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Deden Fahrudin
Curriculum Vitae
Dear Sir/Madam
I am interested in applying for the opening position announced by your company.
And I am confident that with my knowledge and past experience, I could make great contributions to your company.
I offer you some field and management skills through my working experience, I have good computer literate, active written and
spoken English and my activities during my school time gave me the opportunity to lead a group of people and to believe in the
quality of team work.
Therefore, I would appreciate if you’d give me the opportunity to discuss my expertise and qualifications for the opening position
stated in greater detail with you personally at your earliest convenience.
Below attached my resume for your review.
Yours truly,
Deden Fahrudin
1 | D e d e n F a h r u d in - Cu r r ic u l u m Vi t a e - 13+ y e a r s o f wo r k in g e xp e r ie n c e
Deden Fahrudin
Personal Information
* Full Name : Deden Fahrudin * Gender : Male * Place, Date of Birth : Jakarta, December 05, 1981 * Nationality : Indonesia * Country of Residence : Indonesia * City of Residence : DKI Jakarta * Marital Status : Married * Religion : Moslem * Citizen ID. Number : 3171060512810001 Driving Licenses : A & C Owned Vehicles : Car & Motorcycle Residential Status : Owned House
Contact Information * Address : Jalan Delima 3 No.62 RT.005 RW08 (Curug Raya, Kalimalang), Kel. Pondok Kelapa, Kec. Duren Sawit. * City : East Jakarta * Province : DKI Jakarta * Postal Code : 13450 * Contact Number Mobile : +62 857 1449 2345 Home : +62 21 8651768 * E-mail : [email protected]; * Facebook : Deden Fahrudin ([email protected]) * Twitter : @deden0512 * Skype ID : Deden.Fahrudin ([email protected]) * LinkedIn : https://id.linkedin.com/in/dedenfahrudin
Skills and Qualification
Strong work ethics
Fast learner, adaptive, can relate well to others, both co-workers and customers
Able to work with others while pursuing common goals
Divers-cultural sensitivity and ability to build rapport with others in a multicultural environment
Strong sense of self confidence, and eager to fill-in a comprehensive knowledge of company goals
Highly motivated and initiative, capable to work with minor supervision
A Planner & an Organizer.
A researcher & an oddly data-processing person, just by the needs of formulating a vision and reaching for solution.
Creative Concept & Campaign Strategist
New Business Development, Sales & Commercial
Business projection, revenue estimate and execution
Creative Marketing & Strategist,
Brand Identity Development and Communication
Mobile Activity Content & Features - Strategist
Media Integrated Campaign Strategist - Concept & Development (ATL, BTL and Mobile
2 | D e d e n F a h r u d in - Cu r r ic u l u m Vi t a e - 13+ y e a r s o f wo r k in g e xp e r ie n c e
Advertising)
Online & Mobile Campaign Strategist
Mobile Advertising Planner & Implementer
Product Development & Project Management
Good Communication Skills & Presentation Foreign Active Spoken & Written Language: English
Computer & Technical Literacy Advance Internet Navigation Ms. Word Ms. Excel Ms. Power Point Ms. Publisher Outlook Corel Draw
Academic Background * July 2001 - June 2003 :
LP3I (Lembaga Pendidikan dan Pengembangan Profesi Indonesia) - Kramat - Diploma Business Administration
Diploma - Thesis: THE STRATEGY ON DEVELOPING COMPANY IMAGE THROUGH OUT TELEVISION ADVERTISEMENT OF PT. HANJAYA MANDALA SAMPOERNA Tbk. GPA: 3,0
* July 1997 - June 2001 : SMU Negeri 4 Jakarta * July 1994 - June 1997 : SMP Negeri 1 Jakarta
Academic Activities LP3I - Kramat
• 2001 : Student Out-bound Training as Participant • 2002 : Student Out-bound Training as Facilitator and Chairman • 2001- 2003 : Head of Class for College Management Representatives
SMU Negeri 4:
• Kemah Bakti Siswa as Head of Division; Transportation, Data and Area Security • Basketball (Senior High School Championship Level)
3 | D e d e n F a h r u d in - Cu r r ic u l u m Vi t a e - 13+ y e a r s o f wo r k in g e xp e r ie n c e
Non Formal Education September 29, 2004: Strategic Business Consultant (SBC) & PPm Management, present: “Kiat Mengembangkan dan Mengamankan Potensi Artis, Manajer Artis dan Pelaku Industri Hiburan lainnnya melalui Visi, Komitmen dan Manajemen yang baik”. March 15, 2003: “LP31 Mempersembahkan MENGUNGKAP RAHASIA SUKSES MENGHADAPI DUNIA KERJA” 1997 - 2001 : General English LIA – Advance Level 1996 - 1997 : General English Metoda 21 – Intermediate Level
Hobbies and Interests Traveling, Reading, Movies, Basketball & Soccer, Singing and Listening Music, Video Games
Goals & Career Objective: Present the ability to lead, to lure, connect and engage people with the most creatively enjoyable activity, features and content.
___________________________________________________________________________________________________ Availability: Immediately available
Working Experience
* Total number of years - working experience : 13+ Years
4 | D e d e n F a h r u d in - Cu r r ic u l u m Vi t a e - 13+ y e a r s o f wo r k in g e xp e r ie n c e
Working Experience Total number of years - working experience : 13+ Years
FULL TIME:
1. May 2016 - November 2016 (Consultancy Contract)
BAIDU - DU Ad Platform (DAP) http://ad.duapps.com
Job position: Senior - Business Development Consultant
Scope of work Job descriptions & responsibilities:
Build up a local team for DAP and responsible for DAP business development.
Responsible for PR with big clients and local exhibitions.
Develop local customers for DAP and maintain the customer relationship
Contact Reference: Lin Yi - Head of Mobile Business +6281315376031
2. November 2014 - November 2015
Maiden Marketing India Pvt. Ltd.
POKKT - Mobile video advertising and app monetization platform http://www.pokkt.com
Job position:
Senior Executive - Business Development Scope of work Job descriptions & responsibilities:
DEVELOPERS ACQUISITION: Job Function:
1. To map, identify and contact the key business development areas
2. To Support the Business Development Head for POKKT across SEA (Singapore, Malaysia, Indonesia, Thailand, Vietnam, Philippines.
3. To meet the business development targets mutually decided by POKKT's Management Team. 4. Developer’s Community Acquisition Strategy
5. POKKT Indonesia Product Presentation.
PRODUCT MANAGEMENT for Pocket Money Indonesia:
Product Details:
Pocket Money Indonesia Product Name by Country: Free Mobile Pulsa / Gratis Isi Ulang Pulsa Ponsel Product Details:
https://play.google.com/store/apps/details?id=com.pokkt.indo.pocketmoney
Job Function: 1.Full Function UAT & Maintenance 2.Connect & Supervise with Local Pulsa (air time) Partner/Dealer
3.Product Analysis
Contact Reference: Mr. Nimit Panpalia (Head of Developer’s Acquisition) - +919820944995
Mr. Vaibhav Odhekar (COO) - +919867672913
5 | D e d e n F a h r u d in - Cu r r ic u l u m Vi t a e - 13+ y e a r s o f wo r k in g e xp e r ie n c e
3. September 2013 – March 2014
SATKIRIT. Pte.Ltd. | LUVO Telecommunication | Handset manufacture | Android Application Store
http://www.liveluvo.com/
Job position: Mobile Application & Content Manager Scope of work
Job descriptions & responsibilities:
- Mobile application audit (Android, iOS, Windows) o General audit (as seen on store description of the app)
o Detail Audit: User experience
Characteristics
Functions - Build, Modified & Discover mobile application for Android
o Build LUVO application. o Based on audit made, application will be determined to be modified by LUVO o Discover an android based app available on store to be recommended to LUVO users. o Connect & Coop with Local Developers
- Commercial & Monetization Strategy o Analyze and discuss the app possibilities to reach certain means with partner-developer
and the app positioning towards market to acknowledge profit.
Contact Reference: Mr. Yayat Rukiyat (Country Manager) - +6281293178888 / +62818880987
4. October 2012 – September 2013
MUMORED INDONESIA, PT. (MUMO) Online Advertising Network IT Solution Job position:
As Account Director Scope of work Job descriptions & responsibilities:
Planning strategy & team directives for Online Advertising Network Campaigns & Promotions
New Business Development
Sales & Acquisition
Campaign Analyst
Creative Concept Products & Proposals
Contact Reference: Mr. Vishnu Gautama (CEO & Founder) - +628119853591 / +628118111084
6 | D e d e n F a h r u d in - Cu r r ic u l u m Vi t a e - 13+ y e a r s o f wo r k in g e xp e r ie n c e
5. October 2011 – September 2012
Hallo Mobile GLOBAL MANDIRI BERSAMA, PT. Mobile Content Provider Job position: Head of Commercial & Business Development
Scope of work Job descriptions & responsibilities:
Planning strategy & team directives throughout Online & Mobile promotion
New Business Development and Strategy for online & mobile product/services.
Sales & Acquisition
Creative Concept
Product Management
Business Projection
Campaign Analysis
Contact Reference: Ms. Ayu Kusumaningtyas (Owner) - +62818697807
6. August 2010 – September 2011
Synergia Mobile INTERTECH MEDIA PERSADA, PT. Mobile Content Provider
Job position: As Business Development Manager Scope of work Job descriptions & responsibilities:
Creative Content and Monetizing
Creative Concept
Product Development and Packaging
Media Buying and Strategy
Digital Media Specialist
New account and acquisition
Contact Reference: Mr. Windiaprana Ramelan (CCO) - +628121181006
7 | D e d e n F a h r u d in - Cu r r ic u l u m Vi t a e - 13+ y e a r s o f wo r k in g e xp e r ie n c e
7. March 2010 – July 2010
Antar Mitra Prakarsa, PT. (m-STARS)
Digital Media (Mobile & Desktop)
Division: Digital Advertising Media
Job Position:
Media Strategist
Scope of work Job descriptions & responsibilities:
Fulfilling the needs & demand of brand advertising through digital media (online & mobile)
Creative Marketing: seeing market through its profile and behavior to create a valuable and an effective campaign.
Creative Concept
Sales Packaging, Proposals & Presentation.
Planner & Implementer for Mobile & Web Inventories
Division: Popmaya & Lilo City Job position:
Brand & Product Manager Scope of work Job descriptions & responsibilities:
Product Development
Product Packaging Job position:
Business Manager
Scope of work descriptions & responsibilities:
Digital Media Strategist
Creative Concept
Co-Creation and Co-Creativity Content
Website Content & Features Development
Contact Reference: Italo Gani (CCO) - +628121248256
8 | D e d e n F a h r u d in - Cu r r ic u l u m Vi t a e - 13+ y e a r s o f wo r k in g e xp e r ie n c e
8. June 2009 – February 2010
Media Icon MULTI MEDIA KOMUNIKA IKON, PT. Mobile Content Provider Job position: As Senior Business Development Manager
Scope of work Job descriptions & responsibilities:
Product Development & Supervisions
Product Campaign & Promotions
Project Management & Leader
Sales & Marketing Strategist
New Business Development
Creative Concept Achieved project presentations & support:
- VINA (Virtual Interactive Assistant) - PRIDE (Merchant Partnership & Program) - Smaradana Pro: Sanggar Ananda, Lenong Bocah & Kids Club Mobile Program - FOOTBALL FANTASY, Akademi Sepakbola, Starting Eleven
9. August 2008 – May 2009
INTITEK VIRTULINDO MANDIRI, PT. Mobile Content Provider
Job position: Business Development Manager Scope of work Job descriptions & responsibilities:
- Product Development & Supervisions - Product Campaign & Promotions - Project Management & Leader - Sales & Marketing Strategist
- New Business Development - Creative Concept
Achieved project & proposal development:
MRA Broadcast Media Partnership Program: • REG BOX QUIZ
• PARANOIA Tribute: REG PARANOIA BEST DJ POLLING BEST CLUB POLLING
• REG VIDEO • REG JOKE • REG FOREX • music.dondandon.com
• FREE INDIE MOVIE COMMUNITY o COMMUNITY CHAT o COMMUNITY SPECIAL EVENT INFO o BEST INDIE POLLING COMMUNITY
o Indie Movie QUIZ
9 | D e d e n F a h r u d in - Cu r r ic u l u m Vi t a e - 13+ y e a r s o f wo r k in g e xp e r ie n c e
(Continue)
August 2008 – May 2009
INTITEK VIRTULINDO MANDIRI, PT. Mobile Content Provider
Achieved supports on proposal development: • TRAX INDIE-Music COMPETITION • Make Over Modification • HARDROCK Café WAP Application
• Mother and Baby “Pipi Montok” • Telkomsel for Bali • IVM Company Profile for TVRI
10. March 2008 – July 2008
TEQUILA\ INDONESIA Below The Line Advertising / Activation Agency
Job position: New Business Development Scope of work Job descriptions & responsibilities:
- New Business & Acquisition - Project proposals & presentation
- Creative Concept Achieved project presentations & proposals: Bentoel for STARMILD & XMILD
Commonwealth Bank: Wealth Management Services
HSBC: Gold Investment
FONTERRA: Company Gathering
Acer: Predator Launching; FKI 2008
11.
January 2007 – February 2008
TRUE LIFE Network, Event Organizer
Job position: Senior Account Manager Scope of work Job descriptions & responsibilities:
- New Business & Acquisition
- Project proposals & presentation - Client Services - Creative Concept
Proposal Development: [Sponsorship Package] Lomba Cipta Iklan: KAMPANYE NASIONAL SADAR LINGKUNGAN 2005
Indovickers Product Launching & Workshop 2005
ICT (Information & Communication Technologies): Summit and Techno Conference 2007
ICT (Information & Communication Technologies): ICT for Humanity Golf Tournament
2007 New Adventure Exhibition; Networking Adventure (on progress) 2007-2008
10 | De d e n F a h r u d in - Cu r r ic u l u m Vi t a e - 13+ y e a r s o f wo r k in g e xp e r ie n c e
12. July 2005 – December 2006
AIVILO INDONESIA, PT. Branding & Communication Company [Event Organizer] [Production House]
Corporate Job position: Managing Director
Scope of work Job descriptions & responsibilities:
- New Business & Commercial Development - Account Acquisition & Sustainability
- Creative Concept Achieved Project & Proposal Development:
1. TV Program Partner : in Coop with Coin Box Production
TV Program Title : Man2Man 2. Event : Gatecrasher “Global Sound System 2006”
Production House Division Job position,
Project Executive for Indonesia TV Series TV Series Title: “Ada dan Tiada” Scope of work Job descriptions & responsibilities:
- Assistant Producer - Project Management - Financial Control - Field & Unit Supervisor
- Casting Director - 3rd Assistant Director
13. October 2003 – June 2005
SUNRISE BUMI TEXTILE INDUSTRY, PT. Thread & Textile Company
Job position, descriptions & responsibilities: As HRD Assistant Manager
- Trainer - Communicate & perform company policy - ISO implementer
14. June 2002 – September 2003
HANZKY, PT. Contractor | Mining Job position, descriptions & responsibilities: As Senior Executive
- Field Supervisor
- Finance & Administration - Cashier
11 | De d e n F a h r u d in - Cu r r ic u l u m Vi t a e - 13+ y e a r s o f wo r k in g e xp e r ie n c e
Part time:
1. December 2011 – October 2013
KREATIF MEDIA TEKNOLOGI, PT. Creative Media Forward Mobile Market Analytic & Measurement
Job position: Business Consultant Scope of work Job descriptions & responsibilities:
- Commercial & Business Development - Mobile Campaign Analysis
Project based:
1. Project name: KFC Mobile-Commerce April 2013 – July 2013
ADPLUS Online Advertising Network IT Solution Client:
Kentucky Fried Chicken Indonesia Project Name: KFC Mobile Apps (Kentucky Fried Chicken) Indonesia Mobile Application for transaction/order Job position:
Project Manager Scope of work Job descriptions & responsibilities:
- Project Management - Deadlines & Team works - Make sure communication goes well between Adplus and vendor.
12 | De d e n F a h r u d in - Cu r r ic u l u m Vi t a e - 13+ y e a r s o f wo r k in g e xp e r ie n c e
Wise Remembrance
Motivational quotes: The difference between the possible and the impossible is FAITH. My creative quotes:
The human being is enchanted by things of the extraordinary, so twist, bend, and weirden-up reality for a sure hit. Concept driven quotes:
A Highly innovative concept with highly driven & measurable margin.
Thank you.
Cheers,
Deden Fahrudin +6285714492345