Digital Movie Rentals

Target a broad audience with the gift of instant

entertainment. Digital Movie Rental Cards make it easy

to connect your brand with thousands of popular online

movies and television shows, from today's newest

releases to the classics of yesterday.

•This reward provides on-demand access to stream

digital content, quickly and easily, on hundreds of

popular devices.

•Consumers are switching from physical media to

online movies in record numbers.

•Digital movies have a high-perceived value up to

$10.99, including new releases.

•This reward gives customers an experience they’ll

remember and appreciate.

Digital RewardsOnline Power, Real-World Reach

Industry-Leader in Digital Movies

Our platform connects users with access to CinemaNow, an

industry leader in on-demand streaming. This mobile

optimized platform is at the cutting-edge of both ease of use

and breadth of content.

•CinemaNow has a catalog of 35,000 feature-length films,

television programs, and more — including new releases

and popular classics.

• The platform can be accessed on hundreds of

today’s most popular devices — from

smartphones to smart TVs, tablets, computers,

game consoles, and beyond.

• Recipients can rent any film or TV show up to

$10.99 in value, including high definition

content.

• Rentals are even available for offline playback,

for those who want to view their selection on

the go.

Digital Movie RentalsOnline Power, Real-World Reach

Online video has become part of our lives as a primary source of

entertainment. While all types of disc-based media are seeing

sales decline, digital movie streaming is experiencing rapid

growth. Streaming media is the future of content consumption but

available to offer as a high-perceived value reward today.

•Consumer spending on digital movies rose more than 30%

during 2014 to $1.55 billion from $1.19 billion in 2013. – Digital

Entertainment Group

•Online video consumption increased by nearly half (43

percent) from 2013 to 2014. – Adobe Digital Index

•Americans spend 3.2 billion hours watching online movies

annually, according to IHS iSuppli.

•It is projected that electronic home video revenue will exceed

that of physical home video in 2016. – PwC

Why Choose Digital Movie Rentals?

Digital Movie RentalsOnline Power, Real-World Reach

What is a Digital Movie Rental Card?

The Reward

The back of the reward card clearly displays the reward

the user will receive.

The Design

The front of the card features your logo and custom

artwork printed in full color.

The Code

Users enter their unique reward code on the website and

follow the on-screen instructions to redeem their reward.

The Website

This is the website address that users will visit to redeem

their reward.

Digital RewardsOnline Power, Real-World Reach

Customers receive your offer

via a branded card or

product.

They visit the website

provided and enter the

reward code and email

address.

They visit the digital movie

storefront and select a

movie to rent, checking out

with the reward

information provided.

How It Works

Customers enjoy their gift

courtesy of your brand.

Digital RewardsOnline Power, Real-World Reach

In a connected world, user experience is

everything. By carrying branding throughout the

process to redeem the reward, you can extend your

brand’s presence in every detail of the promotion.

By incorporating a fully skinned accompanying

redemption experience, your company can easily

implement cross-channel touch points in a

creative, layered campaign.

• The redemption website can be branded with

your logo and messaging.

• Redemption process can be optimized for most

mobile devices and tablet computers.

• Full landing pages also available to extend your

branding and messaging.

The User Experience

Digital RewardsOnline Power, Real-World Reach

Digital Rewards work anywhere and everywhere. Super

versatile, all you need is a code to deliver a successful

solution for your brand.

Online Campaigns – Cut costs even further and include

reward codes in emails or provide them for completed online

purchases or desired actions.

On Packaging – Easy and inexpensive to implement, codes

can be printed within packaging, as a label on packages and

beyond.

At The Register – Reach customers at the transaction level

by delivering codes on receipts or via Catalina coupons at

the register.

Direct Mail – When you print codes on direct mail, the total

cost of a rewards campaign could be less than the cost of

shipping any other item.

Beyond Cards

Digital RewardsOnline Power, Real-World Reach

Promotional Uses

Digital RewardsOnline Power, Real-World Reach

Targeting The Right Audience

Many industries can benefit from Digital Movie Rental

Cards. They are a particularly good fit for Retail, CPG

and Entertainment but also Universities, Banking

and Travel & Tourism as a strong gift with purchase,

on-pack or in-pack or event giveaway.

Widely desirable and of high-perceived value, this

reward can be used to target adults of all ages.

Compact and inexpensive to distribute, Digital Movie

Rental Cards are great for:

•In-store giveaways

•Gift-with-purchase

•On-pack or in-pack premiums

•Event offering

•Job fairs

•Employee Incentives

…and more!

Digital RewardsOnline Power, Real-World Reach

While online streaming has grown across all demographics and devices,

it’s especially seen a surge with smartphones and the millennials who

are glued to the devices and check them an average of 45 times a day.*

Offer a reward that ties into what they love to bring even more value to

your promotions.

•Online video consumption on smartphones had a 59% faster growth rate than consumption on tablets from 2013 to 2014. – Adobe Digital Index

•Smartphone online video viewing has surpassed tablet video viewing. – Adobe Digital Index

•On an average day, 98% of 18- to 34-year-old smartphone owners use their phones to watch video, compared to 56% who use a computer, 81% a TV, and 19% a tablet to watch video. •– Isos survey

•34% of millennials watch more online video than TV. – New York Times

•Online TV consumption grew 388% from 2013 to 2014. – Adobe Digital Index

Rapid Consumption and Adoption

*SDL

Digital Movie RentalsOnline Power, Real-World Reach

Digital Reward Cards have powered promotions for some of the world’s most well-known and respected

brands spanning all industries.

In Good Company

Digital RewardsOnline Power, Real-World Reach