http://web.pixelcrayons.com/ http://web.pixelcrayons.com/ Slide
2 http://web.pixelcrayons.com/ What a Website is? A website is an
online identity of a company through which you can attract more
visitors, promote companys product, and generates business leads.
To represent a companys online operations you should have good
website. For generating huge amount of traffic and to rank high you
should have well designed, easy to navigate and search engine
friendly website. http://web.pixelcrayons.com/ Slide 3
http://web.pixelcrayons.com/ 15 basic tips for a successful
website: 1) Quality Content Website should have a rich content for
attracting new visitor and to retain the old ones. Update your
website timely. To identify important content and keywords and
highlight them (underline and bold text). 2) Pick a Domain Name
Register your website with unique and easyto-pronounce Domain Name.
Choose a domain name that contains keywords which appear in your
website. http://web.pixelcrayons.com/ Slide 4
http://web.pixelcrayons.com/ 4) Color Scheme Colors have a
significant impact over people. Use colors carefully as they are
associated with feelings such as Red for hot, Blue for cold, White
with purity and clarity, Black with darkness and death, Yellow with
happiness and sunshine, etc. http://web.pixelcrayons.com/ Slide 5
http://web.pixelcrayons.com/ 5) Favicon Known as Favorite icon. It
is one of the smallest graphics that appears as company or product
logo in the URL box. This is a unique way of gaining recognition in
bookmarks and social networks. 6) Use consistent typefaces and
sizes Font style and text size should be consistent.
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7) Properly Sized Graphics Graphics and images on web pages should
be properly and correctly define and sized. To reduce the web
browser workload and for quicker loading of a page, use properly
defined graphics. 8) Copyright Notice Copyright Notice is included
at the bottom of each page of the website. Keep this up-to-date.
http://web.pixelcrayons.com/ Slide 7 http://web.pixelcrayons.com/
9) Browsers Compatibility Website should be browser compatible.
Check website compatibility on different browsers such as Firefox,
Chrome, Safari, Internet Explorer, etc. Design your website till
looks great on all major browsers. 10) Optimize Links For search
engine indexing use short and readable links. Use short URLs for
easy remembrance. http://web.pixelcrayons.com/ Slide 8
http://web.pixelcrayons.com/ 11) Interact with customers Build
relationships with customers via interactions (W02). Leave websites
name, contact numbers and email address for communication. Prepare
registration page so as to update your customers with latest news
and special offers of a company. 12) Dont clutter your site with
ads Advertising is essential for any website but web page should
not be overloaded with ads. More and more ads degrade the quality
and accessibility of content. http://web.pixelcrayons.com/ Slide 9
http://web.pixelcrayons.com/ 13) Easy Navigation Navigation of
links plays a big role in determining how long a visitor stays and
explores your site. Generally they read the content of the present
page and then look for other page that interests them. 14) Optimum
Load Time Make sure your websites loading time is low. For this you
must: a) Minimize Graphics, Flash and scripts. b) Optimize your
HTML & script code. http://web.pixelcrayons.com/ Slide 10
http://web.pixelcrayons.com/ 15) Promote your site Designing of a
website is an important task but promotion of a site is equally
important. Promoting a website means spread awareness about your
product among people. http://web.pixelcrayons.com/ Slide 11 Slide
12 Slide 13 Slide 14 Slide 15 Slide 16 BAD !!! Slide 17 Slide 18
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