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DEFINE AND REFINE CRITERIA 2014 v1.0

Define and Refine Criteria DLU

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DEFINE AND REFINE CRITERIA

2014 v1.02Define Decision

2Purpose of Define Decision3PreparationPreparationPrepare for the decision and socialize the processBuild the foundational elements of the modelParticipate in a facilitated process using brainstorm, cluster, define, and refine steps to develop criteria hierarchy

Develop Rating Scales for the criteriaAdd Alternatives and Participants to the model

3Preparation InputsPre-modeling work includes gathering as much information as possible about the decisionWhat specifically is the decision goal?Annual budget, multi-year planning, source selectionAre there any assumptions to document? Limiting scope to a subset of the portfolio, time to complete decisionIs this a new or different approach? Buy-in challenges to overcome, additional meetings or demos needed to support buy-inWho are all the key players?Leadership, subject matter experts, others4Ok, now that we have begun the thought process, here are some preparation considerations.4Preparation Inputs cont.How and when will leadership be brought into the decision?Does leadership have a vote or serve as final approvers only?What are the choices or alternatives that we are evaluating? Projects, investments, strategies, etc. under considerationWhat strategic imperatives will affect the decision? Are they documented or will they be developed new?

55Define Decision: Identity Criteria6Identify CriteriaIdentify ParticipantsBrainstormClusterDefineRefineIdentify AlternativesBuild Ratings ScalesDefine6Building Your Decision Model Criteria TreeA structured four step process of criteria development works well Brainstorm Develop ideas for criteria Cluster Build hierarchy by grouping like criteria Define Describe the meaning of each criterion Refine Finalize criteria structure and definitions

7Criteria are the driving factors used to define success for a specific decision, represent either a broad goal or specific objective against which an alternative is evaluated, and are specific to the decision goalDefine CriteriaDefinitions are critical for consistently and effectively weighing the criterias importance. In a home model, what defines relaxation features? What do we mean by increased entertainment? What are modern amenities?Can you differentiate between your criteria? Do the definitions sound very similar?Begin with This criterion will be used to assessExample for Increased EntertainmentThis criterion will be used to assess how the home remodeling project increases the entertainment value of the home as a whole.8

Define Criteria9Select the criterion you want to define, click on the to enter the definitionDefine the criterion in the box using specific terminology and explanatory adjectives. Click SAVE

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Refine CriteriaWhile dependencies may exist, criteria should be as mutually exclusive, collectively exhaustive (MECE) as possibleStay within 2 3 tiers and keep it simple!The ideal number of criteria at the highest level is 7

10Magic numberof seven plus or minus two Human Cognitive Capacity

Refine CriteriaAre there any parent criteria that should have children that currently dont?High priority criteria with multiple attributesReporting requirements (i.e., which investment supports which compliance requirement vs. whether an investment supports compliance)Are there any overlapping criteria that could be combined? Can you clearly explain the differences?Are all criteria differentiators or would all investments rate the same for a particular criterion?Can you get data about each criterion for the alternatives you will evaluate?11Best Practices for Criteria DevelopmentBrainstorm with a few key players and SMEs to create a strawman proposal (dont start with too many cooks in the kitchen)Let the broader set of stakeholders throw darts at the strawmanWhats missing? What is duplicative? What is unclear in the definitions?Conduct either a top down or a bottom up approachTop down begin with objectives and driversBottom up - pick two different alternatives and list pros and cons; important differentiators, are likely factors to consider for all alternativesEnsure that all voters have a chance to provide feedback prior to Collecting Priorities buy-in is best achieved when stakeholders feel vested in the model12Best Practices for Criteria Development cont. Keep it simple! Criteria hierarchies should not be an exhaustive listCriteria development is more of an art than a science there are no concrete right or wrong answersCriteria can be action oriented, but remember to keep criteria and solutions (alternatives) separateVerify that you can get data to support the criteria in your model if not, evaluate suitability of the criteriaCost is not necessarily a criterionIt may be a resource to allocate based on the value delivered by the alternativesIf used, how will you evaluate the criterion? What is considered a good cost vs. a bad cost?13Learn more atDLU.decisionlens.com