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Dog Breeder Secrets

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www.BreederSecrets.com How to Breed Dogs Successfully AND Profitably! Step-by-Step Instructions for dog breeding and selling puppies.

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How to Breed Dogs Successfully AND ProfitablyTable of Contents

Introduction

Section One- Getting StartedChapter One – Choosing Your Breed ………….…...…………………………….. 34Chapter Two – Choosing a Breeder ……………….…………………………….… 37Chapter Three – Choosing Your First Dog …………………………………….…. 43Chapter Four – How to Get Your Breeding Dogs for Free ……………………... 45

Section Two- Down to BusinessChapter Five – How to Net the Most Amount of Profit Possible …………...…… 46Chapter Six – The 3 Costly Mistakes Most Amateur Breeders Make ….………. 49Chapter Seven – Cash In on Popular Fads While They’re Hot! ......................... 50Chapter Eight – Know Which Breed is Most Popular in Your Area ….…….…… 53Chapter Nine – Breeding the Hot New “Designer Dogs” ………………….…….. 54Chapter Ten – Choosing a Name for Your Business ……………………….…… 57Chapter Eleven – Tax Benefits of a Home Based Business ……………….…… 57Chapter Twelve – Get Organized- Now You’re the Boss! ................................. 58

Section Three – Daily CareChapter Thirteen – Automating Daily Tasks ………..…………………………….. 60Chapter Fourteen - How to Make a Simple Mini Septic Tank …………………... 63Chapter Fifteen – Housing Your Crew …………………………………………….. 66

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How to Breed Dogs Successfully AND ProfitablySection Four – Food and Feeding

Chapter Sixteen – The Importance of a Good Diet ………………….…………… 69Chapter Seventeen – How to Choose Healthy Food ……………………………. 71Chapter Eighteen – What is the Raw Food Diet? ………………………………... 75Chapter Nineteen – Allergies Caused by Food …………………………………... 81Chapter Twenty - Vitamin Supplements …………………………………………... 84Chapter Twenty-One - Giving Your Dogs Treats ………………….……………... 86Chapter Twenty-Two - Free Dog Food and Extra Profits ……………………….. 89

Section Five – BreedingChapter Twenty-Three - Exactly When is She Ready to Breed? …………..….. 92Chapter Twenty-Four - Inducing a Heat Cycle to Start Now ……………….…… 96Chapter Twenty-Five - How to Find FREE Champion Stud Service …………... 97Chapter Twenty-Six - How to Stud Out Your Male Dog ………………………… 99Chapter Twenty-Seven - Breeding for the Largest Litter Possible …………….. 107Chapter Twenty-Eight - Mating Procedures to Ensure Pregnancy …………….. 119

Section Six – Preparing and BirthChapter Twenty-Nine - Caring for the Pregnant Female …...…………………… 127Chapter Thirty - Prepare for the Big Day and Whelping Box Plans ……………. 132Chapter Thirty-One - Labor and Delivery …………………………………………. 135

Section Seven – Puppy CareChapter Thirty-Two - The Newborn Puppies …………………………...………… 146

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How to Breed Dogs Successfully AND ProfitablyChapter Thirty-Three - Hand Rearing the Pups ………………………………….. 151Chapter Thirty-Four - General Care of the Puppies ……………………….…….. 156Chapter Thirty-Five - Docking Tails and Dewclaws ……………………………… 158Chapter Thirty-Six - Socializing the Puppies (Playing with them!) ……………... 160

Section Eight – Routine Medical Care and SavingsChapter Thirty-Seven - Worming Made Easy and Inexpensive ………….…….. 162Chapter Thirty-Eight - How to Cure an Active Case of Heartworms …………… 170Chapter Thirty-Nine – Vaccinations Made Easy and Inexpensive ……………... 176Chapter Forty - How to Get Antibiotics (For You Too!) for Next to Nothing! ..… 197Chapter Forty-One - Home Treatments for Most Ailments ………………….….. 200Chapter Forty-Two - Get Professional Discounts at the Veterinarian …………. 208Chapter Forty-Three - Make a Simple Medical Kit ……………………………..... 209

Section Nine- Selling the Puppies for Top DollarChapter Forty-Four - How to Get the Highest Price for Your Puppies ………… 214Chapter Forty--Five - How to Pre-Sell All Your Pups Before Weaning ………... 226Chapter Forty-Six - Offer a Great Guarantee, Yet Protect Yourself …………… 227Chapter Forty-Seven - Shipping Your Puppies Safely and Easily ……………... 228

Summary

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Page 5: Dog Breeder Secrets

How to Breed Dogs Successfully AND Profitably

Legal Notice:

The author and publisher of this book and the accompanying materials have used their best efforts in preparing this

entire program. The author and publisher make no representation or warranties with respect to the accuracy,

applicability, fitness, or completeness of the contents of this program. The information contained in this book is

strictly for entertainment and informational purposes. Therefore, if you wish to apply ideas contained in this book,

you are taking full responsibility for your actions. The author and publisher disclaim any warranties (express or

implied), merchantability, or fitness for any particular purpose. The author and publisher shall in no event be held

liable to any party for any direct, indirect, punitive, special, incidental or other consequential damages arising

directly or indirectly from any use of this material, which is provided “as is”, and without any warranties. As

always, the advice of a competent legal, tax, accounting, veterinarian or other professional should be sought. The

author and publisher do not warrant the performance, effectiveness or applicability of any sites listed or linked to in

this book. All links are for information purposes only and are not warranted for content, accuracy or any other

implied or explicit purpose. If you choose to use any of the treatments or suggestions in this book, you are to do so

only under the strict guidance and advice of a licensed veterinarian.

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Page 6: Dog Breeder Secrets

How to Breed Dogs Successfully AND Profitably

Breeder SecretsHow You Too Can Breed Dogs Successfully AND Profitably!

Introduction

Hi!  I'm Jennie Moore and I'm a very successful AND

profitable dog breeder.  You're about to learn how to be just as

successful and profitable as I am, but you're going to get to skip the

20+ years of trial and costly error, and sometimes heartbreak, that I

had to go through. 

First, I want to talk briefly about why it's important to me that

you learn how to be a successful dog breeder AND to be very profitable at it.  This is a

touchy subject for many people, but I don't believe in avoiding the topic.  We're all

grown ups here, so we can get right to the point.

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Page 7: Dog Breeder Secrets

How to Breed Dogs Successfully AND ProfitablyI believe that if your dogs are profitable for you, then you will take excellent care of

them.  That's all there is to it.  I want you to take excellent care of your dogs.  That's my

motivation.  

Now you may already be one of those people that takes

excellent care of their dogs, and I hope that you are, BUT the

reality is that few people in this economy can really afford to take

care of their dogs as well as they'd really like to.  I want to enable

you to treat your dogs like royalty and buy them the best of

everything. 

On the other hand, you and I both know that there are people out there that breed

dogs and treat them horribly.  We can't pretend those people don't exist.  For those

people, I'm hoping that I can educate them about how much better and easier it is for them

and their dogs, if they treat them right.  The better they treat their dogs, the more profitable

they will be.  If that's what motivates them, so be it.  Either way, the dogs win. 

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Page 8: Dog Breeder Secrets

How to Breed Dogs Successfully AND ProfitablyEveryday there are over 8,000 people in the world

that decide to breed their dog. One website lists over

100,000 dog breeders in the United States alone. Over

92.3% of those dog breeders surveyed lose money.

The other 7% that ARE profitable, are almost always

the awful puppy mills. But, over 98.7% of my students are

profitable. Do you want to be in the 92% that fail? Or do

you want to be in the 98% that are successful AND

profitable?

Even if you only want to breed your dog for fun, how

much more fun can it be if you make a lot of money doing

it? It just doesn’t make sense to not do it right.

You owe it to your dogs and to yourself to learn how

to be the best dog breeder you can possibly be. You will

be better at it and enjoy it more if you are profitable.

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Page 9: Dog Breeder Secrets

How to Breed Dogs Successfully AND ProfitablyNow that we’ve gotten that out of the way, I want to ensure that you have the same

success that I enjoy in raising puppies. I'm here to teach EXACTLY what you need to

know every step of the way.  So, let's get right to the point... There are three critical

components to being a highly successful and profitable dog breeder and we're going to cover all

of them in great detail.  They are:

1. You Have to Breed (Mate) and Care for All the Dogs Correctly- This ensures that you have large

litters of fat, healthy puppies.

2. You Have to Keep Costs to a Minimum-  This is

where most breeders make the biggest mistakes and

lose massive amounts of money. 

3. You Have to Know How to Sell the Puppies Fast and for Very High Prices-  It doesn't

do any good to have great puppies you don't know how to sell quickly and for top dollar.

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Page 10: Dog Breeder Secrets

How to Breed Dogs Successfully AND ProfitablyIf You Miss Any One of These Three Critical

Components,You'll Fail as a Successful and Profitable Dog

Breeder! 

Unfortunately, most dog breeders miss ALL THREE of

these highly important aspects of being a successful dog

breeder.  To prove my point, I'd like you to do a little test for me...

I highly encourage you to call up any good breeder in your

area and chat with them a little bit about their dogs.  Then, when

the time is right, politely ask them how much profit they make on

each litter.  Without a doubt, they will always say they are lucky if they break even, or

they lose money.  They'll then tell you they breed dogs because they love them and/or

it's just an expensive hobby for them.

This is the sad reality for almost all dog breeders.  This is because most of them

are missing major parts of information for all three important components I mentioned. 

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Page 11: Dog Breeder Secrets

How to Breed Dogs Successfully AND ProfitablyThey don't know how to properly breed or care for their dogs and they end up

losing puppies or nursing back to health sickly, weak puppies.  Some even have trouble

getting the female pregnant.

Then they spend tons of money at the vet because

they don't know how simple and inexpensive it is to do all

the puppy medical care yourself.  It literally costs less than

a cheap breakfast for everything that each puppy needs.  

These breeders also spend a ton of money on dog food

because they have no idea how breeders can get top

quality dog food delivered to their door for free.

Then the final major mistake they make is when they under value their puppies

and have no idea how to market them properly.  They advertise, yes, but advertising

and marketing are completely different things.  They don't understand the difference. 

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Page 12: Dog Breeder Secrets

How to Breed Dogs Successfully AND ProfitablyAdvertising tells people you have puppies for sale.  Marketing actually sells the

puppies for you before the people even see them.  Which do you prefer to do?  I intend

to teach you exactly how to market your puppies and get top dollar for them before they

are even ready to leave their mother.

Now you see why most dog breeders are not only

unprofitable, but they lose a ton of money.  I realize that profit

is often not their motive, but how much enjoyable would their

“hobby” be if they were getting paid really well for doing what

they love? How much better could they take care of their

dogs if they were profitable? It just doesn’t make sense to not

learn how to be as profitable as possible.

Don’t worry though, you’re going to learn exactly what you need to know to be

highly successful at all three critically important components that I mentioned. You don't

need money to get started either once you learn the "Magic Words" to say to breeders

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Page 13: Dog Breeder Secrets

How to Breed Dogs Successfully AND Profitablyto get your breeding dogs for free, and how to get Champion stud service for

your females without spending a dime. We’ll talk about that in just a minute…

First, let's figure out how much money we're talking

about that you can make.  I have created a chart to show

you how to calculate how much you can earn with each

female that you own.  The average litter size of dogs varies

greatly with different breeds.  A quick search on the Internet

will tell you the average litter size for any breed you might be

interested in.

  A female dog will come into "heat" or an estrus cycle for the first time usually at

around 6 months old, give or take a month either way. Smaller breeds mature a little

faster and might have their first heat sooner. Larger breeds mature a little slower, and it

might be a little after 6 months when she has her first heat cycle.

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Page 14: Dog Breeder Secrets

How to Breed Dogs Successfully AND ProfitablyAfter the first heat cycle, they will come back into heat about every 6 months or

twice a year.  During the heat cycle is when the female is ready to breed and can get

pregnant.  It’s on a very specific day in the heat cycle though, but we’ll talk about that in

detail in Chapter 23. It is best to wait for the first heat cycle AFTER she turns one year

old to breed her for the first time.  This allows her body to mature and will result in the

healthiest puppies.

A male dog is usually fertile and physically able to

breed about the time he starts to hike his leg to urinate. 

This is usually around six to nine months old, again,

depending on the breed and how fast they mature.  Smaller

dogs are ready a little sooner and larger breeds take a little

more time to mature.

Often though, the male dog is not mentally mature enough to breed until around

nine months to a year old. He needs a little time to mature and develop the sex drive

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Page 15: Dog Breeder Secrets

How to Breed Dogs Successfully AND Profitablythat causes him to want to breed. We'll talk more about the male dogs in just a

minute, but first, let's look at an example of a typical scenario so you can figure out for

yourself what kind of profits are possible for you.

Most breeders will breed a female two heat cycles in a row, so she produces two

litters and then skip one cycle to let her body rest for one cycle.   This results in two

litters one year and one litter the next or an average of 1.5 litters per year per female. 

Let’s take a Shih Tzu, Yorkshire Terrier or a

Chihuahua for example.  They are all very popular small

dogs and top quality pups sell for an average of $2000

each.  Yes, I know you can buy poor quality puppies for

much less, but we don’t want to deal in poor quality dogs.

I am going to teach you to get the highest price possible

for your puppies, no matter what the breed, so you will receive at least $2000 each, but

to be ultra conservative, I'm going to use only $1500 as an example. 

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Page 16: Dog Breeder Secrets

How to Breed Dogs Successfully AND Profitably The average litter size for these small breeds is four to six puppies.  Look at the

chart on page 17 and you can see that for each of these females that you own, following my

advice, you would earn a minimum average of $9,000 per year. 

 You can easily care for three or four of

these sweet, low maintenance dogs in a small

house or apartment with no problem.  Miniature

Poodle litters tend to be a little larger.  They'll

often have five or six puppies in a litter. 

Would you be able to quit your job on

$36,000 to $50,000 a year if you had four dogs? 

Maybe, maybe not, but you don't have to stop there... 

Larger breeds like Labradors or Golden Retrievers have closer to ten puppies in

a litter. They too are in HUGE demand all over the world and sell for about $1500 or

more for top quality dogs.

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Page 17: Dog Breeder Secrets

How to Breed Dogs Successfully AND ProfitablyYou can see how many adorable Golden Retriever puppies are in the litter in this

picture. Eleven puppies sold at only $1,000 each is nothing to sneeze at.  Eleven pups

sold at $1,500 each, which is the going rate for quality dogs, is $16,500. In a minute

though, I’m going to teach you how to sell each of your puppies for a minimum of

$2,000 each, regardless of the breed.

You can have fun doing the

math yourself using the chart on

the next page.

You can easily see that

you can earn quite a bit of money

with just one or two dogs.  Just

think of the unlimited potential if

you expand with more dogs or

more than one breed.

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Page 18: Dog Breeder Secrets

How to Breed Dogs Successfully AND ProfitablyDetermine How Much You Can Earn With Each Female You Have

Average Litter

Size for your

breed

X 1.5 litters a year =

Number of Puppies to

Sell per female per

year

Price of Each Puppy is$1000.00

Price of Each Puppy is

$1,500.00

Price of Each Puppy is

$2,000.00

Price of Each Puppy is

$2,500.00

4 6 $6,000 $9,000 $12,000 $15,000

5 7.5 $7,500 $11,250 $15,000 $18,750

6 9 $9,000 $13,500 $18,000 $22,500

7 10.5 $10,500 $15,750 $21,000 $26,250

8 12 $12,000 $18,000 $24,000 $30,000

9 13.5 $13,500 $20,250 $27,000 $33,750

10 15 $15,000 $22,500 $30,000 $37,500

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Page 19: Dog Breeder Secrets

How to Breed Dogs Successfully AND Profitably

To Receive the Complete Dog Breeding Course

with Step-by-Step Instructions Right Now, Go to:

www.BreederSecrets.com

to Instantly Receive the Continuation of this Course.

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