Frozen - Poppies · Today, Poppies consists of many bakeries, each one specialised in a unique recipe or variety of products. With its Belgian roots, Poppies embodies the hospitality

2 3

History p. 4

Frozen

Dessert/Buffet p. 6

Macarons p. 14

Donuts and More p. 18

Ambient

Coffee Moments p. 32

Snacks p. 36

Creative moments p. 40

PASSION PATIENCE

CRAFTSMANSHIP

I t started with a cookie ...

Authenticity

Artisan tradit

ion

Expertise

Quality

4 5

BORN IN THE HEART OF FL ANDERS FIELDS1935. In the bustling city centre of Ypres, Master Baker Popelier lays the

foundations of a truly unique bakery tradition. By selecting flours from the

finest cereals, using the best quality ingredients and guaranteeing freshness

- always, no matter what - he sets a new standard for artisan craftsmanship.

Albert Popelier’s small shop soon welcomes people from far and wide,

eager to explore his exquisite taste.

The bakery really takes off when Luc Popelier and Frans

Castelein start experimenting with traditional cookies.

Their biggest challenge: making their delicacies

accessible on a larger scale, securing their bakery

expertise and family spirit.

Today, Poppies consists of many bakeries, each one

specialised in a unique recipe or variety of products.

With its Belgian roots, Poppies embodies the hospitality

of the West Flemish Flanders Fields and the generosity

of Belgian gastronomy culture.

1935-19 75

then now

“Our goal is to bring joy and happiness to people

around the world by offering great cookies and pastries.”

Albert Popelier passing

on his love for baking

to his son, Luc popelier

Luc Popelier’s biggest dream is sharing his

father’s authentic biscuits with the entire world

Passion without

pretension.

HISTORY

6 7

DESSERT/BUFFET

NON GMO*

GLUTEN FREE

Cream PuffCream puff with dairy cream

R001368/R001367Weight per piece: ± 12.5 gPieces/box: ± 160

Net weight box: 2000 gBoxes/EU pallet: 120Shelf life in months: 18

9

CREAM PUFFS

“Ah, cream puffs. Place them

on top of eachother to create

a delicious tower filled

with smooth whipped cream.”

Choc’O NutCream puff enrobed with chocolate and nuts

R009192Weight per piece: ± 18.25 gPieces/box: ± 68


Cream PuffCream puff with vegetable cream



Cream Puff Ice CreamCream puff with ice cream

R021588Weight per piece: ± 20 gPieces/box: ± 50


Cream PuffGluten free cream puff



Cream Puff ChocolateCream puff with chocolate cream



FR

OZE

N

NON GMO*

GLUTEN FREE

Cream Puff Latte MacchiatoCream puff with a latte macchiato filling enrobed with white chocolate and splits

R021523Weight per piece: ± 18,5 gPieces/box: ± 108


Cream Puff Salted CaramelCream puff with a salted caramel filling and enrobed with caramel

R021331/R017022Weight per piece: ± 20 gPieces/box: 60


Cream puff chocolate & coconutCream puff with chocolate filling and enrobed with white choc and coconut decoration

Weight per piece: ± 18.25 gNet weight box: 2000 g

Boxes/EU pallet: 120Shelf life in months: 18

11

CREAM PUFFS

Choco DeliceCream puff with chocolate & hazelnut filling and enrobed with choc and nuts



Cream puff Salted Caramel Cream puff with a double injection of salted caramel and cream and enrobed with salted chocolate



FR

OZE

N

NEW

ECLAIRS

“Deliciously crisp on the

outside, heavenly creamy

on the inside: the éclair is

an iconic piece of French

pastry made of choux dough,

richly filled with cream

and topped off with the icing

of your choice.”

Eclair CoffeeEclair filled with coffee cream and coffee topping

R013005Weight per piece: ± 45 gPieces/box: 70


Eclair Crème PâtissièreEclair filled with crème pâtissière and dark chocolate topping



Eclair Crème PâtissièreEclair filled with crème pâtissière and white topping



Eclair ChocoEclair filled with chocolate cream and dark chocolate topping



NEWNEW

12 13

Mini Eclair Enrobed PinkMini eclair enrobed with chocolate coating and pink lines, filled with custard cream

Weight per piece: ± gNet weight box: 2000 g


Mini Eclair CoffeeMini eclair filled with coffee cream and coffee topping

R017816Weight per piece: ± 16.7 gPieces/box: 192


Mini Eclair VanillaMini eclair filled with custard cream and dark chocolate topping



Mini Eclair White ChocolateMini eclair filled with custard cream and white chocolate topping



Mini Eclair RaspberryMini eclair filled with raspberry cream and raspberry topping



Mini Eclair ChocoMini eclair filled with chocolate cream and dark chocolate topping



FR

OZE

N

Mix Mini EclairsMini eclairs in 4 flavours: chocolate, white chocolate, raspberry, coffee



Mini Eclair VanillaMini eclair filled with custard cream and milk chocolate topping



Mini Eclair BananaMini eclair filled with banana cream and banana topping



MINI-ECLAIRS

Mini Eclair Enrobed ChocolateMini eclair enrobed with chocolate coating and white lines, filled with custard cream

Weight per piece: ± gNet weight box: 2000 g


Mini Eclair Enrobed BananaMini eclair enrobed with a banana coating and chocolate lines, filled with custard cream

Weight per piece: Net weight box: 2000 g


1514

MACARONS

16 17

MACARONS

Macaron Assortment 5 FlavoursLemon, pistachio, chocolate, vanilla, raspberry



Macaron Assortment 6 FlavoursPistachio, salted caramel, vanilla, lemon, raspberry, chocolate



“Why not pimp your desserts by adding a macaron or two? These delightful almond meringue treats come in cheerful

colours so you always find your match!”

FR

OZE

N

19

DONUTS AND MORE

20 21

DONUTSØ ±90mm

FILLED DONUTS

Ø ±90mm

Crystal sugar



Dark choc coating with milk chocolate splits



Dark choc coating



Banana coating with dark choc sprinkles



Pink coating with white sprinkles



White coating with confetti



Filled with vanilla cream, dark choc coating and white lines



Filled with raspberry cream, milk choc coating and pink lines



Filled with chocolate hazelnut, choc coating and nuts


Net weight box: 3360 gBoxes/UK pallet: 120Shelf life in months: 18

Filled with cream cheese, white coating and red crunchy decoration



Filled with chocolate hazelnut, white coating and brown lines



Filled with caramel, white coating and caramel lines



“Add colour to any party with these deliciously moist and surprisingly light deep-fried donuts! They come in a whole variety of toppings, fillings and glazings.”

FR

OZE

N

Filled with dulce de leche, choc coating with orange lines



22 23

MEDI DONUTS

Ø ±70mm

FILLED MEDI

DONUTSØ ±70mm

Crystal sugar



Filled with caramel, white coating and caramel lines



Filled with raspberry jam, pink coating and white lines






Filled with choc hazelnut, choc coating and nuts

Weight per piece: ± 39 gPieces/box: 80Net weight box: 3120 g





Pink coating with coloured sprinkles



Dark choc coating with white lines



“Fun colours, festive sprinkles or filled with jam or cream: all our donuts are deep-fried to golden brown perfection.

Bedazzle from the very first bite!”

FR

OZE

N

25

MINI DONUTS

Ø ±55mm

FILLED MINI DONUTS

Ø ±55mm

Crystal sugar



Filled with strawberry jam, pink strawberry coating and white sprinkles



Filled with chocolate and dark choc coating



Strawberry coating with white sprinkles

Weight per piece: ± 18 gPieces/box: ± 120Net weight box: 2160 g





Filled with chocolate hazelnut, milk choc coating and hazelnuts






FR

OZE

N

PALM OILFREE

newPREMIUM DONUTS

WITHOUT PALM OILØ ±90mm

26 27

Pink chocolate and tutti frutti decoration



Sugar



Milk chocolate and chocolate split decoration

NEWWeight per piece: ± 57 gPieces/box: 48


Dark chocolate and chocolate ball decoration



FR

OZE

N

ASSORTMENTS

Filled Donut Assortment



Donut Assortment



Medi Donut Assortment



Filled Medi Donut Assortment



“How to bring excitement to your table?

Take your guests to their happy place

with these delicious assortments.”

“Discover the lush taste and

heavenly soft texture of our

premium donut range:

made with real chocolate,

without palm oil.”

Mini mix filled donut Assortment

R020695Weight per piece: ± 22 gPieces/box: 48 (12 x 4)


Mini Donut Assortment

R013668Weight per piece: ± 17 gPieces/box: 108 (27 x 4)


Mini Clover Chocolate Mousses



BULK

SING

LEPA

CKED

29

MOUSSES AMERICANCOOKIES

Chocolate Chip Cookie



Double Choc Cookie



Cranberry & White Chocolate Cookie



FR

OZE

N

NEW NEWNEW NEW

NEW



R020714 Weight per piece: ± 80 gPieces/box: ± 40




30 31

CAKESCREAM SLICES

APRICOT SLICES

DominoMini puff pastry filled with vanilla cream and white fondant

R017166Weight per piece: ± 13,75 gPieces/box: 192


MillefeuilleThree layers of puff pastry filled with vanilla cream and white fondant



Mini Brownie Double ChocolateMini chocolate cake with chocolate pieces



Mini FrangitarteMini almond cake with strawberry jam and almond decoration

R005517Weight per piece: ± 14,6 gPieces/box: ± 120


Mini Brownie with Pecan NutsMini chocolate cake with pecan nuts



Apri’CoPuff pastry filled with apricot jam and lattice



Mini Apri’CoMini puff pastry filled with apricot jam and lattice



Mini Carrot CakeMini carrot cake with spices and carrot pieces, cream cheese and sugar decoration



“Celebrate every occasion! Treat your customers to

a moment of pure indulgence with a wide variety of cakes

and pastries.”

FR

OZE

N

Lemon CakeSingle wrapped lemon cake with a layer of lemon jam and pearl sugar decoration



BrownieBelgian chocolate brownie


Net weight box: 2880 gBLOK pallet: 144Shelf life in months: 18

Coconut StarSingle wrapped soft coconut star with chocolate stripes



NON GMO*

GLUTEN FREENON GMO*

GLUTEN FREENON GMO*

GLUTEN FREE

32 33

COFFEE MOMENTS

Each and every one of Popelier’s

biscuits is – still today –

traditionally made. Deliciously

sweet with your favourite flavour

notes, appetising colours and

a lovely texture. All baked to

crispy perfection. Explore our

many varieties and discover

which ones delight you the most.

35

BISCUITS“Whether you enjoy them with a hot coffee or looking

for a little extra to spice up your desserts,

everyone deserves a moment of pure happiness

with these classic Flemish biscuits.”RocherSoft coconut star



MacaritaCrispy mini coconut biscuit



Pop’n ChocCrispy rolled cookie with chocolate flavouring



PopirollCrispy rolled cookie

R015261/R000840Weight per piece: ± 8 gPieces/box: ± 125

Net weight box: 1000 gBoxes/EU pallet: 300Shelf life in months: 7/12

Popiroll Mini ButterMini crispy rolled cookie with butter

R012771Net weight box: 1400 g


SpeculoosCaramelised biscuit



Rocher ChocolateSoft coconut star with chocolate stripes



TwistSugar glazed puff pastry with a twist



Mini Cœur ButterHeart shaped puff pastry with butter



Apri’CoApricot jam slice with lattice



AM

BIE

NT

Mini FrangitarteMini almond cake slice



36 37

SNACKS

38 39

Our single portions serve as

fresh treats, ideal for a little

break or quick afternoon fix.

We pack them with great care

to secure their lovely taste and

appetising texture. Now, you can

carry a piece of Popelier’s age-

old tradition right in your pocket.

BrownieBelgian chocolate brownie



Apri’CoPuff pastry filled with apricot jam and lattice



CocochocSoft coconut macaroon with chocolate



Pocket WaferMini crispy wafer filled with real Belgian chocolate



Maxi MacaroonLarge chewy coconut macaroon



Rocher CocoSoft coconut macaroon



MarimbaCoconut macaroon filled with strawberry jam



Croc’PomPuff pastry filled with apple jam and lattice



Vanily2 Filled soft vanilla waffles



FrambyCake slice with raspberry jam and sugar icing



FrangitarteAlmond cake slice



NON GMO*

GLUTEN FREENON GMO*

GLUTEN FREENON GMO*

GLUTEN FREE

NON GMO*

GLUTEN FREE

SNACKS

AM

BIE

NT

Frangitarte low sugarAlmond cake slice with 90% less sugar



NEW

41

CREATIVE MOMENTS

42 43

MACARONS DE PARIS SHELLS

Ø ±35mm

Pistachio



Chocolate



Assortment 4 Flavours



Vanilla



Strawberry



“Crunchy meringue cookies ready to fill. Make your own French macaron savoury, sweet or use them to decorate your cakes!”

AM

BIE

NT

POPPIES INTERNATIONAL NVKASTEELSTRAAT 29 • 8980 ZONNEBEKE (BELGIUM)

WWW.POPPIES.COM • [email protected]: +32 57 46 02 00

Documents

Frozen - Poppies · Today, Poppies consists of many bakeries, each one specialised in a unique recipe or variety of products. With its Belgian roots, Poppies embodies the hospitality