Digital Marketing ROI Calculator - Including Email Marketing-Lead Nurturing

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  • 8/16/2019 Digital Marketing ROI Calculator - Including Email Marketing-Lead Nurturing

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    %otal Annual Costs R.3

    5uick Results &ie*   283.245 141622.5 31100 455.37781

    Annual ,e*Custoers

    Annual $i'etieRevenue

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    ,uber ' Clicks

    225 5.00$ 11.25 15.00$

    75 5.00$ 3.75 15.00$

    1000 5.00$ 50 15.00$

    0.10$ 100 5.00$ 5 15.00$

    900 5.00$ 45 15.00$

    Cost Per Custoer $%& Per Custoer 

    1.00$ 0.9775 102.3017902813 500

    1.00$ 1.955 51.1508951407 500

    1.00$ 2.9325 34.1005967604 500

    1.00$ 3.91 25.5754475703 500

    1.00$ 4.8875 20.4603580563 500

    1.00$ 5.865 17.0502983802 500

    1.00$ 6.8425 14.6145414688 500

    1.00$ 7.82 12.7877237852 500

    1.00$ 8.7975 11.3668655868 5001.00$ 9.775 10.2301790281 500

    1.00$ 10.7525 9.3001627528 500

    1.00$ 11.73 8.5251491901 500

    1.00$

    5.00$

    15.00$

    3500

     Monthl)

     Conversion Rate

     

    Monthl)

     

    Monthl)

    Rate PerMonth

    ,e* CustoersPer Month

    (Re#lacenubersbelo* *ith

    our o*n'igures)

    (Re#lace nubers

    belo* *ith ouro*n 'igures)

    %otal ther igitalMarketing Costs

    (design/so't*are/etc)

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    %otal Channel Cost Cost #er Custoer $%& Per Custoer

    1.6875 300 177.7777777778 500 9.5625

    0.5625 150 266.6666666667 500 3.1875

    7.5 1000 133.3333333333 500 42.5

    0.75 300 400 500 4.25

    6.75 450 66.6666666667 500 38.2567879

    $i'etie Revenue

    488.75

    977.5

    1466.25

    1955

    2443.75

    2932.5 Channel

    3421.25 PPC Google

    3910 PPC Bing

    4398.75 PPC Facebook4887.5

    5376.25

    5865 7:8";9

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    20.25 10125

    6.75 3375

    90 45000

    9 4500

    81 40500"47 !4 

    Ac>uired Annuall

     

    Annuall

    0ection

     Custoers

     Revenue

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