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Design
Thinking
IntroDr Rael Futerman
Events Incubation Conference
06 December 2017
design thinking at
“It's a combination of different layers. One is the
mindset, one is the method and one is the culture.
It works best, when you are fully into all the levels.”
Survey respondent in Jan Schmiedgen, Rhinow, Köppen & Meinel (2015:36)
design
thinking
analytical/business
thinking
design
thinking
What if…? Prove it!
creative analytical
business designdesign
thinking
TriggerReframe
Problem
start
here
examples
Inclusive Housing DevelopmentHow might we leverage disruptive industries for good?
Changing Experiences through EmpathyHow could one create a scanner experience that children would love?
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