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Customer feedback is a marketing term for information coming directly from customers about the satisfaction or dissatisfaction they feel with a product or a service. Customer feedback is crucial as it provides marketers and business owners an insight that can be used by them to improve their business, products and overall customer experiences. In short, customer feedback is a foundation for process improvement that can lead to high efficiency and profitability.
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How to use TSLimpact to get customer feedback?
Customer feedback is a marketing term for information coming directly from customers about the
satisfaction or dissatisfaction they feel with a product or a service. Customer feedback is crucial as it
provides marketers and business owners an insight that can be used by them to improve their business,
products and overall customer experiences. In short, customer feedback is a foundation for process
improvement that can lead to high efficiency and profitability.
TSLimpact is a user-friendly and smart email marketing tool. It is an email marketing automation platform
that enables streamlining marketing efforts across multiple digital channels. It enables in automating
manual processes and tracking results in order to increase revenue and organizational growth.
How to use TSLimpact to get customer feedback?
1) Track the performance of your email campaign with TSLimpact: Tracking an email campaign
is critical for planning future campaigns and getting improved results. With TSLimpact, one can
track the number of bounces and open count in real time. It helps understand the interest shown
by visitors on a particular landing page. In this way data can be collected and used as a feedback
from the visitors to facilitate in making business and marketing decisions.
2) Evaluate data by comparing campaigns with TSLimpact: Comparing campaigns are critical as
it helps measure the effectiveness of two or more campaigns. Using TSLimpact, data from
multiple email campaigns can be collected and refined to obtain consistent results. These results
further help in understanding customer satisfaction and the process of analyzing customer
feedback becomes easier.
3) Record recipient movement with TSLimpact: TSLimpact helps you record the movement of
your customers as it links the emails to landing pages. Moreover, TSLimpact links mailer activity to
various social media platforms which further helps in recording visitor activities such as liking and
commenting a post on social media.
Thus, TSLimpact helps you track your customers through email campaigns and social media platforms.
Understanding your customer’s interest can help you strategize personalized email marketing campaigns
for each customer. So, start using TSLimpact to get customer feedback and make a big difference in
conversions and your bottom line.
Posted by - Kalpana Dogra on 07-06-2015
Digital Marketing Evangelist at TSLimpact. Always aching to share the latest on the
digital marketing ..Passionate about All Things Digital !An ardent apple fan, Great
Swimmer and a ZumbaEnthusiast.