Ganesh Busines Plan

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    WELCOMEBUSINESS

    PLAN

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    Prepared by :

    Ganesh & Nani MOB:9652484785

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    BOARD OF DIRECTORSMr. S Ganesh Kumar MBA

    MANAGING DIRECTOR

    Mr. V RAMANA REDDY MBAMANAGING PARTNER

    Mr. RAJ PAUL MBAEXECUTIVE DIRECTOR

    Ms. ADREENA MBAEXECUTIVE DIRECTOR

    Ms. VIJAY KUMAR NAIK MBAEXECUTIVE DIRECTOR

    Ms. SINDHURI MBAEXECUTIVE DIRECTOR

    Mr. RAJESH GOPI MBAEXECUTIVE DIREC

    Ms. ANUSHA MAKAM MBAEXECUTIVE DIRECTOR

    Ms. SREEVANI. C .MBAEXECUTIVE DIRECTOR

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    INTRODUCTION

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    OBJECTIVES:>To give premier services to the people

    who fails to analyse the construction

    market>To see our self as in first position in

    providing best material to customers

    >To expand our business through out India.

    >Exclusive selection of alternative facility.

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    VISIONto capture the indian construction material

    market by 2015 which is highly booming

    MISSIONmy mission is to become the most valued construction marketpartner for the Indian construction industry by continuously

    developing and providing wide range of products to the customers

    complying to the highest standards.

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    BRIEF DISCRIPTION ABOUT BUSINESS

    VENTURE NAME : CONSTRUCTIONMATERIAL MARKET FIRM DIMENSIONS : 80*80 sq.fts LAUNCHING : At initial stagewe are going to start our MARKET inHYD

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    SPECIAL FEATURES1)Availability of all kinds of construction items which are not available all at one

    place

    2)Availability of selection of altrnatives facility

    3)Maintaining customer relationship management

    4)

    5)Well infrastructure market

    6)Tele booking facility available for the key customers

    7)Well Equipped market

    8)Well trained market analysts with a qualification of graduation in B.com

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    s

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    Menu chart

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    R R 25/

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    Rum : Rs 25/-Palak roti : Rs 30/-Dhahi roti : Rs 30/-Tomato Roti : Rs 35/-Special chilli roti : Rs 28/-Onion roti : Rs25/-Ghee roti : Rs 35/-Ragi roti : Rs 25/-Maize roti : Rs 15/-Badam roti : Rs 50/-Mixed Vegetable Roti : Rs 45/-Special Item(Roti+Salad

    +cup of ghee rice+Mushroom curry+1dietCoke) : Rs 250/-

    NON VEG ROTI ITEMS

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    NON VEG ROTI ITEMS:

    .Chicken Thikka roti : Rs 100/-

    .Chicken Moghalai roti : Rs 120/-

    .Chicken Liver Roti : Rs 80/-

    .Ginger Chicken roti : Rs 70/-

    .Chicken Tandoori roti : Rs 120/-

    .Spicy Chicken roti : Rs100/-

    .Chilli Chicken roti : Rs 100/-

    .Special item(4roti+tandoori

    +mixed veg .salad+ cup ofGhee rice with curd+1 diet

    Coke) : Rs.300

    Estimated b dget 40 lakhs

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    Estimated budget: 40 lakhs BUDGET SEGMENTATION:

    Room Advance : Rs 10,00,000/-

    Interior Design : Rs 9,00,000/-

    Artificial Design : Rs 2,00,000/-

    Infrastructure : Rs 4,00,000/- Kitchen Equipment : Rs 3,00,000/-

    Promotions : Rs 4,00,000/-

    Cash in hand : Rs 1,00,000/-

    Cash at bank : Rs 2,00,000 /-

    Vehicles : Rs 5,00,000/-

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    SOURCES OF FUND:Among Rs 40,00,000 of estimated budget, first we will invest

    30% amount means 12,00,000 lakhs and for remaining 70% of

    amount means 28,00,000 lakhs, we are going to apply bank loan

    from state bank of India at 12% Interest rate by showing long term

    assets as surety .

    In our roti chats we are going to recruit 32 members for each roti chat as different levels of

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    DESIGNATION NO.OF VACANCIES EDUCATIONAL

    QUALIFICATIONS

    EXPERIENCE

    REQUIRED

    MANAGER 1 M.B.A 5 YEARS

    DIETICIAN 1 M.B.B.S..,MS(GEN) 5 YEARS

    CUSTOMER ADVISOR 1 POST GRADUTION 10 YEARS

    CHEFFS 6 GRADUATION IN HOTEL

    MGMT

    3 YEARS

    RECEPTIONIST 1 ANY DEGREE 2 YEARS

    HELPERS 3 S.S.C 3 YEARS

    REPRESENTATIVE 1 ANY DEGREE 2 YEARS

    DOOR DELIVERY BOYS 5 INTERMEDIATE 1 YEAR

    SERVERS BOYS 6 S.S.C 2 YEARS

    CREW MEMBERS 2 INTERMEDIATE 3 YEARS

    CLEANERS 4 7 TH CLASS -

    In our roti chats we are going to recruit 32 members for each roti chat as different levels ofdesignations. The number of vacancies, qualifications for the post, salary packages etc, are as givenbelow And as according to labour act 1960 all allowances like accommodation , incentives, bonus andpromotions will be provided for the employees.

    FINANCIAL PLANNNING

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    FINANCIAL PLANNNINGProfit and loss A/C For the year ended 31st march 2011

    Particulars Amount

    Sales 77,76,000(Less)

    Raw material 12,00,000

    Carriage inwards 60,000

    Wages 17,16,000 29,76,000

    GROSS PROFIT 48,00,000

    (Less)

    Operating expenses:

    Registration charges 1,00,000

    Salaries 8,76,000

    Electricity 1,80,000

    Advertisement 6,00,000

    Rent 6,00,000

    Petrol & diesel 1,80,000 25,36,000

    22,64,000

    (less)

    Depreciation:

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    10% on furniture 40,000

    20% on kitchen equipment 60,000

    20% on vehicles 1,00,000 2,00,000

    PROFIT BEFORE INTEREST & TAX 20,64,000

    (less) interest on loan 3,36,000

    17,28,000

    (less) interest on capital 1,44,000

    15,84,000

    (less) 50% tax 8,42,000

    PROFIT AFTER TAX 7,42,000

    Balance sheet as on 31st march 2011

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    Balance sheet as on 31 march 2011

    Liabilities Amount Assets Amount

    Capital 12,00,000 Fixed assets

    (add)net profit 7,42,000 19,42,000 Furniture 4,00,000

    (-)depre. 40,000

    Loan from

    bank

    28,00,000 3,60,000

    (+)purchases 2,42,000 6,02,000

    Kitch.equip: 3,00,000

    (-)depre. 60,000

    2,40,000

    (+)purchases 2,00,000 4,40,000

    Vehicles 5,00,000

    (-)depre. 1,00,000

    4,00,000

    (+)purchases 1,00,000 5,00,000

    Room 10,00,000

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    advance

    Current assets:

    Cash in hand 5,00,000

    Cash at bank 3,00,000

    Misc. exp

    Interior design 9,00,000

    Artificial

    design

    1,00,000

    Promotions 4,00,000 14,00,000

    TOTAL

    LIABILITIES 47,42,000 TOTAL 47,42,000

    Profit and lose A/C for the year ended 31st march 2012 :

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    / yParticulars Amount

    Sales 1,03,68,000

    (Less)

    Raw material 14,40,000Carriage inwards 72,000

    Wages 19,68,000 34,80,000

    GROSS PROFIT 68,88,000

    (Less)

    Operating expenses:

    Salaries 10,62,000

    Electricity 2,40,000

    Advertisement 6,00,000

    Rent 6,00,000Petrol & diesel 2,40,000 27,42,000

    41,46,000

    (Less) miscellaneous expenses written off(25%) 3,50,000

    37,96,000

    (less)

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    Depreciation:

    10% on furniture 70,200

    20% on kitchen equipment 88,000

    20% on vehicles 1,00,000 2,58,200

    PROFIT BEFORE

    INTEREST & TAX

    35,37,800

    (less) interest on loan 3,36,000

    32,01,800

    (less) interest on capital 1,44,000

    30,57,800`

    (less) 50% tax 15,28,900

    PROFIT AFTER TAX 15,28,900

    Balance sheet as on 31st march 2012:

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    Balance sheet as on 31 march 2012:Liabilities Amount Assets Amount

    Capital 12,00,000 Fixed assets

    (add)net profit 15,28,900 27,28,900 Furniture 7,02,000

    (-

    )depreciation

    70,200 6,31,800

    Loan frombank

    28,00,000 Kitchenequip:

    4,40,000

    (-)

    Repayment

    8,00,000 20,00,000 (-

    )depreciation

    88,000 3,52,000

    Vehicles 5,00,000

    (-

    )depreciation

    1,00,000 4,00,000

    Room

    advance

    10,00,000

    Currentt

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    assets:

    Cash in hand 6,95,100

    Cash at bank 6,00,000

    Misc. exp

    Interior design 6,75,000

    Artificial

    design

    75,000

    Promotions 3,00,000 10,50,000

    TOTAL

    LIABILITIES 47,28,900 TOTALASSETS

    47,28,900

    Profit and lose A/C for the year ended 31st march 2013 :

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    Particulars Amount

    Sales 1,55,52,000

    (Less)

    Raw material 19,20,000

    Carriage inwards 96,000

    Wages 27,12,000 47,28,000

    GROSS PROFIT 1,08,24,000

    (Less)

    Operating expenses:

    Salaries 20,40,000

    Electricity 5,00,000

    Advertisement 12,00,000

    Rent 6,00,000

    Petrol & diesel 3,00,000

    miscellaneous expenses written off(50%) 5,25,000 51,65,000

    56,59,000

    (less)

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    Depreciation:

    10% on furniture 63,180

    20% on kitchen equipment 70,400

    20% on vehicles 80,000 2,13,580

    PROFIT BEFORE INTEREST & TAX 54,45,420

    (less) interest on loan 2,40,000

    52,05,420

    (less) interest on capital 3,27,468

    48,77,592`

    (less) 50% tax 24,38,976

    PROFIT AFTER TAX 24,38,976

    Balance sheet as on 31st march 2013:

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    Liabilities Amount Assets Amount

    Capital 27,28,900 Fixed assets

    (add)net profit 24,38,976 51,67,876 Furniture 6,31,800

    (-)depreciation 63,180

    Loan from

    bank

    20,00,000 5,68,620

    (-)repayment 15,00,000 5,00,000 (+)purchases 5,00,000 10,68,620

    Kitchen equip: 3,52,000

    (-)depreciation 70,400

    2,81,600

    (+)purchases 3,70,400 6,52,000

    Vehicles 4,00,000

    (-)depreciation 80,000

    3,20,000

    Roomadvance

    10,00,000

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    advance

    Current assets:

    Cash in hand 4,00,000

    Cash at bank 15,02,256

    Misc. exp

    Interior design 3,37,500

    Artificial

    design

    37,500

    Promotions 1,50,000 5,25,000

    TOTAL

    LIABILITIES 56,67,876 TOTAL 56,67,876

    COMPARATIVE PROFIT AND LOSS A/C FROM THE YEAR 2010 11

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    COMPARATIVE PROFIT AND LOSS A/C FROM THE YEAR 2010-11

    AND 2011-12:

    PARTICURARS 2010-2011 2011-2012 Increase/decrease %of

    increase/decrease

    Sales (A) 77,76,000 1,03,68,000 25,92,000 33.33%

    (Less)

    Expenditure

    Raw material 12,00,000 14,40,000 2,40,000 20.00%

    Carriage inwards 60,000 72,000 12,000 20.00%

    Wages 17,16,000 19,68,000 2,52,000 14.68%

    Total expenses (B) 29,76,000 34,80,000 5,04,000 16.93%

    Gross profit (A-B)=C

    48,00,000 68,88,000 20,88,000 43.50%

    (LESS)

    OPERATING

    EXPENSES

    Salaries 8,76,000 10,62,000 1,86,000 21.23%

    Electricity 1,80,000 2,40,000 60,000 33.33%

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    Advertisement 6,00,000 6,00,000 -0- -0-

    Rent 6,00,000 6,00,000 -0- -0-

    Petrol& Diesel 1,80,000 2,40,000 60,000 33.33%

    Total operating

    expenses(D)

    24,36,000 27,42,000 3,06,000 12.56%

    E=(C-D) 23,64,000 41,46,000 17,82,000 75.38%

    (-)miscellaneous

    expenses

    (-) 3,50,000 3,50,000 (-)

    Depreciation:

    Furniture 40,000 70,200 30,200 75.5%

    Kitchen equipment 60,000 88,000 22,000 36.67%

    Vehicles 1,00,000 1,00,000 -0- -0-

    Total Depreciation 2,00,000 2,58,200 58,200 29.1%

    21,64,000 35,37,800 13,73,800 63.48%

    (-) interest on loan 4,80,000 4,80,000 -0- -0-

    16,84,000 30,57,800 13,73,800 81.57%

    (-)50% Tax 8,42,000 15,28,900 6,86,900 81.47%

    Comparative balance sheet of 2010-11 and 2011-12:

    %

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    Particulars 2010-11 2011-12 Increase/decrease %of

    increase/decrea

    se

    Fixed assets:

    Furniture 3,36,000 6,31,800 2,71,800 75.5%

    Purchase

    furniture

    3,42,000 (-) -3,42,000 -100%

    Kitchen

    equipment

    2,40,000 3,52,000 1,12,000 46.67%

    Purchase ofkitch.equi.

    2,00,000 (-) -,2,00,000 -100%

    Vehicles 4,00,000 4,00,000 (-) -0-

    Purchase of

    vehicles

    1,00,000 (-) -1,00,000 -1,00%

    Total of fixed

    assets

    16,42,000

    13,83,800

    - 2,58,200

    -15.22%

    CURRENT

    ASSETS

    Cash in hand 5,00,000 6,95,100 1,95,100 39.02%

    Cash at bank 3,00,000 6,00,000 3,00,000 100%

    - - - -

    Miscellaneous

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    expenses

    Interior design 9,00,000 6,75,000 - 2,25,000 -25%

    Artificial design 1,00,000 75,000 25,000 25%

    Promotions 4,00,000 3,00,000 1,00,000 25%

    Total of current

    assets

    48,42,000 47,28,900 -1,13,100 -2.33%

    Liabilities:

    Capital 12,00,000 12,00,000 -0- -0-

    (+) profit 8,42,000 15,28,900 6,86,900 81.57%

    20,42,000 27,28,900 6,86,900 33.63%

    Loan from bank 28,00,000 20,00,000 -8,00,000 28.57%

    Total liabilities 48,42,000 47,28,900 -1,13,100 -2.33%

    COMPARATIVE PROFIT AND LOSS A/C FROM THE YEAR 2011-12 AND 2012-13:

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    COMPARATIVE PROFIT AND LOSS A/C FROM THE YEAR 2011-12 AND 2012-13:

    PARTICURARS 2011-2012 2012-2013 Increase/decrease %of

    increase/decrease

    Sales (A) 1,03,68,000 1,55,52,000 51,84,000 50%

    (Less)

    Expenditure

    Raw material 14,40,000 19,20,000 4,80,000 33.33%

    Carriage inwards 72,000 96,000 24,000 33.33%

    Wages 19,68,000 27,12,000 7,44,000 37.80%

    Total expenses (B) 34,80,000 47,28,000 12,48,000 35.86%

    Gross profit (A-B)=C

    68,88,000 1,08,24,000 39,36,000 57.14%

    (LESS)

    OPERATING

    EXPENSES

    Salaries 10,62,000 20,40,000 9,78,000 92.09%

    Advertisement 6,00,000 12,00,000 6,00,000 100%

    Rent 6,00,000 6,00,000 -0- -0-

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    e t 6,00,000 6,00,000 0 0

    Petrol& Diesel 2,40,000 3,00,000 60,000 25%

    Total Opera...

    expenses(D)

    27,42,000 46,40,000 18,98,000 69.20

    E=(C-D) 41,46,000 61,84,000 20,38,000 49.15%

    (-)miscellaneous

    expenses

    3,50,000 5,25,000 1,75,000 50.00%

    Depreciation:

    10%Furniture 70,200 63,180 - 7020 - 10.00%

    20%Kitchenequipment

    88,000 70400 -17,600 20.00%

    20%Vehicles 1,00,000 80,000 -20,000 -20%

    PBTI 35,37,800 54,45,420 19,07,620 53.92%

    (-)Interest on loan 3,36,000 2,40,000 - 96,000 -28.57

    Interest on capital 1,44,000 3,27,468 1,83,468 120.40%

    PBT 30,57,800 48,77,952 18,20,152 59.52%

    (-)50% Tax 15,28,900 24,38,976 9,10,076 59.52%

    PROFIT AFTERTAX 15,28,900 24,38,976 9,10,076 59.52%

    Comparative balance sheet of 2011-12 and 2012-13:

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    Particulars 2011-12 2012-13 Increase/decrease %of

    increase/decrease

    Fixed assets:

    Furniture 6,31,800 6,31,800 -0- -0-

    Purchase

    furniture

    (-) 5,00,000 -5,00,000 -

    Kitchen

    equipment

    3,52,000 3,52,000 -0- -0-

    Purchase ofkitch.equi.

    (-) 3,00,000 -3,00,000 -

    Vehicles 4,00,000 4,00,000 -0- -0-

    Purchase of

    vehicles

    - 2,00,000 -2,00,000 (-)

    Total of fixedassets(A)

    13,83,800 23,83,800 -10,00,000 -72.26%

    CURRENT

    ASSETS

    Cash in hand 6,95,100 4,00,000 -2,95,100 -42.45%

    Cash at bank 6,00,000 15,02,000 -9,02,000 -150.53%

    Room advance 10,00,000 10,00,000 -0- -0-

    Total current 22 95 100 29 02 000 6 06 900 26 44%

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    Total current

    assets:

    22,95,100 29,02,000 6,06,900 26.44%

    Miscellaneous

    expenses

    Interior design 6,75,000 3,37,500 -3,37,500 -50%

    Artificial design 75,000 37,500 -37,500 -50%

    Promotions 3,00,000 1,50,000 -1,50,000 -50%

    Total of current

    assets

    47,28,900 56,67,876 +9,38,976 +19.85

    Liabilities:

    Capital 12,00,000 27,28,900 -15,28,900 127%

    (+) profit 15,28,900 24,38,976 +9,10,076 59.52%

    27,28,900 51,67,876 24,38,976 33.63%

    Loan from bank 20,00,000 5,00,000 -15,00,000 75%

    Total liabilities 47,28,900 56,67,876 +9,38,976 +19.85%

    PROMOTION STRATEGY:

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    PROMOTION STRATEGY:

    Promotion strategy is a very important strategy for every business,

    why means this strategy influence customers very effective

    manner to attract towards any product. So we are mainly

    concentrating on out door media to promote our products. They

    are as follows.

    HORDINGS

    TRNSIT ADVERTISING (ROAD/RAIL/AIRPORT)

    (Reason: 75% of target customers reached this out door media. &

    frequencies is 15 times in 30 days.)

    MOVING SCREENS CINIMAS & VIDEOS

    NEWS PAPER(District edition)

    MARKETING PLAN:

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    BUSINESS SITUATION:

    Our roti ghars are mainly specified to provide complete

    diabetic diet items along with normal roti items.

    Competitors :

    So for , we dont have any competitors who in this field.

    Especially with diet menus related to diabetic disease.

    Market segmentation :

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    Market segmentation : We are segmenting our general market depending up on two factors.

    They are: Geographic segmentation

    Components :

    1)STATE

    2)COUNTRY3)CITY

    4)REGION

    Demographic segmentation.

    Components:1)age2)sex etc.

    Psychographic segmentation:

    Components:1)lifestyle

    2)personality etc.

    Action programs to enter in to the market:

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    Highlighting cause related marketing (2%)

    Highlighting diabetic diet items as in unique manner

    Highlighting services like yoga programs and physical

    fitness campaigns.

    Target customers :

    1)Diabetic patients

    2)Busy people

    3)Soft ware employees

    4)North Indians, who staying in Hyderabad .

    4Ps:

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    Product : Different kinds of diet roti items.

    Price :Depending up on the order given by customer. Basic price isstarting from 25/- On wards.

    Place : # 108,

    Opp.to I.C.I.C.I main branch,

    Cyber towers road,Jubilee hills,

    Hyderabad.

    Promotions :Offering causing related marketing. Maintaining C.R.M,Offering membership for regular customers.

    Conclusion:A k th t d h t l b i i

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    As we know that now a days hotel business isdeveloping in huge manner, that too major

    advantage to our roti ghar is so far we dont haveany competitors. So there is a chance to developas early as possible. But here risk also there butnot that much effective.

    Prepared by:

    Rajesh Gopi,&CO

    KSMK KADAPA.

    MOB:9652484785

    MAIL:[email protected]

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