e-Lounge 2013

e - loungean endeavour

PCTE Group of Institutes

edition no. 4th12 June, 2013

Contentse - lounge | an endeavour

New country members in PCTE FamilyInternational Student Week Your Excellency Series International Exchange Programme The PAT Way WIPRO: Dubai, Thailand and Road Trips ET-Now and Indy Felicitates PCTE Debate Convocation-2013Training the TrainersGuest LecturesPCTE Faculty Lead Players in “Rishtey”

ConferencesConsumer HubCollege Trends Crime and Punishment:

PCTE:

Sneak PeakPCTE in numbers

Applying Thought at PCTE

a cultural apocalyps?

A place to discover yourself

New Name, New Office, New Plans

Sports Meet

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Harpreet K. Kang | Sunny Gill |

Karan Jangra | Kretha Mbambo |

e-Team | Jatinder Pal Singh |

Rupali Dhir |

Editor Creative Head & Asst. Editor

Design & Creative CoordinatorContent Writer

Photography Web Specialist

Communication & Distribution

Contributors

e - lounge | an endeavour | 1

New country members of PCTE family

Djebril student from joined BCA.

Republic of Cuba

Ms. Polina, management faculty from Russia.

Ms. Sorina Jigan, faculty from Denmark.

Ms. Analu Mauilli, faculty, Communications from Brazil.

Foromo Thea and Anjenile, students from joined BBA and BCA course respectively.

Guinea

Now PCTE represents &

from around the globe

127 students4 faculty members

22 countries


International Students’ WeekInternational student's week is a regular feature on the campus. The year 2013 marks a decade of international students at PCTE and the fifth year to host an International student's week.The event is accentuated with number of events like dances skits, presentation, fashion shows, etc. The Week commenced with sport activities like football volleyball, basketball. Not only, was this week for international students but Indian students were also welcome to participate.

In essence, it broke down barriers between countries and students make new friends across borders.Every student was filled with energy and enthusiasm to participate in the various sports. Eventually the last day, the sport day ended with the tug of war. Whereby, students had to pull tooth and nail to win. It was not easy but some students managed to walk away with the gold medals as well as the trophy. Like they say; “Winning is not everything but participation is what matters”.

125 students from 21 countries study in various courses at PCTE.

Year 2013 marks a decade of International Students at PCTE and the fifth year to host an International Student's week.


“The moment the dance performance began everyone was so cheerful, girls were squealing including me. We ululate when there are special events happening like weddings, New Year or when a new baby is born” Kretha T Mbambo, an MBA first year student from Namibia, who thoroughly enjoyed herself. It is also a day when Bachelors in Hotel Management students cooked a continental dinner for all the International faculty and students to finish the day on the right note.

For the Grand finale, there were cultural performances, presentations and last but not the least fashion show. Students from Countries that took part in this occasion were Angola, Afghanistan, Bhutan, Burundi, Italy, Kyrgyzstan, USA, Lesotho, Macedonia, Namibia, Romania, South Sudan, Tanzania, Uganda and Zimbabwe.In essence, the crowd awaited in anticipation for what was in store for them. They were so much excited and delighted because this is an episode that happens annually. We learnt about economies, culture and even business opportunities in other countries” said Grace, student from South Sudan. Foreign students during a fashion show at International Students’ Week.

“We learnt about economies, culture and even business opportunities in other countries” - Grace, student from South Sudan.


“Your Excellency” Lecture SeriesThe Intenational presence in 18 countries on campus creates a perfect environment for “Your Excellency” Lecture series – an event in which ambassadors of various countries to India or Indian Ambassador abroad come and address the students and enrich their views vis-a –vis the trends shaping the world.PCETians have witnessed seven Ambassadors this academic year:Prof. Piotr Klokowski, Polish Ambassador to India: A well known political scientist, a specialist in International

relations and a diplomat known for his economic knowledge and academic experience. During his interaction he talked about Indo-Polish relations, bilateral trade and common significance of agriculture and food industry for both the economies.Dr. Samuel Mbambo, High Commissioner Namimbia: An eminent diplomat, historian and academician, Samuel Mbamo is a former governor of Omaheke region and ambassador of Republic of Namibia to the Russian Federation.

H. E Alison Magaya, Minister of International Affars, Republic of South Sudan in conversation with students.

PCTE has witnessed 7 Ambassadors of various countries as guest speakers under “Your Excellency Lecture Series” this year.


Mr. Alexendre Cece Loua, Ambassdor Republic of Guinea to India: A popular diplomat has served in the Govt. of Guinea as Minister of Foreign Affairs. He has also headed the countries delegations to various organization including UN General Assembly.Mr. Deepak Vohra, Advisor to the Govt. of Sudan: His Excellency, Deepak Vohra has been the Indian high commissioner to various countries, with recently being Poland and Lithuania. He is a career diplomat with more than three decades of employment in the highly acclaimed Indian Foreign Services.Maj. Gen. V. Namgyel, Ambassdor Kingdom of Bhutan to India: Popularly known as Major V has been one of the senior most and experienced officials in Govt. service of Bhutan.His excellency motivated and encouraged the students to aim high in life and build strong and progressing India for the generations to come.

Mr. Peter Othol, Ambassdor South Sudan to India.His Excellency, Felix Ngoma, Ambassador, Republic of Congo in IndiaAlong with Ambassadors, some other International dignitaries visiting campus are :Mr. Alison Manani Magaya, The Minister for Internal Affairs, Republic of South Sudan: Besides being the Interior Minister in the country's first independent cabinet completing his integration into the ruling Sudan People's Liberation Movement(SPLM), he also served as a minister in the Government of National Unity NCP-SPLM Govt., which ruled Sudan from 2005-11Mr. Aggrey Tisa, Advisor to Government of South Sudan.

Mr. Oliver Banjamin Mori Member of Parliamentary, South Sudan on campus visit.

Foreign Delegates visiting PCTE

“I am delighted to be a student of PGDM at PCTE as it provided me such wonderful opportunity to visit France. The time spent there was a great learning phase of my life in terms of Business studies, Culture & Global exposure.” said Inderbir Singh Makkar, PGDM exchange student, PCTE.This academic session PCTE conducted dual exchanges with Universities in Europe thus it was an opportunity for students to explore European markets and trends while studying there. A trimester exchange with University of Angers, France and a fortnights exchange with International School of Law & Business, Lithuania took place where infinite number of experiences were shared among the students of all three Institutions. PCTE is a cool campus to be in and I am amazed to witness the diversity among students on campus, there are students from all over the world studying here“quoted Dora Moumbouilou,


International Exchange Programme

Student from University of Angers, France when asked about her experience at PCTE. The basic thing common in all the exchange students was travelling. As all of them explored their respective exchange country via travel.

Inderbir Singh and Gurpratap Dhanoa, students PCTE B-School at University of Angers, France.

“PCTE is a cool campus to be in and I am amazed to witness the diversity among students on campus, there are students from all over the world studying here.” - Dora Moumbouilou, Student from University of Angers, France


stationed in Lithuania while on exchange program said “Sharing space in classroom with Lithuanian is a learning of lifetime, I am proud to have some good friends in Lithuania now. Also I got some inspiration to introduce smart changes in my family business back home”. In coming session PCTE would have lot more exchange opportunities with various Universities at different parts of world. The Institute already has 12 International MOU's signed with Universities across the globe for Student/Faculty & research work exchange.

Students from France & Lithuania travelled all over north India and some parts of south to experience The Incredible India. “Till now I have managed to visit mountains & dessert areas of India, so now it's time to go towards the beach. India as a country is a mix bag of culture, experiences along with some exclusive destinations” said Mathew, French exchange student while leaving for Goa during the trimester vacations.

Deepak Whadhva, student PGDM, PCTE-B School while

Students of University of Angers, France at PCTE during Trimester Exchange Programme.

“I am proud to have some good friends in Lithuania now. Also after my visit to Vilnius I am inspired to introduce smart changes in my family business back home” - Deepak Wadhva, PGDM Student, PCTE

“Our program will not only provide learning but will also facilitate you to realize your potential.”PGDM is one of the only management programs in the country which grooms students into Professional Managers, Business Leaders and Entrepreneurs. PGDM students are offered current business knowledge, information and trends through a daily capsule of Business news, professors from all over the world and most advanced campuses.The program involves active student exchanges with various institutes such as University of Angers, France and International School of Business & Law, Lithuania.

The PAT WayEducational trips to trade fairs, financial hubs of the world, etc. are also organized. The students work rigorously through term papers, research work, and presentations and evolve each day as they discuss and learn from business case studies. We have autonomy to update and develop the PGDM curriculum continuously to respond to the changing business environment. The most innovative course in management, which offers learning in various disciplines of business management, economic environment and financial systems. We encourage team work without compromising on individual development.

Forty two years of experience, comprising 25 years in the industry, Prof. Atul Tandan worked as Marketing Manager at Hindustan Lever Ltd.,as GM- Sales at Cadbury (India) Ltd., as Vice President - Marketing at Bajaj Electricals Ltd. and as Managing Director at J.L. Morison (India) Ltd. His most recent experience was as Director, Mudra Institute of Communications, Ahmadabad from March 2001 till June 2009, followed by his role and responsibility as Advisor and Mentor to the CEO at J.L. Morison India Ltd. from January 2010 to Sept. 2011. Subsequently, he did a short stint as CEO, Casil Industries Ltd. (a company of the Cadila Pharmaceuticals Group) from Oct. 2011 to Dec 2012. From January 2013 he continues to be an Independent Academic and Management Consultant and Advisor. From March 2013, he has accepted the responsibility to build the PGDM program at PCTE Group Of Institutes.


Professor Atul Tandan (PAT), IIT Mumbai, IIM Ahemdabad, speaks on his vision about taking over as Director, PGDM Program at PCTE B-School.

WIPRO:Applying Thought at PCTE


Finally, even Wipro Technologies felt a need of Freedom to Evolve for Applying Thought.

PCTE Group of Institutes experienced the presence of one of the biggest giant of IT Industry at its campus. PCTE have always been recognized as an innovative platform for learning. Even more now we are recognized as the best by the best recruiters also. Wipro Technologies conducted a Joint Campus Placement at campus where 300 students from 10 reputed institutes participated.

In the selection process of candidates for WASE and VISTA programmes, 60 students got through the Online Aptitude Test, out of which 40 were PCTEians and finally 16 got selected in the final interview out of which 9 were PCTEians viz. Tanvi Beri, Arjun Sharma, Shaveta Verma, Manu Kansal, Parneet Kaur, Kawalpreet Kaur, Pooja Sodhi, Banni Gupta, Gurnur Singh Kalra.

“We can very proudly announce that

” - Mr. Karan Jangra, Asst. TPO

60 students got through the Online Aptitude Test, out of which 40 were PCTEians and finally 16 got selected in the final interview out of which 9 were PCTEians.

This academic year PCTE c o n d u c t e d m o r e t h a n 5 6 International/National trips and tours. Some of the places to mention would be Dubai, Thailand, Goa, Darjeel ing, Kasaul i , Shimla, Maclodganj, Corbett National Park, Uttarakhand, Rishikesh, Golden Temple etc. Most trips were organized by PCTE Travel club which is run & managed by students of B.Sc-Air l ines, Tour ism & Hospitality. Students from different streams went on to trips throughout the year.“I am very happy to be on this trip, it gave me an opportunity to know my classmates well, certainly we all are

stcloser now” said Ajaydeep Singh, 1 year student of Hotel Management on a trip to Rishikesh. The Dubai trip was a week long tour where a bus load full of students flew out. During the trip the students and teachers experienced the Desert Safari, Burj Kalifa the tallest building of the world; they also did skiing at the Mall of Emirates and many more adventurous excursions.


Dubai, Thailand and Road Trips !!!

Students during Thailand Trip.

“During the trip we experienced the Desert Safari, skiing at MOE, Burj Khalifa, the tallest building of the world. It was an amazing experience.” - Amrinder S. Dhillon , BHMCT student


Students during Dubai Trip.

“It's my first visit abroad and I am enjoying every moment here” said Amrinder Singh, student who went to Thailand. Students took advantage of bringing gadgets which were twice as cheap as India. “This coming session PCTE is planning for Everest base camp trek which will be a 14 day expedition, we want to put up such challenging trips for students where they can learn the survival techniques and enjoy at the same time”, said Sunny Gill, Trek organizer.

“Traveling gives you a range of learning which classroom teaching cannot do” said Navin Chandra, Dean finance when asked about his take on Dubai Trip. Go , Go, PCTE !!!

“”

- Mr. Navin Chandra, Dean, Finance

Traveling gives you a range of learning which classroom teaching cannot do.

ET-Now and Indy’s Felicitates PCTE


On February 2013, PCTE Group of Institutes was acknowledged by ET Now. ET Now Awards and Indy's awards, were was received by Dr. V.P Mishra, Director, Punjab College of Technical Education, at the dazzling ceremony which took place at Hotel Taj Lands End, Mumbai.

ET Now is the 24-hour business news channel in English by Bennett, Coleman and Co. Ltd. ET Now brings to television the unmatched resources and expertise of The Economic Times, India's No. 1 business daily and the top business media brand in the country.

Dr. V.P. Mishra receiving B-School Leadership Award by ET Now 2013.

PCTE felicitated by 19 International/ National Awards by various Media houses, including UTV Bloomberg, DNA, Dainik Bhaskar, ET Now, etc.

The award is in recognition of leadership, development, marketing and Industry interface of Business School. These are very prestigious awards and are well researched and chosen by an independent jury and a panel of professionals who believe in nurturing Talent and in recognizing the best of the best.Dr. K.N.S.Kang, Director General, PCTE Group of Institutes congratulated the students, faculty and staff members of the institutes for their sincere and committed efforts.

He further said that these awards are the results of sincere efforts and performance of our students who are working at top position in the leading corporate houses of the country. He added that PCTE is known not only at national level but internationally as well, he quoted that more than 125 International students and faculty are on the campus and several more come to PCTE, as exchange faculty students from different countries.

e - lounge | an endeavour | 13Prof. Swapan Chanana, Unit Head, PCTE receiving Asia’s Best B-School Leadership Award at Suntec,

“

” - Swapan Chanana, Unit Head, Mgmt. & Tech.

PCTE always worked towards overall development of the students so that they can compete with the best in this competitive environment.

British Parliamentary Debate


The event was inaugurated by the Director General of PCTE Group of Institutes. It was the first time that a team from outside was participating. While highlighting the importance of the debate Ms. Harpreet K Kang, Chairman of the Student forum, LMA & Dean International Affairs, PCTE said that only three teams were from Punjab while the rest were from other parts of India & Pakistan. The winning team bagged a cash prize of 1 Lakh rupees.

Ms. Kang said that the British Parliamentary Debate is one ample opportunity for a debater to gain wide perspectives and to use a holistic knowledge base.

An orientation program on Parliamentary Debating skills and techniques was conducted by PCTE in collaboration with LMA (Ludhiana Management Association). A Mock Debate was done by some students to demonstrate this relatively new pattern of debating and it was a great learning experience for everyone, different faces, voices and perspectives from all over India and Pakistan.

Two teams from IQRA, Islamabad and 32 teams were from all over India like, FMS, Delhi, FMS BHU, NLSIU Bangalore, RMNLU Lucknow, ICFAI, Dehradun, CNLU Patna, Jamia Milia Islamia Delhi, EDII, Ahmedabad were partaking in the competition.

Two teams from Pakistan and 32 teams were from all over India like, FMS, Delhi, FMS BHU, NLSIU Bangalore, RMNLU Lucknow, ICFAI, Dehradun, CNLU Patna, Jamia Milia Islamia Delhi, EDII, Ahmedabad took part in British Parliamentary Debate.

“ The ground work prior to debate includes hours of work, the formulation of unique arguments involves major strength of debation.” - Deepika Verma, BBA student


The main objective of the Dr. D R Singh Memorial event was to showcase the spontaneity and the eloquence skills of students as well as articulating on various subjects both national and international. The two best teams namely Jamia Milia Islamia, Delhi and Rajiv National Law University Patiala knocked off the other teams in the preliminary round. The topic for the grand finale was “The House believes the west will eat the African pie”Ms. Kang said these two days are a great learning experience for all the debaters and PCTE students who organize the show.

The team won the first prize of one Lakh rupees and RGNUL Patiala took the second prize worth Rs25, 000 and RMNLU, Lucknow received Rs10, 000/- as second runners up along with each quarter finalists, who received Rs. 3000 each.

President LMA, Mr. JR Singal said the debate is about bringing out the best amongst debaters and it is good to see students evolving and participating in such events.

Finally after the two days and nights of hardwork, Jamia Milia Islamia won the first position in the tough five rounds in the Dr. D.R Singh Memorial British Parliamentary Debate – Season IV.

Convocation - 2013


There is a good reason they call these ceremonies “commencement exercises.” Graduation/Convocation is not the end; it's the beginning…of a new life indeed. The Annual convocation held at PCTE Group of Institutes awarded about 500 degrees. Director General of PCTE Group of Institutes, Dr. KNS Kang gave the degrees to the students and Mr. V.K Goyal, CEO & ED, SEL Manufacturing who was the Chief guest at the event, gave away the college colours and prizes to the laudable students. The students, from various streams like PDGM, BBA, BCA, MBA, MBA -IB, MCA, MSc-IT, ATHM, B.Pharmacy, BHMCT, BSc who dedicated time and energy to studies, were awarded degrees. In other words, they reaped what they sowed.This kind of occasion is every student's dream to step up on stage and hold the degree in her/his hand knowing that one has finally done it. In addition to that it also gives pride to the parents that their child has come that far. Mr. Goyal, said, “There are opportunities available for students.

All they need is right attitude and direction”. He narrated an anecdote about Sir Edward Hillary, who along with Mr. Sherpa Tenzing was the first to scale Mt. Everest. Sir Hillary, who failed to scale the everest the first time was asked by his native country men in New Zealand to come and deliever a motivational speech. He reluctantly agreed, but requested for the picture of Mt. Everest to be displayed on the backdrop. When Sir Hillary reached the venue, he went near the picture and said, “Everest you are a mountain. You have grown as big as you could, but I am a human and I am growing all the time”The students were applauded and motivated by Mr. Goyal's motivating speech and left their alma matter in an endeavour to continuously grow.

Students after being conferred degree at convocation 2013.

“There are opportunities available for students. All they need is the right attitude and direction” - Mr. V.K. Goyal, CEO, SEL Manufacturing

2013 had just begun and I had ambitious resolutions for the year, including walk my dog every evening, and cross-train at work. But we all have 24 hours in a day, and there is only so much we get done by the end of each day. .. and it is already June. That's when our trainers got active to put us all in good shape and form. PCTE trainers, now a dozen of them actually did 55 training modules for Industry and other educational Institutions and several others for in campus for nerds like me. .. !!!

What do they train for? Literally everything you and I need. You name it. Attitude, Aptitude, Change Management , Conf l i c t management , Cr is is Management, Time Management, Leadership Skills, Managerial Effectiveness, Motivation, Team Building, Soft Skills, IT skills, dining etiquettes, High Impact Presentations, etc.

Who do they train? Well every big organization that falls in

the diameter of 100 kilometers either side of the city, and some small ones too. Vardhman, Trident, Eastman, Cremica, Beetel, IOL, OWM, Malwa, LMA, and various education Institutes.

It is total fun says Ms.Ashima Thapar, who has been on the Trainers Team for the last three years. She is basically a CA, and teaches financial subjects, so training allows her to step out the dry numbers and unleash her intuitive side. She says she grows each time she steps out to train.

Mr. Amitej Singh, also now an amateur into the field is an all rounder. He takes training sessions from something as challenging as conflict management and change management to something as mundane as team building. He says he never tires of it, and as much he enjoys talking to students on the campus, he equally enjoys talking to the executive fora in the Industry via the Training Panel.


Training the Trainers

Ms. Kavita Gujral, Asst. Professor, Management, during a training session with Cremica.

“I enjoy talking to executive fora in the industry as much as I enjoy talking to the students at the campus, it's a never tiring process for me” - Mr. Amitej Singh, Asst. Professor

e - lounge | an endeavour | 18Guest LecturesBottom line – anyone who has something meaningful to share with the students, give back to the world, he or she is invited to the campus. Seven Ambassadors from different countries came to speak to PCTEians in the last academic session, while several

Welcome Guests!!! And we have an unusually large number each year. 77 to be precise in the last semester!Why do we have so many Guests come to PCTE? Cause they bring in fresh information, new perspectives and a completely new outlook, which is adapted out of a shaping dynamic market, and most professors and students cannot be abreast to it, without the inputs from people who live through it every day. Also, because they add value to the class, students learning and in raising the bar totally. Who comes to talk at PCTE? Everyone from Ambassadors and Ministers of various countries to small start up entrepreneurs.

Nick Nugent from Harvard University in conversation with PCTE students.

leaders and indust r ia l is ts f rom organizations like Vardhman, Ricela, Eastman, Nestle, Wipro, FICCI, ICICI, Aaj Tak, Bennet Colman & Co., etc. Several others from leading Academic Institutions like IITs, IIMs, Harvard University, USA, ISLB, Lithuania, CEOSTRA, UK, etc.

350Hours spent by Guest Lectures

from Industry

“It is always a learning for to attend suh guest lectures from peopple of industry, the examples illustrated by them are very practical.” - Avtar Badesha, MBA Student

PCTE Faculty Lead Players in “Rishtey”


The daughter (Sandhita) and her fiancé took the responsibility of making the parents realize their mistake and challenged the anomalies of society like the “dowry.”

If the young generation takes the initiative, problems can be eradicated. Hence, the daughter (Sandhita) realized the mistake and unites the parents. Sandhita thought that elders are not always right, young people are also able to solve social issues. Prof. Swapan also mentioned that nowadays there is a lot of mistrust in the families. Therefore, trust is a must in any relation.

This particular occasion was organized by Ludhiana Kala Manch which has actively organized and directed since 1976. The Director of this organization Dr. S.N. Sevak, who is 76 years old still, has the same passion for theater as he did during his youth. He also happens to be Prof. Swapan's mentor, who is the General Secretary of this organization (Ludhiana Kala Manch).

Unit Head, PCTE Institute of Management &Technology, Prof. Swapan Channa and Ms. Kawinder Kalsi Professor of French at PCTE Institute of Hotel Management featured in “Rishtey”, a remarkable theater play. Swapan explains that he had performed in the same play in 1992 and then revived it again this year on 27 April 2013, when it was staged at Punjabi Bhavan.

The name of the play “Rishtey” literally means Relations or rather relationships. The play was themed around conflicts in marital lives. In essence, it tells about the family in which a husband and wife have differences. There was mistrust between the couple which at the end, made the whole family go through anguish and misery. Six people performed this hour long play.

The play also featured a young woman, who happened to be the daughter (Sanditha) of Colonel Suresh Chowdry (Prof. Swapan Channa) and Principal Rajnej Chowdry (Ms. Kawinder Kalsi).

Prof. Swapan Chanana, Unit Head, PCTE during a shot at play “Rishtey”.

“Dramatics is my hobby and passion. Infact we are planning to organize a theater festival at campus this fall.” - Mr. Swapan Chanana, Unit Head

Mr. Sameer Thakur is the New Director for PCTE Institute of Hotel Management and Catering Technologies. Not only has he relocated his office to a new spot on the first floor, where he has a live camera, loaded and ready to shoot all creatures that fly by or to his window. He has gone an extra mile to put up seeds and water bowl outside his window to attract them as well.

Mr. Thakur, who is not only an amateur photographer, but also an avid trekker, wine maker, and a vigorous coach all rolled in one. He has ambitious plans for his College of Hotel Management. E-Lounge shares an excerpt out of some of the things he is laying out for 2013-14 session. .. e - lounge | an endeavour | 20

New Name, New Office, New Plans

Professor Sameer Thakur, Dean, Faculty Hotel Management and Catering Technologies.

Welcome to the Faculty of Hospitality, Airlines and Tourism Management at PCTE. As I have recently taken up the charge as Director ,Hotel Management ,my road map for 2013-14 would be a tiny little step of the broader vision I hold and would like to see PCTE Group of Institutions in ten years from now. Actually my work is all cut out as PCTE is already galloping ahead under the able guidance of our Director General, Dr KNS Kang, a dynamic and visionary educationist. I have found PCTE to be a very energetic and a vibrant place and am all excited about making meaningful contributions to it.

“You arrive ready to work hard and focused on your career, we at PCTE will give you the opportunity and support to achieve your dreams”. - Prof. Sameer Thakur, Dean, IHM

Apart of fine tuning and streamlining certain administrative procedures my basic stress would be on the proactive teaching and learning which I can assure will not be confined to the class rooms. My team and I would ensure that students are exposed to hands on practical training thereby offering a well-balanced education in a supportive environment to develop the 21st Century workforce.

I feel extra circular activities and community service are just as important as academics. Extracurricular can be anything, from a cultural club to a kazoo band just about anything outside of academics to show that you are a well rounded person and you have team skills, leadership skills and initiative. If PCTE doesn't have a club that meets your interest, start one.


For students I would like to say “You arrive ready to work hard and focused on your career, we at PCTE will give you the opportunity and support to achieve your dreams”.

My goal for you as a student at PCTE institute of Hotel Management and Airlines & Tourism is that you gain a well rounded education so as you can become a well groomed thinking individual, who is not only able to take on today's global challenges

with confidence but also become a good human being. I know that once join us, you will be a changed pe rson , p ro fess iona l l y and personally, for the rest of your life. We will do our best to provide you with a strong liberal Hospitality education and a rich and memorable college experience.

My colleagues and I look forward to welcoming the Class of 2017.

Facts about Hotel Management:

?Fully Operational Restaurant, ZAYAKA

?4 types of training kitchens

?Regular Parties/Events organized t Banquet Hall with capacity of more than 300 pax.

PCTE Group of Institutes organized 10th International Management Conference on Stakeholder's significance on sustainability & Growth: Business Model for the future. PCTE also organized 9th International Conference on Upcoming trends in IT. Mr. Anil Kumar, Executive Director & CEO, Shreyans Industries Limited was the Guest of Honor for the event. Dr. S.K Singla, Director GNAIMT, Phagwara & Dr. S.K Chadha, Professor University of Business School, Chandigarh were among the key speakers for the event.

Delegates from both Management and Information Technology presented their research papers on Financial Management, Human Resource Management, Production and Operation Management, Customer Relationship Management, Database issues, Cloud Computing, Data Structures, E-Governance etc.


Conferences

''We must hold such conferences so that people involved in this can share their knowledge, experience and also research scholars get an opportunity to present their contributions.” said Mr. Anil Kumar, CEO Shreyans Industries on the occasion.

Mr. Anil Kumar, Executive Director & CEO, Shreyans Industries Ltd. convening the IMC.

“

” - Mr. Anil Kumar,CEO Shreyans

We must hold such conferences so that people involved in this can share their knowledge, experience and also research scholars get an opportunity to present their contributions.

Not only post graduate students but also students of BBA organized consumer hubs on campus this season. Stalls/Kiosks of various innovative products like handicrafts, gaming Services, gifts, eatables, CDs, flowers, accessories, handmade greeting cards etc were set up to encourage consumer buying. “I made my hobby come into play and the results are amazing, the kind of reaction I am getting from consumers is motivating me to start-up my own online photography portal. This activity has given me a chance to test my ability in real market” said Rahul, Management student who introduced Portfolio Photography Service in the Hub.The four week long activity was a huge learning for all the students, also all of them enjoyed this innovative process of Outside Classroom learning. Mr. Amitej Singh, a senior CB professor said, “The exercise not only facilitated classroom learning, but also it provided students with so many Eureka moments in the class, when students went, Ahaa !! I know this is what happened when selling or researching or bargaining, etc”Mr. Adrian, a professor from Romania, who was the co-organizer for the event said that his students grew overnight. Nitesh, an MBA student who worked hard selling coffee mugs said that these exercises and experimental work that PCTE puts them through change the way they respond to people, problems and markets.


Consumer Hub

Identify your product, do some market research, catch hold of your supplier on best rates, study your consumer base, put up your stall and you are ready to go…

Students in action during Consumer.“I made my hobby come into play and the results were amazing, the kind of reaction I am getting from consumers is motivating me to start-up my own online photography portal.”- Rahul Kanojia, MBA Student, PCTE


College TrendsOn college campuses across the country, tiny glowing screens are taking over.

Computer company Dell released its first-quarter report in May 2013 revealing a 79% plummet in earnings as consumers turn from personal computers in favor of tablets and smart-phones.As a generation that's been online since a young age, college students aren't waiting to embrace the transition. Today's smaller, more mobile devices hold many of the academic and entertainment tools that once filled up a backpack.In an annual survey at PCTE Group of Institutes, it reveals t h a t a l o t m o r e P o s t Graduates, who find it a convenience were using a smartphone in 2012 as compared to those in 2010.

M s . H a r p r e e t K K a n g , Professor, IMC and Business Communication believes that student tablet ownership will rise steeply in the next 2-3 years. "It's not a fad," says Ms. Kavita Gujral, who is also an advertising professor at PCTE. "It's here, and it's going to actually move faster than the smartphone growth has in the last five or six years." The most popular tablet is the Galaxy device, followed closely by ipad, according to the survey. Many indigenous built tabs like Akash are now thronging schools and college. As an iPhone user, Inderbir, who completed PGDM is already familiar with Apple's operating system, and he said many of his friends have recommended going for the popular tablet. Since he already has experience using his iPhone to work on the campus, it will be an easy switch for all such users.

"Ipads are easy to carry, they are convenient & helpful, it helps me in making my powerpoint presentations, surfing on internet & chill out with friends via apps. For me an Ipad is the most resourceful thing I have ever had" - Simran Singh Sachdev, B.Sc-Biotech student

th14 December was yet another violent day in the history of America when a mindless shooting rampage in a primary school in Newtown, Connecticut left dead twenty children and six adults. Definitely not the first violent act of its kind, gun massacres have become a familiar occurrence with the shootings of Columbine, Virginia Tech and Aurora sti l l l ingering in our memories. Just like the aftermath of every other massacre, the Sandy Hook shootings have re-opened the debate over the gun laws in the Uni ted Sta tes . Once aga in speculation is rife about the political clout of the largest gun lobby in America, the Nat ional Ri f le Association, and its constant assertion of the Second Amendment that has, over generat ions, guaranteed every US citizen the right to bear arms. If I bring the argument thousands of miles into my own backyard, to the recent rape incident in Delhi, I can only, unapologetically, wonder if rape is in our culture.

Crime and Punishment - A Cultural Apocalypse?


Delhi is not the only unsafe city in the world, Indian government not the only slack government. Yet, the incidences of crime against women especially of sexual assault have always taken precedence over crime of another nature. We must not forget that the Indian nationalist struggle was a struggle for liberty and equality, and so was the American Civil War. Practices of sati, slavery and apartheid were abolished to guarantee equal rights. The responsibility to uphold and protect the virtues of equality, liberty and empowerment has long since been passed on to every citizen of the world. As Einstein had whimsically quipped, 'before God we are all equally wise, and equally foolish'. The writer holds a Master's degree in International Studies and Diplomacy from School of Oriental and African Studies, University of London and a Master's degree in International Politics from University of Bath.

Kanchi Gupta

Master's degree in International Studies and Diplomacy from School of Oriental and African Studies, University of London and a Master's degree in International Politics from University of Bath

There are very few places in this world where you find the freedom to evolve, well at PCTE we aspire to build a culture where every individual can have the opportunity to figure out his/her potential. Now with freedom taken for granted we also aspire for positive approach, concept building, team work & innovative t h i n k i n g . E v e n t s l i k e B r i t i s h Parliamentary debate, where students came together to successfully organize International Level Competition marks huge potential in them. When I recall those days of the grand event, it surprises me how students responsible for Lodging & Boarding did not sleep for a week and were totally dedicated in providing comfort to visiting teams coming from all over the country and even two from Pakistan. A dozen students went on to work day and night in various units like


PCTE: a place to discover

yourself

Front desk co-ordination, adjudication, media & advertising etc for the event. “Now this is what we say real learning, students were putting up their best in their chosen fields for this mega event” said Ms. Aashima Thapar, Management faculty.It is not just one event but a plethora of events conducted the entire year where students nurture their talent. I am amazed to discover that over 100 events are conducted at PCTE in one year in the field of co-curricular activities and more importantly every year the number is increasing....

my space, my views

“This is the real learning, students were putting up their best in their chosen fields for this mega event.” - Ms. Ashima Thapar, Asst. Professor, Management


This academic year Institute conducted 96 Industrial Visits & 56 International Trips/Tours. The vital observation here is that maximum number of Trips were organized by the students of ATHM. The Travel club run by the students provides the cheapest rates for any kind of booking i .e. air- t icket ing, Hotel Reservation, Train reservation etc is a matter of appreciation.A full time buffet lunch restaurant cooked, served & managed by the students of Hotel Management is matter of pride. Similarly various health campaigns like Blood donation camps, eye check up camps etc are organized throughout the year by Pharma students. Rawar, Social responsibility week, Consumer Hub, Ijadi and many more activities are organized by Management students. Various softwares, workshops, web designing, language coding etc are conducted by IT students. In this whole process the amount of learning students have is huge. In this competitive world, bookish knowledge is not enough; it's very simple that we at PCTE provide students the freedom to experiment the written theories at real markets which helps them to groom professionally and discover their hidden talent.

“In this competitive world, bookish knowledge is not enough; it's very simple that we at PCTE provide students the freedom to experiment the written theories at real markets” - Mr. Sunny Gill, Faculty, IHM

Sports Meet


It was amazing to see a huge turnout of partakers which was approximately 800 students, who participated in the yearly athletic meet organized at the Indo-Tibetan Border ground. The atmosphere was just right seeing as students make the occasion interesting and fun. On that day, there was only one language spoken and that is the language of sport which united all of us to be one (PCTEians). Despite the scorching sun it did not stop the students who were filled with zeal, energy and enthusiasm for taking part in the array of sports for example 100metre race, 400metre race, 1200 metre race, 2000metre race, long jump, shot put, relay race high jump for both girls and boys.

Outcome was as follows: The MBA students who won the first position in 2000metres, followed by the Pharmacy students who took the second place, third place was taken by BBA students.

As for long jump girls from BSc. airlines, tourism and hospitality management (ATHM) and B Pharmacy took the second spot, while the third place was bagged by BBA students. BCA boys for the long jump took away the first place. Hence, the overall trophy was bestowed on BCA 1. Geraldine in the girl's category and Harshpreet in the boys 'category were declared the best athletes.

Moreover, the Director of PCTE Group of Institutes said that events like the Annual Athletic Meet are a great source of inspiration for mental and physical development of the students. He also said that students should learn the art of team building and leadership which will help them in the future professional careers.

“ Events like the Annual Athletic Meet are a great source of inspiration for mental and physical development of the students.” - Dr. V.P. Mishra, Director PCTE

Sneak Peak | Session Jan, 2013 - June, 2013

PGDM students during exchange programme at University of Angers,

France.

Sarah Shilla, BBA student from Africa launched her music album.

ISLB, Lithuanian exchange faculty/students during visit to Amritsar.

PCTE students during a Fashion Show at Hypercity , MBD Mall,

Ludhiana.

Students of Hotel Management hosting an Exhibition of Bakery Products.

Ambassador Deepak Vohra, Member Advisory Board, PCTE nominated as Advisor to PM of Guinea Bissau with

the rank of Cabinet Minister.

Sneak Peak | Session Jan, 2013 - June, 2013

Various Guest Speakers from Industry spoke to PCTE students.

Workshop on “Opportunities in Europe” conducted by international

sudents.

Individuals from 18 countries around the world celebrated Lohri.

Team from IQRA University, Pakistan visited PCTE to participate in British

Parliamentary Debate.

Seminar on Indian Budget 2013 conducted by The Economic Times in

association with FICCI.

Ms. Sally Brazier, CEO Ceostra Ltd., UK taught Brand Design Management

to PGDM students.

127

56

13,056

96350Hours spent by Guest Lectures from Industry

Industrial Visits

Student hours spent overseas

Students from 22 Countries studying at PCTE

International/Domestic Trips & Tours

PCTE in numbers 2012-13

Enriching Experiences

410

250

231419

National and International Awards

Years old, and has 14 courses in Under

Graduate, Post Graduate and Doctoral

Gold medals won by PCTEians for Acadenic Excellence

Active summer internships on paid stipends with industry tis summer

Industry based projects this season

PCTE in numbers 2012-13

CAMPUS 1: Baddowal, Ferozepur Road, Ludhiana - 142021. (Pb.) IndiaPhone: +91-161-2888600Mobile:+91-99145-51155

CAMPUS 2:Near Baddowal Cantt., Ferozepur Road, Ludhiana - 142021Phone: +91-161-2888500E-mail: [email protected]: www.pcte.edu.in

Facebook: http://www.facebook.com/PAC.Official

Documents

e-Lounge 2013