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Digital Patient Engagement
Brian WellsDirector of Healthcare Strategy,
Merlin International
August 10, 2017
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Corporate Overview
▪Founded 1997
▪Over 165 Employees
▪Approximately $200 Million in annual revenue
▪Over $1B in technology products sold since company founding
▪Actively supporting Defense, Civilian and Healthcare Agencies, including:
➢VA, DHA, HHS, DHS, NASA and DOD
▪Expanding into commercial healthcare market
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Patient Engagement
“The transformation of consumer engagement with
health and wellness, long the realm of visionary
and creative thinking, is becoming an immediate
business reality. Healthcare organizations should
no longer question the transformation, but must
choose whether to define it, participate in it or
resist it.”
Gartner Hype Cycle for Consumer Engagement
with Healthcare and Wellness, 2016
“Patients want to be engaged in their healthcare
decision-making process, and those who are
engaged as decision-makers in their care tend to
be healthier and have better outcomes.”
HIMSS Resource Library
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“The future of experience in healthcare demands an ecosystem of entities that
align their business models with consumer goals through a shared commitment
to collaboration, interoperability and consumer empowerment. Healthcare CIOs
can define, participate in or resist this future.” Gartner 2017
Empowering the Patient
“The future of experience in
healthcare demands an
ecosystem of entities that
align their business models
with consumer goals through
a shared commitment to
collaboration, interoperability
and consumer
empowerment. Healthcare
CIOs can define, participate
in or resist this future.”
Gartner 2017
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Opportunity
Devices and frameworks exist but do not empower providers, employers and payers with a simple way to develop continuous care apps for patients.
CareKitResearchKit HealthKitGoogleFit
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Problem: Cost of Creating Apps is High
Typical app cost:
$200K+ per app
10+ people
6 months
Consequently, only a few
clinicians have created
apps for their patients.
Data
Store
Workflow
EngineSecurity Delivery Analytics
Workflow Execution Monitoring Dashboards
Clinical Workflows Content
Orthopedics, Urology, Bariatrics,
General, etc…
SMART
on FHIR
User-
generatedSensors Patients
UX
HealthKit
Clinicians
Devel-
opers
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Power of Checklists
8
HealthReadyPowered by Doctella
▪ Provider checklists have been
proven to improve outcomes
▪ Merlin extends checklists
(Health Maps) to Patients
• Improve Outcomes
• Improve Experience and
Engagement
• Empower Patients and their
Caregivers
▪ Enables low cost, rapid
creation of personalized,
secure, continuous care apps
for patients with automatic
monitoring and EHR
integration with ZERO coding
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Insular Culture, Antiquated Processes
Patients only remember
14% from an average 7
minute meeting with
their doctor
▪ Doctors have
specific information
that patients need
▪ Not enough time during
appointment to convey info
▪ Patient and family unable to
remember and track info and
recommendations
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Open Culture, Updated Process
Doctors are able to
easily share timely,
custom information
with each patient
▪ Active Health Maps stay close to
patients
▪ Provide reminders when actions are
required
▪ Deliver immediate insight to doctors on
what is being done and not
Merlin’s HealthReady
fills the previously
broken communications
between physicians and
patients
HealthReadyPowered by Doctella
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How Merlin’s HealthReady Works
1 2 43 5
MD chooses
from hundreds
of existing
Health Maps
MD can
customize
chosen
Health Map
MD sends
prescribed
Health Map to
patient and/or
family
MD/staff
monitors via
dashboard
Consolidated
interaction
data available
for population
analysis
TWO-WAY
SMS
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HealthReady
Quotes from Doctors and Patients Using HealthReady App
“58% reduction in
same day
cancellations at my
practice”
“HealthReady had all
the answers to my
wife’s questions
about my outpatient
surgery”
“50% reduction in re-
admissions after an
ER visit within 30
days of a procedure”
Powered by Doctella
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Patient Smartphone Interface
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