, and social media.

TIP #6 | AFFILIATE MARKETING

IS A GLOBAL INDUSTRY

WORTH WELL OVER $12 BN

The statistics for 2018 are yet to

come out, but in 2017 it was worth

over $12 billion, with the US and

the EU leading the way. Little

surprise there, as these are the

markets with the most online

trade.

TIP #7 | PAY PER CALL

AFFILIATE MARKETING

CAMPAIGNS CONVERT AT

10-15%

If you’re a merchant and phone

calls are an important part of

your business, unless you’re

leveraging Pay Per Call, you’re

leaving money and opportunities

on the table. Pay Per Call

provides merchants visibility and

accountability within your

marketing channels.

TIP #8 | 38% OF MARKETERS CALL

AFFILIATE MARKETING ONE OF

THE TOP CUSTOMER ACQUISITION

METHODS

According to a major chunk of

marketers, affiliate marketing is a

viable source of marketing and

provides visible results and

profits. If used effectively, affiliate

marketing can change the scope

of your brand.

TIP #9 | IN LESS THAN A YEAR,

THE SEARCH INTEREST FOR

AFFILIATE MARKETING

GREW BY 44%

The interest in affiliate marketing

doesn’t stop. Just between

December 2017 and June 2018,

searches for the term “affiliate

marketing” saw this impressive

increase.

TIP #10 | AD BLOCKERS DON’T

AFFECT AFFILIATE

MARKETING

Ad blockers are growing in

popularity. So much so that

Google Chrome already sports a

native extension to tackle pesky

pop-ups and other elements that

ruin the user experience. But if

you provide quality content and

avoid cheap tricks that rely on the

misguided users’ clicks, you have

nothing to worry about.

TIP #11 | OVER 80% OF

BRANDS UTILIZE AFFILIATE

MARKETING

Over 80% of brands utilize

affiliate marketing! 38% of

marketers call affiliate marketing

one of the top customer

acquisition methods. Therefore, it

is the new viable option for

businesses.

TIP #12 | 94% OF PUBLISHERS

USE MORE THAN ONE

NETWORK

If you are wondering how to start

your affiliate marketing journey,

make sure to subscribe to more

than one network. A survey done

by Forrester on behalf of Rakuten

Marketing reveals that 94% of

publishers use two or more

affiliate programs.

TIP #13 | CONVERSIONS AND

INCREASING PURCHASES ARE

THE MAIN GOALS FOR

MARKETERS

Marketers turn to the affiliate

industry to boost their conversion

rates and improve online

purchases. Additionally, 83% of

them use it to increase brand

awareness, and 79% of them use it

to engage existing customers.

TIP #14 | MALE AFFILIATES

DOMINATE THE AFFILIATE

MARKETING SCENE

It seems that the idea of passive

income attracts men more than

women. Currently, there are

54.23% male and 42.97% female

affiliates.

TIP #15 | AFFILIATE PROGRAMS

GENERATE 15% -30% OF ALL

SALES FOR ADVERTISERS

Affiliate marketing is a fast-

growing market. Today,

merchants see an average of 23%

of their revenues coming from

affiliate marketing, which is on

par with SEO and PPC marketing.

TIP #16 | AFFILIATE

MARKETERS PREFER TO

PROMOTE 1-10 PRODUCTS

Affiliate marketing statistics show

that the majority of affiliate

marketers (42.17% of them) prefer

to promote between 1–10

products. 23.18% of them like to

promote 11–20 products, while

14.19% would promote 21–50

products. Only 7.53% of affiliate

marketers like to promote over

300 products.

TIP #17 | PUBLISHERS FEEL

THE EASE OF MONETIZING IS

THE BEST BENEFIT

The majority of affiliate

marketers feel that the ease of

generating revenue is the greatest

benefit behind this scheme.

Additionally, 65% of them said

that it generates additional

revenue, and 45% like affiliate

marketing because it doesn’t

disrupt the user experience.

TIP #18 | HIGH CONVERSION

RATES

Today affiliate marketing

accounts for 15% of the digital

media industry’s revenue.

Marketers turn to this industry to

boost their conversion rates and

improve online purchases. This

trend delivers great value for

publishers, therefore, it is a

highly recommended medium.

TIP #19 | TRY TO ATTRACT A

DIVERSE AUDIENCE

The affiliate marketing industry

statistics show steady growth. It

is among the most popular

tactics for marketers to capture

customers’ attention and engage

with existing customers, thus

generating revenue. Therefore, it

is important that you have a

diverse audience so that you can

attract more brands.

TIP #20 | HAVE A SET PRICE

RANGE

There’s no question that social

media influencers have become

indispensable for brand

campaigns, especially on

Instagram. But when it comes to

how much they charge; you get a

diverse range of answers.

Therefore, it’s important that you

set a price range that stays

uniform.

TIP #21 | KNOW HOW TO

CALCULATE YOUR RATE

Most influencers have a set rate

based on their followers; usually

one cent per follower. However,

followers aren't the only deciding

factor when you set rate. The

timeline and your creativity

affect it too. Therefore, it is

important that you evaluate

yourself and set a rate

accordingly.

TIP #22 | CREATE CONTENT

WITH MOBILE FRIENDLY

DIMENSIONS

Today’s generation is addicted

to their mobile phones. Nearly

50% of affiliate-referred traffic

originates from a mobile device.

Therefore, it is crucial that you

create content that would be

mobile phone friendly. Usually a

1080-1080 pixels works wonders

on Instagram while 1080-1920

works better on Facebook.

TIP #23 | CATEGORIZE YOUR

BLOG CLEARLY AND

CORRECTLY

All blogs fall under four main

categories; fashion, health &

beauty, sports and travel.

Different sorts of audience are

attracted to different types of

content. Therefore, it is important

that you create content that

mostly falls under a certain

category.

TIP #24 | TRY NO MATTER

WHAT YOUR AGE IS

Affiliate marketing is suitable

for all ages. The biggest share,

31.86% are aged 35-44, while

nearly 12% of all affiliate

marketers are aged 55 and

above. So, it doesn't matter if

you're young or old, if you think

you have what it takes, give it a

try.

It’s free!

• There’s no subscription fee.

• You only pay when you confirm a campaign, or sell a product/service.

It’s fast!

• Set up a campaign in around 10 minutes.

• Manage hundreds of influencers in lesser time.

It’s convenient!

• Scale you influencer marketing and manage everything under one roof.

It’s tailor-made!

• You can define every aspect of your campaign.

CONTACT US

Email: info@influencerhub.us

Contact Number: +1 (215) 301-7697

www.influencerhub.us

https://www.instagram.com/influencerhubusa/

https://web.facebook.com/InfluencerHubb/?ref=br_rs