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hyphen strategic design RELEASED JULY 2009 © 2009 hyphen IDENTITY PORTFOLIO We welcome you to browse through our choicest identity works A select few have additional notes and illustration of identity extension

Hyphen Identity Folio

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hyphen strategic design

R E L E A S E D J U L Y 2 0 0 9

© 2 0 0 9 h y p h e n

I D E N T I T Y P O R T F O L I O

We welcome you to browse through our choicest identity worksA select few have additional notes and illustration of identity extension

Client Category : Accor Hotels : Hospitality / Dining Creation Location : Feb 2009 : India

Client : Base Consultants UK Category Creation Location : Human Resource Consultants : April 2005 : Bangalore, India

Client Category : Dresswalla Clothing : Fashion Retail Creation Location : March 2008 : India

Client Category : Medifit India : Fitness Creation Location : March 2001 : India

The first business in it’s category to go beyond the bulging biceps, pumping iron paradigm. Holistic & Wellness, the much used terms today, were introduced first to the market by chisel in 2001.

Chisel has been ranked as the top fitness brand in India by Cosmopolitan and has managed to achieve brand partnerships with Nike & FTV.

Brand Byline Mid-priced Brand Lifestyle Brand

IDEAS in GLASS

Client Category : Impact India : Glass processing and fitments Creation Location : January 2002 : Bangalore, India

Brand Mark Brand Byline Brand Visual Extension

The largest glass business of Indian origin was facing domestic competition with global leaders Asahi & Saint Gobain,who dominated the automotive and architectural categories in India. Impact, with it’s most cutting edge plants and a diverse palette of products

spanning architecture, automotive, speciality, safety, interiors and home products wanted to convey energy of it’s young and dynamic management.The new boomerang logo conveys the excitement within Impact and the market, heralding glass as “THE” material.

The brand foundation is it’s byline “Ideas in Glass” representing transparency in business and the infinite, intangible asset - ideas.

Client Category : Unilever : Business Intelligence Unit for Unilever APAC Creation Location : March 2006 : Bangalore, India

Client Category : Cresca Consulting : HR & Change Management Consultants Creation Location : September 2006 : Singapore

CUCINE

Client Category : Friuli Cucine : Designer Italian Kitchen Retail : April 2007 : Bangalore, IndiaCreation Location

alexiaBrief kitchen description comes here. Brief kitchen description comes here. Kitchen description Brief kitchen description comes here. Kitchen description Brief kitchen description comes here.

Kitchen description

CUCINE

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Kitchen description

CUCINE

cubaClient Category : Ana Malais Hospitality : Hospitality (Theme Restaurant) Creation Location : June 2006 : Bangalore, India

Client Category : Arkis : Human Resources Consultants Creation Location : August 2006 : Bangalore, India

Client Category: Xebra Productions : Media & Entertainment Creation Location : October 2004 : Bangalore, India

a s n ts u r g e

Client : Assurgent Category Creation Location : Business Consultancy : September 2006 : Dubai

Client Category : IIGM : Indian Partner for global garment giants Infrastructure : April 2004 : India Creation Location

Client Category : Golden Palms : Hospitality (Themed Restaurant) Creation Location : July 2003 : Bangalore, India

precision science > art w w w . a d e p t p o l y m e r s . c o m

î adeptpolymers

Client Category : Adept Polymers : Polymer Supplies for Automotive OEMs Creation Location : Nov 2006 : India

sanmatiClient Category : SPML Group : Infrastructure Business Creation Location : June 2007 : India

Client Category : SPML Group : Port Development & Marketing Creation Location : June 2006 : India

eurochinehome style dining

Client Category: Eurochine Culinary Services : Hospitality (Theme Restaurant) Creation Location : February 2007 : Bangalore, India

Subhash Utility Management Services Pvt Ltd

Client Category : SPML Group : Utility Management Service Creation Location : July 2006 : India

Client Category : CoCoon Consulting : HR Process Consulting Creation Location : Feb 2003 : India

ivy the island| unwind

Client Category : Infants’ Group : Hospitality / Service Apartments Creation Location : Oct 2006 : India

www.unwindisland.com

Client Category : MRK Tours and Travels Pvt Ltd : Travel / Hospitality Creation Location : August 2008 : India

MRK Tours and Travels Pvt Ltd#50, Buddha Vihar Road, Frazer Town,Bangalore - 560005Phone +91 80 25483850cars & tours

www. .co.inmrk

MRK Tours and Travels Pvt Ltd#50, Buddha Vihar Road, Frazer Town,Bangalore - 560005Phone +91 80 25483850cars & tours www.mrk.co.in

Director9945287787 | [email protected]

MRK Tours and Travels Pvt LtdLe Meridien HotelBangalore - 560052Phone +91 80 22262233 Ext 4480/4481 Direct Line +91 80 41206943

Deepak Kumar

cars & tours

www. .co.inmrk

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CALL UBONA

+91 80 4070 0000

www. .co.inmrk

www.mrk.co.incars & tours