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Designer Makers 37%
Jewellers 21%
FashionDesigner
8%
Artist8%
Architects 4%
Communication Design 15%
Other 7%
SoleTrader
LtdCompany
Partnership No Answer
60%
50%
40%
30%
20%
10%
0
How many days a week is spentearning an income outside yourcreative business?
What hourly rate do you use in yourcostings?
Hourly Rates for different micro-business income bands
0
20
40
60
80
100
120
140
160
180
200
Min hourly rate Max hourly rate
Hou
rly R
ate
(£
)
less than £10k income
more than £50k income
Ok, we’ve got the incomebit sorted … trouble is therainy day fund doesn’thave as much in it as itshould … will someoneplease take the maskoff and tell me where it’s leaking?
Profit
too much rent?
too much travel?
Indirect cost 30%
Direct cost 46%
Profit 24%
Expenditure on materials & production costs
0
20
40
60
80
100
120
140
160
Min spend on materials/production Average Max spend on materials/production
% o
f in
com
e s
pen
t on
th
is a
rea
less than £10k income
more than £50k income
Expenditure on indirect costs
0
50
100
150
200
250
Min spend on indirect costs Average Max spend on indirect costs
% o
f in
com
e s
pen
t on
th
is a
rea
less than £10k income
more than £50k income
