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General Education's Seminar on detailed step by step plan and strategy to GMAT Preparation, MBA Essays, choice of B-Schools and effective B-School Application Development.
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Presents
MBA Application Strategy Seminar 2014
Seminar on effective B-School Application Development - ApplySmartTM
General Education Presentation 2:00 PM –4:00 PM Supreeth Reddy (MBA INSEAD)
Aruna Papireddy (MBA HEC)
Q&A with ISB Adcom 4:00 PM – 5:30 PM Mr. Shubhen Sarangi, Senior Associate Director– Admissions team, ISB
Breakout and Profile Evaluation Mock Interview If time permits.
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3
Shifting into Pre-MBA mindset
Handling preliminary
decision points
Application evaluation
process
Managing B-School application
essays
Preparing for the recommendation
process
Gearing up for the interview process
4
General
Education
Counseling
Engine
Applicant centric
Services
Differentiated
Approach
Real Information
based analysis
and advisory
Customizable
processes
Some statistics Number of applications serviced > 1500 Overall Success Rate ≈ 67% Scope of our services: All international B-Schools
•MBA (Cornell), B-Tech (BIT) Suman Dubey
•MBA (INSEAD) , B-Tech (NIT) Supreeth Reddy
•MBA (ISB) Ryan Pais
•MBA (ISB), B-Tech (IIT) Anoop Kumar
•MBA (Harvard), B-Tech (IIT) Rajit Kamal
•MBA (HEC, Paris), B-Tech (IIT) Pankaj Gupta
•MBA (Emory), B-Tech (IIT) Vineet Shekhar
•MBA (HEC), B-Tech (VTU) Aruna Papireddy
•MBA (Duke), B-Tech (IIT) Niraj Kumar
•MBA (ISB), B-Tech (BITS) Akshay
Sonthalia
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Hard work & sound guidance breeds success: Admits to top B-Schools
Testimonials to describe the significant value of our services
Harvard
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GMAT
•GMAT Preparation (by ISB Graduate, 760 GMAT Score)
•Focus on Test Taking Strategies
School
Selection
•Detailed Profile Evaluation
•Counseling Services
•School Selection – Location, work industry, etc.
Application
Developme
nt
•Application Essay Evaluation
•Recommendations
•Re-application
Interview
•Interview Preparation Service
•Response Content and Delivery
•Mock Interview Sessions
Application Stage Services
Business School
Applicant
Genera
l Educatio
n
Consulta
nt
GMAT Test Section Number of Questions Question Types Timings
Analytical Writing Assessment
1 Topic Analysis of an Argument 30 Minutes
Integrated Reasoning 12 Questions
Multi-Source Reasoning Graphic Interpretation Two Part Analysis Table Analysis
30 Minutes
Quantitative 37 Questions Data Sufficiency Problem Solving
75 Minutes
Verbal 41 Questions Reading Comprehension Critical Reasoning Sentence Correction
75 Minutes
Total Exam Time 3 hours, 30 min
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The number of questions you answer.
Whether you answer the questions correctly or incorrectly.
The level of difficulty and other statistical characteristics of each question.
The questions in an adaptive test are weighted according to their difficulty and other statistical properties, not according to their position in the test.
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Consecutive mistakes and those made early in exam cost more in GMAT than spaced out ones!!
New Section introduced last year
12 Questions; Score on a scale of 8
4 Question types
◦ Graphics interpretation
◦ Two-part analysis
◦ Table analysis
◦ Multi-source reasoning
Last 1 year data shows increasing tendency of B-Schools to use IR score as deciding factor – Why????
Also, It is important for scholarships
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Majority of GMAT takers are working professionals like you
Pressed for time due to their busy schedules and travelling assignments.
Difficult to go and regularly attend classes in a brick and mortar set up.
Time crunch and travel constraint.
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Online live Classes over weekends- At the luxury of attending it right from your
home or anywhere
Access to video recorded classes and study material – So you don’t miss much
even if you miss a class due to some professional or personal exigency
Personalized attention - Only 3-5 students per class
Best in class and well researched study material – 40 hrs of classroom learning,
Over 1000 solved GMAT like questions of varying difficulty, multiple full length
tests and doubt solving sessions
Access to online classes and study material for full one year
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External Orientation Internal Alignment
I want to do an MBA
All my undergraduate peers have done it
Which schools should I apply to?
Am I good enough for Top 5 B-Schools?
Am I going to get a job after MBA?
I don’t have any social activity experience?
Should I apply to ISB? My best friend is going
there!
What are my goals? •Personal/Professional
•Short term/Long term/Any term
What is my history? •Personal
•Professional
•Academic
•Others
Are my goals realistic?
External Orientation Internal Alignment
I need to do an MBA. It matters to me!
Which schools can help me achieve my goals?
Will Top-5 MBA help me achieve my goals?
Is getting a job a concern? Workout Plan B
Demonstrate what you have
Is your best friend one of the priorities?
What are my goals? •Personal/Professional
•Short term/Long term/Any term
What is my history? •Personal
•Professional
•Academic
•Others
Are my goals realistic?
Years of
work
experience
Trajectory
in the
current job
Current
learning
and link to
long term
goal
Personal
situation
and
preferences
Low
opportunity
cost
(current
market
situation)
Link to long term career goals
Geography – vastly different
perception of MBA
Duration (2yr vs.
1yr)
Financial
commitment –
ROI Analysis
Past statistics of people with similar
background (school & job market
response)
Work experience
– sector, years
etc
GMAT score
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HIGH WEIGHTAGE ELEMENTS
Work Experience
Essays
Interview
GMAT
EMPLOY-ABILITY of the applicant
TRUE HOLISTIC VALUE that the applicant brings to the MBA program
Requirements Specific to B-Schools (INSEAD – Diversity, HBS – Leadership)
MODERATE WEIGHTAGE ELEMENTS
Undergraduate grades
Recommendations
Make or Break
component
The ONLY
component of
your application
that you can
STILL CONTROL
and develop to
your advantage
Reflection of
your
personality
Maximum
amount of
time spent by
Admission
Committee
Opportunity
to defend
weaknesses
in profile
Sets the
direction for
interviews
Development of successful application demands between 80 -120 hours
HBS recommends 120 hours focus to develop high quality application
SIMPLE and REAL
“Demonstrate”
instead of “telling”
the reader
•Use real life
experiences
Think beyond
professional
experience
•Bring personal touch to
your story (show the
side of your personality
not reflected through
your resume or other
essays)
Differentiate
yourself
•Highlight
traits/experience
that would make
you stand out
Explain weakness
(grades, scores,
lack of experience)
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Services
How We Are Different?
MBA Counselling
GMAT Preparation
MBA Essay Editing
Interview Preparation
Resume Editing
Ding Analysis
IIM Admission Service
Back traceable – From long term goals to short term goals to
immediate goals Specificity – Be as specific as possible Realistic – Do reality check on goals Demonstrable – Coherent with Personal and professional
history
GOALS
PROFESSIONAL HISTORY PERSONALITY
AWARENESS OF THE PROGRAM CONTRIBUTION TO THE PROGRAM
PERSONAL HISTORY
SKILLS
Short term Goals
Long term Goals
Professional History
Personal History & Characteristics
Immediate Goals
Gap Analysis
MBA
GOALS
PROFESSIONAL HISTORY PERSONALITY
AWARENESS OF THE PROGRAM CONTRIBUTION TO THE PROGRAM
PERSONAL HISTORY
SKILLS
GOALS INADEQUATE COMPLETE
Long term goals Start my own IT consultancy firm Lead a mid-size banking domain IT
application development consultancy in
India serving international/domestic clients
Short term goals •Join an IT company as business
development manager
OR
•Join a business strategy consultancy like
McKinsey as a consultant
Gather functional knowledge of
IT industry while acting as
functional head
AND
Strengthen people network
Immediate Goals •Join an IT company as business
development manager
OR
•Join a business strategy consultancy like
McKinsey as a consultant
Join leadership program at IBM, Microsoft,
or Accenture.
Professional History 3 years as IT software application developer in banking domain, also handled tickets and software upgrades Personal History Academics and Cricket. Loves to play guitar occasionally.
GOALS
PROFESSIONAL HISTORY PERSONALITY
AWARENESS OF THE PROGRAM CONTRIBUTION TO THE PROGRAM
PERSONAL HISTORY
SKILLS
Evolution of your professional history – reasons about your choices Your current role – What are your regular activities at work? Key achievements at work Key skills accumulation at work Supervision and Leadership experience Professional cross cultural experience Significant professional development
Social conditions under which you are brought up Influence of your family (parents, siblings, relatives) Influence of acquaintances (neighbors, friends) Your academic life (teachers) Your interests outside work and academic Extracurricular activities What are you most passionate?
GOALS
PROFESSIONAL HISTORY PERSONALITY
AWARENESS OF THE PROGRAM CONTRIBUTION TO THE PROGRAM
PERSONAL HISTORY
SKILLS
Strengths and weaknesses (Identify RELEVANT and GENUINE top 3 of each) Ask your family, colleagues and acquaintances to help nail down the strengths and weaknesses Strengths – Indicate influencing factors that shaped your strengths Weaknesses – What have you been doing to improve on your weaknesses?
Analysis of the case Response to a real or hypothetical situation Presentation on generic topic Submission of article or artifact
Identify unique aspects of school that will help you achieve your goals
Very Important - Get in touch with all possible alumni, current student, admission committee member, professors – Start doing this from today
Visit campus if possible
GOALS
PROFESSIONAL HISTORY PERSONALITY
AWARENESS OF THE PROGRAM CONTRIBUTION TO THE PROGRAM
PERSONAL HISTORY
SKILLS
Help to
structure your
thoughts for
introspection
Help to
structure your
application
essay content
Candid
assessment of
your
application on
actual B-
school criteria
and suggest
improvements
Learn from
experience
rather than by
committing
mistakes
Can tip the balance from potential rejection to ACCEPTANCE
Been There Done That
Personal Experience
How important are
the
recommendations?
Whom to choose?
Educating the
recommenders?
What makes a
good
recommendation?
Self Description
Professional and
personal history
(unique life
experiences)
Knowledge about
sector you work in
Future short term
and long term goals
Analytical skills Extempore skills
Global events in
business landscape
and related policies
How To Prepare
Write Refine Repeat Mock
Mock Interview
Be HONEST,
CONFIDENT &
UNAMBIGUOUS
Be consistent
with your
application
material
Be ready for
surprises
Verbalize your
goals,
professional &
personal self-
description
Know in and
out details of
industry your
work in
Know current
global
business
trends and
policies
Arrange and face at least 2 mock interviews before the actual
Gauge your chances of admission in MBA for the business school you choose, by trying the tools: 1) Chances for Business School tool http://www.genedmba.com/chances-bschool/ 2) Business School Selector tool http://www.genedmba.com/b-school-selector
Krishnavardhan Telkar
Assistant Business Development Manager, General Education
Ph +91-9035050056
Biju Krishnan
Assistant Business Development Manager, General Education
Ph +91-9035011711
Visit http://www.genedmba.com or email to [email protected]
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Mr. Supreeth Reddy (MBA INSEAD)
Ph - +91-9008499411
Ms. Aruna Papireddy (MBA HEC)
Ph - +91- 9880100318
Mr. Shubhen Sarangi Senior Associate Director- Admissions team
Indian School of Business
Ph - 040 23187474
