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ARTS A

ND HUMANIT

IES

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Unit 9 Overview Popular Culture and the HumanitiesHow does something become a trend? How

can a technological innovation or new gadget become a part of our cultural myth? Popular culture is fruitful place to observe what we have learned this term.

But first my two tourist slides of the week.

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HU 300 – IRON MOUNTAIN IRON MINE, VULCAN, MI

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Advertisers and media outlets use art, music, film, and literature in order to sell their products and promote their ideas.

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We can also see how items of popular culture seem to appeal to our morality and our definitions of happiness.

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In this unit, we investigate popular culture through a discussion of modern mythologies and a closer look at how advertisers work to persuade us.

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I want to ask now if there are any questions over the final project?

Now is the time to ask because it is due tomorrow!

I will spend as much time as needed on the final project, or as little time as needed.

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Unit Outcomes Identify pop culture and its

representations Evaluate the relevance and

value of the humanities.

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To Do List.

Reading Watch a selection from the PBS documentary "The Persuaders."

Web Resources View the pop culture resources.

Discussion Participate in the Discussion.

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Seminar Participate in a synchronous discussion of unit concepts.

Project Complete the Final Project and submit it during Unit 9.

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Unit 9: Popular CulturePopular Culture in Art Learn more about Andy Warhol,

one of the leading figures of the Pop Art movement.

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Listen to or read the discussion of Pop Artist Robert Rauschenberg after his death in 2008.

Read about popular culture and civic engagement.

The phone booth: an article of popular culture faces its decline and demise.

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There is no reading for this unit. Instead, please watch Chapter 2: Emotional Branding from the PBS documentary “The Persuaders.”

http://www.pbs.org/wgbh/pages/frontline/shows/persuaders/view/?utm_campaign=viewpage&utm_medium=grid&utm_source=grid

Also refer to the Web Resources for this unit.

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Think back over the course of the last few days. Consider where you went and what you did. Now, try to remember any advertising you may have seen. These might be on typical settings, such as billboards or television. They may also appear in less obvious places, such as logos on clothing or in the background of a movie.

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What was advertised and where did you see it? Can you remember the images and the products being advertised?

Is advertising effective? Why or why not? What does the pervasiveness of advertising say about our culture?

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The EndIt has been a good term

and I wish you well with your future.

Some of the slides used in this presentation are from Kaplan University, 2011