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1 Internet Science "The views expressed in this presentation are those of the author and do not necessarily reflect the views of the European Commission" Fabrizio.Sestini @ ec.europa.eu http://cordis.europa.eu/fp7/ict/fire/future-internet-and-society_en.html European Commission DG Information Society & Media Drawing made by primary class children for the Paradiso contest ³the Internet of the future seen by the children of today´

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1

Internet Science

"The views expressed in this presentation are those of the author and do not necessarily reflect the views of the European Commission"

Fabrizio.Sestini @ ec.europa.eu

http://cordis.europa.eu/fp7/ict/fire/future-internet-and-society_en.htmlEuropean Commission DG Information Society & Media

Drawing made by

primary classchildren for the

Paradiso contest³the Internet of the future seen

by the children of today´

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the biggest artef act ever built bymankind«

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tecnology / infrastructures

sociology 

art  policy / economy 

Life and Humanistic Sciences

the biggest artef act ever built bymankind«

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4

Economic tr ansformationo Productivity gains in standard businesseso New businesses/SMEs, new advertisement par adigms, energy gridso New economic models (skype, google, apple, cloud, «)

Internet is not just about technology...

Social expansiono Ubiquitous access to information (copyrighted or free: wikipedias, googlemaps, ...)o Online social networking (Linkedin, Facebook, Twitter, ...)o Personal expression (Youtube, Flickr, «)

Psychological changeo Internet time (affecting workstyles and lifestyles)o Globalisation, multilinguality, Augmented Realityo Online Trust

Legal Impacto Redefinition of Privacy and Identityo Copyrights in the digital er ao Cybercrime

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the present Internet: was it «

we wonder«

the future Internet: what will it look like?

planned? or just serendipitous?

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Future Internet & sustainability:an ethical question?

We are facing the convergence of multiplecriseso Financial, Environmental, Energy, Social

How can Internet help the transition towards amore sustainable future?o Environmental-friendly way of living

Product ranking, Life footprint, efficiency

o Sustainable economic development Empowering people, new market models, new IPR

o Participative global governance Based on cooperation, sharing, low-cost access

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people/society

Individuals

 /busines

s

distribute

d

centr all

y

co

Future Internet scenarios( See also the

Oxford Internet Institute Study on Technological, Social and Economic aspects of FI,

http://cordis.europa.eu/fp7/ict/fire )

Big Brother :commercial servicesentertainment (e.g. IPTV)DRM-heavyapolitical

Collective Awareness:(user-gen. knowledge)

P2P, blogssocial netse-democracy

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Technological and Policy choices haveSocial and Economic impacts

( OII Study, MIT workshop)

Collective Awareness Big Brother 

Internet infr astructureCurrent architecturead hoc/mesh, user driven

Vertically integr atedspecialized nets

Technologicaldevelopments

Interoper abilityDistributed controlGener alized wiki

NGN or "clean slate³ for streamingWalled gardens

Security and PrivacyPrivacy / identity more than securityOnline Reputation

Strong Security,proprietary

PolicyL

ight / no IP

R protectionTr ansparency Strong IPR protection

StandardsOpen or Open source standardsMulti-cultur al support

Competing closed standards may prevailNational customisation

Network Neutr ality Key, to enforce Just a burden

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Platforms for Collective Awareness and Action

http://ec.europa.eu/information_society/activities/collectiveawareness/index_en.htm

platforms for social innovation, supporting informed andsustainability-aware decisions, based on an extendedawareness of the environment and of the consequences of our actions

Harnessing concepts from:o IoT -> collecting data from environmento F

acebook -> social interactiono Wikipedia -> production of new knowledge

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 Approach

Sustainabilityo Beyond GDP, Low Carbon economy

Self-regulationo Based on collective situational awareness

Bottom-upo

 And coordinated

Non commercially-driven platformso That can produce new business models

and (social) innovation

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 Applications:

Prompting behavioural changeso Life Footprint, more efficiency

 Access to simulations/statisticso Visual Analytics style

 Anticipating societal changes

Informing consumer decisionso Product ranking/labelling/development

Virtual communities for changeo Social Innovation

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open standards proprietary systems

privacy identity security

environmental monitoring

sensors/IoT

customer control/profiling

trust/reputation

P2P IPR

community networks, ad-hoc centralised control, clouds

Pe

ople /society

Indivi

duals

 /bu

sines

s

end-to-end principle NGN, autonomic networks

multidisciplinary consequences of technological / application / policy choices

network neutrality quality of service

ambient intelligence

deep packet inspectionfreedom of expression

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Thanks!