Everyone VALUED,Everyone INCLUDED

Newsletter AMJ’ 13

P&G is committed to bringing together individuals from different backgrounds and cultures with remarkably different talents, perspectives and life and career experiences. At

P&G it’s about celebrating everyone’s uniqueness, every day.

Newsletter AMJ’ 13

Faisal SabzwariCountry Manager, P&G Pakistan

Assalam-o-Alaikum,

We closed this quarter and the fiscal year 2012-13 in high spirits. Our business continues to grow, our brands continue to delight consumers and our employees continue to give back to the community.

We believe that diversity is a competitive edge as it drives innovation and helps us better understand our consumers. We celebrated the P&G Diversity & Inclusion Week this quarter to recognize and embrace the uniqueness each employee brings to P&G. Our effort towards building a culture of inclusion and peak performance was recognized once again. We were ranked amongst the top ten companies in the Top 50 2013 DiversityInc list.

We also celebrated Earth Week which called upon employees to realize how seemingly ordinary, everyday acts can have a surprisingly positive impact on the community. Many P&Gers volunteered their time this quarter to spend a day of fun with children at the SOS village.

Our brands continue to engage consumers through exciting campaigns. Some of Pakistan’s most renowned as well as aspiring designers came together once again for what has become one of Pakistan’s most sought after and eagerly awaited fashion events, Pantene Bridal Couture Week 2013. This platform continues to allow us to build meaningful connections with women across Pakistan. Through the H&S Hair and Scalp Week initiative, we brought together top dermatologists to provide consumers with free hair care consultation in twelve cities across Pakistan.

I hope you will enjoy reading about the many P&G initiatives which have taken place this quarter.

This Mother’s Day, P&G recognized moms by inviting consumers to share their moms’ everyday acts of love. P&G’s insights come from the fact that every mom has her own little signature act of love that simply speaks volumes. She knows how to wash a blanket to make it soft and comfortable and how to wipe little hands and faces clean, no matter what kind of mess they have been in. Those seemingly ordinary everyday things add up to what is celebrated on Mothers’ Day, because if ever there is a person who proves that life is in the details, it’s Mom.

As part of The Everyday Effect campaign P&G has launched the fourth video in its series, called The Mommy Effect which shows that even the youngest kids notice the simple acts moms do with others in mind. It taps into the universal truth that seemingly ordinary, everyday acts have a surprisingly significant impact.

This Mother’s Day P&G wanted to let the world know what everyday things Moms do that are most memorable to their kids. Consumers shared stories of the little acts of kindness their mothers do that make a difference in their lives. These will be used in P&G’s first ever piece of crowd-sourced commercial which will be showcased later this year.

Introducing the Mommy Effecton Mother’s Day

Newsletter AMJ’ 13

Often it’s the small things that make a big difference, like unplugging a laptop charger or using a washable mug at work every day. On Earth Day this year P&G launched its third video, “Everyday Earth Day” which followed P&G’s own Dr. Forbes McDougall, Leader of its Zero Manufacturing Waste Program, as he hit the streets and asked people about the seemingly ordinary, everyday things that make a difference for the environment.

This year, P&G announced major steps in its vision of Zero Manufacturing Waste for landfills, with absolute reductions in energy, waste, water and CO2 manufacturing foot-prints. Recently, 45 P&G facilities across the globe achieved zero manufacturing waste to landfill. The company is growing its business while reducing the impact on the environment and wants everyone to share this vision. Throughout Earth Week P&G employees around the globe were made aware of some of the surprising ways their everyday acts can help the environment.

Like every year, P&G employees in Pakistan continued the tradition of celebrating Earth Week. P&G plants in Hub and Port Qasim continue to work towards reducing its environmental footprint. With footprint reduction targets on track, employees were further encouraged to contribute more energy and water-savings ideas. Employees participated in interactive deployment sessions and a tree plantation activity. Moreover, a painting competition on the theme of energy conservation was held for children of employees at the P&G plant in Hub.

P&G employees spent a fun day with children at the SOS Children’s Village in Karachi. Employees dedicated the day to spending time with the children in their homes. Around 130 children joined P&G volunteers in various fun and educational activities during the day. Together they played games and participated in story-telling sessions. Employees also taught the children the importance of health and hygiene and the steps of hand washing by using the animated character of Commander Safeguard.

Omeir Dawoodji Communications Manager - P&G Pakistan

“We seek to engage our employees in the Company’s community programs by creating opportunities like these where they can give back to the community. Many people do not know what it is like to have the basic comforts of home. At P&G, we want to help create the experience of home for those who do not know this comfort.”

Abdul Basit ShamsUtilities & Glycerin ManagerP&G Pakistan “Spending the day with children at the SOS Village was a very gratifying experience. The children were bright and talented and we had an amazing time together. The loving and caring environment at SOS inspires me to do much more. I am glad that I am able to help and would like to keep returning here to be with these loving children.”

Shabana QadirA child from the SOS Village

“We were very happy that P&G employees came to visit us. They spent time with us like family members. We had a delicious lunch together and even played games. We enjoyed ourselves very much that day.”

Employees give backat SOS Children’s

Village

Newsletter AMJ’ 13

Always recently launched its Being Girl Facebook page in Pakistan. Being Girl is a safe online place just for girls. It allows girls to celebrate their femininity and connects girls who have similar questions and issues. It is a platform where they can uninhibitedly express their views and concerns and get information they need, empowering them to take on the world and its many challenges. This initiative has been warmly welcomed by Pakistani girls. In a short span of time, the page has become the third largest Being Girl platform in the world with over 300,000 fans.

Pantene Bridal Couture Week - back with a bangThe onset of spring brings with itself the festive season of weddings. To add to this excitement, Pantene along with its media partner HUM Network, collaborated yet again to bring a treat for fashion lovers in the form of Pantene Bridal Couture Week 2013. Pantene Bridal Couture Week was pioneered more than two years ago with the objective of promoting Pakistan’s bridal industry and providing a platform for Pakistan’s upcoming and established designers.

Today Pantene Bridal Couture Week has evolved into one of Pakistan’s most sought after and eagerly awaited fashion events. It is a unique mix of bridal fashion, glamour and top notch ramp entertainment. This year some of Pakistan’s most renowned as well as aspiring designers came together to showcase their talent on this platform.

The prominent designers of the show included names like HSY, Deepak Parwani, Tabasum Mughal and Mona Imran as well as Indian designers Anjalee and Arjun Kapoor. As expected, the show also delivered on the star quotient with celebrity show stoppers to watch out for as well as many exciting star - studded performances, including the exclusive Pantene Hair Mob Performance which took the audience’s breath away.

Farhan TayyabBrand Manager, Pantene - P&G Pakistan

“Pantene Bridal Couture Week is Pakistan’s iconic Bridal fashion event which we are proud to be associated with since its inception. This is the ideal platform for Pantene to support the thriving fashion industry in the country. PBCW provides Pantene with a wonderful opportunity to reach out to women across Pakistan and build meaningful connections with them to give the

best solutions for all their hair care needs.”

goes Live

P&G people form a rich tapestry of individuals from different backgrounds and cultures, with remarkably different talents, perspectives and life and career experiences. This is because for P&G, Diversity and Inclusion is a business strategy and a source of competitive advantage. Each year the company celebrates Diversity and Inclusion (D&I) Week to bring to life the mission of D&I, ‘Everyone Valued, Everyone Included, Everyone performing at their peak’.

This year, D&I Week opened with a traditional all-employee breakfast. This brought together cuisines from different corners of the country, reflecting the cultural diversity of the organization. The festivities of the week continued under the ‘One P&G’ theme. Employees were made aware about the importance of D&I as a critical enabler of innovation and productivity. Employees participated in online trainings and trivias as well as an external guest speaker session. The highlight of the week was the P&G’s Got Talent competition, the first ever talent show at P&G Pakistan. Musicians, artists, actors, poets, literati and even a hairdresser took to the stage in front of a packed audience. Engagement levels reached a fever pitch with 100% employee involvement as P&Gers got the opportunity to truly embrace their diversity.

Faizaan MunimSupply Category Manager - P&G Pakistan

“The D&I Week is a great initiative as it gives us the opportunity to showcase our talents and express our individuality. Events like these create great vibes in the organization and give us great memories to cherish.”

D&I Week – A Tribute to Employee Uniqueness

P&G landed the top spot in the industry and No.7 overall in the 2013 DiversityInc. ‘Top 50 Companies for Diversity’ list. P&G has been amongst the top 10 on the list for most part of the past decade as it encourages diversity in the workplace and believes diversity is one of the principal reasons for its competitive advantage. DiversityInc. is the gold standard for measuring diversity in organizations. It ranks companies based in four areas: CEO commitment to diversity management; workforce diversity and human capital; corporate or organizational communications; and supplier diversity. This is a highly competitive list and a place in the top 50 was sought by 800 top global companies this year. P&G was honored to be ranked as a leading company with top peers and across a wide range of industries, including consulting, retail, manufacturing and banking. William GipsonChief Diversity Of�cer “We continue to build towards a culture of of inclusion. External recognition by DiversityInc is a positive indicator that our global Diversity & Inclusion strategy is on track. We aim to keep up the positive momentum as we work towards a more diverse and inclusive work environment for all, so that every employee feels valued, included, and performing at their peak.”

Newsletter AMJ’ 13

P&G Shines inDiversityInc’s Top Ten List

Head & Shoulders partnered with renowned dermatologists from across Pakistan to celebrate the third ‘Hair and Scalp Health Week’ in May. Top dermatologists from twelve cities across Pakistan joined hands with Head & Shoulders to provide consumers with free hair care and dermatological consultation. Consumers interested in this activity could book an appointment with the dermatologist or visit the free scalp check stalls set up by the Head & Shoulders team at Metro Stores and

clinics across Pakistan. Approximately 5000 people benefited from scalp checks and hair consultation through this activity.

Farhan Tayyab

Brand Manager - Head & Shoulders

“Head & Shoulders has always been committed to bringing innovative hair & scalp health care solutions for its consumers. Through hair & scalp health week, we aim to reach out to consumers across Pakistan and educate them about their hair & scalp health care needs. We are thankful to our dermatologist partners who have joined hands with us to make this initiative such a huge success”.

Dr. Seema HirjiDermatologist - Head & Shoulders

“Head & Shoulders scientists have been able to translate scientific knowledge into technology solutions for effective scalp and anti-dandruff products. They understand scalp and dandruff problems and are continuously striving to help consumers fight dandruff and related issues.”

H&S and Dermatologists partnerfor Hair & Scalp Health Week

Newsletter AMJ’ 13

Ariel’s relentless pursuit of technological advancements has enabled it to touch and improve consumer’s lives through breakthrough innovation and high quality product offerings. Over the past 15 years Ariel has become the trusted ally of Pakistani women by constantly delivering on its promise of tough stain removal and superior overall cleaning. An important milestone in this timeless journey is the recent launch of the new and improved Ariel which provides consumers with Pakistan’s best stain removal in one wash. This is based on tests versus leading detergent on stains such as red fruits, chocolate drinks, clean motor oil and cooking grease. Pakistan is the beneficiary of not only the latest innovations in fabric care through a wide range of Ariel initiatives but also of a host of community cause projects such as Ariel Maa, Help the Needy and the Humwatan Humqadam campaign during the monsoon floods. Since 2001, the brand has been educating Pakistani women through neighborhood and door-to-door programs, on simplifying the laundry process by demonstrating the convenience of washing clothes with detergent powders.

P&G plant achieves new recordThis has been a very successful year for the P&G plant at Port Qasim. The plant touched its highest production level which is a result of substantial investment in the capability building of its employees and eliminating losses through simplification process. This was a result of the dedicated efforts and remarkable teamwork of the plant team.

P&G strongly believes in hiring and nurturing local talent and has invested extensively in local skill development of its employees at the plant. Employees have contributed around

7600 manhours towards local and international trainings to date. P&G employees are also providing expertise for the setup of other P&G plants around the world. Moreover, the

company has been actively engaged with leading engineering schools in Pakistan and has been successfully running an internship program since the plant became functional.

Innovating with Ariel