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Entertainment Investigators By: Andy McVoy Sean Moran Grant Benson Kyle Hamilton John Ninmann

Entertainment Investigators

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By: Andy McVoy Sean Moran Grant Benson Kyle Hamilton John Ninmann. Entertainment Investigators. Overview. The internet is the fastest growing technology known to man. Communications have never been more efficient & accurate - PowerPoint PPT Presentation

Text of Entertainment Investigators

Entertainment Investigators

Entertainment InvestigatorsBy: Andy McVoySean MoranGrant BensonKyle HamiltonJohn Ninmann1OverviewThe internet is the fastest growing technology known to man.Communications have never been more efficient & accurateEasy access to information has become commonplace with the internetENTERTAINMENT is apparent nearly everywhere!2Social Media Videohttp://www.youtube.com/watch?v=sIFYPQjYhv8

3Entertainment and Internet5 Sectors of EntertainmentSocial NetworkingTV / MoviesNewsMusicGames

4Social NetworkingDefinition: Any website designed to allow multiple users to publish content themselves. The information may be on any subject and may be for consumption by (potential) friends, mates, employers, employees, etc. The sites typically allow users to create a profile describing themselves and to exchange public or private messages and list other users or groups that they are connected to in some way (Dictionary.com)

5Social Networking & Time ConsumptionIn the last year time spent on social networking sites has increased 98%!!!October 2008 503.8 million minutes spent compared to October 2009 where 999.4 million minutes where spent! (Time Spent)

6Social Networking & Time Consumption Cont.Today, more time is spent on the internet with social networks than the use of email (Technology)One in every 11 minutes online globally is accounted for by social networking and blogging sites.

7Consumption Cont.How much time do you think you spend on Twitter, MySpace or Facebook everyday?The average person with a social networking profile dedicates 27 minutes of their day to social networking. (MarketingVox)

8Social Networking & InformationIn order to obtain statistics and measurable data I used an article from the journal Computers and Human BehaviorThe sample consisted of 205 college students73.6% allow anyone to access their social networking profiles90.6% dont include their phone numbers90.6% dont include their home address74.8% included information about their personalities9Whats the big deal with Information?If you place your phone number and / or home address you have a larger chance of being called by telemarketers and scam mailsToo much personal information can result in identity theft.Email addresses can be sent spam and offers from companies relating to your interest s and personality traits.

10Youth and Social NetworksAge with highest user activity.Use it out of bordemBelieve its just like hanging out with your friendsAll my friends are on it.Because I was invited.

11Communication & Social NetworkingSocial Networking allows instant easy communicate without a price.Allows individuals to stay in touch with family members and friends that the user may not see too often.Gives user the ability to create events to attend and groups to join.

12Social Networking & ApplicationsApplications range from a variety of categories:GamesPersonality TestsComparisonsCharacter TestsOrganizationHumorEducation

13Facebook Application Stats.More than 2 billion photos uploaded to the site each monthMore than 14 million videos uploaded each monthMore than 2 billion pieces of content (web links, news stories, blog posts, notes, photos, etc.) shared each weekMore than 3 million events created each monthMore than 45 million active user groups exist on the site

14Top Applications of FacebookTop FriendsFun WallSuper WallSuper PokeVideoX MeiLikeMoviesGraffiti

15History of FacebookFacebook was founded by Mark Zuckergerg, a Harvard University Student in February 2004By December 2004 Facebook had over 1 Million active usersSpring 2005 over 800 colleges have access to FacebookSeptember 2005 High Schools are granted access to FacebookOctober 2005, International Networks are added as well as the picture application

May 2006 Facebook adds work networksSeptember 2006: Anyone can join FacebookBy the end of 2006 Facebook has more than 12 million active users2007: over 100 different applications are added including marketplace and gifts (ECONOMIC)October 2007: Microsoft take $240 Million equity stake in Facebook (ECONOMIC!)Facebook now has 50 Million active users

16History Cont.January 2008: Facebook Co-sponsors (POLITICAL) the Presidential debates with ABC NewsFebruary: Facebook launches in (CULTURAL) Spanish and FrenchMarch: Facebook launches in German (CULTURAL)Privacy issues create more security

April: Translation app. For 21 languages (CULTURAL). Facebook ChatAugust: Over 100 Million active usersJan 09: 150 Million active usersFeb 09: 175 Million active usersApril 09: Over 200 Million active users17History Cont. 2June 2009: Facebook launches Facebook UsernamesJuly 2009: Over 250 million usersAugust 2009: Aquires FriendFeedSeptember 2009: Over 300 million users

18Dating sitesIncrease in popularityEasier to meet similar people online than in real lifeMore independenceFuture interaction makes it easier to connect to peopleMore control over self-representation

Dutch studyUsers mostly age 30-5043 percent of single-Internet users have visited a dating siteOnline life similar to offline lifeThe more extroverted a person is, the more friends they will make on the Internet

19Forums and GroupsForumsFirst form of social interaction on the InternetAllow people to talk with others about any topicPeople form bonds from interaction with othersHidden identity allows people to be anonymous

GroupsPeople can talk with people similar to themYahoo! GroupsDiehard DeemsChristian RepublicansAllow for people to join up in real lifeActivist organizationsPETA

20ConceptsUses and gratification modelPeople use sites for a purposeMembers gain satisfaction from using sitesInformationPersonal identityRelationshipsIdentityPartly constructed by social groups we belong toEssentialistIdentity is naturalSome groups based on natural characteristicsNon-essentialistIdentity is socially constructedSocial-networking sites construct people into social groups

21ImplicationsPoliticalGroups can organize for ralliesOrganize political activismReiterate a persons political ideals

EconomicDating Web sites earn moneyDonations for companies from group members

CulturalPeople visit groups with similar beliefsMaintain identity and cultural practices

22MySpace: A Place For Friends-International online social networking service-Founded in July of 2003 by two men by the names of Tom Anderson and Chris DeWolfe-Owned by Fox Interactive Media which is owned by News Corporation-In June 2006, Myspace was the most popular social networking site in the United States-In April 2008, Facebook surpassed Myspace in popularity-Available in 15 different languages

23Cultural-The social and cultural implications of MySpace and other social networking sites are very broad -MySpace is an outlet for self-expression-Users can personalize their pages with pictures, music, art and blogs-Musicians use MySpace as a platform to reach a broad and well-connected audience-Musicians often create a MySpace page to interact with fans and promote shows and albums-The pages allow fans to write comments, blog their ideas and sample music

24What is Twitter?What is it: a micro-blogging service that allows the user to create short messages or updates that are then received and read by fellow twitter users.

25TwitterBrief History: *Created in 2006 by Jack Dorsey, now backed by a team of 29 employees*Currently 3rd most used social networking service*Collects personal identification information from all users and distributes information amongst third parties.*Used to disperse information quickly from news sources, personal opinions, advertising and in times of emergency.

26Twitter Terms to know:Tweet: text post that consists of up to 140 characters. Followers: those that read other users tweets (you can be a follower of many different twitter users) Twitter profile page: page where all of a users tweets are displayed Circle of friends: a restricted group of people that is allowed to view a specific users tweets. Twittersphere: twitter users

27Why so popular so quickly?For major corporations twitter serves as an advertising and public relations mediumEveryday people can intimately follow the lives of public officials, celebritiesFeeds current generations need for constant social connection and stimulationMedium of messaging that can be accessed by anyone with internet connectionIf choosing to ignore twitter, left behind in competitive consuming of up-to-the minute information.

28Soft NewsSoft News is media information and news but furthermore has a large entertainment role which is designed to increase ratings.

Media companies, infotainment sites, and news broadcast pundits have all found a place on the Internet.

Infotainment sites and broadcast pundits are entertainment based sometimes though these sources are conceived as newsworthy.

29Infotainment SitesHard News V.S. Soft NewsSometimes overshadow each other.Example: Michael JacksonResponse to medias indulgence leads us further into soft news.Example: Peter Kinghttp://www.youtube.com/watch?v=2RmneMDZlWQ

30News Broadcast PunditsBroadcast Pundits have a bias.Example: Bill OReillyMore Entertaining than Newsworthy.Example: Larry King Live http://www.youtube.com/watch?v=Nc-AXuDdsIs

31Soft News Value to SocietyWithout Soft News regular news would be boring.Hard News can be upsetting. Examples: Iraq and KatrinaSoft News brings lighter side to news.There should be balance.

32Digital EraPrior to the digital era many peoples source for information was T.V..Internet is now the main source for information.Achieving a balance will be difficult.Example: T.V. formatted for balance.The Individuals choice can be corrupted by media sites.Example: MySpace

33Entertainment & Internet?All in all, there is no argument that the entertainment industry hasnt had its influence on the internetSome aspects may be better than others (easy access to news and connecting with friends)Some aspects may not necessarily be beneficial to everybody (online advertising / time consumption)All we can say is that entertainment is here to stay whether we like it or not. Whether it is bad or good for our society really depends on the individual. The answer is ultimately your opinion34