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Tourism Revision Checklist:
1. Read through your notes and tick off whether you have notes on the topics that have been covered. If not, you must
copy up ASAP.
2. For each topic you must provide a score to reflect how well you think you understand what you’ve covered. This will
help you focus your revision. Provide a score of 1-5.
3. Identify the topics you most need to revise – and do this as a priority!
1 = Don’t understand 3 = Understand some 5 = Understand all
Section of Topic Pages: Notes? Understanding?
THE GROWTH OF TOURISM:
Reasons: For the global increase in tourism. Destinations: The potential of cities, mountains and coastal areas for the development of tourism. Economics: The economic importance of tourism to countries in contrasting parts of the world. Contribution of tourism to the UK economy. Impact of external factors on visitor numbers to the UK.
122 / 123
MANAGING TOURISM:
The rise & fall of tourism: Tourist area/resort life cycle model. Case study: A case study of either a UK National Park or a UK coastal resort. The reasons for its growth as a tourist destination. The effectiveness of strategies to cope with the impact of large numbers of tourists. Plans to ensure the continuing success of the tourism industry in the area.
123 / 124
MASS TOURISM:
What is mass tourism? The meaning of mass tourism. Case study: A case study of an established tropical tourist area which attracts large numbers of visitors. The positive and negative effects of mass tourism on the economy and environment. Strategies for maintaining the importance of tourism in the area and reducing its negative effects.
125 / 126
TOURISM IN EXTREME ENVIRONMENTS:
Tourism in extreme environments: The attractions of extreme environments to tourists. The increased demand for adventure holidays. The impact of tourism on an extreme environment. Case study: A case study of one extreme area and the extent to which it can cope with the development of a tourist industry.
127 / 128
ECOTOURISM:
Stewardship & Conservation: The need for stewardship and conservation. Case study: A case study of the ways that ecotourism can benefit the environment, the local economy and the lives of the people. A consideration that this form of tourism can contribute to sustainable development.
129 / 130
Can you provide definitions for the following key terms?
Disposable income, grey pound, pensioners, package holiday, GDP, mass tourism, multiplier effect, economic leakage, economic issue, social issue, environmental issue, cultural issue, sustainable development, management, conservation, stewardship, ecotourism, niche market, domestic tourism, foreign tourism, Butler model, National Park
Tourism
http://www.bbc.co.uk/learningzone/clips/topics/secondary/geography/tourism.shtml
Tourism Why has Global Tourism grown?
Tourism is the world’s largest industry.
There were 900 million tourists in 2007 and this number is expected to rise to 1.6
billion by 2020.
Therefore tourism is a massive provider of jobs and income.
In some countries or regions like the Caribbean tourism provides half its money.
Region 2006 2007 Percentage
change
2006-7
Percentage
of world
Tourism
Africa 40.9 44.2 +7.9 4.8
Americas 135.7 142.1 +4.7 16.1
Asia and
Pacific
167.8 184.9 +10.2 19.8
Europe 460.8 480.1 +4.2 54.4
Middle
East
41.0 46.4 +13.4 4.9
World 846* 898 +6.1 100.0
* To the nearest Million
Social and Economic Factors affecting Tourism’s growth
• In the last 50 years people have got richer and have more disposable income.
• People are having fewer children.
• Car ownership has grown
• People have more leisure time
• Older people have good pensions
• Ryan air- the growth of the budget airline
Technological reasons affecting Tourism’s growth
What technology is better now than 50 years ago?
• Motorways
• Faster jet aircraft
• Better train network e.g. Eurostar
Expansion of holiday choice
1950s and 1960s Coastal resorts were popular, National Parks were opening.
1970s saw a decline in the British Coastal Resort, and the start of the cheap package
holiday in mainland Europe, especially Spain
More destinations available globally
Eco Tourism
Extreme Tourism- Antarctica
Tourist Pull Factors
Mountain resort
Bars/Restaurants
Skiing in the Alps
Variety of Winter
sports
Beautiful Scenery Adventure
Families
Expensive Groups of young
Adults
Summertime- Hiking,
Mountain biking, rock
climbing
Gap Year: work/ski
City Breaks
Beach holiday
City Breaks
Different Cultures
Shopping
Hotels and
restaurants
Exotic Foods
Famous Landmarks
and buildings
Families
Romance
Architecture
Beach holiday Beautiful Landscapes
Relaxation
Water sports
Families
Climate
Food and drink
Hotels
Nightlife
Cheap Package
holidays Activities for all the
family
Exotic and different
Importance of Tourism
Tourism is an important part of the economies of both rich and poor countries.
In some poor countries it is the most important and sometimes only source of foreign income.
Tourism can create jobs and improve standards of living.
Country Annual Tourist Income
($ millions)
Number of Tourists
(millions)
USA 66,547 46.1
Spain 33,609 55.6
France 32,329 76.0
Italy 26,915 36.5
China 20,385 41.8
Germany 19,158 21.5
UK 17,591 30.0
Austria 11,237 20.0
Hong Kong 10,117
Greece 9,741
Mexico 20.6
Turkey 20.2
France has had more tourists than any other country for many years, French tourism
includes:
o City Breaks,
o Holiday cottages,
o Camping,
o Skiing,
o Beach Holidays.
The USA earns the most money. People stay longer and spend more money.
Essential jobs are created in all countries from tourism. In rich countries tourism forms a
varied part of the GDP (the amount of money a country earns).
In less well off countries tourism is essential. In the Caribbean small Island countries
rely heavily on tourism, in Barbados it forms 80% of its national income.
Case Study: Dubai
Dubai is a tiny state, part of the United Arab Emirates (UAE) along
the Gulf Coast. It neighbours Saudi Arabia.
Dubai is very accessible from Europe, Asia and Africa with 120
airlines flying there.
Hotel revenue was up 22% for the first quarter of 2008
compared with the same period the previous year.
Attractions
Huge duty free department stores.
Sightseeing
Markets
Zoos
Dhow building yards
Beaches- water sports and diving
Desert and wildlife
Bird watching
Vietnam – Tourism in a poor country
Vietnam is in Asia
Vietnam is one of the least developed Asia-Pacific countries, held
back by decades of war
Tourism could help Vietnam develop quickly with little investment.
Year Visitor
Numbers
2000 2.8 million
2003 4.9 million
2004 5.4 million
2010
(predicted)
10 million+
Year Visitor Numbers
2000 2.2 million
2004 3.0 million
Over the past ten years Vietnam has seen an
extraordinary growth in tourist numbers - a
286% rise since 1998, and in recent years
growth has been as 20% compared to the
previous year
Attractions
Sight seeing
Exotic and beautiful Landscapes
Culture
Beaches- water sports
Jungle
Cheap
Benefits of Tourism in a poor country
Many people employed to serve tourists such as waiters, shop assistants and tour
guides
Tourists spend their money in US dollars, Pound Sterling, or Euros.
Governments can tax tourists to help pay for extra services
Jobs are created indirectly, ie local food providers
Encourages small businesses
How do we Manage Tourism in the UK?
The Growth of Tourism in the UK
Almost all UK Tourism used to be
domestic. Only the very rich could
holiday abroad
Domestic holidays grew in the 1960s
with higher rates of pay, and more
holidays.
UK Holidays peaked in the 1970s with
the UK seaside break attracting 40
million visitors.
In the late 1970s cheap package holidays with guaranteed “sun sea and sangria” exploded in
popularity. It was cheaper to go to a Spanish resort like Benidorm, than holiday in the rain in
the UK.
2008 4.5 million
2010 6.0 million
The contribution of tourism to the UK economy
UK tourism earns over £80 billion every year
Most money is spent in restaurants and hotels
Over 100 new hotels are opened every year in the UK
The London Eye is the most visited attraction
The 2012 Olympics will boost tourism to the UK
The Butler tourist resort life-cycle model
1. Small numbers of visitors are attracted by good
beaches, history or culture etc
2. The local population sees the potential and starts to
provide accommodation, food, guides etc
3. Large numbers invest, tourist numbers increase
dramatically
4. Tourism is now a major part of the local economy
5. Resort becomes unfashionable- numbers drop
6. Decline- Only day trippers visit.
7. Rejuvenation?
Case study: Brighton
1. Exploration – in 1750 Brighton underwent a period of exploration, as it was recognised
that bathing in the sea allowed people to was and would therefore lead to an
improvement in their health.
2. Involvement – Local people began to see the potential and set up local businesses,
businesses which included small hotels and guesthouses, as well as changing facilities
for women, who could pay to be wheeled down across the stones to the water’s edge.
3. Development – The 1800’s saw the development of Brighton as a tourist resort. Over
the course of the 19th Century large hotels were built, such as the Kings Hotel in 1820.
In 1841 the railway reached Brighton, allowing the raid increase in the number of
tourists visiting the resort.
4. Consolidation – By the late 19th Century tourism was a major part of Brighton’s
economy. Its importance was consolidated with further hotels being constructed and
attractions like the Brighton’s Piers being built.
5. Stagnation - Into the 20th Century, Brighton as a tourist resort was starting to lose
favour and numbers dropped. This wasn’t helped by Brighton being described as being
“unattractive and outdated holiday resort”.
6. Decline – The town fell into decline as a tourist resort, as it gained a reputation for
being “unsavoury” with gangs and violence of increasing concern. The seafront became
rundown and Brighton hit an all time low as a tourism destination.
7. Rejuvenation – Towards the late 20th Century and into the 21st Century Brighton was
the subject of huge investment, with the seafront gaining a facelift, which attracted
new bars, pubs, clubs and restaurants. In the town a new shopping centre – Churchill
Square opened and an artist’s quarter was created. In addition to the new
developments tourism in the Brighton benefitted from its cultural offerings
particularly in the form of festivals with the Brighton Festival and Brighton Pride, just
two of them. Today Brighton is a fashionable hotspot home to a trendy vibrant culture
which attracts 8 million tourists each year who spend £408 million each year.
Impacts of Tourism in Brighton
Increased in crime as tourists are targets for thieves
Stag and Hen Parties result in increased drunken and unsociable behaviour
Noise pollution created from late night restaurants, bars and clubs
Increased amounts of litter, particularly on beaches
Increased traffic has led to congestion in the city
Ways of ensuring the sustainability of tourism in Brighton
Brighton’s tourist board must work hard to attract an ever increasing range of
potential tourists, widening the cities appeal further than just young people.
Brighton must continue to invest in potential tourist attractions that attract
increasingly wider audience – families, young people, elderly.
Brighton must continue to develop and run successful annual events, such as festivals
which bring large numbers of people into the area.
Brighton must look to tackle and limit the negative impacts of tourism in the city.
External Factors affecting UK Tourism in the early 21st Century
Many factors can affect how many people travel to the UK.
Two key factors have affected UK tourism:
Terrorism
The London Bombings in 2005 resulted in a sharp decline in the number of tourists visiting
the UK and London. Potential tourists worried over the possibility of further attacks,
choosing to holiday in other countries.
However, with the threat of terrorism being global, there was a rise in domestic UK tourism
as people worried about travel or remained put off by increased security checks. In addition
tourists who did visit the UK avoided London looking to holiday in other areas of the country,
benefiting other cities and rural areas.
Banking Crisis
The economic downturn which has dogged the early 21st Century has meant a rapid rise in
unemployment and an ongoing squeeze on household incomes. This has resulted in a slowdown
in the growth of tourism. Many people are now choosing to have less holidays or instead
holiday in their own country.
The result has been an increase number of domestic tourists and a slowdown in the number
international visitors.
Exchange Rates
Changes in foreign currency can make the UK very attractive for overseas visitors. A weak
pound has meant that foreign tourists get more pounds in exchange for their own currency,
meaning that the UK is cheaper to visit.
However, for British people a weak pound means it is more expensive to go abroad, putting
them off from travelling, perhaps persuading them to holiday in the UK.
Why do so many countries want mass tourism?
Advantages Disadvantages
Jobs
It provides regular work with reliable wages
Seasonal Jobs
Work may be seasonal meaning when there
are no tourists there is no work.
New infrastructure
It is built for tourists, but used by the locals
who benefit – airports, hotels, attractions,
power stations, roads etc
Hotel Chains
The industry is dominated by a few large
companies, who are able to make the lion’s
share of the money generated through
tourism
Construction jobs
The building of hotels and tourist
infrastructure creates jobs which go to local
people (although temporary)
Low Income Customers
Mass tourism tends to be aimed at low and
middle income customers, who do not spend
as much as wealthy tourists.
New leisure facilities
New leisure facilities are opened for
tourists, but are often available for the local
population to use e.g. water park.
Low Wages
Few local employees are well paid – people in
the well paid jobs are moved in from other
countries.
New skills
The arrival of tourists mean that local people
must develop new skills, perhaps developing
Foreign Companies
Investing companies are often from
overseas. Profits therefore go out the
understanding and use of languages country where mass tourism is taking place
Multiplier Effect
New money being earned is fed into the local
economy with many new businesses set up to
support tourist industry or the people
working in it. E.g. local restaurants for hotel
workers.
Loss of Land
New developments need land taking it from
local farmers. Local food production
decreases – unsustainable.
Imported Foods
Tourists often will only eat imported food
rather than local food, meaning that local
farmers rarely benefit
Increasing Costs
As an area becomes more popular, local
people may not be able to afford the rising
cost of land, or everyday items such as food
stuffs or access to facilities.
Case Study: Kenya – A Tropical Tourism Destination
Tourism in Kenya
Tourism in Kenya’s 2nd largest source of income.
Tourism is worth US$300 million to Kenya every year
Activities and Attractions
Safari
Year round tropical climate
Long stretches of beaches
Luxury all inclusive hotels
Maasai Culture
Scenery of the savannah landscape
Economic Impacts of Tourism in Kenya
Positive Economic Impacts Negative Economic Impacts
Provides people with jobs Money spent by tourists is leaked from Kenya
back into EU countries/travel agents
Jobs provide people with a source of income Tourism in Kenya involves most tourists
staying in all inclusive hotels. People rarely
venture out and do not spend money in the
local economy.
People given a decent minimum wage of £3
per day
Tourism can be irregular, particularly in
Kenya where political instability and
terrorism can result in a decline in the
number of tourists
Local tribe the Maasai able to make money by
selling handmade souvenirs
Tourists who visit local villages, believe that
the £10 they pay in going directly to
tourists, where in reality as little as £3 goes
to the local villagers
Social Impacts of Tourism in Kenya
Positive Social Impacts Negative Social Impacts
Tourist Developments can benefit locals,
perhaps through community projects like a
well providing fresh water
Unsustainable tourists developments are
having a negative impact on the lives of the
locals, e.g. loss of land, polluted water.
Local Kenyans have the opportunity to
experience new cultures
Workers endure poor working conditions,
forced to work extremely long hours.
Local Kenyans have the opportunity to
develop new skills
Despite a minimum wage of £3 it is unable to
support a basic standard of living
Infrastructure built for tourists can benefit
local people, for example new roads
Maasai tribes turn their back on their own
cultures, adopting western cultures.
Tourism in Kenya a Positive Multiplier Effect
Mass
Tourism
Jobs for
locals
Workers
develop new
skills
Language
Service
Workers
receive a
minimum
wage £3
Workers spend
earnings in local
economy
Tax is paid Invested into
schools,
healthcare and
infrastructure
Workers
start out own
small tourist
enterprise New skills
learnt better
infrastructur
e e.g. roads
and airports
Strategies for improving tourism whilst reducing its negative effects
Limit the number of all-inclusive resorts
Reduce the emphasis upon package holidays
Tax hotels, enforce a tourist tax to provide money to be spent on people/environment
Community Tourism – encourage tourists top stay with local tribes – Maasai
Family Bed and Breakfast
Ecotourism – Porini Camp
Ecotourism – The Porini Camp, Kenya
Activities
Visit and stay in a luxury safari lodge, constructed on land owned and rented by the
Maasai Tribes people.
The lodge and stay is all inclusive and costs £400 per night
Tourists stay in a canvas safari tent
Tourists visit local Maasai villages to experience Maasai culture
Tourists go on safari, which is small scale as only 18 people are allowed in the area at
any one time to ensure animals are not affected.
Benefits
The canvas tents are non-permanent and do not scar the environment, they can be
removed without trace at any time.
Local people earn from tourism directly so they benefit
The money generated provides local people with an incentive to look after the animals
The money from the tourists has helped to fund schools and community water supplies
Local people are encouraged to maintain their culture as it is what attracts tourists
The camp is powered sustainably with biomass and solar energy used.
What attracts people to extreme environments?
Extreme environment tourism involves dangerous landscapes with
difficult climates.
Access is often difficult and few people live there.
More and more people are attracted to extreme environments preferring to escape the
beaten track, and hordes of fellow tourists. Some tourists are looking for more a thrill
pursuing activities such as rock climbing, paragliding and white water rafting
Location Extreme Holiday
White sea, North Russia Ice-diving
Ukraine Travelling across Chernobyl Zone of alienation
Jamaica Waterfall/cliff diving
Greenland Husky sledding
Brazil Amazon Rainforest Trekking
Nepal Hiking/mountaineering
Extreme Tourism is one of the fastest-growing types of tourism in the world.
The target market
The main market is people around 30 who do not have children, have high powered jobs and a
good income – trips to extreme areas are expensive- who’re looking for a thrill!
It will never be a large market and is known as a niche market.
Little money is needed to set it up as roads and hotels are irrelevant. Sleeping rough is part
of the experience.
This is a sector of tourism that is rapidly growing in very poor countries like Chile, Northern
Pakistan etc. Camping next to Al Qaeda is not a thrill too far for some.
Case study: Antarctica
Tourism began in the 1950s. The first cruise ships visited
the area in the 1970s.
Tourist numbers have grown to 46,000 mainly from the USA
brought in by over 100 companies.
Tourist Activities
Scuba Diving
Kayaking
Walking
Ship Cruise
Wildlife Observation
Environmental Impacts
Honey pot sites have developed; this is where large numbers of tourists visit one area. It
has damaged the area and affected wildlife such as Penguins who are disturbed and may
abandon their eggs and their young.
There is a risk of ships crushing into uncharted rocks or icebergs which could lead to the
risk of oil spills in this sensitive area.
Waste material generated by tourists and on ships is left in this sensitive area.
Coping with Tourism in Antarctica
All tour operators have to belong to the IAATO which directs tourists to safe and
environmentally friendly areas
Tourists are not allowed on Sites of Special Scientific Interest e.g. South Georgia
No ships with over 500 people can land in Antarctica
Permits are needed for all activities on the continent
How can tourism become more sustainable?
Eco tourism
Eco tourism is environmentally friendly tourism, which is focused on protecting the
environment and the local way of life.
Tourism is being blamed not only for environmental but also social and cultural damage
Beaches are polluted, coral reefs destroyed and countries too dependent on an unreliable
tourist income.
Eco tourism a niche market caters for environmentally aware tourists who wish to experience
the natural environment directly.
They are often more expensive
Use sustainable energies
Minimise waste
Prefer small scale accommodation, often without amenities such as electricity.
Eat local food
Employ local guides, aim to spend their money directly on the area, and not give it to a
large western multinational company.
Case study: Morgan’s Rock, Nicaragua
Activities
Morgan’s Rock is a luxury resort, made up of individual Eco lodges.
During your stay you can:
o Learn about free range farming techniques
o Enjoy local food
o Laze on the beach in a pool
o Visit the 800 hectares of forest which has been conserved around the lodge
o Have the opportunity to plant a tree during your stay costing £20 each allowing
you to give something back during your visit.
Benefits
Morgan’s Rock takes seriously its role in conserving the environment
It employs local people, allowing them to benefit directly
Only renewable energies are used, with no mini bar or air conditioning
Free range farming techniques are used
70% of food production is from Morgan’s Rock’s farm reducing its carbon footprint.
Advantages and Disadvantages of Eco Tourism
Advantages Disadvantages
Ecotourism is attracting more and more
tourists, it is now the fastest growing
tourism sector
Ecotourism costs a lot of money, only people
with enough money can do it
Eco tourists want to have as little impact on
the environment as possible
Ecotourism has a limited market as the
accommodation is small scale
Energy use is sustainable Ecotourism cannot replace mass tourism
Ecotourism keeps waste production to a
minimum disposing of it in a sustainable
manner
Less well-off people cannot get involved in
ecotourism.
Ecotourism offers small scale
accommodation, resulting in little impact on
the environment
Ecotourism encourages people to eat local
foods, reducing the amount of food miles
Eco tourists gain knowledge and experience
from local people
Ecotourism helps to pay for things that are
of benefit to the local people, for example
schools, ambulances and waste incinerators.
Stewardship
Careful management of the environment on a large scale: regionally, nationally and globally
Conservation
Is stewardship on a smaller and more manageable scale.
Tourism in a UK National Park
Case Study: The Lake District, UK Reasons For Growth
Offers magnificent and unique landscapes- Rivers and Mountains. Vast Range of things to do- From Climbing to Sailing. Becoming more accessible. Wide Range of ecosystems and Nature Reserves. Releases the pressures from Urban Living.
Problems caused by tourism • 12 million visitors per year – compared to 42,000 residents. • 89% of visitors come by car. • Honeypot sites = Lake Windermere, Grasmere • 15% of houses are second homes. This drives up house prices and an average home in Windermere is
£300,000. • On a busy day pollution from cars can reach the same levels as central London.
How do people solve and reduce impacts of Tourism in the Lake District?
Traffic: Traffic is a big problem in the Lake District and is reduced by setting speed limits to 40 mph as well as restricting on-street parking and introduces new trunk roads to space the traffic out.
Landscape: People maintain the natural beauty of the Lake District by Planting trees and Repairing Eroded Footpaths.
Noise Pollution: In order to maintain a sense of peace and tranquillity for both residents and tourists, there has been a water skiing ban on Lake Windermere and a permanent speed limit of 10 mph was set in 2005.
Shortage of Housing: allot of tourists buy second homes and this leads to increase in price for the locals. This has been solved by affordable houses being built just available to local people, allowing both local people and tourists to enjoy the National Park.
Summary Questions
1. Define Tourism. (1 Mark)
2. Describe the attractions of the Lake District. (3 Marks)
3. Describe the management strategies that are used to cope with the impact of tourists in a Named UK
National Park. (8 Marks)
4. Explain why Tourism is constantly increasing. (4 Marks)
5. What is meant by the term “Mass tourism”? (1 Mark)
6. Describe the impacts of mass tourism on a named tropical area and how they are being reduced
(8 Marks)
7. Why do people go on extreme holidays and why has the demand for them increased? (6 Marks)
8. Explain the strategies used in a named extreme environment to help reduce the impacts of tourism.
(8 Marks)
9. What is meant by the term “eco-tourism”? (1 Mark)
10. Using a case study, describe the ways in which eco-tourism has benefitted this destination. (8 Marks)