5
Advertising With Azure How to maximize sales through the Azure Channel. 2017 Amy Clark / Advertising 971-200-8351 x214 [email protected]

How to maximize sales through the Azure Channel. With ...€¦ · In order to maximize your profits through the Azure sales channel, you need top-of-mind awareness with Azure’s

  • Upload
    others

  • View
    4

  • Download
    0

Embed Size (px)

Citation preview

Page 1: How to maximize sales through the Azure Channel. With ...€¦ · In order to maximize your profits through the Azure sales channel, you need top-of-mind awareness with Azure’s

Advertising With Azure

How to maximize sales through

the Azure Channel.

2017

Amy Clark / Advertising 971-200-8351 x214 [email protected]

Page 2: How to maximize sales through the Azure Channel. With ...€¦ · In order to maximize your profits through the Azure sales channel, you need top-of-mind awareness with Azure’s

Mutually Beneficial Advertising

When you maintain a visible presence in Azure’s publications, everyone wins.

For more than 30 years, Azure Standard has been a trusted, independent source of organic, all-natural foods and earth-friendly products. We’re also a valued, like-minded business partner for vendors who make those outstanding products. We share values, product standards, dreams and goals. When you do well, we all win.

In order to maximize your profits through the Azure sales channel, you need top-of-mind awareness with Azure’s customers. That means maintaining a presence in our printed publications.

You get free publicity in the bi-monthly sales flyer when you launch a new product. Not only that, your promo listings in the back of the flyers are free of charge.

But for the best results you need to support your promotions and new product launches with advertising.

Click here to view the latest issue of our bi-monthly sales magazine.

Pg 2

Page 3: How to maximize sales through the Azure Channel. With ...€¦ · In order to maximize your profits through the Azure sales channel, you need top-of-mind awareness with Azure’s

Azure’s Bi-Monthly Sales Flyer

Show-off your products at the point of purchase, with promotions and advertising.Six times a year Azure publishes a full-color flyer that includes new product write-ups and a list of every product we have on sale. This flyer is delivered to active Azure customers, and it’s very well read. This is where customers find bargains — and where they actively shop.

In fact, 50% of all Azure transactions are conducted straight out of our flyers. So if you don’t have a presence in each issue, you’re leaving money on the table. There are two ways to maintain visibility in the Sales Flyers:

● Price Promotions - Discounts listed in the back of the magazine

● Advertising - You get the best bang for your buck when you combine the two

Brand Ads (above) are available on the covers and in the front of the flyer. So you can advertise even if you're not running a discount promotion.

Promotional Ads (left) appear in the back half of the flyer alongside your alphabetical promo listings. Please Note: The products shown in a promo ad MUST be on promotion.

Contact: Amy Clark, [email protected]

Pg 3

Page 4: How to maximize sales through the Azure Channel. With ...€¦ · In order to maximize your profits through the Azure sales channel, you need top-of-mind awareness with Azure’s

Reserve covers early. They go fast! We offer inside front cover, as well as inside back cover and the back cover for full page advertisers. Sold on a first come, first served basis to vendors running a current promotion. Click here to make space reservations for 2017. Pg 4

Azure Advertising Rates Bimonthly Sales Flyer

SingleInsertion

3 Issue Discount: Save 10%

6 Issue Discount: Save 20%

Brand Ad

Promo Ad

1/4 page Vertical: 3.65 x 4.60 (NEW)

$450 $405 per ad $360 per ad

1/2 page Vertical: 3.65 x 9.25 (NEW)

$550 $495 per ad $440 per ad

1/3 page Horizontal: 7.25 x 3.25 $650 $585 per ad $520 per ad

1/2 page Horizontal: 7.25 x 4.75 $550 $495 per ad $440 per ad

Full Page Vertical: 7.25 x 9.75 live area

$750 $675 per ad $600 per ad

Inside back cover: full page w/bleed $1000 $900 per ad $800 per ad

Inside front cover: full page w/bleed $1200 $1080 per ad $960 per ad

Back cover: full page w/bleed $1500 NA NA

Azure’s Bi-Monthly Sales Flyer - Ad Rates & Specs.

Launch a new product with Azure and save 20% on advertising.We work hard to ensure the success of new- product launches. In addition to the 20% advertising discount, you’ll get:

A FREE article in the New Products Corner section of the flyer.

A FREE new-product feature in the back of the magazine.

A FREE article posted on our healthy living blog.

Click here to complete your 2017 Ad Planner.

Amy Clark 971-200-8351 ext. 214 [email protected]

Page 5: How to maximize sales through the Azure Channel. With ...€¦ · In order to maximize your profits through the Azure sales channel, you need top-of-mind awareness with Azure’s

Bii-MONTHLY, MAGAZINE STYLE SALE CATALOG

Early-Bird Discount: Save 10% when you submit artwork before the early-bird deadline.

ISSUE PROMO PERIOD AD DEADLINES PROMOTION & EARLY-BIRD DEADLINES

2017 Winter Issue: Jan/Feb DUE 10/21/16 10/14/162017 Spring Issue: Mar/April DUE 12/23/16 12/16/16

2017 Early Summer: May/June DUE 2/17/17 2/10/172017 Late Summer: July/Aug DUE 4/21/17 4/14/17

2017 Fall Issue: Sept/Oct DUE 6/16/17 6/9/172017 Holiday Issue: Nov/Dec DUE 8/18/17 8/11/172018 Winter issue: Jan/Feb DUE 10/20/17 10/13/17

Award-Winning Creative Services Need help with your Azure ad? We have an award-winning team on staff that can turn things around quickly. Concepts, copy and design services start at just $250 for a 1/2 page ad, $450 for a full page. Please call Amy Clark 971-200-8351 ext 214.

Azure’s Bi-Monthly Sales Flyer - 2017 Deadlines

“It’s a great ad and I’m so glad you suggested using Azure’s internal creative team. Completely worth the small fee.”

- Beth Jordan, Clif Bar

Pg 5