www.trainex.org/osc2013

16th Annual OSC Readiness Training Program

Developing Effective Presentations

Katy Miley, R7 OSC

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Effective Communication Points

Practice listening skills Know your information

Do your research Know your communication objectives

Outline your goals Know your audience

Speak to their interests Know your message

Format information and goals for target audience Know your communication techniques

PPT, Handouts, Flip Charts, Fact Sheets

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Pertinent Information

Do your research Understand past site history Discuss current activities Prepare simple data tools

• Graphs• Charts

Correlate statistics with real world examples to give perspective

Organize your information Chronological, spatial, causal, problem/solution,

topical Use pictures

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Communication Objectives

Develop a mission statement for your communication objectives Tailor your presentation to your objectives

What do you want the audience to do? Understand Mobilize Appreciate Choose

“If you don’t know what you want to achieve in your presentation your audience never will.” - Harvey Diamond

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Speak to your Audience

Research your community information Population demographics Local politics and area history Educational backgrounds Audience agenda Personal values

Understand community concerns Environmental Health based Financial

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Handling Contentious Issues

Keep a consistent message Say what you know Anticipate difficult questions

Be honest about what you don’t know If you offer to follow up…do so

• Referral to other resources or staff• Web postings• Emails

Build trust

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Communication Techniques

Power Point Useful to organize your message Minimize information on each screen Avoid paragraphs and long sentences

• Only list key points Avoid animation and sounds Avoid reading from the slides Use pictures and color Use big type/clear font

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Communication Techniques

Flip Charts Useful to record audience input Write neatly/write big No light colored markers Pause speaking to write, or use a volunteer Use handouts instead of flip charts for extensive

information

16th Annual OSC Readiness Training Program www.trainex.org/osc2013 9

Communication Techniques

Handouts Useful for take-home message Provide pertinent handouts as you proceed

• Timing is everything Number your handouts Direct audience to specific info as needed EPA fact sheets can be useful handouts

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Presentation Tips-Structure

Presentation structure matters Build a strong open and close Tell a cohesive story Use functional building blocks

• Case studies• Statistics• Illustrations/pictures• Props• Analogies

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Presentation Tips-Delivery

Practice out loud Collect and use your own stories and

anecdotes Give real examples for perspective Details make the difference Don’t apologize Study other speakers Be conversational

Audiences respond to a good story

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Presentation Tips-Comfort Zone

Fear of public speaking is normal You know your site best Prepare and practice Consider body language

Eye contact is important Don’t fiddle Don’t hide behind the podium Slow down

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Quotes

“The human brain starts working the moment you are born and never stops until you stand up to speak in public.” ~ George Jessel

The best way to sound like you know what you're talking about is to know what you're talking about.  ~Author Unknown