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Make a Difference to Your Business Uncover the Opportunities www.finefoodindiaexpo.com

Fine Food India Expo 2011 Brochure

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Page 1: Fine Food India Expo 2011 Brochure

Make a Difference to Your BusinessUncover the Opportunities

www.finefoodindiaexpo.com

Page 2: Fine Food India Expo 2011 Brochure

The righT plaTfOrM TO grOw YOUr BUsiness in inDia Following a successful 2010 show, The International Food & Drink Expo has been acquired by Diversified Communications Asia, and will be rebranded Fine Food India in 2011.With more than 50 years of exhibition industry experience, the global Diversified Communications group brings professionalism and 27 years of food show expertise.

Our global exhibition portfolio comprises of food and beverage related events across four continents, including the world’s leading seafood shows, the largest food and beverage events in Australia, consumer food and wine shows, a major food processing exhibition, the leading organic food show in the United Kingdom (UK) and a number of other specialised food industry events in Europe, North America, Australia, the UK and Hong Kong.

Whether you are launching a new business in the market or your company is already established and you want to make sure your product portfolio is visible to the industry, exhibiting at Fine Food India is an effective route to market for your business.

India’s population of 1.2 billion is the second largest consumer market in the world, behind China1

The food and grocery market in India is the 6th largest in the world3

India is the 4th largest economy (PPP GDP) in the world2

Key facts about India’s population, economy and the food and hospitality sector:

Page 3: Fine Food India Expo 2011 Brochure

Build your business right on your doorstepPartner with Fine Food India and take the first step in establishing new business relationships in this dynamic country with a burgeoning economy. Visitors to Fine Food India will have the opportunity to source food and hospitality products, services and technology direct from exhibitors from India and internationally.

• Network: Meet and connect with potential partners so that your business can grow and develop.

• Demonstrate your products and allow your market to discover your product range.

• Inspire: Let this country’s leading chefs inspire you with cooking demonstrations and watch India’s best sommeliers compete in the 4th Annual Sommelier Championships.

• Educate: Stay at the forefront of food and technology advancements with keynote sessions led by our country’s foremost food and hospitality figures.

The foodservice sector in India is valued at US$11 billion with 48% growth estimated over the next two years4

India’s retail food market is worth more than US$182 billion5 (two-thirds of India’s retail market)

The Indian consumer market is likely to grow fourfold6 by 2025

The franchising sector in India is growing at 38% per annum and will be worth US$20 billion by 20137

Page 4: Fine Food India Expo 2011 Brochure

we’ll COnneCT YOU wiTh ThOUsanDs Of new BUYers

see who attended the show in 2010Over 2,500 buyers attended last year’s event*

As an increased number of suppliers from across the globe look towards India for business opportunities, it’s more important than ever to make sure your products are seen first by the right people.

Other

Wholesaler

Trade Association

Sommelier

Retailer

Restaurant

Pub / Club / Bar Manufacturer

Importer

Hotel

Government / Industry Body

Exporter

Distributor

Consultant

Café / Sandwich Bar

VISITOR BREAKDOWN BY INDUSTRY CATEGORY

Delivering you buyers from the following sectors:

• Airlines• Bakeries• Bars / Cafés• Canteens• Caterers• Convenience Stores• Department Stores• Distributors

• Educational Institutions• Exporters / Importers• Fast Food Outlets• Food Processors• Government Departments• Grocery Stores• Health Food Shops• Hospitals

• Hotels• Independent Retailers• Manufacturers • Restaurants• Supermarkets• Wholesalers• Wine & Spirits

* Source: International Food & Drink Expo 2010, Visitor Profiles and Statistics.

[The expo] was very good for the French Pavilion. It brought the right set of players in the market to our exhibitors.Loic Denneulin, Country Manager, Sopexa India Food Promotion

Page 5: Fine Food India Expo 2011 Brochure

OtherSpecialty & Fine Foods

Organic & Natural Products

Non-Alcoholic Beverages

Meat & Meat Products

Ingredients & Spices

Ice Cream

Hotel & Catering Equipment

General Food & Provisions

Frozen & Chilled Produce

Food Packaging & LabellingFish & Seafood Products

Fruit & Vegetables

Convenience Food

Confectionary & Snacks

Dairy

Hospitality & Catering Services

Bakery & Biscuits

Authentic Produce

Alchoholic Beverages

VISITOR BREAKDOWN BY PRODUCT CATEGORY

[The expo] enabled us to meet a lot of importers. For Vimto, it was a great way to extend the brand and the business.Matthew Nicholls, International Brand Manager, Vimto International

Page 6: Fine Food India Expo 2011 Brochure

fine fOOD inDia aTTraCTs KeY inDUsTrY BUYersLast year’s event attracted buyers from New Delhi and surrounding areas from key food and hospitality industry segments including the Retail, Hotel and Importing segments. See which companies visited the show:

“[The expo] has been a great success for our business. After exhibiting at a number of exhibitions we have come to appreciate how hard people work behind the scenes. The efforts of the organisers and the Australian Trade Commission are very much appreciated.”Andrew Ashton Chief Financial Officer, Beverage Holdings Pty Ltd

Top Five Star Hotels

• The Leela Hotels & Resorts• Le Meridien• Shangri-la Eros• The Imperial • TAJ Hotels, Resorts & Palaces• The Lalit• Hyatt Regency• The Aman• The Oberoi• Trident Gurgaon

Top Retailers

• Godrej Natures Basket • Bharti Walmart Max

Hypermarkets • Reliance Industries • Hypercity Inducua PVT LTD • Vriddhi Speciality PVT LTD • Tan Business Ventures • Twenty Four Seven

Retail Stores • DLF Emporio

Top Importers

• Mass Impex• Max Foods• Bajoria Foods• Dugar Overseas• Sri Roda Foods• WMMC India• RP Gourmet PVT LTD• Inducia PVT LTD• Vriddhi Specialty PVT LTD• Tan Business Ventures• Tree of Life PVT LTD• Future Group• Epicure Frozen Foods• HEMA Connoisseur

Collections (P) Limited• Sonarys• Mohan Brothers• Vaish Agencies• Global Tax Free Traders• Cerana Imports• Brindco

Page 7: Fine Food India Expo 2011 Brochure

• Public Relations: Key media will be targeted to generate coverage in key industry newspapers, publications and online media.

• Tickets: Tickets will be distributed via direct marketing, partnership marketing and trade marketing.

• Database Marketing: We have invested heavily in developing a prospect database that drives the right visitors to our show.

• Direct Marketing: A highly targeted direct mail campaign will be developed and executed to retain past event visitors and to acquire new visitors.

• Print Advertising: Print ads will be placed in food and hospitality trade publications to drive visitors to Fine Food India.

• Email: An online acquisition marketing program will be developed and implemented.

• Online advertising: Banner ads and online editorial will feature on industry websites.

• Online Newsletter: Our Fine Food Newsletter will be distributed periodically to keep exhibitors and visitors up-to-date on the latest show news and industry news.

• Partnership Marketing: We will drive event awareness and visitor attendance through joint marketing activity.

hOw we’re prOMOTing fine fOOD inDiaWith decades of experience in food and hospitality trade events, we know what it takes to attract and connect you with your target market. We will use our global network of international food events and databases to create a dedicated marketing campaign targeting key international buyers in specific market segments.

Page 8: Fine Food India Expo 2011 Brochure

engaging shOw feaTUres anD aTTraCTiOnsOver 3 days, Fine Food India will showcase a diverse mix of both national and international exhibitors within a format that will inspire, educate and entertain visitors.

Food Industry ForumLeading food industry professionals will convene to present and discuss topics and issues at the forefront of the food industry today, and those that will impact and shape the future of this rapidly evolving sector.

Meet the BuyerExhibitors will have the opportunity to take part in one-on-one meetings with a variety of importers, distributors and retailers, who will be keen to find out more about the products that are available to them.

4th Annual Sommelier ChampionshipsThe Championships will showcase the best sommeliers India has to offer. Chaired by Magandeep Singh, India’s first French-Certified Sommelier, the 4th Annual Championships is the only event of its kind in India.

Page 9: Fine Food India Expo 2011 Brochure

New Exhibitor Product ZonesHere you can connect with your buyers and demonstrate your products. To help buyers find areas of interest the exhibition is divided into a number of special product zones. These may include:

• Taste of India: Home-grown food for the retail and foodservice markets.

• Flavours of the World: International food for the retail and foodservice markets.

• Food World: A showcase of fresh, processed and packaged food products.

• Gourmet Food World: A zone dedicated to high-end gourmet products.

• Confectionery World: Confectionery and snacks for the retail and foodservice markets.

• Bakery World: A full range of bakery ingredients, products and equipment.

• Dairy World: Dairy products including milk, cheese, dips and drinks.

• Meat & Seafood World: Fresh and processed products for the chef and supermarket.

• Drinks World: A full range of hot and cold beverages.

• Health & Natural Products World: A hot new section of natural and organic products.

• Hospitality Equipment World: Hospitality equipment, furniture, interiors, guest amenities, point-of-sales systems (POS) and more.

• Catering Equipment World: The latest in equipment for the foodservice industry.

• Retail Equipment World: Cash systems, POS systems, scanners, software and more.

• Packaging World: Cutting-edge ideas and packaging solutions for the foodservice industry.

• Processing World: The latest processing technology and solutions for the food manufacturing industry.

Page 10: Fine Food India Expo 2011 Brochure

sOMe greaT reasOns TO BUilD YOUr BUsiness wiTh Us Fine Food India will provide your business with the best possible platform to promote your products to Indian and international buyers who are responsible for meeting the ever-changing demands of India’s consumers.

• Meet your buyers face-to-face

• Demonstrate your products

• Conduct market research

• Stay ahead of your competition

• Identify new buyers, importers and distributors

• Build new relationships and strengthen existing relationships

• Avoid time consuming individual client visits

• Meet more buyers and importers in 3 days than through any other means

“The International Food & Drink Expo India 2010 was brilliantly organised. We met some key contacts to expand the business in India”.Roberto Pablo, Director, Juberfam Mittal

Page 11: Fine Food India Expo 2011 Brochure

BOOK earlY TO seCUre a priMe pOsiTiOn

enhanCe YOUr iMpaCT aT The shOw – BeCOMe a spOnsOr!

The above rates include: Feature in exhibitor manual, 50 word profile in the show catalogue, website listing, visitor tickets for marketing and opportunities for pre-show public relations.

Bare floorspace, ideal for larger exhibitors who wish to build their own stand.

INR 9,000 per square metre

Space Only

Space plus walls, carpet, spotlights, power, table, chairs and fascia with company name.

INR 11,000 per square metre

Shell Scheme

And that starts with securing the best stand position for your company. Select from our flexible stand options, either floor space only or a shell scheme stand.

we wanT TO wOrK wiTh YOU TO MaKe This a sUCCessfUl eVenT fOr YOUr BUsiness.

We have an exclusive number of sponsorship packages available to help increase your company’s impact and exposure at this 3 day event.

BeCOMe a spOnsOr TODaY!Contact Richard Wright Exhibition Director Telephone: +61 2 9275 9204 Email: [email protected]

BOOK A STAND WITH FINE FOOD INDIA TODAY!Contact Pravin Gupta Project Director Telephone: +91 98 11 605481 Email: [email protected]

Page 12: Fine Food India Expo 2011 Brochure

Fine Food India5–7 December 2011Pragati Maidan Exhibition Complex, New Delhi, Indiawww.finefoodindiaexpo.com

Meet the Fine Food TeamExhibition Director: Richard WrightProject Director: Pravin GuptaProject Manager: Kavneet SahniInternational Exhibition Manager: Minnie ConstanInternational Exhibition Sales Executive: Eliza Whalley

About Diversified Communications AsiaDiversified Communications Asia is an international exhibition company. Our presence in India represents the expansion of the Diversified brand into one of the world’s most dynamic commercial regions. We hold a market-leading portfolio of B2B food exhibitions, conferences and media spanning North America, Europe, Asia and Australasia.

• Asian Seafood Exposition• Fine Food Australia• Fine Food New Zealand• Fine Food Queensland• Fine Food Western Australia• Food Pro Australia• Good Food & Wine Show Australia• Irresistible Gluten Free Show

Australia

• Lunch! UK

• New England Food Show

• Restaurant & Bar Hong Kong

• Seafood Processing America

• Seafood Processing Europe

• The European Seafood Exposition

• The International Boston Seafood Show

References:1. Census of India, www.censusindia.gov.in, 2011. 2. International Monetary Fund, www.imf.org, World Economic Outlook Database, April 2011. 3. FICCI-CIFTI & Franchise India Holdings Ltd, The Food Franchising Report, 2009. 4. Maulik Vyas, Economic Times Bureau, PE cos’ appetite for foods biz grows, 18 March 2010. 5. Swiss Business Hub India, OSEC Business Network Switzerland,www.osec.ch, India Food

Processing Industry, December 2008. 6. McKinsey & Company, www.mckinsey.com, The Bird of Gold – India’s Consumer Market, May 2007. 7. FICCI-CIFTI & Franchise India Holdings Ltd, The Food Franchising Report, 2009.

Fine Food India registered office: Diversified Communications India Pvt. Ltd.6C/5 Sangeeta Apartments, Juhu RoadSanta Cruz (W), Mumbai, Maharashtra 400 049, India© Copyright Diversified Communications Asia. All rights reserved.

INTERNATIONAL SALES OFFICE Exhibition Sales Manager: Minnie Constan Email: [email protected]

Exhibition Sales Executive: Eliza Whalley Email: [email protected]

Diversified Communications Asia 424 St Kilda Road, Melbourne VIC, Australia 3004 Telephone: +61 3 9261 4500 Facsimile: +61 3 9261 4545

INDIA SALES OFFICE Project Director: Pravin Gupta Email: [email protected] Telephone: +91 98 11 605481

Project Manager: Kavneet Sahni Email: [email protected]

Diversified Communications India Room 102, INS Annexe Building Rafi Marg, New Delhi 110 001, India Telephone: +91 11 2373 1196 Facsimile: +91 11 2373 1196

C O M M U N I C A T I O N S A S I A

C O M M U N I C A T I O N S I N D I A