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Grow Your Business Globally Zola Szerencses CIPS, e-PRO, TRC, AHWD, ITI

Grow Your Business Globally

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Grow Your Business Globally. Zola Szerencses CIPS, e-PRO, TRC, AHWD, ITI. Global Real Estate Ingredients. Knowledge Research Network Tools. 2013 Profile of International Home Buying Activity . 2013 Profile of International Home Buying Activity . 2013 Profile of International - PowerPoint PPT Presentation

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Page 1: Grow Your Business Globally

Grow Your Business Globally

Zola Szerencses CIPS, e-PRO, TRC, AHWD, ITI

Page 2: Grow Your Business Globally

Knowledge Research Network Tools

Global Real Estate Ingredients

Page 3: Grow Your Business Globally

2013 Profile of International

Home Buying Activity

Page 4: Grow Your Business Globally

2013 Profile of International

Home Buying Activity

Page 5: Grow Your Business Globally

2013 Profile of International

Home Buying Activity

Page 6: Grow Your Business Globally

2013 Profile of International

Home Buying Activity

Page 7: Grow Your Business Globally

What would you like to accomplish?

Inbound or outbound Int’l real estate Let’s say most of us will choose Inbound

and for the purpose of this presentation we are going to discuss inbound transactions.

Who are our Inbound Int’l customers?

Where to begin---Steps to Globalize Your Business?

Page 8: Grow Your Business Globally

Customers outside of the US Customers already residing or staying in US

We need to see who is in our communities and where are they coming from

How do I do that?

Inbound Customers

Page 9: Grow Your Business Globally

http://www.realtor.org/reports/state-by-state-international-business-reports

Click on link and select your state and see what ever you need to know regarding about your Int’l and local housing activity

Which countries are buying in my area?

Page 10: Grow Your Business Globally

Make a decision who would like to serve? What country will you pick to specialize in?

(your background, heritage, your interest) What kind of specialty will you offer to them

(property management, short and long term rentals, cabin homes, log homes, 2nd homes, investments … etc)

Who is buying in your area? You might want to change your plan if there is a lack of opportunity in your chosen country

YOU can not be the Realtor® of the World

Page 11: Grow Your Business Globally

Once you identified your country and has noknowledge how to get started contact yourLocal (US) representative for that country.

NAR has 81 cooperating agreement in 60countries and they have representatives:

http://www.realtor.org/intlnet.nsf/SearchPL?OpenForm

I need to know how to deal with people from China … etc?

Page 12: Grow Your Business Globally

Global Council Meetings Conventions (Breakfast, events) Go to Int’l events in your local community Chambers EDC’s Int’l organizations in your local areas Universities Int’l companies

Networking Ideas

Page 13: Grow Your Business Globally

Must Haves for your Int’l RE Blog

• Pictures – What pictures to take! Tourism, Lifestyle, neighborhoods, Activities, Community, Events• Currency Conversion• Area Conversion (bestconverter.org) • Presentations (22 ways to max. your investment, 8 steps to buying a home)

Page 14: Grow Your Business Globally

IF THERE IS NO RELATIONSHIP THERE IS NO BUSINESS

The International Business

Page 15: Grow Your Business Globally

Prospecting for Int’l Relationships

• www.AreaDevelopment.com• www.businessfacilities.com • www.siteselection.com • www.FDImagazine.com• http://www.nycedc.com/ • http://www.njit-edc.org/

Page 16: Grow Your Business Globally

TIME IS THE MOST VALUABLE ASSET YOU DON’T OWN!

Page 17: Grow Your Business Globally

Do you have a Business Plan?

Page 18: Grow Your Business Globally

Establish Goals in all 7 equities of your life◦ Family◦ Physical◦ Spiritual◦ Mental◦ Career◦ Financial◦ Social

These should be balanced to create success

Part of Your Business Plan is to Create a “Life” Plan

Page 19: Grow Your Business Globally

Social Networking Web presence

Yes, it takes time but it will pay off at the end. You will benefit for years to come!

International Business

Page 20: Grow Your Business Globally
Page 21: Grow Your Business Globally