Fashion History“The Difference Between Style &

Fashion Is Quality”

Earliest Clothing

Key Terms:DandylsmNew LookHippie StyleDisco StylePunk StyleFeminist MovementGrunge

Earliest Clothing

20,000 B.C.-- people developed and wore clothes primarily for protection from the weather and environment.NOW-- other needs such as psychological and social needs.

Why Clothing?

Physical Needs

•Protection

•safety

Psychological Needs

•Identity

•Adornment

•Cultural identity

Social Needs

•Affiliation/ fitting in

•standards

Why People Wear Clothes

Why People Wear ClothesPhysical Needs: Protection & Safety

Cold climates= heavier clothingHot climates= lighter clothing, hats, sunglassesSome professions require protective garments, such as gloves and masks

Why People Wear Clothes

Psychological Needs: Appearance Enhancement

Psychological needs are fulfilled through adornment, or attractive decoration, and self-identification. JewelryHair stylesAccessoriesTattooingPiercing

Why People Wear Clothes

Social Needs: Affiliation & StandardsEach decade seems to have a representation of social affiliation.

Hippie Look 1960-1970’sGothic Look 1990’s

Why People Wear ClothesSocial Needs: Affiliation & StandardsSociety maintains certain social standards that are represented by clothing. Modesty, which is covering of a person’s body according to society’s code of decency, often dictates the styles of clothing that people wear.

During the 1800’s : unacceptable to show your ankles20th Century: skirts shorter, more skin showing

Sources of Clothing History

Actual garments from 18th centuryPortraits, diaries, photographs, personal lettersLimited information available prior to 14th century

Fashion Through the Ages

People dresses according to what society allowed for the social classes. Rare and expensive apparel become a status symbol and reflective in economic class. Industrial revolution fostered new inventions. Photography was invented. Vogue magazine was first published in 1892

Historical TrendsettersFamous people have always influenced the development and acceptance of fashion. Elizabeth I (Queen of England 1558-1603)

Louis XIV (King of France 1643-1715)

Marie Antoinette (Queen of France 1775-1793)

George Bryan “Beau” Brummell (early 1800’s)

Jackie Kennedy (early 1960’s)

The Beatles (1960-70)

Fashion: 20th Century to the PresentThe Early 1900s

Women wore loose fitting style of dressFull skirtsShorter in lengthThe fiber Rayon was manufactures

Fashion: 20th Century to the PresentThe Early 1900s (1900-1910)

MenSpatsFormal wear

Frock coatsSpatsHats

Fashion: 20th Century to the Present

1911-1920World War IHobble skirts- women’s legs revealed for the first time!Narrow shape

Fashion: 20th Century to the Present

Fashion: 20th Century to the PresentThe 1920’s

FlapperSportswear introduced

ChanelFashion Influence from 1920’s until World War IIResurfaces in 1954Little black dressTweed Suit

Fashion: 20th Century to the Present1930’s Women

Era of EleganceBias cutCowl neck

Ginger Rogers

Fashion: 20th Century to the Present1930s Men

MenDouble breasted suitsWide lapelsShoulders broadened

Fashion: 20th Century to the Present1940’s

World War IISeparates introduced that can be mixed and matched

Bobby socks, pleated skirts

Fashion: 20th Century to the PresentNew Look

Christian DiorFull bust linesTiny waistsFull skirts

Fashion: 20th Century to the Present1940’s Men

Casual

Fashion: 20th Century to the Present

1950’sDonna Reid or “I Love Lucy” LookFull skirts and strapless dresses

Fashion: 20th Century to the Present

1960’sKennedy EraChanel SuitPillbox hatAubrey Hepburn LookMini SkirtsThe Mod Look

Fashion: 20th Century to the Present1970’s

Pantsuits, wide legs with large cuffs/ bell bottomship huggersPants for women became acceptable in the work place. Long pointed collars.

Fashion: 20th Century to the PresentStyles that emerged:

Disco: a fashion consisting of gold lamé, leopard print, stretch halter jumpsuits, and white clothing that glowed under ultraviolet lighting. Punk: a style featuring intentionally torn clothing worn by young people with limited income (students and unemployed)The feminist movement established equal social, economic, and political opportunities for women. Shorter hemlines and pantsuits emerged.

Fashion: 20th Century to the Present

1980’sWomen had the “Power Look”Shoulder PadsAthletic wear more popular inspired by the movie “Flashdance”

Fashion: 20th Century to the Present1990’s

• Doc Martens replaced athletic footwear

• Platform Shoes• Retro look

Fashion: 20th Century to the PresentThe 1990s gave way to the grunge lookGrunge is a style started by the youth culture in the Pacific northwest region of the U.S. Its messy, uncombed, and disheveled.

The End