How Using Facebook Can Help You Promote Your Business

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If you are not using the power of Facebook to promote your business then you are missing out on a very big network of people. This article explains why it is so important.


How Using Facebook Can Help You Promote Your BusinessIf you are not using the power of Facebook to promote your business then you are missing out on a very big network of people. This article explains why it is so important.

Facebook is the most used and well-known social networking service amongst the youngsters and elders. Facebook was launched in 2004 (February) by Mark Zukerberg, is privately owned and is used worldwide. It has round 800 million plus active users, so why use any other method to promote your business? The network provides connecting with friends, family and business associates. Is also preferred over the other networks, by business associates, musicians, different organizations as well, and prevents the need going to other networks such as Twitter, Myspace, Orkut and many others. It has got all the features in one and every now and then new features get introduced.

The features, which make the network more popular are as follows:

Messaging (includes text messaging, instant/chat messaging and email messaging, and video chat has been introduced as well) Photo sharing Games

Setting up or making groups, pages /networks Liking (page, photos)

Notification (these are important events such as sharing a link on a friends wall, commenting on any link, photo on their wall)

Newsfeed is the conversation-taking place between the walls of the fiend who have been added. In 2011 this feature had also been added, the top stories and recent stories after being used.

The most commonly feature used amongst the friends (young slot) the poke feature, which is similar to nudge on msn. Friends poke each other to grab each others attention

Smartphone this feature allowed users to connect with their phone.


Features are constantly being added to make everything possible for the users to get access in one place. No other social network so far had been able to grab and get so many users in such a short period of time. This does not mean that other networks are not being used; they are being used as well. The majority of people choose it over other social networks as it is so user friendly. It has also become an activity for the older people in the 60-80 age range, as they reconnect with their old friends, revive their memories and it keeps them busy.

Businesses also find it an attractive place to promote their products and services. Firstly, as they do not have to go through any long procedures and any deals which they usually do for promotion. Also because this is the era of the Internet and everything is happening there, and it is being used more than any other thing (like children, even the adults now sit more on the internet rather than watch TV, or listen to radio, and now the majority read the newspaper on the internet). One just needs to have an account on Facebook and then make a page for their business. After making, the page just needs to spread the word and then because of the feature like many people get to know about your business, view the page, and check out the services or products available. Some even get in contact with the business; the business might be based in the UK and the person getting in contact could be from Australia.


Promoting your business using this huge social network is as easy as going to your Facebook login and then creating a page to entice visitors. It is always a good idea to make a special offer on your page.